About The Athens daily herald. (Athens, Ga.) 1912-1923 | View Entire Issue (Oct. 17, 1922)
ATHENS HERALD •ADVERTISERS TUESDAT, OCTOBER 17. 1922. ATHENS HERALD READERS ARE .SUBSTANTIAL- TO SE8 FRANKLYN FARNUNl 6PECI*L CHILDREN’S MATINEE .1 -All, rhlWren umlor 12 tears of 'orb trill lie admitted to Pal.mc or ■ratio theatres Wednesday mbtlnha. for 5c to see Franklyn Fnrnuni the western-movie star In person and on the screen lin his latest feature, fTexas." This will Be a big treat, for little as well as the big folks. Mr. Farnum appears at the Palace at 4: SO and at the Elite at 5 p. fh. for Georgia. With Vanderbilt, Virginia and AiAtirn in the fore ground a defeat at this stage of the game at ,the hands of the Volunteers would; be; mast disas trous for the Red and Black and let it be said right here and now that if Tennessee comes here with the team she is touted hav r . ing there is goitig Ad ihe^a-hectic struggle on Sanford Field ‘ for about an’ Jump and twenty min utes, beginning at 3:80- M.ybu want to convince yourself be there. .t'UAZfc" GIRL HEROINE OF FINE PICTURE ’ Her Career Vividly Portrayed 1 William dr Mille In Picture "Nice People” What may happen to the modern iaetgtrl in her pursuit of pleasure- at-'any-cost, is vividly portrayed in i William dc Mille’s latest Para-' I mount ntctu're. "Nice Peonle,” which will be shown at the Palace theatre for 2 days beginning Thurs- The producer has achieved' the I liriieue distinction of presenting a vital nroblem of todny In a man ner that is entertaining, amuslg ad artisUcally perfect. Rachel Crothers’ play of the same name, furnished the theme for Mr. i do Mine’s latest screen drama. Cla- I ra Beranger, who adapted the story MERCER PLAYS PENN. CAGERS SS Its I - y Many's the merry yam t. - -1 then eld tars -would spin -while puffing their pipes — g3 VWti V jK effragrant yirgma. Fragrant old,Virginia; best liked by those who know to baccos best—for its u nmatched mildness and natural purity of flavor. Per agarctm Pirgmia . -I j tsbacco is tit lest. . MACON, Ga.—Mercer meets ■Pennsylvania Panuary 26 in a bas ketball game ,it was announced here Monday night. Ga. Voters Select Successor to Tom Watson, Deceased FRANKLYN FARNUM IN PERSON AT THE PALACE‘AND EL1TE r.v THEATERS TOMORROW „ V _ ;■ ffij*—i-i-i-h.;,^ . is delightful as. the .'girl. Conrad jwq* .onc/bf.,the first id'the longer Nagel gives one 61 the finestichaif- ltcturea. ‘ 4 ’ " ■ actcrlzations of .hls : carefc.as the »# Farnum la a s real Westerner, male counterpart of the Julia’ Frye is Uie ylUgintfse^if'such ma, and when a youngster dlscpy- a term can. BcapoUfid tp..the Catty t-red he had a voice, which resulted young woman who jdpes -her best i„ Boston where his splendid voice to ruin the romance,of her fit.end carper. because both happen- to; JoveJthe rwhilo still- in Ids teens he left same man.: . i j»i his native city, where he had a rep- The supporting hast 4s-equally utation'as a einger,-and where he notable. Claire McDoyrell, Edward punched cattle, rode thp. range and Martindel, Bertram Johns, ' Eve* gold horses, and toured through the Sothern, William Boyd and ^Ethel West and far West with- a little Wales are uniformly excellent in musical comedy repertoire com- thelr respective roles. pany, which decided him perma- The story of “Nice People has nently for a stage, career. He left (Continued from page 1.) Democratic primary nominations In ueorgia are consiuered equivalent to election, i : ' ■*. ' NOTE. Virginia tobacco is the name given to the tobacco grown in Virginia, the Carolina9 and Georgia. ' British and U. S. I Discuss Release Of Liquor Boats ental authority. In a fit,of pique she finds herself accidentally in a seemingly compromising situation. The other man does not always un derstand but he is always, loyal. With his aid and the assistance of a sympathetic aunt, the girl does a right about face that brings hap piness - in the end,* but- -only after r-time 1 trying , experiences’ flol* the young womair. "• »•' ( * • - u t • * Von will criiby. 1 Peonle:’* And if yro# n^e'—yonpg * cin l 'hdVe youthful daughters: slsthts oi* other fominlne relati'ves.i you will do well to take them ^ybii> "' Jr .jrtM • : f i-- rdG03q .. By Earle Watson SPORT BRIEFS WALLACE REID Ocutunounifrctoft ; | n0CE PEOPLE*’ •.WILLIAM dtMILLE ptcdueHon PALACE: SPECIAL THURSD/ 1 -AND FRIDAY Gibbons aid Hilly >nfkei St. Paul heavyweights, ^under the terms of their contract sorted by thd btfiwni for the heat last Friday, which, was awarded to Mftke on a fotfr.-uv'' - SAN ANTONIO. -TeMBiilSohnny McCoy. Cleveland,' was awarded the judge's decision », over Tim .O'Dowd of. Atlanta, hantapiweights YORK.—In an effort to reach an understanding on a tenta tive arrangements in which Bat- : 3!lrt* was to come to America to engage In bouts with light heavy weights Tex Rfchard Tuesday ca- bh-1* Maurlc« Heller, the fighter's aseiyitte reported from Pariv QUEEN Reports Say/That This hs Great Football Aggrega tion. Interest in Game Is High. - •.•'-• few ** I r—— ' The pniversity of Tennessee comes t$ Athena next' [ Saturday j with what is termed the [ greatest [ football aggregation , the Volun- [teers have ever boasted of. And I Tennessee, like every other team 1 that Georgia plays, is “laying for” FALL SPECIALS FOR THE on-the ground 1 that an undesirable precedent would be 'established.' OreatpBritaid. hOwever. bfferid to co-operate 'In every way consist ent tb her fixed policies to asslst in curbing the activities of smug glers-along the American coast. In the conversations—as they have "been described In diplomatic circles—looking to the release of vessels alleged to have been seized on the high seas, British represent atives here are known to have differentiated sharply between eas es of ships captured outside the 3- ntile limit, which had establishe. contact with the shore by. use of thtre small Boats and those against which np such evidence lay. It was understood Britain has indicated her willingness to ad here to the doctrine laid down by the United States- supreme court; that the sending of small boats into the ‘'Jurisdictional area” served to bring the pa-ent ship to all Intents Under the same Jurisdiction. In oth er esses, however,'the British view wa declared to he emphatic that American ' enforcement agencies were without authority. ‘We Deliver' Table Damask, soft finish, worth 85c yard, •• • :. Ladies’ Outing Gowns, pretty'stripes, heavy quality tC.. ■■ .. .. .. I Ratine, 40 inches wide, all colors, regular 08c I grade • • • • ■ . Dress Ginghams , Apron Ginghams Cotton Flannel Scrim Chambrays Sheeting Purple and violet are the mourn ing colors pi kings and cardinals. All Wool. French Serge, 54 inches Wide, worth $3.50, Navy only .. .. . Percales, Best Grade, beautiful patterns, yard wide ■ ,XTanada*s^Entry in ffihooner JRace Beautiful Fall Rcady-to- Wear—Lovely Autumn ' .. Dresses In every fascinating new style for the hew season. Canton Cre**?, Satin, Charmtuse, Poiret Twill end Tricot inc. All remarkable values at $6.95, ; $8.95, $12.98 and up STUNNING NEW SUITS Featuring the new long coats and skirts in plain tailored, fur and i braid trimmed. All the new wool ens and colors. Specially priced at i $12.95, $13.50, $22.50 up to $37.50 SjEIft New Autumn Hate Arriving Daily^ Popular Priced. I \ 42-Piece Service Spe cial Dinner Set of Ex tra >Fine Porcelain, Colonial Days Design POPULAR PRICES tures followed, including -'In Judg. ment Of,” a Metro picture win, Anna Q. Nilsson. One- day w'ule Je was "on la- lot' ’in Los Ailgeles a dire,tor wanted a lead.ng mun in a Western drama who could really ride a horsed Barn urn lmpiwned to liear of it, and told about his early days in the- saddle, night riding herd un the prairies, breaking bronchos and branding cattle. 1 That settled it. lie ■ was given .the part and waa to tyu- llcaily the d'bwtioy In his Wcstera outfit that it startetl hint on hi s career .of Westerns. ; His fir'st picture of tills tvnc was “The'Fighting Grin,” followed hv “Smiling Jim.” "Angle Ultizcns," ••So Thfi Is Arizona," "When Hast Comes West' and “Texas. Later he starred In other pro ductions, particularly “The Virtu- ous Model,” with . Dolores Cassln- elll and la many other pictures. When tie appears here Mr. Bar ium will 1>e dressed In the “cow” lUlfit, he r ; wore in many Western 1 nrortuctlons and- will offer a mono logue, which will include 'interest ing details of experlencves on the plains and in picture nicking. Mr. Fcrnum will make a personal appearance at the Palace at 4:?,o and 9 p. m.; at the Elite at 5 and- 9:30 p. m. His latest feature will be shown? continuously at both the. atres from 11 a. m. to U p. m. Wed- nesday. \ So Easy to Drop Cigarette Cigar or Chewing Habit. v • \ t ■ ' I. ■■ ■« - No-To-Bac has helped thou sands to break the costly, nerve- - i. i -.- vxi»--. > Shattering tobacco habtL When- real Westerner, *r ever you br.ve a fonglng for a for a; hiovie cow- *rnoke or chew, Just place a harm less Nd-To-Bac tablet In yeur mouth instead. All desire stops Shortly the habit Is completely broken, and you are better off men tally,- physically, financially. It’s so easy, ad simple.' Get a box of No- To-Bac and if it doesn’t release you from all craving for tobacco in any form, your druggist will re fund your money without question Visit our Sweater Department. We havi h. complete ^itock for every member cf (he family at - - iOlF^S' j j.iv The Blue nose, 1921 international champion, has 6een picked t» represent Canada in the 1922 international fishing schooner race a zchocner hails from {.unenberg. N-.su — •m wax as- w‘-i -A ~t~ ■ ■' ’ ‘ ^ * i; V. i . r | s • ., . ?• . Advertising Needs Time To Develop Opportunities Give Advertising Time: That is the JF thing it needs most. The Advertising agency is thespr'e- ’ cocious infant aihong the prqfessions.... One of the oldest agencies in New , York prints on its letterhead the date of its founding, and the. date js 1869! Think of it>—almost ten year&' after the Civil War; and the boys'of the r Civil War are still alive among us. Law traces its ideals-and traditions back to Moses; but even Law is not free from misstepS. The physician takes his Hippocratic oaths, and Hip pocrates lived 400 B. C. \ Yet it was only yesterday when doc tors discovered that bad teeth can cause anything' serious. Is it fair to' expect perfection in a profession that counts only a single generation to its credit? Should it occasion surprise ■ whom even a well-laid advertising • . campaign goes wrong?. Is it any won der that workers whose chief raw material is humali nature should have 4 > : to confess that they cannot always' cycle swings around. How much bet- . A ' ter we shall be able to read the signs signs of the storm, having passed through one such tempest. Do. you remember the references in English novels to‘ those old law firms —solicitors—in which sons have suc ceeded their fathers to the third and fourth generations? Each new genera tion of lawyers’hias handled the affairs of the new generation among its 'clients, dealing obt counsel based on records which run bgck for a hundred years or more. There is no reason why advertising agencies, too, should not outlive their founders and the successors of their founders, growing wiser with each generation and gath ering a priceless possession of'recorded experience. Think oLam advertising agency in 2020 being- abV.tSo turn back in the records to 1920 and say to its clients : “hi the Fall of 1920. this happened in silk, and .this happened in leather and this happened ip wheat, and the Selling tell in advance just how v that raw ipaV ,,, . ; pjoKtenu* whicji followed were so and terial will act. \.,. ',. r ' .. . The pte$ent situation has certain y We are learning. We. have just ' Aspects that arfe,simil$r ; and the rec- passed through one jgreat* cycle' cSfiif! .&*** ^hinienaations which we are present flation and deflation. We know now. 1 what happens to the automobile! busi ness, aha the shoe business and the perfumery business when prices go i like a rocket and down like a stidcS How .much wiser counsellors to 'our customers we shall be when another ing are based on a recognition of that fact.” T ■ 1 . We are gaming 4 experience; we are growing more And more Valuable as - • advisers every year.. - Don’t expect the impossible. r Give advertising time. 4 '
