Newspaper Page Text
16
October 12, 1995
Educating youth is investment in our future
By Marshall Brown
Senior Banking Executive,
Nationsßank Augusta
It’s nevertoolate tolearn about
financial matters and, as far as
Nationsßank is concerned, it’s
never tooearly. As today’s youths
acquire more and more expend
able income, it’s becoming a pri
ority for parents, schools and
financial institutions to take the
time and responsibility to teach
young people the basics of earn
ing, saving and spending money.
But whenisthebest time tostart
teaching about financial respon
sibility?
Educating today’s youth about
financial matters is a top priori
ty for Nationsßank and is dem
onstrated by the bank’s unique
financial products and services
for children and young adults
from elementary school through
high school. in 1994
Nationsßank educated more
than 7,000 youths throughout
the 11 states in which it does
business. Nationsßank educa
tional programs provide finan
cial education about earning,
spending, managing, borrowing
and saving money, as well as
working in partnership with com
munity-based organizations to
produce mentoring and finan
cial resources for children and
young adults.
From the most experienced
banking customer to the young
est, Nationsßank believes it is
important to have a well-educat
ed and financially sound society.
“We have created a vast array of
educational programs that we
believe will help individuals
make better financial decisions
now and in the future,” said
Beverly Lyle, manager of the
Nationsßank Education and
Technical Assistance Unit.
During the past two years,
Nationsßank has recognized the
importance and need for finan-
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©1995 Nationsßank Corporation. Member FDIC. Affordable Mortgages are offered to qualified applicants thr rugh Nationsßanc Mortgage Corporation.
Nationsßanc Mortgage Corporation and Nationsßank Corporation subsidiary barks are Equal Housing Lenders. Georgia Residential Mortgage Licensee.
AUGUSTA FOCUS
Business Focus
Educating today’s youth about financial
matters is a top priority for Nationsßank and
is demonstrated by the bank’s unique finan
cial products and services for children and
young adults from elementary school
through high school.
cial hands-on experience and
education for youths, expanding
many of its educational programs
targeted toward young custom
ers. “We firmly believe that, by
dedicating time and energy to
ward young adults, we will open
the doors for a future generation
of consumers that will be better
educated about banking and fi
nancial matters than many of us
when we entered the work force,”
Lyle said. ;
Working in conjunction with
community leaders, educators
and nonprofit organizations,
Nationsßank has established
partnerships with varicus orga
nizations to educate and inform
youths throughout its service
area. “It has been a great oppor
tunity towork with Nationsßank
associates throughout the coun
try. Their level of commitment to
young people and to their com
munities is to be commended,”
said John Weil, president of Jun
ior Achievement of Greater Tam
pa Bay, Inc. The task of teaching
children and young adults finan
cial basics is not an easy one, nor
canitbeaccomplished alone. “We
could not manage the programs
that we offer if it were not for our
partners at the local level,” Lyle
said. “The local partners know
how to get the word out in the
community, as well as the best
approach to deliver the educa
tion.” Following are a few pro
grams in place in various
Nationsßank communities.
Money Skills :
While many programs and
partnerships are unique to dif
ferent communities,
Nationsßank implemented the
Money Skills curriculum as a pi
lot in 1994 in more than 200
communities. Nationsßank and
community leaders joined forces
to create and implement the cur
riculum after a 1991 national
study reported high-school stu
dents correctly answered only 42
percent of questions covering a
broad range of essential consum
ertopics. MoneySKkillsis designed
for high-school students and is
delivered as a supplement to the
curriculum in consumer-related
courses such as economics, home
economics and business.
Elementary-school educa
tion
Other education programs are
geared toward teaching elemen
tary school children the basics of
banking, money management,
fiscal responsibility and estab
lishing good savings habits for
the future. Although the program
curriculum and names vary by
community, many offer six-week
courses covering the origins of
money, saving vs. spending, earn
ing interest, other forms of mon
ey, money around the world, and
afield triptoalocal bank branch.
Many programs give participat
ing students the opportunity to
manage imaginary checking and
savings accounts and a chance to
purchase school supplies and oth
er items using the imaginary
money they have saved.
Mathcounts
Nationsßank is a sponsor of
Mathcounts, a national coaching
and competition program that
makes learning and solving math
problems fun. Each year, sev
enth- and eighth-grade students
compete locally for the opportu
nity to advance to the national
competition. Nationsßank spon
sors teams and associates volun
teer their time to administer and
score tests, and present awards.
Kidsbank
Partnering with local Adopt-
A-School programs, bank associ
ates build minibanks — complete
with teller windows — allowing
school children to deposit and
spend play money. The program,
supervised by a teacher, gives
children an opportunity to learn
about earning, saving and spend
ing money. The participants are
rewarded with play money for
good grades and behavior. The
children take turns serving as
bank tellers and are allowed to
withdraw money to purchase
school supplies or small toys.
Whoever has saved the most
money at the end of the semester
wins a prize.
Many other community-based
learning opportunities exist for
school-aged children and young
adults. Programs such as Adopt-
A-School, Partners in Education
and Junior Achievement are
available in most communities
and provide tutoring, mentoring
and shadowing opportunities for
students. “The programs we par
ticipate in not only benefit the
youth we work with, but they
also give our associates an op
portunity to give something back
to their communities, opportuni
ty to touch the lives of young
people, and hopefully to have a
positive influence on tomorrow’s
leaders,” Lylesaid. Tolearn more
about Nationsßank educational
opportunities in your communi
ty, contact a local Nationsßank
branch for the community in
vestment officer in your area.
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John
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