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Starting September 18th— A Triumphant March of Valu es! C EAkS, ROEBUCK celebrates its 44th Anniversary by bringing the American public the greatest values in this com pany^ career of value-giving. - The entire outputs of factories have been taken . . profits have been cut . . . every step has been taken to provide econ omies that will demonstrate anew Sears’ ability to serve you in a way that other stores merely hope to approach. Come see for yourself how low pricedreally fine merchandise can be. ^ | N 1886, Richard Sears, station master at North Red wood, Minn., laid the humble foundation of this business by selling watches to fellow workers. Today Sears, Roebuck is the largest retail merchandise organization in the world, its name a household word. This tremendous growth is the re sult of the company’s steadfast effort to develop the best ways of serving your interests . . . first quality merchandise . . . guaranteed satisfaction . . . complete fairness ... econom ical distribution . . . consistently lower prices. Sears, Roebuck AND Co. RETAIL DEPARTMENT STORE Ponce de Leon at Glen Iris WE GUARANTEE SATISFACTION OR YOUR MONEY BACK