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THE BAWWfeK-mntAtP. athnns, rephot*'
FACE FIVE
*■ ■'-[ rr,- VflhqQ «alm3
In Rvr.i Investigation
Prominent men In New York, Baltimore, Philadelphia. Pitti
end other coel%rn cities iray bo brought Into the government's
ring" investigation ritsllhs from -tho seizure ot the 8. 8. Ya
British steamer, off Uontr.uk Point, Long Island. Members of the
somo of them picturft above, ore held as material witnesses.
NOT A LYNCHING or aqy act
of violence against the negro hat
ever occurred In Clarke county
since It was organised, to the
knowledge of tho writer. Ths, re
lations between the races have beer,
kindly and harmonious. But then
wo have nn extra gofcd class of col-
-L* nvr.*S M tS ie£U* ebV‘
r-.vvsd j'raw iga. Chb! f-vm^ag ttnr,
m*i«ry go proS'trZas li U ikvSisc WoL,
CJ»: rai» uika,
This auto, caught in tho maelstrom of rushing water following i
cloudburst at Washington, D. C., was swept 200 foot through a culveri
The chauffeur and a woman passenger were drowned.
Fixing For F other Neptune
Moment, Please
Aquatic flappers rrs Joyous on the west coast Just now. A rosmetld
nonius' has i>erfcctcd a line of waterproof make-up, which is left undam
aged by water. ML"a H?!on Vernon of tbo Ambassador Swimming Club
tf I.os Angeles la shown “trying It odt." .
Questio n Marks
i Now we know you won’t bawl out
(he operator when you're telephonin'?
Havana. Cuba. Senorlta Carotlta
Fernandez ltamos, the Operator who’ll
probably handle your call. Is about
the most popular girl in the island re
public.
Tho German police dog .is. hardly as classic in form ns the dogs that
decorate tho statues of tho goddernes, but those two, Nadu and Fellcie
III, make a pretty picture with their young ralsireav, Mvsa Diana Guest,
cf Roslyn, N. Y. Thin, at the No: rau County <N. Y.) Kennel Hhow.
Georges Connects! ZovAe!
Murdered
Owts.ii Carpoatier (left) rv.aln.il Ui« heavyweight chJvmplon.hlp
crown ot Europe when ho knocked Marcel MUM out in tho eighth round.
Th.’fight who held ot Parfa on May «. Tho photographer anappcd thla
Just aa Mile. igva (alllog after Georgia diuvo home a Iririflc uppercut,
ould see what their
Jther f i niers were doing and ex*
A NATIVE OF ABERDEEN,
Scotland, was in Athens last week
land In talking about the Industries
crops Of his country said the
lObEKT .1. GANTT, of Spartan* chief erop of his (Country was oats
Is attending Commence (that wore eaten by man and beast!
qttended college with and tho raising of cattle} that they
• Hodgson.' Gov. Hard* f?d cattle chiefly on turnips, and
ex-Gov. Dorsey. Dur* they were the best and cheapest
y in Georgia ho will vis- cattle food known,
in Watkinsville and ,
He represented Spar-, THE COMING WEEK extra at-
iunty in the Legislature, j tractive programs will be put on at
commission to complete both the Palace and the Strand, for
i in Columbia, and dur* the benefit of visitors to commence-
.anlY.JUWBlg.lia8.
Around Athens
With Col T. Larry Gantt
lug the world war had jurisdic
tion around the military encamp
ment near his city. *
( THE LATE MR. TOM BAILEY,
jwho was one of our best and most
i respected citizens and the archi
tect of his own fortune, remarked
... ,\T1I l-NH INTENDS to have J that a man working for a salary
fair n*" T LiM ** M^h time wc; rarely ever acquired much prop-
••rk and letting farmers. erty. but In order to got ahead of
arrange, for exhibits, j the world he must sell something,
r was a more propitious Tom Bailey had an abiding faith In
fair than now, as farm* the future of Athens and made his
row other crops to sup-[money buying and selling real es-
n and a fair would be tate.
lesson ana incentive to
valued > I
\
capito
A fine beginning for any day*
Bitter Cake* made with
MERRY WIDOW Self-Rising
Flour are uniformly light tnd
food, end it is just ss easy as
in; breakfast you can prepare.
Tiy this recipe: 3 cupe of
MERRY WIDOW Floor, two
well beaten egga tnd aweet or
buttermilk to make a thin drop
batter. Bake at once on a hot
piddle. Be aura and make the
better thin tnd beat well.
MERRY WIDOW Self-Rising
Floor is made by the Ford Flour
Company, millers since 1805,
the originators of self-riling
floor. In spite of tho many
imitations, it Is holding it* old
friends and making new ones
every day. Here's (ha proof—
over 600,000 more baas of
MERRY WIDOW war* used
in ipu than in 1920. Try it.
You wilt never change. Aak for
it by name.
You can count on your batter
cakes or biscuits when you use
MERRY WIDOW Flour. That’a
why people call it “The Flour
Without a Doubt"
Ford Flour Co. Nashville, Tent.
of jobber nearest you who docs.
THE ORIGINAL
Self-Rising Flour
“ The Flour Without a Doubt”
ment. In the palace has Athene
one of the finest moving picture
houeet In the state, and the beet
and latest films are ehown there
Neighboring towns and our friend.
In the country should make up
parties to visit Athena and take In
the movies.
THERE IS NOT A CITT In the
South where better order la ob
served than in Athena, and you
never aee nny ainga of whiskey-
drinking, and our traffic * regula
tions are unsurpassed. It Is the
rarest thing to have nn automoblli
accident, and our street railway
service la afmpty perfect
THE, CLEAR WEATHER we
have recently had enablea farmere
to clean their crops and finish har
vesting Vraln. While crops will bt
late they ore promising. The
greatest abundance of food stuffs
will be produced ground Athens and
for the first time since the wnt
between the states we need not Im
port flour, corn, or other supplies
to operate farms next year. Thla
means a fine cosh retail trade foe
our merchants.
THE SUMMER SCHOOL WILI
soon he In aenlon and it means
nn Increased trade for Athens. The
students have learned that Athens
is the beat market’ to purchase all
they need In the way of wearing
apparel, and they do their trading
In our city.
NEWS PROM ALL THE coun
ties In this section Is tha textra
good wheat nnd oat crops have
been harvested and ths largest
acreage evfr known has - been
planted. Flour from new wheat
will soon be on the market
THE MOST IMPORTANT en-
trance Into Athens Is over the new
bridge on River street. Three 11
not four National Highways will
use this bridge.- Our Commission
ers ere now building a good con
crete road toward Danlelavllle and
Ila. Travel must now go via Hull.
WE ARE OLAD TO SEE our
Athena ladles coming out to pat
ronise the curb market. Some of
them age there before seven o'clock
so ns to get the pick of the fresh
country produce.
Why One Advertising®
Appropriation ^Increased
V WO partners were debating their advertising policy plan
ning the campaigns for the next six months.
Theirs is a retail store Which spent in one year $12,000
on its advertising which was 5% of their yearly volume,- a fair
expenditure ih their 4 line of business.
In growth of sales they could easily point out the homecoming
of the $12,000 with a fair and reasonable profit in its tram, 'tor
these two partners that expenditure was a profitable short-term
investment.
One of the partners spoke up:
“John,” he said, “we have a cat* profit in the bank from that
$12,000, but we have a greater intangible profit by far—it is
piled up for us in the minds of every man and woman in the city.
“It is reflected in the attitude of our bankers.
“It is present in. the minds of the manufacturers who sell us.
“It is working on the minds and purses of every one of our
ctfstomesr.”
“Why,” he continued, “this business,because of the advertising
we have done, is worth $12,000 more than it was before we
began.”
Death Stal ked Here
Diana and Her Dogs
v /;
The two partners increased their appropriation, modestly, it
is true, That was five years ago. Today, for it is.ip a l ar 8*S , v>
theii 1 appropriation is eight times their original amount. Their
standing, with bankers, manufacturers and customers is A-l.
Their business has grown and grown in a healthy way. And still
as one of themjiut it—
"In the last five years advertising has made money for us.
Every cent we’ve spent has come back, to us, and brought an
other with it. But, our real profit—our big profit from that
advertising is banked in Che minds of the people.■ Ours is the
best known business of its kind in town. And that is worth a lot
of money to us.”
Published by The Banner-Herald in co-operation with
The American Association of Advertising Agencies.
,
Dm. W. C. an l W. IL Tuckei
patient* by their almost Identical appearance. They prauttc* tocothei
nnd in order to Identify themselves for delegates at a recent Ohio Stato
Medical Association convention. Dr. W. C. (left) fixed bis tie so that th#
left end pointed over hi* left shoolder a^d Dr^ ,W. H, did j|K the op*j
aikuaiaii