Below is the OCR text representation for this newspapers page.

SPRING OPENING : ■ AT W. J. & Ei C. PALMOUR’S BIG DEPARTMENT STORE Monday, Tuesday, Wednesday, _L-_Z _J March 9th, 10th, 11th f Never in our fifteen years of store life have we assembled such an enormous stock of goods in every department. You will find the newest and latest things that the market affords. So we want you to come and visit each department. You will find bright and cheerful salespeople—glad to show you through their department. We want to make this the banner year of our mercantile career, and without the co-operation of our friends and customers we can not succeed. We are going to strive to do our part. We have profound confidence in the people of Gainesville and surrounding territory. We are very grateful to each and every customer. You have made our store what if is today, and our motto shall always be Io give you the best Quality and Newest Merchandise at the lowest price to be found. I Our Ready-to-Wear Department Now we will show you Suits and Dresses from the fore most manufacturers of this country. Quality, refinement and excellence are the ties of good things which make our Suits and Dresses distinctive- Once you wear a Coat Suit or Dress from PALMOUR’S, you will want no other. You will find Suits and Dresses here in Wool, Crepe Cloth, fine Serge, Silk, Moires and numbers of fabrices in evry new shade of colors. Our Suits our priced from SIO to S4O Dresses from $5 to S3O Millinery Opening kfe Monday, Tuesday, and Wednesday, March 9th, 10th and 11th. Hats were never prettier and stock half so large. Our Mrs. / Frazier, head of this department, in an Artist in her line; and you ' will agree with us when you see our display. I Samples Sent by Request. We Mail You Anything by Parcel Post W. J. & E. C. PALMOUR <3raine^ville 9 - Silks And Dress Goods Department We are now ready in this department to please the most critical person in any shade and quality—trimmings evening dresses, street dresses or any dress you want to plan, Come and let us show them to you; we want to sell you. See our new Silks in Cheneys Shower-Proof Foulard. New chiffon, taffeta, crepe de chine, crepe meteor, poplins. Our silks range in price from 25<U to $2.00 per yard You can find any shade and quality here. I Laces and Embroideries We could take up a whole page telling you about these laces and embroideries. We are selling laces from 3 cents to 15 cents yard, and any piece in the lot is worth double what we are selling it at. See our line of embroideries. You will find one table—middle aisle —Embroideries priced from 5 cents to 25 cents yard | Time For Spring Sewing Although our wash goods department is full to overflow- I ing with the Season’s best, we select at random a few items that deserve special attentiou. Here you will find just what i you want, and patterns that our large output only enables us to secure, Novelty patterns ratine, all colors IOC to $1.50 Linens in white, pink,blue,lavender,brown, to 35c yd Linenette in white, pink, blue lavender, brown 15C yd The new automan cloth, all colors __ 25C yd Galatea cloth for boys and girls, all shades 15C yd Punjab percales, 36-in. 50 patterns to select from Ammoskeg Ginghams, all colors, only IOC yd Toile du Nord Ginghams, all colors,only 12 1 2<t ' Madras for Boys’ Blouse 36-in wide, only IOC yd Special Attention Given to Mail Orders—Give Us a Trial