PAGE 8A - THE MADISON COUNTY (GA) JOURNAL, WEDNESDAY, MARCH 12, 2025
Mercantile continued from 1A
At its core, R.G. Strickland Mer
cantile is more than just a sandwich
shop; it is a meeting place designed
to foster conversation and commu
nity. The shop’s owners are dedicat
ed to providing a warm, welcoming
environment where both longtime
residents and newcomers can expe
rience a slice of local history while
enjoying great food and unique, lo
cally sourced products.
OVERCOMING CHALLENGES
Reviving a historic business
came with its fair share of challeng
es. Extensive renovations, hiring
dependable staff and establishing a
presence in the digital world were
among the hurdles faced. Despite
these obstacles, the team remained
steadfast, leveraging social media
and an online ordering system to
connect with customers and stream-
line operations.
A UNIQUE EXPERIENCE
What sets R.G. Strickland Mer
cantile apart is its dual purpose as
both a sandwich shop and a retail
space filled with local vendor prod
ucts. Guests can enjoy a delicious
meal while browsing handcrafted
goods, evoking a sense of nostalgia
and appreciation for the past. The
shop also keeps things fresh with
monthly specials and a commit
ment to offering the best prices in
town.
A GRAND
OPENING TO REMEMBER
November 30 marked a milestone
for the business, as eager customers
lined up out the door all day long.
The overwhelming support from
the community was reminiscent of
a scene from a Hallmark movie, re
inforcing the shop’s role as a cher
ished addition to Danielsville.
TECHNOLOGY
AND GROWTH
While the shop embodies history,
it embraces modern technology to
enhance customer experience. So
cial media engagement and an ef
ficient online ordering system have
played a significant role in its early
success, allowing the business to
connect with a broader audience
and streamline operations.
GIVING BACK TO
THE COMMUNITY
Beyond serving as a social hub,
R.G. Strickland Mercantile actively
contributes to the local community
by hosting Chamber of Commerce
events and fostering connections
among residents. The shop’s wel
coming atmosphere provides a
space where people can come to
gether, share stories and celebrate
Madison County’s rich heritage.
A DAY IN THE LIFE
OF A BUSINESS OWNER
Running a business rooted in his
tory and tradition requires dedica
tion. A typical day for the Stricklands
includes managing online orders,
preparing fresh ingredients, restock
ing inventory and sourcing supplies
from local growers. Every aspect of
the operation is driven by a passion
for quality and community engage
ment.
LOOKING AHEAD
R.G. Strickland Mercantile has
ambitious plans for the future. In the
short term, the team hopes to extend
operating hours from the current
10 a.m.—2 p.m. to 10 a.m.—5 p.m.
within the next six months. They also
aim to attract repeat customers, intro
duce more locally made products and
promote their catering services and
upstairs conference room.
LEAVING A
LASTING LEGACY
Inspired by the legacy of Mr. L.E.
Greene, the Stricklands hope to cre
ate a space that will be remembered
for generations to come. “We want
our customers, 50 year's from now, to
recall the memories made here,” Trip
said.
A TASTE OF MADISON COUN
TY HISTORY
For those looking to experience
the essence of Madison County, R.G.
Strickland Mercantile offers a chance
to taste, touch and smell history. The
shop combines a rich past with a per
sonal touch, ensuring that every visitor
leaves with a sense of connection to
the community.
For more information, visit R.G.
Shickland Mercantile at 210 Court-
house Sq, Danielsville, and become
part of a story that continues to unfold.
. ©
e
I
Madison County Journal/
AGRICULTURE 2025
An old cash register is on display at R.G. Strickland
Mercantile in Danielsville.
Available items are pic
tured at R.G. Strickland
Mercantile
AD SIZES
& PRICING
R.G. Strickland Mercantile’s conference room.
The Life-Blood of Our County
Don’t miss your opportunity to appear in
Madison County Journal’s annual special issue
dedicated to Agriculture in Madison County!
Madison County Agriculture 2025 is an
informative and entertaining read for all people
in Madison County - regardless of your vocation.
Plus, National Agriculture Day is coming up. You
along with other local businesses can help give
it the recognition it deserves. You don’t want to
miss this great opportunity to advertise your
business to over 4,000 homes across Madison
County and other surrounding areas!
W a Your contact for advertising:
Ginger Mitchell
• 706-654-8449
* ginger@mainstreetnews.com
Deadline: March 26, 2025
Distributed: April 9, 2025
Madison County Agriculture 2025 is a product of the Madison County Journal in Danielsville, Georgia
EIGHTH PAGE
$155
w4.9 x h5
QUARTER PAGE
s 250
w4.9 x h10
HALF PAGE
$475
Horizontal: w10 x h10.5
Vertical: w4.9 x h21
FULL PAGE
’925
w10 x h21
Color on any ad: Additional $9 0 for spot or $220 for full color
JEFFERSON
Foliage Fest
March 15, 2025
10am - 4pm
AN ANNUAL OUTDOOR FESTIVAL
Presented by the
Jefferson Tree Council
WORKING TO EDUCATE
THE COMMUNITY ON THE
IMPORTANCE OF TREES
[TREE COUNCIL!
Foliage Fest 5k
Presented by Peace Place
Begins at 9:00am
Pre-registration required
runsignup.com
Vendors
Handmade crafts, artwork
& nature inspired items
FOOD & Beverages
Enjoy an assortment of food &
beverages from local vendors
Spring Tree Sale
A variety of trees will
be available to order
Entertainment
Music Hill Lineup
10:30am
11:15am
12:00pm
1:00pm
2:00pm
3:00pm
American Legion Post 56 Color Guard/
American Legion Riders
National Anthem: Hillaiy Faitli
Welcome: Mayor Jon S. Howell
Ask die Experts
Carpenter Scliool of Irisli Dance
91b. Jammers
The SideKickKids-the SunRoomGang
Mark Garrison & Friends
UGA Ecotones
Bluegrass JAM
For additional information
EMAIL coniniiinicatioiis@cityofjeffersonga.com • CALL 706 • 367 • 5754
