WHEELER COUHnWI
SLSO A Year, In Advance
OFFICIAL ORGAN WHEELER CO
PUBLISHED EVERY FRIDAY
J. H. GROSS Editor
Subscription Rates
21 Months $1.50
6 Months — 75.
In Advance
Competitive Advertising
A few months ago, Linton
Weils, CBS news analyst inter
viewid Dr. L D. H. Weld. Di
rector of Research, McCann*
Erickson, Inc., on the part that
advertising pla^s in our national
•con oxy
Dr. Weld revealed that adver*
tiring on the whole is honest* in
f *ct, in examining over one mil
lion ads, the Federal Trade
Commission found that lees than
one tenth of one per cent, were
dishonest or misleading.
Approximately two per cent
of the national income is spent
on advertising; yet, this large
sum spent on advertising does
not force the consumer, the
American people, to pay more
for finished goods.
Wilhouladvertismg, magazines
such as the Saturday Evening
Pustand Colliers would cost the
American people about 25 cents,
Advertising makes radio enters
tainment possible; advertising
makes the Wheeler County Eagle
available to subscribers at our
low subscription price.
In other words, because news
paper publishing companies,
magazine publishing companies,
and broadcasting companies get
most of their income from ad
vertising, the American people
are able to get these excellent
services for practically nothing.
This question then aries;
doesn’t advertising raise the
price of the commodites adver
tised? To this, Dr. Weld replied
that prices are lower than they
would be if on advertising was
used, because “advertising
furnishes a cheaper method of
creating demand than if we bad
used any other form of selling*
such as personal salesmanship.’^
Advertising makes ti possible
for manufacturers to make goods
on a mass production bases,
which lowers the cost in the
factory. Successful retail merch
ants have had their cost per unit
lowered through the larger de
mand made possible by advertis
ing in the newspaper.
Competive advertising is one
of the things that has made
America great. It has made
America a mass production na
tion, which is so essential in this
lime of war. Competive adver
tising is an American way of
life!
BEER RANKS FOURTH
AS REVENUEPRODUCER
Atlanta, March 21 —(Special) —
Beer, paying more than $4,700
each day into the Georgia treas
ury, last year was firmly entren
ched in fourth place as a revenue
producer for the state. Its record
breaking total of $1,732,431 in
1941, representing an increase
of 45 per cent over the previous
year, was topped only by collec
tions from the gasoline tax, the
income tax and the liquor tax.
Thuugh beer produced last
year its largest tax total since
its relegalizuion in 1935, the
first two months of 1942 have
shown an increase of nenrly 30
percent over collections during
the same period of 1941. January
and February of last year
brought in a total of $207,018.91;
thia jeir, collections for the same
two month have risen tn $278,696
09. These figuiei were made
bublic today by the State Reve
nue Department, and were
annotmced by Judge John S
For nearly three quarters of a centuij The Atlanta Con
stitution has been serving Georgia and the South. The
Constitution is proud of the part it has played in the de
velopment and progress of this section; and today •• as
never before - the Constitution intends to pursue the
policies which have made it one of the outstanding
newspapers in the United States.
In addition to news gathered by the best press associa
tions in the world and by local and State correspondents,
the Constitution gives its readers a variety of features
unexcelled in the newspaper world. There are pictures
of Georgia and the world taken by our own photograph
ers and supplied by WIRE PHOTO, complete sports pages
and a woman’s page. Each day the Constitution carries
the latest market reports and an editorial page of inde
pendent thought. On Sunday there are sixteen pages of
comics in color, This Week Magazine and a local maga
zine. Readers of the Conttitution receive the writings of
Ralph McGill, “Bugs” Baes, Robert Quillon, Dudley
Glass, Louella Parsons, Ida Joan Kain, Westbrook Pegler,
Ralph Jones, Dorothy Thompson, Damon Runyan, and
a host of others.
Subscribe Today to
ATLANTA’S ONLY INDEPENDENT GEORGIA
NEWSPAPER, GEORGIA OWNED
GEORGIA EDITED
Send Orders Direct or Give to Dealel in Your City
THE ATLANTA CONSTITUTION
The South’s Standard Newspaper
PEGGY LOWE, Local Agent.
Wood, state director of Brewers
and Beer Distributors Commitee
of Georgia.
The state tax total is in addi
tion to the thousands of dollars
paid by the industry in federal
taxes and for federal, county and
municipal licenses. Ail of the
beer tax money going into the
state treasury is used to pur
chase free text books in the
public schools of the state.
Pointing to beer as an import
ant factor in the economic struc
ture of the state, Judge Wood
cited the fact that the industry
employed nearly 14,000 Geor
gians, whose annual payroll is in
excess of $9,000,000.
In its “clean up or closeup’’
activity, the committee’s coope
ration with state and local law
enforcement authorities has re
sulted in the revocation of 57
retail licenses in many parts of
the state.
- -r-r
Training for Victory
T >
By Rufus T. Strohm,
Dmb, InlematioMl
C arr ri pond t nee School*
ITHTHOUT machine tools there
Tv would be no war of the present
type. Without skilled men to build
and operate machines there could
be no war like the one that engulfs
the world.
War-production labor mtut be 40
Rufus T. Strohm
support the men
in the armed branches of service.
It must be repeated time and again
that the best training is training
on the job to the plant. »
There is little time to train
•killed workmen. Management baa
instituted all types of tratstog pro
grams, many of them brought out
and dusted off after they have been
experimented with to the years be
fore the war.
Time is of the essence. Speed la
the cry of management Bat whan
all has been said and * done, the
individual must provide the an
swer.
The American workman of bis
own volition and free will must
provide the answer. He can be
drafted into labor, enticed from one
job to another, but he must have
the ambition and the energy to
train himself. Management can
offer all the Inducements known to
mankind, but it is the worker who
must make the final decision.
The most important job of all.
right now, is for every man and
woman engaged to an Industrial
capacity to learn to function at bls
very best unUi tbs war is woa.>
WHEELER COUNTY EAGLE, ALaMO, GA., March 27, 1942
ANNOUNCEMENT
This county has asked the
Unemployment Bureau for about
two hundred men to relieve the
labor shortage in this county.
All farmers who need one or
more men to relieve the labor
shortage on their respective
farm please call at my office and
sign up for them.
R. P. Lecike,
County Agent.
NOTICE
All service stations in Aiamo
will be closed Sundays by limi
tation order L 70. The govern
ment orders 78 hours per week
6 days 7 to 7 week days only.
MEN WANTED
18 to 52
For National Defense work in
Southern Airplane Plant. Must
have finished ninth grade. Most
pay part tution in advance.
Balance payable after employed.
If interested write immedi
ately to R. C. Patterson, P. O.
Box 831, Savannah, Georgia,
Stating age and address.
Jo Relieve CHI DQ
Miset y of U
6n f* LIQUID
LZ IZ TABLETS
O O SALVE
v NOSE DROPS
COUGH DROP
Try "Kub-My-Tisum" a Wouderful Linimen
Mules for Sale
Car load good mules for sale.
See me for your mules. Prices
right. M. L. Johnson, Glenwood,
Georgia.
I MW MW. ~
left-owrr vege-
--p tahJag, add a
y tea^pooaiul of
with salt and
jepperoJt
Wendy and
. flavor. •
per cent skilled,
35 per cent Semi
skilled and 25
per cent ', un
skilled.
Industry is
straining every
hour of the day
and night to pro
vide the man
power that must
.*
f >' v - " ■' ■ -
r / ’ ^LEADER ** *
in providin^this specialized service
felW ■ ■ • ■* LEADER ■ ■ ■ • Kg
in administering it
Bmß B —
■JCT I —
for ell motorist* who want to keep their cars serving
dependably, the words to remember are; See your p
local Chevrolet dealer. • . • Chevrolet originated the
■ "Car Conservation Plan," and he is a specialist in "Car
Conservation." .•. He gives skilled, reliable, economical
service on all makes es cars and trucks.... Se e him today
—see him at regular tntervals-lf you want your car to
"see you through."
KmBBEISS^ Asi aboaf the Budget Plan. Low down-payments and easy terms on parts and service.
Always see your local E^dMllHß
CHEVROLET DEALER FOR SERVICE
on any car or truck ,
-n
! FOP-VICTORY *CAW CONSIRVATION” BOOKHT-FRKI
You may receive a copy of this useful booklet from your /
A-l RUY Chevrolet dealer, or by writing to: Chevrolet Motor / H4AT< ITIA^B
v/fl txrrso Division, Genera! Motors Corporation, A-227 General /
'rLXwn* Motorg Building, Detroit, Mich.
BBHBBBBB Mama . - - - —
^Slta*B City and Slate- ^>l*3®
Telfair Motor Company
Mcßae, Geocgia
NOTICE OF SALE.
GEORGlA—Wheeler County:
Because of default under the terms
and provisions of the deed to secure
debt executed by A. O. Cook, now
deceased to the Land Bank Commis
sioner, dated the 28lhday of February,
1934, and recorded in the clerk’s office
of wheeler County Superior Court in
Book 9, Hage 269, which deed, and
the note and indebtednsss secured
thereby, are owned and held by Fed
eral Farm Mortgage Corporation,
the undersigned lias decluted the en
tire unpaid amount of the indebe’.ed
ness secured by said deed due and
payable, and acting under the power
of sale contained in said deed for the
purpose of paying said indebetness,
will, on the "th day of April, 1942,
during the legal hours of sale, al the
court house in said county, sell at
public outcry to the highest bidder
for cash, the lands described in said
deed to-wit:
Tow hundred two and one half acres
of land, more or less, in land lot
Number 3)1 in the Tenth Land Dis
trict of Wheeler County, Georgia,
said land being now or formerly
bounded on the northeast by lands of
Joe B. Avant, southeast by lands of
w. O. and W. (I. Harrelson, south,
west by lands of F. F. Thaxton, and
northwest by Laurens County line
and Wheeler County line, and beln#
the same land described in the secu
rity deed executed by A. O. Cook to
the Land Bank Commissioner, Feb
ruary 28, 1934, and recorded in Book
9, Page 269, in the office of the Clerk
of the superior court of Wheeler
County, Georgia, to ths record of
which deed reference is hereby made
for a more particular description.
Tlie aforestated sale is subject to
first security deed dated February 19,
1928, executed by C. L. Cook, F. L
Cook, J. J. Cook, A. O. Cook, and
Mary K Cook, to The Federal Land
Bank of Columbia, said security deed
being recorded among the records for
Wheeler County, Georgia, and also
subject to release of the pine timber
for turpentine purposes, not to exceed
1000 virgin faces, the release expiring
December 31, 1943.
A deed will be executed to the pur
chaser as authorised by the aforemen
tioned loan deed.
This 7th day of March, 1942.
FEDERAL FARM MORTGAGE
CORPORATION.
By G. L HATTA WAY,
Attorney.
First Figs in FngUad
Fjg« were introduced into Eng
bai in tbs reign of Edward VI,
‘ fl
- 'MI
! Iww
NW
• --
From lonely hilltops . . . from city skylines and
farmhouse roofs ... air raid wardens and watchers
constantly scan the sky for first signs of approaching
enemy planes.
Danger from the air is not the only peril faced to
day by our nation, our state and our communities.
Equally threatening to our liberty and pursuit of
happiness are those irresponsible few whose law vio^
lations would bring disrepute to entire groups.
When, in Georgia’s $10,000,000 beer industry, the
occasional ‘‘black sheep” retailer is discovered, he is
required immediately to clean up. Otherwise, he is
turned over to authorities to close up.
Only the reputable beer retailer deserves
reputable patronage. That’s how YOU can help.
BrewingJ^ndust^' Foundation
JUDGE JOHN S. WOOD, State Director
532 Hurt Building • Atlanta, Georgia
CITATION.
GEORGIA, Wheeler County.
To All Whom it May Concern.
Whereas, J. S Morris, administra
tor of Mrs. Rutha A. Morris, repre
sents to the court in his petition, duly
filed and entered on record, that ha
has fully administered Mrs. Rutha A.
Morris estate. This is,; therefore,
t<> cite all persons concern, kindred
and creditors, to show cause, if any
they can, why said administrator
should cot be discharged from his
administra’ ion and receive letters of
dismission on the first Monday in
April, 1942 D. N. ACHORD,
Ordinary
Sell Your Scrap Iron
Scrap iron sales may be made
every Saturday in Alamo at
either pin and in Glenwood at
Kent's gin.
W. G. Brown
Chairman War Board
P. 0 J. Seed Cane
Address Bethany Home,
Vid ilia, Gtorgi., for P.O. J. seed
cane. $7 50 per thousand.
