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PAGE TWO
BETTER BUSINESS
SUGGESTIONS
The National Better Business
Bureau has worked out a plan that
H believes to be of advantage to
-merrhanta and to all lines of busi
ness. The suggestions and advice
Incorporated in a series of rules
adopted by this organisation, if fol
lowed. should prove beneficial to all
concerned.
The ten paragraphs submitted by
the National Better Business Bu
reau, are as follows:
1. Serve the public with h&nest
values.
t. Te’l the truth about what is
eff -e
3. Tell the truth in a forth right
manner so its significance may be
understood by the trusting as well
as the analytical.
4. Tell customers what they want
to know—what they have a right to
Vnow and ought to know about what
is offered so that they may buy wise
ly and obtain the maximum satis
faction from their purchases.
6. Be prepared and willing to
make good as promised and with
out quibble on any guarantee offer
ed.
fi. Be sure that the normal use of
merchandise or services offered will
not be hazardous to public health or
life.
7. Reveal material facts, the de
ceptive concealment of which might
cause consumers to be misled.
8. Advertise and sell merchandise
or service on its merits and refrain
from attacking your competitors or
reflecting unfairly upon their pro
ducts, services or methods of doing
business.
9. If testimonials are used, use
only those of competent witnesses
who are sincere and honest in what
they say about what you sell.
10. Avoid all tricky devices and
schemes such as deceitful trade-in
allowances, fictitious list prices,
false and exaggerated comparative
prices, bait advertising, misleading
free offers, fake sales and similar
practices which prey upon human
ignorance and gullibility.
GEORGIANS ARE NO WINE
DRINKERS
It. F. Hunt was in the mercantile
business in Macon when the wine
law was passed; and as he had been
reared in the grape-growing section
of New York state, he looked for
big things to happen in Georgia, so
he bought a wine dealer’s' license
end opened shop on the highway at
Echeeonnee.
"1 laid in a supply of wine, and
included seven cases of champagne,”
be said. "At the end of two years
! had sold two bottles of the cham
pagne, although it hud been on dis
play during all of that time. 1 had
to fling a party and give away the
champagne to get rid of it," he said.
"No more of it for me. Georgians
don’t know anything about wine, and
care less. Champagne is the high
est priced wine, but this is not bc
i ause it is made of the finest grapes,
nor is it because of high alcohol
content. The labor in ageing it is
what makes it cost so much. It is
aged in bottles, and the bottles have
to be turned every day. Up in my
r >ction they were turned by hand,
' and it was a tedious job. 1 under
stand now some new devices have
been arranged for turning the bot
tles more easily. But I don’t ex
pect to see Georgians take very
much interest in the subject.”
AMERICAN COTTON MARKET
ABROAD DECLINES FURTHER
Washington,-—Further reductions
■*i foreign sales of American cotton
were reported by the census bureau
ns a “behind-the-seene” battle raged
' n Capitol Hill over an administra
tion to regain lost markets.
The bureau reported that exports
during May amounted to only 142,-
177 bales, bringing the total for the
first ten months of the current
marketing season to 3,106,675 bales,
r '.xports for the same period last
Reason totaled 5,226,831.
Agriculture Department officials
j-edicted that exports for the full
reason, which closes July 31, would
be less than 3,500,000 bales, or the
rmallcst since 1878. In the twen
ties, exports averaged about 8,000,-
(100 bales.
Two factors were largely respon
sible for the loss in foreign trade,
recording to AAA officials. They
were the government’s loan pro
gram, which has pegged prices of
the American crop above that of
foreign cotton, and a shortage of
exportable cotton due to storage of
virtually the whole supply of the
American staple as collateral for
icons to growers.
Seeing The World’* Fair*
Last week was indeed Georgia
Week at the World’s Fair. On
Wednesday afternoon, Georgia’s at
tractive exhibit at the Fair was dedi
cated by Governor Rivers to the
cause of education, health advance
ment, industrial development, hu
manitarianism and world peace.
The Georgia governor told sever
al thousand people representing
many states that Georgia is proud of
her past, but is not living in it any
more.
The exhibit is said to be outstand
ing in the Fall of States.
World's Fa rs had their big be
ginnings at the Fhiadelphia Centen
nial in 187f. and the Chicago Co
lumbian Exposition in 1893. San
Francisco is trying to get people
west to see the town, and New York
City is boosting for the same reason.
Lots of false rumors are afloat.
But don’t hesitate to go and see
either one for fear that they "aren’t
done.” If you live to be a hundred
years old you can’t see all that is
now finished. Asa matter of fact,
no fairs have ever been opened
that have been more complete than
the fairs of 1939.
The advertising theme dominates
most of the exhibits, but that does
not detract from the satisfaction of
it all. At the New York show there
are long lines of visitors at the Gen
eral Motors exhibit that has been
running at full capacity since the
opening day. The show is free, and
it is a representattion of the high
ways and the nation 20 years hence.
It’s the “knock-out” of the Fair. Ed
Hungerford'g Railroads on Parade is
the finest and best historical account
of transportation during the past
century that has ever been produc
ed.
The most attractive and outstand
ing feature of the two world’s fairs
is obtained by riding and walking
around the grounds and beholding
them by day and night in all their
lovely fullness. You cannot help
hut wonder how so much could be
put in small areas, and shown for a
small admission fee.
State buildings do full credit to
the many sections of our country
and many of the buildings in the
international section are knock-outs.
The Soviet exhibit is a wonderful
representation and explanation of
“what it is all about, plainly told.”
See it! The buildings of France,
Holland, Sweden, Belgium, Italy,
Japan, Great Britain and other coun
tries should be included in your list
of thing- to see.
LIQUOR STILLS HUNTED
WITH ’PLANES, RADIOS
Uncle Sam is making it hard on
moonshiners. He is using airplanes
and radio.. to ferret out the secret
laces where illicit brew is brewed.
Practically every day this spring
when the weather permitted an air
plane took off from Atlanta on a
moonshine still hunt in some part
of Georgia, South Carolina, Florida
>r Alabama—the sixth supervisory
district of the federal alcohol tax
unit.
Accompanying or preceding the
plane went one, two or three auto
mobiles carrying armed raiding
parties of three to six men each.
Both plane and automobiles were
equipped with two-way radio.
Aboard the plan - was a trained
observer who scanned mountain val
leys and coves, foothill creek
courses and hollows or lowland
swamps for illegal distilleries. When
ever he spotted one he relayed the
information by radio to one of the
automobile raiding parties. He
kept in twoway radio contact with
the raiders and, if necessary, direct
ed them step by step to the moon
shine plant, which apt ns not was
going full blast, its operators un
aware that the "revenooers” were
around.
If the aerial observer located
more stills than the ground raiders
could handle at the time he made
careful notes of their location and
they were taken care of later.
W. D. Hearington, district super
visor of the alcohol tax unit, report
ed that one two-hour aerial expedi
tion uncovered 17 stills within 40
miles of Atlanta.
Four days work in the Birming
ham, Ala., area netted 93 outfits.
The daily average was eight to
ten.
WELL DRIES UP, FARMER WINS
DAMAGES
Birmingham, Ala.—Robert Tram
mell, farmer, held judgment for $3.-
000 damages from (he Sloss Shef
field Iron Company on charges that
earth cracks, resulting from the
company’a mining operations, had
caused a well on Trammell’s farm to
go dry. The jury returned the ver
dict after deliberating 10 minutes.
THE JACKSON HERALD, JEFFERSON. GEORGIA
BALLOTS CAST IN STATE
ELECTION
Georgia voters, participating in
the June 6 general election, ratified
33 amendments to the State Con
s ilution, final official returns dis
closed Wednesday.
Secretary of State John B. Wil
son certified consolidated county
votes to Governor E. D. Rivers,
showing a total of 32,014 ballots
cast in 156 of Georgia’s 159 coun
ties.
Three counties—Hart, Morgan
and Marion—did not participate in
the election.
The light vote contrasted with
more than 202,000 ballots cast in
the June general election two years
ago.
Largest vote was cast on a local
amendment, authorizing the City of
Savannah to issue bonds for con
struction of a water plant. The
amendment was ratified, 21,855 to
10,129.
Comfortable Majorities
Three constitutional amendments
of state-wide importance were ap
proved by comfortable majorities.
Amendment No. 6, authorizing
Superior Court judges to hear non
jury cases in vacancies of court
terms, was carried, 18,375 to 10,-
335.
Amendment No. 11, authorizing
the governor to issue refunding
bonds for highway certificates due
in 1939, 1940 a*nd 1941, was approv
ed, 17,234 to 11,762.
Amendment No. 20, authorizing
six counties of the Coastal Highway
District to vote a bond issue for con
struction of a $4,500,000 super
highway from the Savannah River
to the Florida line, was ratified,
17,079 to 11,270.
In the only state-wide contest on
the ballot, Solicitor General W.
Glenn Thomas, of Jesup, was elected
to serve out the unexpired term of
W. Ben Gibbs, who resigned to be
come a representative in Congress.
Mr. Thomas, who wan serving under
temporary appointment of Governor
Rivers, polled 19,615 votes.
Of his three opponents, W. D.
Turner received 5,830, M. E. Wood
3,500, and 11. L. Williams 1,266.
One write-in vote was recorded
for Tom Watson.
Write-ins for Wood
A total of 3,532 write-ins ar. 1
“paste-on” (sticker) votes were
certified for John S. Wood, of Can
ton, candidate for attorney genera
to serve the unexpired term of M.
J. Yeomans. Ellis A mall, appointed
by the Governor to succeed Yeomans
did not announce his candidacy but
received eight write-in votes. Wood
qualified as a candidate, but the
Governor refused to include his
name and the names of candidates
for judicial posts, contending an at
torney general’s opinion held they
cquld not legally seek office in the
Jun o election.
TALMADGF ON TWO EXTRA
SESSIONS
It to >k Eugene Talmadge nine
words to say what he thought of
suggestions for two special legisla
tive sessions this rummer to iron ou.
Georgia finances.
The former Governor said:
“I am surprised they ain’t going
to, have three.”
CLASSIFIED ADS
10,>8 Plymouth 4-Dr. Trg. Sedan.
Original Patrol Blue finish. New
tires, low mileage. Has never had
even a scratched fender. Will al
most pass for new car.—C. V. Nal
lcy, Gainesville, Ga.
1937 Pontiac 2-Dr. Trg. Sedan, wi'.ii
trunk. In excellent condition.
Has had best of care. Priced to
move.—C. V. Nalley, Gainesville
Ga.
1037 Plymouth Deluxe Coupe.
.Original gray finish. Driven by
a liuly. Has been serviced regularly.
Will give almost new car service.—
0. V. Nalley, Gainesville, Ga.
1037 Chevrolet Master 2-Dr. Sedan,
with trunk. If you appreciate
value in a use! car, be sure to
this one.—C. Y. Nalley, Gainesville,
Ga.
1936 Plymouth 2-Dr., with trunk.
Original paint. Good tires. A
Accessory Groupo. Used in Gaines
ville by a very prominent citizen.—
C. Y. Nalley, Gainesville, Ga.
Th<“ best values in Georgia in good
ur-al trucks ami Pickups; includ
ing most popular makes in both 1
Ton and Pickups. Some very late
models. Also, r. good assortment of
good cheap used cars. Including
some Model A Fords.— C. V. Nalley,
Gainesville, Ga.
There are scores of buyers all
over the country who are wait
ing for your advertisement to
appear in The Herald. They
may not know they are wait
ing; you may not know it
But put your ad in and
see what happens
Comes Extra
Mistress (engaging cook)—But I’ll
be assisting you in the kitchen.
Would you be wanting the same
wages?
Cook—No mum. Two dollars
more.—Hartford Courant.
Phew!
Teacher—What on earth is that
odor in here?
Bey—Guess it must be Albert,
Teacher. Everybody says he’s
spoiled.
To the Point
"Have you noticed one odd thing
about blunt people?”
"No, what?”
"They are the ones who generally
come to the point.”—Outlook.
AT THE START
Aunt—ln reference to this young
man, don’t let your feelings run
away with you—there may be heart
break at the end.
Niece—Don’t fear; the heart
break was applied at the beginning,
auntie dear.
Too Much
Pat—How much do you charge for
a funeral notice in your paper?
Editor—Fifty cents an inch.
Pat—Good heavens, me poor
brother was 6 feet high.
Watchful Waiting
“If you’ve spotted the man who
stole your ear, why don’t you get it
back?”
"I'm waiting for him to put on a
new set of tires.”
Mustache
He—Darling, I have been thinking
ol something for a long time. Some
thing is trembling on my lips.
She—Why don’t you shave it off?—
Houston Post.
Salesmanship
“Why did you break your engage
ment to Tom?”
“He deceived me. He told me
he was a liver and kidney special
ist, and I found out that he only
worked in a butcher’s shoo.”
JOIN THE GEORGIA TOURS
to
THE NEW YORK and SAN FRANCISCO
WORLD FAIRS
All-Expense Tour by Train and Boat to the
New York Fair $42.00 and up
From Athens, Georgia
Going via Norfolk, Va., and returning via
Washington, D. C., (with optional stops)
June 13th to 21st and August 2nd. to 10th.
CALIFORNIA AND THE “GOLDEN WEST”
June 26th to July 15th
All-Expense Rate From Atlanta, Georgia
As Low As $157.35
Going via Colorado Springs and Salt Lake
City. Returning via Yosemite National Park,
Los Angeles, Jaurez, Mexico, and New Orleans.
Seven days in San Francisco. Four days in Los
Angeles, and long stops at other places of in
terest.
The Georgia tours offer you superior service,
small parties, experienced conductors, and the
lowest possible rates.
For detailed information write the conductors,
Prof. M. D. Dunlap, University of Georgia,
Athens, Ga., and Prof. W. O. Dorough, Emory
at-Oxford, Oxford, Ga., or
SEABOARD RAILWAY, Atlanta, Georgia.
METHODIST YOUTH TO MEET
JUNE 19
Oxford, Ga.—The young people of
North Georgia Methodist Conference
will meet on the Emory Junior Col
lege campus here for the 18th an
nual summer assembly, June 19,
through July 1. Dr. Lester Rumble,
pastor of St. Mark, Atlanta, will be
dean of the assembly.
THURSDAY, JUNE 22. 1939.
LINGERIE SHOWER IS HELD
FOR BRIDEGROOM
Charleston, S. C.—Belvin Horres
wanted to do something different
for his friend, H. C. Thomas, a
bridegroom, and so he gave him a
lingerie shower.
Each guest brought Thomas a suit
of men’s underclothing.
Advertising that pays, grows; ad
vertising that grows, pays.