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About The Henry County weekly. (McDonough, GA.) 18??-1934 | View Entire Issue (Sept. 1, 1911)
BUSINESS BUILDING. g-<\ BY DUNDAS HENDERSON, Y \ Advertising Manager of the C. E. Zim- Vjr merman Co., Chicago. N—. | Hmn wj Nun. .Ad .Mm of c nC r.i . ■ " \ V-" - —r 5P Syndicated \ t>i ps§ crv i ce , Supplied by The C E*ZIMMERMAN CO. Chicaso AN ADVERTISEMENT YOUR CHEAPEST SALESMAN. THE chances are that if you go into almost any store in a country town, at the present time, and tell the storekeeper that his cheapest salesman is his adver tisement in the local newspaper he will laugh at you. He will laugh because he does not know what salesmanship means. It is the mere showing of his goods to any customer that has the good luck to come into his store, ac cording to his lights. He does not realize that it is possible for custo mers to be enticed to his store to actually demand goods that they never thought they wanted before. It is a comparatively easy mat ter to sell a man or woman goods when you have them in your store and can lay the wares right in front of them. In such a case much more than nine-tenths of the selling act has already been accomplished by the coming of your customer to the store. Even then a salesman who can get big results in the store is dassed as high grade, and his salary, no mat ter how large, is considered a rea sonable expenditure and, in many cases, cheaply spent. To cause a customer to have a desire to come to your store, where no desire existed before, requires salesmanship of a high order. Such salesmanship makes new customers —builds your busi ness and lays, in short, the founda tion of your fortune. No retail business of modern times can make a great success without such salesmanship—without, in other words, the proper utilization of space in your local newspaper. Considering the results this kind of salesmanship obtains, it is the best and cheapest you can buy. This efficient use of space in your local newspaper has been called salesmanship on paper. If you fill the space with forceful matter that will create attention, cause conviction and bring results, you have an addition to your sales force that may surely be called the best promoter on your staff. The results that are obtained from this salesmanship depend on the selling ability used. But no mat ter what results are obtained, the quality of salesmanship necessary is much greater than that required inside the store. The big mail-order houses reck on that they must pay so much money for every inquiry they get. The amount of this sum is ascer tained by dividing all the money spent on advertising and selling literature by the number of letters received in answer to the same. This refers to inquiries only: Not every inquirer becomes a custo mer. The securing of actual cus tomers cost more. The money that has to be spent to get one new customer by those concerns would astonish the local retailer. It is usually not less than the amount spent on several weeks’ advertising by the average local storekeeper. The salesmanship on paper that is necessary to do all this is the finest that can be got for the money and it is con sidered cheap at the enormous price paid for it because it is en gaged in building up a big mail order business with new material. Rex. Cotton is surely opening fast. Mrs. Georgia Mitchell, Mrs. Lula Queen, and Mrs. Cora Nixon spent Saturday afternoon with Mrs. Francis Kirkland. Mrs. J. P. Barr visited her son in Rex Thursday, I)r. and Mrs. J. H. Heflin went to Atlanta Saturday and bought them an automobile. We regret to say that little Mr. Ralph Smith is suffering very much with the fever. Mrs. Zenomia Patillo came home Friday from a two weeks’ visit to her son and relatives. Mrs. Will King spent Saturday afternoon with Mrs. Francis Kirk land. Mr. and Mrs. Will Powell and Mr. and Mrs. Linton Powell spent Sunday with Mr. and Mrs. Henry Toney. Mr. Richardson, of Atlanta, was here one day this week. Mrs. Mitchell spent Thursday with Mrs. Tennie Powell. Mr. Walter Barr surely has a swell-looking house, since he has had it painted. Mr. R. E. Kyle and family spent Thursday with Mr. and Mrs. Will Callahan. Mr. Walter Estes and wife vis ited the Gate City Monday. Mrs. Clyde Barr returned last Tuesday morning from a several days’ visit to relatives in Atlanta. Miss Dennis Fields, of Flippen, is visiting relatives at Rex a few days this week. Mr. S. W. Barr went to Atlanta last Monday night. Miss Myrtice Mays, of near Stockbridge, spent Tuesday after noon in Rex. Miss Annie Mae Milam went to Atlanta Monday. Mrs. Queen and daughter, Miss Rubie, returned Sunday from a week’s visit to her homefolks at Stone Mountain. Mr. Walter Barr has bought a new buggy. Sunday was the hottest day I be lieve I ever saw. Mr. Criss Adamson and wife spent Sunday with Mr. and Mrs. Emory Barr. Fig Tree. “Dr. Miles’ Nervine Completely Cured Our Little Boy of Fits.” A family can suffer no greater affliction than to have a child sub ject to fits or epilepsy. Many a father or mother would give their all to restore such a child to health. "I am heartily glad to tell you of our little boy who was completely cured of fits. He commenced hav ing them at 10 years of age and had them for four years. I tried three doctors and one specialist but all of them said he could not be cured, but Dr. Mile§’ Restorative Nervine and Dr. Miles’ Nerve and Liver Pills made a complete cure. He is now hale, hearty and gay. It has been three years since he had the last spell. * I shall give Dr. Miles’ medicines praise wherever 1 go. You are at liberty to use this letter as you see fit and anyone writing to me I will gladly answer if they enclose stamp for reply.” F. M. BOGUE, Windfall, Ind. Dr. Miles* Nervine is just what it is represented to be, a medicine compounded especially for nervous diseases, such as fits, spasms, St. Vitus’ dance, convul sions and epilepsy. These diseases frequently lead to insanity or cause weak minds. Dr. Miles’ Nervine has proven most effective in reliev ing these dreaded maladies. Soldbyall druggists. If the first bottle fails to benefit your money is returned. MILES MEDICAL CO., Elkhart, Ind. Happy Happenings. Laying-by times are nearly over and the cotton is opening to some extent. Mr. Howard Callaway made a business trip to the Gate City Fri day. Misses Lillian and Hattie Stan field visited their cousins, Mr. and Mrs. Robert Greer, Wednesday, and Mr. and Mrs. Tom Greer Thursday. Miss Lillian Stanfield was the guest of Miss Otelia Wallace Mon day afternoon, who is sick. We hope she will soon be well again. Miss Mary Jim Wallace spent a few days with relatives in McDon ough the past week. Mr. and Mrs, D. L. McLendon made a business trip to McDon ough Wednesday. Mr. W. A. Callaway went to Monroe last Monday to do some brick work, and returned home Thursday and left for Senoia Fri day. Miss Lela Callaway visited her sister, Mrs, Jesse Stanfiejd, Friday, and attended the camp meeting at Mt. Zion Saturday. Miss Ruby Barnett was the guest of Miss Maud Banks Wednesday. Cure for Tonsilitis. One tablespoonful laudanum, two ta blespoonfuls sweet oil, one table spoonful camphor,one large spoon ful turpentine. Bathe throat thor oughly every half hour, rubbing it in with a Flannel, but do not bind up. Use for a gargle one teaspoonful baking soda to one pint hot water. Requested of me by a mother, so I thought I would write it here and perhaps it would help others. Mr. and Mrs. Tom Wallace, of Smarrs, have returned home, after a few days visit to friends and relatives of this place. Oakland news is somewhat scarce in this locality, or at least the writer can’t find any. You said I must live on the public high way. Yes, I live near the Central railroad, the backbone of Georgia, between Hampton and Lovejoy, half way, and also between Macon and Atlanta, and there is all kinds of traveling along here, from the trains and autos to the bottle buy ers. Sometimes you would think you were living in the city when you hear the bells begin to ring P'Sfe [ dn<f fcEononv>- -./l We are making a special effort to If J establish in every Southern home the 111 V— jjf ||/! superiority of our own Phillips & Crew ML I In U Co. Piano. This piano is our own [l B product and it carries forward the Or prestige and reputation we have built Phillips & Crew Co. rj in the past fifty years. Oak or Walnut. \ The Phillips & Crew’ Co. Piano is handsome in style j I and finish and has beautiful lasting tones. Can be had in U f Mahogany, Oak or Walnut. We are making an exception- a ally liberal offer on this piano, and you can buy it on very easy n terms. We prepay freight to your railroad depot and furnish | l \ free stool and scar f 1 |4*Ji Do not, —under any condition, buy a new or second hand Piano m Vr until you have looked through our show rooms. We always have on WD 1 hand any number of used pianos we have taken in exchange for new B M Steinway, Knabe, Fischer, Hardman, Phillips & Crew Co., or other // High Class instruments, that you can buy very cheap on easy terms. L SPECIAL, OFFER. In order to save the expense of sending V a salesman to see you, we will refund your railroad fare to Atlanta cV ■ and return, provided you purchase from us while here. Cfl-J Atlanta, Ga. Savannah, Ga. and the whistles begin to blow, and the motorcycles begin to pop. All this reminds anyone a good deal of the city, though we are 30 miles away. Pearl. List of Letters. Remaining Undelivered From The Post Office at McDonough, Ga., For the Period Ending Aug. 21st, 1911. S. E. Dailey, P. M. Messrs. Moralley, Powell; Pen ton, George; Rice, Richard; Thur mond, W. T. Mesdames Nolley, Kizzie; Nun ley, Laura; Segray, Hulie B. Misses Brooke, Naoma; Brown, Rosie; Hartsfield, Ollie; Hollin, Annie; Lankin, Bunsier. Greenwood. Mrs. J. B. Sowell has been sick for the last week. Mr. Cliff Morris is the best horse trader around Greenwood. Mr. W. A. Copeland and Mrs. 0. C. Copeland spent last Satur day with W. E. Copeland. Mr. R. R. Roan and family and W. E. Copeland and family attended camp meeting Sunday. Mrs. R. R. Roan and children spent last week near Griffin with her father. John Acie Wells and J. H. Carr went up to McDonough Saturday. Mrs. W. E. Copeland visited Mrs. J. B. Sowell Wednesday. Miss Lizzie Pendley spent Thurs day night with Mrs. W. E. Cope land. Miss Hester Chapel and brother passed through here Sunday on their way to camp meeting. Mr. John Dorton visited Arthur Sowell Tuesday night. Citation. Georgia, Henry County. Mary E. Griffin and Charles H. Griffin having applied, as executors, for j robate in solemn form of the last Will and Tes tament of S. H. Griffin, late of said county, deceased, you, as heirs-at-law of saidS. H. Griffin, to-wit: Mrs. Marietta E. Adams,of Booths, Ala.; H. L. Griffin, of Nellie, Ala.; W. J. Griffin, of Nellie, Ala ; C. D. Griffin, of Spokane,Wash.; S. H. Griffin, of Atlanta, Ga.; C. H. Griffin, of Marietta, Ga.; Mrs. Ardell Mc- Grady, of Como, Texas; Mrs. Wordie Harper, of Como, Texas; Mrs. Hope E. Roe, of Grimes, Okla.; Grover Cleveland Griffin, of Birmingham, Ala.—are hereby required to appear at the Court of Ordi nary for said county on the first Monday in September, 1911, when said application for probate will be heard. This Aug. 7th, 1911. A. G. Harris, 9-1, 4. Ordinary. Flippen. Mrs. J. D. McCullough is the guest of relatives here this week. Miss Vanie Hood is the guest of friends near Jonesboro this week. Mr. Oscar Fields spent Satur day in Atlanta. Mrs. Edna Harris and son, Clarence, spent a day or two in Stockbridge this week. We are glad to know that Mrs Claud Stephens is better at this writing. We regret to know that Mrs. Gus Branan is very sick. Mr. Oscar Fields and Miss Den nis Fields spent Monday and Tues day in Rex. Mr. and Mrs. J. W. Fields, of Lovejoy, spent Friday with Mr. and Mrs. B. O. Fields. F. E. L. For Twelve Months’ Support, Georgia, Henry County. Mrs. Bettie Mosley, having made appli cation for twelve months’ support out of the estate of J. B. Mosley, all persons con cerned are hereby required to show cause before the Court of Ordinary of said county on the first Monday in September, 1911, why said application should not be granted. This 7th day of August, 1911. A. G. Harris, 9-1, 4. Ordinary. For Leave to Sell. Georgia, Henry County. To whom it may concern: Joe P. Thompson, administrator of the estate of Mrs. M. C. Thompson, deceased, having in due form made application for leave to sell the lands belonging to said estate consisting of 195 acres in Love’s district, of said county and state. Said application will be heard at the regular term of the Court of Ordinary for said county tube held on the first Monday in September, 1911. This 7th day of August, 1911. A. G. Harris, 9-L 4. Ordinary. For Leave to Sell. Georgia, Henry County. To whom it may concern: W. H. Hopkins, administrator of the estate of W. P. Hopkins, deceased, having in due form made application for leave to sell the lands belonging to said estate, consisting of 35 acres in Tussahaw district of said county and state. Said application will be heard at the regular term of the Court of Ordinary for said County to be held on the first Mon day in September, 1911. This 7th day of August, 1911. A. G. Harris, 9-1, 4. Ordinary.
