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he Ideal lace Trade .... practicing the fairest of policies for the protection of our customers .... meaning clean, sanitary stores and modern markets with the choicest, freshest meats to safe guard your hea ith . . . . displaying the finest food products grouped to make your selection both convenient and time-saving .... offering the courteous, intelligent service of Rogers’ employes which goes far toward making your food buying at our 412 Rogers stores most economi cal and pleasant .... all at the most reasonable prices and, above all, striving to serve you well by doing every thing possible for your comfort and convenience. There Is a Rogers Store In Your Neighborhood A SOUTHERN INSTITUTION