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With the advent of the new mercantile
marine of the United States the demand
has arisen for an American Lloyds to
help it in its enterprises and to support
Its commerce in unknown or little known
ports. The new American Lloyds, how
ever, would, in its origins, be a vastly
different undertaking from that which
the founder, whose name is now a house
hold word, started in a London coffee
house near the end of the Seventeenth
Century. Indeed, Mr. Lloyd, whose first
establishment in Tower street was mere
ly a resort for seafaring men, little
dreamed that he had founded a marine
insurance corporation which would ulti
mately help in securing for his country
the maritime supremacy of the world
From his humble riverside coffeehouse,
Mr. Lloyd used to advertise, in the Lon
don Gazette, rewards for the recovery
of run-away seamen and slaves, and It
was not until 1692, when he removed his
establishment to the corner of Lombard
and Abchurch streets, that he made a
bid for the custom of merchants of
standing. His clientele was curiously
described at the time as comprising
"brokers, stock-jobbers, Frenchmen,
Jews, as well as other merchants and
gentlemen;’’ but the beginnings of the
famous ‘‘Lloyds List,” with which one
is familiar today, were in the ’’letters"
he had posted up in the coffeehouse and
to which a contemporary poet referred
in the lines:
Now to Lloyd’s Coffee-house he never
fails
To read the letters and attend the sales
Mr. Lloyd had, in fact, already estab
lished quite an extensive organization of
home and foreign correspondents in the
principal ports, and from these men he
received constant news of the movements
of vessels and other matters of interest
to his patrons. The letters thus received
Were eagerly rad, and at length the cur
rent ones weer Incorporated in a sheet
Secretary McAdoo has announced that
more than 69,000 masters, officers, and
seamen who are manning America’s mer
chant vessels across the war-zone have
been insured by the United States gov
ernment against the perils of submarine
warfare.
This insurance, which Is Issued by the
Seamen’s Section of the Bureau of ’War-
Risk Insurance of the Treasury Depart
ment, has amounted in the aggregate to
more than $115,000,000.
Total claims since last June, when
the seamen's section was established are
in excess of SIBO,OOO.
Recruiting for America’s merchant ma.
•rine is being spurred on by the broad pro
tection and liberal terms of the govern
ments Insurance. Men who formerly
hesitated to join this service are now
eager to do so, for they have financial
protection fcr themselves and their loved
ones.
Insurance for the men of America’s
merchant-marine is compulsory as to
vessels traversing the war zones. Al
though tiie law dots'not require that
it lie taken the Bureau of War-Risk In
surance virtually the entire civilian per
sonnel of the merchant-marine is insur
ed by the Buieau’c seamen’s section, for
the current government rates are only 25
cents for each SIOO of insurance.
The isw provides that if the owners of
any vessel traversing the war zone fail
to insure the master, officers and crew
before the ship goes to sea. the Secretary
of the Treasury may take out insurance
for tneni with the Bureau of War-Risk
Insurance and may further fine the own
ers not more than SI,OOO.
The insurance must be in an amount
equal to twelve times the man’s monthly
wages, plus all bonuses; the maximum
permitted by the law Is $5,000 and the
minimum $1,560.
Seamen's innsurance affords protection
in the event of disability or death result
ing from war perils and provides for
compensation during detention following
capture.
When the American tanker Campana
was torpedoed and sunk by a German
submarine last August, her master, Cap
tain Albert Oliver, was captured and
taken off to a German prison-camp. Since
then Captain Oliver’s wife has been re
ceiving from the Bureau of War-Risk In
surance a monthly check for $337.50.
Customs Collectors at all ports see to
it that no American merchant vessel
sails for the war zone without the neces
sary insurance protection for the crew.
Without this insurance, it would be
extremely difficult, if not impossible, to
obtain a sufficient force to man the
country’s rapidly-growing merchant-ma
rine.
Men of the army and navy who are as
signed to merchant vessels or transports
are not eligible to take seamen’s insur
ance. but may insure with the United
States Government through the Military
U. 8. Fountain Pen. Self filler:
Safety screw cap: impossible to teak. Fitted with 14 kt,
solid gold pen. 12. by mail. Satisfaction guaranteed.
B. 1.. Briggs 565 Hudson Street, New York
Page 12
BRIEF HISTORY OF THE FAMOUS
INSURANCE COMPANY KNOWN AS LLOYDS
WAR RISK BUREAU’S WORK
EXTENDS TO MERCHANT MARINE
A Complete Line of Military Books
at
Dellquest’s New and Old Book Shops
HEADQUARTER’S for MILITARY BOOKS
213-215 Seventh St. (Near Broad) PHONE 653
TRENCH AND CAMP
known as Lloyds News. The paper was
a daring undertaking in those days
Nothing of the kind existed, except the
official London Gazette, and no one was
allowed the right to publish political
news without the authority of the crown.
To tell the truth, there was little or no
demand for any, and a description of
a much wanted highwayman, or a cock
fight, was always given preference, while
those events which go to make history
went comparatively unnoticed, so that
when one day Mr. Lloyd happened tc
publish some harmless information con
cerning the house of lords, he was duly
“suppressed. ’’ but the tmppression was
in form rather than In fact: Lloyd mere
ly substituted handwriting for printer’s
ink and Lloyds News continued to be
read in the coffeehouse.
The insurance of ships as a regular
business of Lloyds appears to have been
originally introduced as one of the nu
merous excuses for speculation to which
the South Sea Bubble gave rise. All
sorts of curious ajid novel schemes of In
surance were floated about that period.
Including "assurance from lying,” and
“rum assurance.”
Today Lloyds, although virtually a club
open only to members. Is a world Insti
tution and a regularly organized corpor
ation, which, while it has not the back
ing of government funds, has the sup
port and direct assistance of the British
government. The secretary is invariably
selected from the British army or navy
On the committee there is usually a
member of parliament, sometimes a
member of the government. The cor
poration has established many signal and
wireless stations at home and abroad
and Lloyds agents or subagents in every
port of the world. Serving as insurance
agents or brokers, they work, for the
most part, without salary, for an or
ganization that has been described as an
empire giving laws to the trading part
of the universe.
(The Christian Science Monitor )
and Naval Division of the Bureau of
War-Risk Insurance.
The man who had built up the new town
and was showing a prospective settler
about the place pointed with pride to a
pretty little church just completed.
“Do you belong to the church?” asked
the visitor.
“I should say not,” replied the head
man with an air of injured pride; “the
church belongs to me.” —New York Globe.
r _ - g
The Augusta
Herald
Delivered to Your
Company Street
At Camp Hancock.
Afternoons and
Sundays,
60c a Month.
Phone Your Order
to 2036 Augusta.
Notify Herald
Wagons.
Write a Post Card
and say, Send Me
The Augusta Herald
Daily Sunday
Evening Morning
Our Boys at the Front
Our boys are distinguishing
themselves by their cleanliness
and jovial spirits while at the
Front. They believe that ’’ Clean
liness is next to Godliness.”
It Is an indisputable fact that
people can keep healthy and well
in no better way than by keeping
their bodies clean, inside and out.
Many thousands of people are
killed every year by allowing
toxic poisons to accumulate
within the body, and then they
fall victims to fevers and all sorts
of maladies with special names.
The only way to keep thoroughly
well is to drink plenty of water
daily, bathe frequently, and take
some good laxative like Doctor
Pierce’s Pleasant Pellets. Cleanse
the system inside as well as out
side. These « Pellets ”of Doctor
Pierce’s are made of May-apple,
Bi Men-Hello!
>f the boys from Camp Hancock
•e now “Over There or on their
we served faithfully, and when
io Over The Top, they’ll go in
Over Shoes. We welcome you
> Augusta and extend the glad
and a helping hand when in
f {
•s’ Field and Dress Boots $25.00
•s’ Trench Boots $lO, sl4, sls
•s’ Dress Shoes $lO
r Army Shoes on the Munson
where the W. O. Bootery is—
’ll direct you
ER BOOT SHOP
PHONE 647
Ordnance Men!
Irßr Home Folks
JfcjL Welcome You
f'i H I - \ VV.4 have the finest imported Cigars,
~ £A| Clear Havanas, ail brands and prices.
HIGH CLASS SODA DRINKS OF
IB A m all kinds.
djp ®' X Our Specialty Chocolate Drinks.
If | Sandwiches of all kinds, the finest in
A ml ' the U. 8.
JNO. J. MILLER & COMPANY
740 BROAD STREET, ALBION HOTEL.
COMPLETE LINES OF JEWELRY AT
REASONABLE PRICES.
GUARANTEE JEWELRY COMPANY
Popular Price Jewelers.
976 Broad Street. Phone 484.
leaves of aloe and jalap. The y
are sugar - coated, tiny pills, an-4
easy to take. No one should
without them, and it is
beneficial if " Pellets” are
at least once a week to clear ou..
the intestines. By reason of th,
toxins, or poisons, bred in the in.
testines these poisonous bacteria
are sent all through the bloqq
channels and the victim fee-5
tired, sleepy and headachy, or
the brain doesn’t work as usual.
Sometimes the breath is offensive.
Pimples or boils break out on
the face or neck. This is a dan
ger signal which should warn you
that it is time to go to the nearest
drug store and obtain a twenty
five-cent vial of Doctor Pierce’s
Pleasant Pellets, the best known
liver pill for half a century past.
They are standard and efficacious-
May
