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Golden Age Piano Club
ADDS ANOTHER ATTRACTIVE FEATURE
At a recent conference between the Advertising Manager of The Golden Age
and the President of Ludden & Bates, Southern Music House, it was decided to add
another attractive feature to the Club’s many privileges. This new feature provides
that Club members may have their choice of the pianos and self-player pianos sent to
their homes for a thorough approval test, before finally deciding as to whether they
wish to join the Club or not. This plan will give prospective members the oppor
tunity to thoroughly familiarize themselves with the superior Quality in Style, Finish,
Tone and Action of the splendid Ludden & Bates Pianos and note the vast difference
between these instruments and others in their community.
To see and hear the superb Ludden & Bates Pianos and Self-Players is to be convinced that the Club
is rendering its members a service the like of which has never before been possible. Realizing that the
strongest words of descriptive praise are weak as compared with the real merit of the Pianos themselves,
the Club has arranged to “put the piano itself in your home” so that you may see it, hear it, examine its
splendid, durable construction and know beyond the
possibility of a doubt that the Club really saves you
a hundred dollars or more and gives you an instru
ment the quality of which is rarely approached even
at much higher cost. - ll™
You are cordially invited to write for your copy
of the Club’s Catalogue, then make your selection
and let the Club ship the piano to your home for a
thorough trial. Kindly fill out the following coupon
and we will send you the beautifully illustrated Cat
alogue by return mail:
coupon
Messrs. Ludden and Bates, Mgrs.
Golden Age Piano Club,
Atlanta, Georgia. I
Gentlemen:
Please send me a copy of the Club's Illustrated Cata
logue with full description of the Pianos and Players and J|
details of the advantages afforded Club Members, includ
ing the approval test offer.
Name - I
Address
Club Members Express Their Enthusiastic Praise
Mr. Simpson, of South Carolina, writes:
“To say we are pleased couldn’t near ex
press it. We are delighted with it. The
tone is all one could wish. It has come up
to what you said to would he, and has gone
beyond our expectations. Accept our
thanks.’ ’
Mrs. Todd, of Florida, writes:
“Its tone is the sweetest and construction
perfect. I would advise anyone desiring a
piano to join the Club and get the best. I
can not say enough in regard to the Club
plan and the Piano.’’
Mrs. Bramlett, of Mississippi, writes:
“We purchased one of the Club Pianos
and would not take anything for it. All who
These Are Only a Few Samples of the Hundreds of Similar Letters Received
have heard it think it to be one of the
grandest they have ever heard. While we
were paying for it my husband died. You
gave us a life insurance clause. We were
still owing $125, which was nicely settled
and our note was returned to us marked
‘paid.’ We thank you very much for your
kindness and prompt attention, which you
have shown us. Any one who wants the
best piano made should buy one of these.
They will be pleased with it, and will be
treated nicely, as we were. We appreciate
your kindness very much.’’
Mr. Dempster, of Georgia, writes:
“The Ludden & Bates Piano that I pur
chased of you continues to give entire satis
faction. Its tones are exceedingly sweet, and
do not give way under the changes of sea-
The Golden Age for January 9, 1913,
son and climate, but preserve the same round
ness and fullness as at first.’’
Mr. Rice, of California, writes:
“The beauty, both in design and finish, of
its exterior can only be surpassed by its
pure, rich tone. It is a piano fit for the
best and most discriminating musicians.”
Mrs. Ashmore, of North Carolina, writes:
“Our piano is still a gem, and shall al
ways be, in our estimation. The more we
use it the sweeter the tones become. Your
pianos have our highest recommendation.”
Mr. Crosby, of Florida, writes:
“The Piano is simply a marvel of beauty
and tone, as also action. We are delighted
with it.”
Mr. Williams, of Alabama, writes:
“Club Piano received in good order. We
are well pleased with it. Better and nicer
than pianos sold here by agents for from
$350 to SSOO. Our town is pretty well stock
ed with pianos of different makes, and it is
considered that we have the best piano in
town. We thank you for your selection and
prompt shipment.”
Mrs. Morris, of Florida, writes:
“My piano is just grand, and I feel more
thankful every day that I have it. The Club
Plan is equally as good as the piano. I do
not believe that anyone can get up a better
plan. The piano has been much admired for
its beauty as well as its sweet tone. I never
expect to regret the price of it.”