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OPENING DAYS SALE
September 22nd and 23rd
UOR the convenience and benefit of all who attend our ball opening in which e\er> erf our store will take part
r make SPECIAL DISPLAYS. We offer the additional inducement sale of various items f ,rrd Tri?v at prices
living at a distance can kill two birds with one stone. It wiU save a trip because you can °P®“is the firsti
you had not dreamed of. We expect to add another page to the history ot .;u kson s u ' fu ' n f, f . -icesthat will have much
step. You may keep your eyes and ears open. We will_drop reduction booms into the tretulus \ g mnr 2 th in ever It is onl^
to do with the savings of the public at large. If you will join our forces as buyers n\ e>n ill proiii si <■ l .. That’s what we
by the hearty co-operation and loyal support of our many friends ami customers that \\o arc able to do*ooenine
are writing this ad for, is to solicit your valuable patronage for the coming fall and W inter, to voulial > Right
the 22nd and 23rd and at the same time save money during tb s sale It Usln l own \\ eve Got It. If \ou Get It Here It s g .
The Big Store Sells Everything Cheaper. Money plentiful. Cotton 1# c. War talk or, good health, ft g
patches, all should be ha py.
R E A OY-TO - W E AR
We can’t do this department justice with words —you must see the New Styles, you must try
them on—stand before the mirror and the garments will speak for themselves. They are com
ing in daily so we won’t attempt to describe them. If you will be on hand opening day you
will be surprised at what you will see. Our suits, waists, skirts and coats are already the talk
of the town and sales are beyond our most sanguine expectations. Be one of the first to
wear the new styles.
Stock Up At These Prices
This beautiful
42 Piece
Dinner Set
decorated in several
patterns for
“NEWLY WEDS”
Its value is $5.00
This sale only
$2.98
Etheridge, Smith & Cos.
Special Dry Goods 2 Days
1800 yds 10c Outing, assorted colors 6c
1500 yds best Calico made only 5c
700 dozen .1. AP. Coats spool cotton
3 for 10c, 7 for 25c
1000 yds Cotton Checks going at 5c
13 yds 12Jc or $1.65 worth good Bleach
ing SI.OO
15 yds best 36 inch Savoy Sea Island
going at SI.OO
12 yds fast color Cheviott or Sheeting
to go at SI.OO
New Hosiery and Neckwear
New Underwear and Sweaters
New Dress Goods and Trimming
New Silks, Braids, Button and Fur by
the vard
New Hoods, Toques, Caps, Knit Skirts
New White Goods, Linens and Wait
ings
Wool Checks and Plaids for suits and
coat-s
New Purses, Bags and Belts
New Planeietts, Outings, and Heavy
Sheeting
New things in every shelf ready
Stock up early at these prices. Don’t
wait
Tinware Opportunity
850 pieces all new and just opened up.
We closed out the surplus of a factory,
which was in financial distress and as
a result you are the beneficiary 2 days
5c and 10c
House Furnishing's
All who admire pretty things for the
house and appreciate getting them un
der value should visit this corner of our
store. LISTEN!
50 Rugs or Mats special sale 5c
81 Rugs, assorted, this sale 10c
9x12 Tapestry Art Squares, new stock,
going a' $7.50
9x12 Tapestry Floral designs, bargain
at $8.90
9x12 Axminster, others ask S2O, sale
sl4 40
600 yds 25c 5-4 Table Oil Cloth only 15c
All wool Carpets Remnants only 33Jc
each f
Trunks and Bags for every occasion
Set of 6 white 7 in plates only 29c
Set of 6 white cups and saucers only 29c
100 Plates and deep dishes, 6, 8 and 10
inch 10c
50 salad decorated salads special 15c
Supply your kitchen and table now.
Crockery Department
500 odd pieces w hite, decorated and gold
line in half a hundred different
shapes, kinds and sizes. Its open stock
and you can buy as much or as little
of a set as you like, all to match at
sc, 10c and 15c
Enamelw&re
Don’t take our word but come see the
goods and hear the price
Fall and Winter Millinery
On September /Ty
We will exhibit in our -o Jjffj
parlors a superior collec- \ /
tion of large and small jpgjp— * L_
America.” Yes, made in
Jackson, the produdt of
our own work rooms.
We will show hats for j
particular people and for
every occasion. We in- *
-you both days. f
Fine |§ T
\ <1 Footwear If
I O \ Our shoe reputation
I \ or record is pegged, j©
/Of \ nailed and sewed up Ap y\
/ erv J in every pair of shoes /b J\
/ We are care
/ yrT / ful in their selection /
jj ( to get none but the (
I best styles and ALL 7
/ LEATHER shoes. /
* We are experienced, **
the buyer is
experienced,
STYLE FIRSVi
V •
Says the young man. \
the same, he
experts to /5\ \&'\ j
&ick by the suit to (Mm M; Nt *
the last. This means A
well wooven, well * I '§£m
shrunken fabricsand L' I
expert tailoring.
To be su e of style $. T
firrft and larft, pay a $
little more and get Jwf rr'§}
the genuine. Ixmg If I lit
after you’ve forgot
ten the price, you’ll
remember what a jjp JpjJ
11 Yo “ f ie < H Here O^SM’-z
It'a Right jgy~