Funding for the digitization of this title was provided by Georgia HomePLACE, a project of the Georgia Public Library Service.
About The Henry County weekly. (McDonough, GA.) 18??-1934 | View Entire Issue (Aug. 25, 1911)
Business Building. BY DUN DAS HENDERSON, Advertising Manager of the.C. E. Zimmerman Co., Chicago. *. jjf/ j sfi eiJ' J spciiffifcns ’•? Aiverlisiru* Service* o BY Tut CX. ZIMM? RM AN CO. CHICAGO- The question of changing the salesmanship or “copy” in your advertising space is an important one. It acts this way. Suppose you had a pile of some special goods for sale. Suppose you were determined to sell some of those goods to some particular custo mer. After you had asked tha customer to buy those goods would you, the next time you ap proached her, use exactly the same language and arguments? You know you would not. Yofl would hunt up new ideas to at tract her attention, new ways of convincing her and new methods to get her to buy. You must ap ply the same principles to your ad vertising. You must be contin ually hunting up ideas, new argu ments and new ways of attracting and holding attention. Salesman ship in newspaper space is just the same as salesmanship behind your counter. The trouble the ordinary store keeper is up against is securing this salesmanship on paper I have outlined. He can purchase adver tising space readily enough and so long as he buys enough space for a long enough period to make a successful display he has done all that the successful merchant can do in that respect. But when it comes to filling the space the question assumes a different shape. Advertisement constructing is a profession like medicine or law. When you are sick you go to a physycian. When your business wants toning up, why should you not go to a business doctor?—an advertising expert? There are on the market a number what are called Syndicate Advertising Ser vices. These can be obtained for as low as one dollar per week. They give you precisely the same service as is given to department stores and national advertisers by first-class individual advertising managers. These services are usually supplied in a series of fifty-two advertisements, one for each week in the year, together with fifty-two copperplate cuts of high grade illustrations drawn by high salaried artists. The adver tisements are constructed by writ ers of national reputation and with great experience, men who have made success for thousands of other retailers in the same posi tion as yourself. The low price charged for these advertisements is only made possible because of thousands of the same advertise ment that are sold to different merchants throughout the country. One only merchant in each town is allowed to use the service for his own trade, Particulars of the best of these “The Liver Pills act So Naturally and Easily.” Such a statement, coming from the cashier of a bank, shows what confidence responsible people have in these pills. Mr. A. L. Wilson after trying them wrote: . .. *‘l have used Dr. Miles’ Nerve anq J.lver Pills and also your ArttPPaln Pills, on myself, with good results. , The TJver Pills aht So 'tumi'rally and *0 easily that I .scarcely know that I have jtdken a pill. 'FrWjltently being troubled wlttf AfeaSdaclte I taka an Anti-Palp Fill ’.and get Immediate relief in every case.'’ - . A. 1., . Wilson, Sparta* 111. Mr. WU«»l r 'was for a number tof cashier’, of the First ' jhfatidnal I%nk r offXpart*. Dr. Mile*’ Nerve arid Liv<er Pill* are different from others. Mjany kinds of liver pills are “impossible”, .after one trial on account of their harshness. Dr, Milts’ Nerve and Liver Pills dp not ?ct by sheer force but in an easy; natural way, with out griping or pndue irritation. They are not habit forming. If ths first bottle fails to. benefit, your druggist will return the price. Ask him. MILES MEDICAL CO., Elkhart, lnd. syndicated advertising services may be had from the editor of this paper, and I earnestly advise you, as an up-to-date merchant, to get them at once: “The early bird catches the worm” is a true saying and it is nowhere better ex mplified than in this case; the retailer who uses a service of this kind here now will start himself on a near cut to independence and fortune. Beersheba. Mrs. Ethel Preston has returned home after spending a week wtth her mother, Mrs. Willie Lawson. Mr. Bryant and Walter Fincher, of Stewart, visited their brother, Mr. Lewis Fincher, a few days this week. Mrs. Addie Jenkins and children visited Mrs. W. H. Presson one day this week. Miss Leola and Minnie Presson visited Miss Lena and Lizzie Dukes Friday night. Mr. Harmon Lawson spent one night with Mr. W. L. Presson this week. Mr. and Mrs. Homer Piper spent one day with their mother, Mrs. W. W. Piper. Mr. H. M, Tolieson made a busi ness trip out in the country on last Monday. Mrs. Mollie Presson has gone to Griffin to spend a while with her mother. Miss Lizzie Dukes spent Satur day with Nannie and Leola Pres son. Mr. Smithie Piper, of Atlanta, is visiting his father and mother, Mr. and Mrs. W. W. Piper, this week. Mr. Reggie Rosser and Miss Nellie Smith were out riding Sun day afternoon. Mr. W. E. Gilmore and little daughter were the guests of Mrs. W. N. Gilmore one day this week. Mr. Jesse Dupre and Miss Leola Presson, Mr. Raymon Mills, and Nannie Presson attended meeting at Bethany last Sunday night. Mr. George Rivers has pur chased him a new buggy. We are glad to say that Mr. W. N. Gilmore is able to be about again. Mr. Hudson Lawson, of Stew art, is the guest of Mr. and Mrs. W. L. Presson a - few days the last of this week. We are sorry to noite that Mr. and Mrs. W. E. Gilmore has a qujte sick baby. We hope it will soon be well. . Miss Lizzie Dukes was the guest Of her sister, Mrs. Emma Piper, Saturday night. Mrs. Bertha Smith spent ’' the night with Mrs. Nannie Rosser. * Bill. . Bowensville. Hello, Mr. Editor! I guess you are back ere this time. Now you rdust write up that great time you have had while away. .Mr. and Mrs. N. J. Bowen vis ited Mr. and Mrs. J, D. Bowen one day last week. Mr. and Mrs: Walter Duke spent Saturday night with Mr. Charlie Duke and family. - Mjss Annie Lee Bowen will ssend this week in Atlanta with ,her gra ad parents, Mr. and Mrs. J. F. Pritcfiett. Mr. H. C. Reagan visited rela tives at Luthersville Sunday. Several from here attended the funeral of the infant of Mr. and Mrs. Bob Sharp, from South Geor gia, at Union Friday. Fodder pulling is the style here these days. Miss Leonora Roseberry left Sunday for Atlanta; from there she’ll go to visit Miss Ruby Camp, of Palmetto, for several days. ■ Miss Shirly Pritchett returned home Sunday, after spending last week with her sister, Mrs. Ed. Raven. Mr. and Mrs. Lem Maddox were visitors ne ir Monroe several days last week. E. E. Rex. A good crowd from Rex attend ed the meeting at Indian Spring Sunday, The following went: Mr. Walter Estes and wife, Miss Polly Brittain, Messrs. J. P. Barr and J. B. Milam, Misses Annie Mae and Leola Milam, Messrs. S. W. Barr and Mr. Turpin and some of his friends and Mr. A. A. Born. Misses Mary and Bell Clark spent Wednesday and Thursday in Atlanta. Miss Swann was in Rex Monday afternoon. Mrs. Linton Powell vras a visitor a few days this week with rela tives at Dutchtown. Mrs. George Gunter, from At lanta, is the guest of homefolks this week. Mrs. Zenomia Patillo is spending several days with relatives down below this place. Cotton is opening through this section. Mrs. M. A. Campbell is not any better. Mrs. Emory Barr visited the city last Friday. Mr. Homer Adamson, of Jones boro, went to Indian Spring Thursday. He says it was his first trip down there. Miss Myrtice Mays, of Stock bridge, was the guest of her sis ter, Mrs. S. W. Barr, last Wednes day. The Odd Fellows are expecting to have an Odd Fellows’ dinner on the seventh of September. Guess they will have a good crowd. Mr. C. W. Powell and family vis ited the latter’s parents, Mr. White, one day this week. I guess there will be meeting at iPlti]lip£&{treu)f STc Ratio as 1 a Home Friend-Maker rpVERY real home should have a good piano in it. The pleasure it gives every member of the family and the refining influence it lends to the home is priceless. , Besides our own special make we handle the world’s most renowned Piano* —Steinway, Knabe, Fischer, Hardman and others. • Never buy either a new or used piano until you have inspected our stock. v We always have big bargains ip pianos that we have taken in exchange for higher priced instruments, and we sell them on almost your own terms. To save the expense of sending a man to see you, we will pay your rail road fare to Atlanta and return, provided you purchase from us while here. A Special Bargain m We are offering the Phillips & Ij jj : | /jfL Crew Co. our ow n special make, j 4 i ! at a very low price and on very liberal terms. This piano mea- U j'lflf j tPK- wiNs sures fully up to every standard ' rlrr I W t M of a first-class —full toned : [ t|; iijjyT jrlti J. fUL •/H ,'y ' C ATLANTA, GA. / j Rex fourth Sunday. Everybody come that can. Mr. Roy Elliott is improving very fast. Mr. Oscar Fields, of Flippen, is painting Mr. S. W. Barr’s house this week. Mrs. George Gunter spent Fri day night with her brother, Mr. S. W. Barr. Mrs. Mary Patillo, of Atlanta, is visiting her mother, Mrs. Fannie Bradberry. A big crowd from around here went to the Ford’s reunion last Saturday. Mr. and Mrs. Johnson, from Oakland City, were the guests of Mr. and Mrs. Fullerton, of Rex, this week. Misses Katharine Disner and Brown, of Atlanta, were the guests of Mr. Igo Dease and family Sat urday and Sunday. Mrs. Clyde Barr is spending sev eral days in Atlanta at this writing. Misses Myrtice and Odessa Dease returned Saturday from Monroe, after a week’s stay. They reported a fine time. Fig Tree. Flippen. Mrs. Mamie Lovorn and child ren, of Jonesboro, are the guests of Mrs. Lovorn this week. Misses Dennie and Myrtice Fields spent Saturday at Indian Spring. Mr. Clarence Strickland, of Ber ner, spent Sunday with home folk. Mr. Bub Starr and Miss Kate Adamson, of near Jonesboro, and Miss Estelle Alexander, of Dutch town, were the guests of Miss Eva Fields Saturday. Miss Rachael Rowan, of Locust Grove, was the guest of Mrs. G. H. Bailey Thursday. Mr. Bill Pair spent Friday at In dian Spring. Miss Cora Johnson is the charm ing guest of Misses Dennis and Eva Fields. The trustees of Flippen Literary High School recently engaged the services of Professor Morris, of Atlanta, as the teacher for the en suing year. We welcome Profes- sor Morris to all the social pleas ures and hospitality that the en vironment of Flippen may afford. Mr. Jord Johnson spent Tues day night with homefolks. Among those who spent Tues day at Indian Spring were Misses Cora and Kate Johnson, Lois and Florrie Owen, Julia Glass; Messrs. Lude Phillips, Tom Glass, C. J. Simpson, Tom Rowan. Mrs. Andrew Dailey was the guest of Mrs. G. H. Bailey Satur day. Mr. Tom Glass and Misses Cora Johnson and Eva Fields spent Friday with Mr. and Mrs. H. A. Fields. Miss Oza Johnson was the guest of Miss Maud Stephens Sunday. Mr. and Mrs. Howard Glass were the guests of Mr. Turner Johnson and family Saturday. G. E. L. For Twelve Months’ Support. Georgia, Henry County. Mrs. Bettie Mosley, having made appli cation for twelve months’ support out of the estate of J. B. Mosley, all persons con cerned are hereby required to show cause before the Court of Ordinary of said county on the first Monday in September, 1911, why said application should not be granted. This 7th day of August, 1911. A. G. Harris, 9-1, 4- Ordinary. For Leave to Sell. Georgia, Henry County. To whom it may concern: Joe P. Thompson, administrator of the estate of Mrs. M. C. Thompson, deceased, having in due form made application for leave to sell the lands belonging to said estate consisting of 195 acres in Love’s district, of said county and state. Said application will be heard at the regular term of the Court of Ordinary for said county to lie held on the first Monday in September, 1911. This 7th day of August, 1911. A. G, Harris, 9-h 4. Ordinary. For Leave to Sell. Georgia, Henry County. To whom it may concern: W. H. Hopkins, administrator of the estate of \V. P. Hopkins, deceased, having in due form made application for leave to sell the lands belonging to said estate, consisting of 35 acres in Tussahaw district of said county and state. Said application will be heard at the regular term of the Court of Ordinary for said County to be held on the first Mon day in September, 1911. This 7th day of August, 1911. A. G. Harris, 9-1, 4. Ordinary.