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We have said much of late about each department of our big Store. We again wish to call attenton to a
few of our many bargains. Never before in the history of our business have we assembled such a stock of
merchandise in every dupartment. Fast selling just before Easter caused us to run low on a few things, but
these have been been replaced in every department, that prompt action alone allowed us to secure.
Come to our store and we will gladly help you select and plan anything you want. Our facilities for buying
in large quantities enables us to give our patrons rare treats in fashionable wearing apparel. Quality and styles
can always be found in our store. Below we call your attention to a few of the many bargains we have to offer:
SPECIALS IN SILKS
We have just received a big lot of new Poplins in
all the new shades; 40 inches wide; these are of
the Only SI.OO per yard.
New shipment of Crepe de Chine, Crepe Meteor,
and Taffetas. We can show you a pretty line
of evening colors and trimmings to match every
dress. .Come and let us show them to you; it
costs nothing to look,
•
Cheney’s Shower-Proof Foulards
Only 65 Cents Yard
These Silks ne'ed’ tal introduction to you. They
are known to you for their beauty and durabil
ity. We have.about twenty patters left. They
are sold all cities for SI.OO per yard; we sold
them for 85 cents; now we are going to close
them out at 65<P Don’t miss this opportuni
nity for a nice dress. They won’t last very
long at 65<T per yard
SPECIALS FOR TEN DAYS
Winsor Mercerized Pliss 19e
Crepe Krinkle, all shade 25C
Olympia Crepe, all colors 12V 2 e
Colonial Tissue; special 12 1 /zC
Crinkle Rifflette; special ISC
Ratine, all shades
Empress Pliss, all figures 20 C
Supreme Cord, all shades 25C
36-inch Percales, 12 1 2c grade only loe
Dutchess Twill, for middy blouse 15C
34 inch Madras , tub proof, at sale for IOC
Amoskeag Gingham, all colors— IOC
Just received a lot of new madras for your new
house furnishings; al! the new patterns, only
per yard 12V2C, ISC,2OC and 25C
w. J. & E. C. PALM OUR,
"The Leaders of Fashions”
Gainesville . Georgia
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Poplins, Poplins, Only 19 cents
Here we have one greatest values ever sold in
North-east Georgia. Th»s will appeal to every
woman as they were never sold for less than
25c. Mercerized silk finish, the highest quality
the best grades that the mills can produce. We
secured the sole agency of this highest grade
Poplin, and we want to introduce this in every
home in this city and the surrounding country
and in order to do this the manufacturer has
given us the privilege of advertising these Pop
lins for ten days. They can’s be equaled in the
city for 25 or 35c. So we have them for 10
days only at 19C yard
See this quality. Don’t be misled by inferior
grades. We have the only real Poplins.
Special Sale Foulards Only
35 Cents Yard
We have about 15 patterns of these Silks left worth
65 cents yard; we sold them at 50 cents; in col
ors you will find all small figured in Green,
Tan, Brown, Blue and Black; a large assort
ment, they look like and will wear as well as
75c and SI.OO Silks, so we say for the next 10
days, only 35C yard
SUITS. SUITS.
We have one of the largest and prettiest lines of
Coat Suits ever shown in Gainesville. We
have every style and shade that is new this
season. Space will not permit us to mention
each style and color and price. We want you
to come and inspect for yourselves. You will
find Suits here for $12.50, sls, $17.50
$20.00, $22.50, and $25.00 that
can’t be equaled for same money. We are
asking.
NEW NECKWEAR.
Just received by express the largest and prettiest
line of Neckwear ever seen in the city of
Gainesville. All styles and shapes, with col
lars and cuffs to match 25C to SI.OO
New Rufflings 25C to 1.00
New Laces IO to 50 C
New Middy Ties 25C to SI.OO
New Beads 25C to 1.00
New Spring Hosiery, all colors --25 Cto 1.50
New Embroideries, all widths.
New shipment in Art Department.
New shipment of Spring Handkerchiefs.
New Bags, all styles and colors. See them.
SOC to $5.00
MILLINERY DEPARTMENT.
There are numerous things that go to make a sty
lish Hat that is becoming. It is an art and must
be interpreted by one who thoroughly under
stands their business. You do not have to pay
a big price to get a pretty Hat here. There are
hundreds of Hats here to select from. We
make a specialty of $2.50, $3.50, $5,
$7.50, and SIO.OO. Os course we carry
higher priced Hats, but these are much cheaper
than in larger cities.
DRESSES. DRESSES.
We want to say here in beginning that our
Dresses were never prettier, and styles are
right up to the minute. You can find any kind
of Dress you are looking for and at prices
from $2.50 to $15.00. This should in
terest you, as there are many people who have
no time to have a dress made. You need not
letjhis worry you. Come and see the special
offerings we are showing in Dresses from
$2.50 to $15.00.
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