Newspaper Page Text
Vol. XXXI No. 11
An ATLANTA UNIVERSITY CENTER Institution
April 23, 1979
Black Radio
Near Riot Stage
AUC Security Official Appears Despondent Photo by
Tyraun Patterson
By Lillie M. Lewis
Panther Staff Writer
“People working as Sales
Managers in radio have the
ability to be one of the highest
paid individuals in the
business,” said Diane Harris
at the first annual Black Radio
Conference held earlier this
month at Paschal’s Hotel.
Ms. Harris, sales manager of
WHUR-FM Howard
University Wash., D.C., said
that people working in sales
need to be reliable, have- in
depth knowledge about their
radio station, and know the
station’s views. She also said
that one must be able to speak
clearly.
Lavonia Perryman, account
executive of WHUR-FM,
briefly discussed how one can
become a successful account
Executive. Ms. Perryman said
that this individual goes to a
(client) to suggest how long
their (client’s) advertisement
should run on their radio
station.
In small markets the Ac
count Executive may even
have to air the entire
advertisement,” she said.
Mrs. Perryman said that the
responsibilities of an Account
Executive would be to first
plan a day ahead, secondly,
ask a perspective client if you
can assist him in the advertis
ing of his product, schedule
early appointments (whenever
it’s convenient for the client),
set up your priorities in terms
of your clients’, take pertinent
and important information to
the client, research the place
wherever you seek your ads,
and most important when
servicing an account be sure to
follow-up a client’s
advertisement to see if he
wants to use any additional in
formation.
According to A1 Anderson,
president of A.H. Anderson &
Associates, “A good advertis
ing agency does not need an
Account Executive if they
know what they’re doing,” he
said.
Anderson said that an
advertising agency is hired to
do the management,
placement, and creation of a
particular advertisement for a
product.
As far as black radio, is
concerned he said, “The black
market has no credibility in
our country. The black market
is the last market in the world,”
he said.
Anderson also said that
advertising agencies buy
mediums according to their
ratings. “You have to take as
your weapons success stories
to try to sell your medium.”
Continued on Page 7
Parking:
By Linda L. Watts
Panther Reporter
“If you are willing to walk
three of four blocks, you can
always find a place to park,”
offered Elias Blake, president
of Clark College. “The problem
is not yet critical.” He feels the
problem is that people just
don’t care for walking. They
prefer convenient parking so
that they won’t have to walk a
few blocks.
Blake’s discussion could be
valid because Bryant’s wrec
king service usually tows three
for more cars away from the
AUC daily. “I’m losing money
trying to look out for my
people,” said Bryant. He said
that he is going to increase the
price of towing. He implied
that towing might be fifty
dollars soon.
Bryant has been towing for
the AUC five months. He said
that he doesn’t know much
about the parking situation in
the center only ithe ipublic
safety is trying to do their job,
but the people won’t cooperate.
So, the administration
retaliates by towing cars. They
also place wheel locks on tires
when illegally parked.
The business office handles
the money from the “Denver
Boots” (wheel locks). “This
money is used for the up-keep
of the parking facilities,” said
William Morrell, business
manager for Clark College. He
said that each school is res
ponsible for its own up-keep of
their parking facilities.
Morrell also explained why
Chestnut Street was converted
into one-sided parking. He said
that many people were com
plaining about the always
congested street. These com
plaints came from the Fire
department, Grady Memorial
Hospital, the community,
students, faculty, staff and
many others. The final
decision was made by the City
of Atlanta.
“Chestnut is a very busy
street,” he stressed. He sup
ported the statement by talk
ing of the unloading that oc
curs daily, in addition to
people stopping to talk to their
friends. Moreover, he stressed
that two-sided parking caused
inconveniences to drivers.
Moreover, Morrell feels that
Chestnut Street has improved
a great deal because it is not as
congested as it was. Evidently,
people are walking a little
farther.
Carrell Smith, interim direc
tor of theAUC Dept, of Public
Safety, feels that if people take
a few extra steps it will save
them financial hardship.
You can help yourself finan
cially by security a sticker to
park from the security office on
Walnut Street, said Willie O.
Manson, investigator for
public safety. However, you
must have an AUC iden
tification card, give your tag
number, the year and model of
your car and proof of no fault
insurance.
Each school gets a different
color sticker. The difference in
the sticker does not give
faculty special parking
privileges because most of the
parking spaces in the AUC are
on a first - come - first - serve
basis, said Vanson.
He informed me that just
because you have a sticker that
does not mean you can park
anywhere in the AUC. You
must park where instructed.
This rule goes for all the
schools in the center. He
stressed the fact that if you
don’t comply to the rules, your
car will be subjected to towing.
Next year, the office of
public safety will hand-out
packets that explain the rules
and regulations governing
parking. There will be in
formation for the visitors of
the AUC also.
President Blake feels that
WCLK is responsible for the
safety of its guests. “Special
arrangements should be made
for guests,” he suggested. He
feels that WCLK should in
form the guest that they will
have to walk a few blocks. Ad
ditionally, station officials
should tell visitors here to
park.
Blake says that he looks for
a parking place just like
everyone else. Fortunately, he
arrives on campus very early.
By doing this, he can park at
the same spot everyday.
An anonymous senior had
her car towed Thursday from
campus after parking in the
same spot since September.
This act almost caused a small
riot. The students were very
angry. Within minutes, ad
ministrators Morrell and
Bolton were on - the - scene.
“I just can’t understand
security because they don’t
believe in warning people that
they are parking illegally,” the
enraged student charged. “I
never got one citation or
anything letting me know I
was wrong/’
Many girls feel that security
is so busy chasing women that
they don’t have time to address
problems.
Continued on Page 5
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Photo by Jerome Gwinn