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3 The Southern Israelite Th» FIRST, FOREMOST and MOST WIDELY USED DUPLICATOR in Ih• WORLD For the Business that has a “Printing-Press-Appetite” .... hut only a “Mimeo-Size” Budget . . . ! NORTH CAROLINA SOUTH CAROLINA GEORGIA FLORIDA Asheville Rocky Mt. Charleston Atlanta Jacksonville Pensacola Asheboro Wilson Columbia Athens Miami Pompano Beach Charlotte Winston-Salem 1 Greenville Augusta Orlando Tallahassee Fayetteville Hickory Spartanburg Columbus Panama City Tampa Greensboro Raleigh Maron Greenville Savannah Here Is A Stencil Duplicator Ingeniously Designed Like A Printing Press With Mimeo-Operating Simplicity And Economy AUTHORIZED GESTETNER DEALERS All your old concepts of makeshift duplicating by mimeo will vanish uith the first copy you see produced by the Gestetner. You will marvel at the print-like quality obtained from this advanced process. You will instantly visualize the great number of jobs you can now do in your own office — jobs which you once sent to costly outside services. WIDE RANGE OF JOBS POSSIBLE Gestetner can provide you with a substan tial portion of your daily printing require ments - advertising literature, instructions, forms, bulletins, and even catalogs — be cause Gestetner can reproduce illustrations, type-matter, halftones, etc. with dramatic fidelity. Yes . . . color, too . . . 18 different hues! NO TRAINING OR SKILL REQUIRED Gestetner’s automatic features make it pos sible for any girl in your office to operate it with only a few simple instructions. Messy "wash-ups" are eliminated. Simply close the Gestetner when finished and it is instantly ready for use when needed again. EXTREMELY LOW OPERATING COSTS Gestetner costs no more to own or operate than the old-fashioned mimeo. Where it once cost 'dollars’ to get your printing done by outside services it now costs you ’pennies’ with a Gestetner. This low-cost factor has made it possible for thousands of users throughout the U.S. to purchase Gestetners even for infrequent use. “PASTE UP” LAYOUTS, TOO! Stencils may be prepared by typewriter or direct-to-stencil art work. However, you can avail yourself of your Gestetner dealer’s service in preparing your stencils by the new electronics process — Gestefax. With this method you can make a 'paste-up' layout or reproduce a page from a newspaper, maga zine or catalog — halftones included! The process is automatic and swift. In a few minutes you can have a ready-to-run stencil from any subject you choose. If you like you can own the Gestefax for use in your own office instead of using your dealer's speedy service. Either way it is swift and eco nomical. Simply turn the switch. In a few minutes you will have a finished, ready-to-run stencil in perfect detail. SOME OF THE GREAT TECHNOLOGICAL IMPROVEMENTS OVER THE OLD MIMEO PROCESS Printer's Style Paste Ink The printer’s style ink comes in its own res ervoir — a collaps ible, disposable tube. Loading is simple. Just clip the tube into position and auto matic inking takes over. DUAL CYLINDER SILK SCREEN PROCESS The old-fashioned hollow drum and liquid inks have been replaced by dual cylinders which distribute printer’s style paste ink on the outside surfaces through a silk screen for stencil impression on paper. AIIGestetnerEquipment AlsoAyailable On Lease. MAIL THE COUPON FOR COMPLETE DETAILS GESTETNER CORPORATION OF ATLANTA 710 Miami Clrtla. N.E.. Oait. III. AtlaaU, Da. Send d.acripfiv. lilaralur.. NAME COUFANY- ADOtESV- CflT For an immediate demonstration in your own office, without obligation. Phone CE. 7-5509