About Dunwoody reporter. (Sandy Springs, GA) 20??-current | View Entire Issue (Feb. 2, 2021)
6 | Doing Business Facebook.com/TheReporterNewspapers ■ twitter.com/Reporter_News Continued from page 5 nies, market research organizations, ad vertising and marketing agencies, and management consulting firms. Just in the metro Atlanta area, companies like Delta, Coca-Cola, Ted’s Montana Grill, Bain and Kids2Grow use the IQ platform. Unlike some competitors that force you to start at a very high price-point, we can scale up or down to solve a customer engagement and market research challenge. Our pricing is radically simple: $1 per response. Period. We provide solutions both for compa nies that have a few hundred dollars and a few hundred thousand to spend on mar ket research. We’ve had companies testing Super Bowl commercials, asking consum ers to take pictures of store shelves to see product placement, and inquiring about straightforward questions like eating hab its, how they invest money, or political opinions. How is the pandemic affecting the survey business? The market research industry has been challenged by the pandemic, particular ly traditional market research companies that specialize in things like in-person fo cus groups. Obviously, gathering people in-person is a non-starter in the midst of a pandemic. However, similar to how the pandemic has led many employers to become more reliant on digital communication tools like Zoom and Slack, marketers and consum er research specialists have sought out dig ital research tools like IQ that can quickly deliver results anywhere and anytime. We nearly doubled our revenue in 2020 com pared to 2019, and we had our highest reve nue month ever in September 2020. Ribbon-Cuttings The following businesses recently opened in Reporter communities. GOLFTEC Sandy Springs, golf instruction and club fitting center, 6329 Roswell Road, Sandy Springs, golftec.com Hotel Colee, 3377 Peachtree Road, Buclchead. hotelcolee.com Indie Studios, workspace for designers and creative companies, 190 Ottley Drive, Buck- head. indiebecomesyou.com Orthopedic Cortisone Injection Center, orthopedic pain relief practice, 1705B Mount Vernon Road, Dunwoody. theocic.com Village Supply, pop-up space for food and lifestyle brands, especially minority- and women-owned, Buclchead Village District, 272 Buclchead Ave., Buclchead. buclcheadvil- lagedistrict.com CITY HOMES • INDEPENDENT LIVING • ASSISTED LIVING • MEMORY CARE No® Leasing CORSO 404.891.9190 West Paces Ferry & Northside Drive
