Newspaper Page Text
TUESDAY AFTERNOON, JULY 3, 1923 *
■ BIG ADVERTISf R SWs|
TIMESRECOROERGETS
RESULTS M W
Quimby Melton Tells How Tan
lac Sales Were Boosted by
Advertising Campaign
COMPARES WITH OTHERS
Says Americus Paper Ranks
With Those Published in
Much Larger Cities
What big advertisers think of
The Times-Recorder as an adver
tising medium, after checking
results obtained through copy in
serter in this and other paper- is
contained in a letter just receiv
ed from the advertising manager
of International Proprietaries,
distributors of Tanlac. This let
ter written by Quimby Melton,
from Atlanta to the advertising
manager of The Times-Rgcorder
tells the results of his checking
and praised the co-operation giv
en advertisers, as follows:
I want to thank you for the
splendid co-operation you are
giving my company. We have
been conducting a special sales
campaign in Georgia for several
months and the Times-Recorder
was one of the daily papers we
selected to help us “>put it over.”
You have done your part by
giving us good position on copy
and 1 know you will be glad to
learn that Tanlac is selling in
Georgia as never before. We
are firm believers in “printers
ink” when used in newspapers.
We know it pays. Our business
is far beyond the experiment
stage and we use only those pa
pers that produce results for us.
1 want to congratulate you on
the paper you are getting out.
We use some 7,000 newspapers in
our campaign and spend over
$1,200,000 every year with them.
Our advertising department is so
organized that we keep close
check On the papers we use, as to
circulation, pulling power, and
some people might think fool
ishly of the general character of
the editorial columns of the pa
per.
We have learned that a mighty
good way to judge a town is by
its newspaper.
1 have been , keenly interested
in waqfiiing the development of
The TBh|e.~-Recorder under your
managuent 1 havo. bad the
che kilife; department of our"coin-‘
pany jjlace it with a dozen or
more papers published in cities
the size of Americus op my desk
every fhbrning. I haVb made a
study of-theso papers and I want
& to go pn record as saying that
- The Tjntes-Recorder would do
credit frr a city of twice
of Amiricus.
1 haia* been conducting this
little "experhnont” for. some two
months now, and I have studied
I would say-at least 200 daily pa
pers from cities of 10,000 to 20,-
000 population.
The Times-Recorder ranks with
the best and is head and shoul
ders above most of them. Your
paper is well printed, your make
up is excellent, you carry a
“raft” of local news without
sacrificing the most important
telegraph items, your ads show
that considerable time and study
is given to make them attractive
Your editorials are sound. AM
in all The Times-Recorder is a
. corking good newspaper and
Americus has every reason to be
proud of it.
I might also say that I have
been keeping up with the Times-
Recorder for over 10 years. At
one time, as you know, I was edi
itor of the paper myself. Ido
not hesitate to say that at no
time during the 10 years has the
Times-Recorder been nearly as
good a paper as it is today.
But I often wonder if Americus
appreciates your paper. Do the
people of the city realize that
your payroll each week is large
and that you are one of the
largest manufacturing concerns
in the town.
I venture to say that the Cham
ber of Commerce, the Rotary
Club, the Kiwanians, the Lions,
the city council, et al would hold
special sessions to invite a manu
facturing concern, with a pay
roll no larger than yours to
Americus. They would more
than likely vote to exempt them
from taxes, to give them free
water, etc.
Are they helping jou make the
Times-Recorder even belter than
it is?
Best wishes,
QUIMBY MELTON,
Adv. Mngr.,
International Proprietaries, Inc.
*F' T< !
Wplrj
1 Wonderful ■
H Flavor g
■ ORANGE f
PEKOE
■ ICED ■
■ TEA ■
;]£X' 4 . McCORMICK A CO.
WOMEN! WEAR CORSETS ’
—New York’s New Health Commissioner
. WSr
ml". Fo /A JI
I . LW
\ jllllgM
*
IMP
New York City’s new Health Com
tnissioner, Dr. Frank J. Monagltan,
who succeeded Dr. Royal A. Copeland '
when tlie latter became Senator o£ the
United States, lias come out as a
champion of corsets for women, as
was Dr. Copeland.
Mrs. J. Christopher Marks, Presi- .
dent of the Theatre Assembly, wrote <
Dr. Monaghan that she contemplated
writing a paper on the subject of <
clothes in relation to women's health,
and desired the Commissioner’s views
concerning the wearing of corsets.
MACON RECTOR GETS .
CALL TO SAVANNAH
MACON, July 3.—Rev.-Oliver ’J. i
Hart, rector of Christ Episcopal I
church, some days ago received a I
call to Christ church of Savannah,
qnd S-untlay a committee from the I
Savannah church, composed of W. i
A. Winbtirn, president of th? Cen- ;
tral of Georgia Railwuy.; Charles
Ellis, fertilizer dealer, and a Mr.'
Nash, called on Rev. Hart, and held
a conference in regard to the call.
They are all vest’. /men of the Sa
' vannah church.
Christ church of Savannah is the
oldi st church in Georgia. It wa
established in 1733 by John Wesley
Ho was rec'or of the church after
its establishment. ,
BEGIN INDUSTRIAL
SURVEY AT ALBANY
ALBANY, July 3.—Frederick 11.
McDonald representing the Allan
la office of Lockwood, Greene &
i'o., industrial engineers, who have
been employed by the city to make
■ m industrial survey of Albany un
der the direction of ths Aibanf
.’hnTrt.nr nl' Commornn koe. 0v,.;....!
,ot I ommerce has arrived
,o begin his work.
The purpose of this survey is to
obtain information about Albany
that will be useful in making Al
bany a better city in which to live
and which will h e useful in attract
ing new industries to the city. The
survey will discover not only the
strong points'about Albany as an
agricultural, jobbing and manufae
uring city, but it will find the
weak points as well.
APRROVES C. M. T. C.
SAVANNAH, July 3. Mayor
Seabrook has JJh <in his unqualified
endorsement to the project of
citizens’ military training camps
/J/ie Red Ant $
y When red ants put ycu in a j
Jr- flurry . /
A Because they’re in your home — xZ
don’t worry. \
V. Spray DEVILMENT and in a. K
hurry— ‘ A
They'll all be dead. ]
Red ants, black anti, all anti, as well as
mosquitoes, flies, moths, liedbugs, etc,, are
killed quickly with Walker’s Devilment
Just spray it about The fumes kill all
vermin. Odor is not unpleasant to
humans. Will not stain anything. Both
your druggist and your grocer have
Walker’s Devilment in stock.
SPRAY’ ’ |
WALKERS DEVILMENT
FOR INSECTS /
,'lf/s a j
Harmless
to humans |
Mi ’ 8 02. BOTTLES
ALSO-QUART'CALLON
and-five gallon cans
SOUTHERN
SPECIALTY CO.
< .^ m ° sv '" o - oa -.
1)
IsSBW>S' , 11 li'Wm 11 1 ii! UW
If unable >0 buy fre ydfcir local
dealer, send sl-3F •- ft quart >
“The corset, as it is made today,
when properly fitted, should be a bene
fit to any woman,” Dr. Monaghan said.
“It lends support to vital organs which
need bracing, thus permitting them to
function properly without strain.
“Also, I think, as does Senator
Copeland and Dr. Lorenz, tliat the
corset, affording the woman trimness
of shape, enhances her beauty and,
in this way, sets her mind at case, a
condition highly desirable from a
health standpoint. The absence of the
corset, if persisted in, is apt to lead
to flabbiness at the waist. ’
and has gone on record as urging
I local citizens to take every advan
tage offered by the institution of
i,the camps.
UNKNOWN NEGRO IS
BELIEVED TO BE SUICIDE
VALDOSTA, July 3—An un
known negro man was killed by i he
Atlanta-Jacksonville express on the
Southern Railway, Engineer W. W.
Taylor in charge of the locomotive
tragedy was a case of suicide.
PIGGLY-WIGGLY
Due to ffle fqict that we will be closed all day Wednesday,
the fourth, we take this occasion to announce to our cus
tomers that we will be open all day Thursday.
PIGGLY-WIGGLY
I
“Off Agin—On Agm”—But Not By Vs
*
Beginning Today We Will Sell
Any Day-Every Day-Permanently
C 2££s? N $Q.95
BOOKS *O=
SIO.OO Value For Only .
GOOD FOR
GAS AND OIL
*
I
Loving Oil Co.’s
SERVICE STATION
CORNER OF LEE AND CHURCH STREETS
4
Free Air i > Phone 990 Free Water j
f ■ j
Stick, With Us—and W <>,J> Save You Money I
TC4W , • .s ■ • I
i'll ■ ' X . j. I ;
THE AMERICUS TIMES-RECORDER
RACE PREJUDICE I
NORTH WS NEGRO
T. J. Wooster, Jr., Tells of Re
‘ suits of Investgiations in In
dustrial Centers
ATLANTA, July 3—Race preju
dice against the negro is decidedly :
on the increase in the north, and at.l
the same time is growing noticeably
less in Georgia. This statement was
made todav by T. J, Wooster. Jr.,
secretary of the Georgia Committee
on Race Relations, which organiza
tion has interested itself actively
since its organization in tracing
cases of injustice to Georgia ne
groes and correcting them.
Reports from northern cities,
Ceveland, Cincinnati, Detroit, Chi
cago and Philadelphia show that in-’
| creased prejudice and an increasing
| number of clashes between whites j
■ and blacks have resulted from the
I migration of the southern negro to
; the north. These reports particu
i larly show that the foreifgn element
I of the northern cities hate the ne
’ gro because of competition of labor
! and because the negroes are over
flowing into the foreign quarters
of the northern industrial centers.
The negro, the figures and reports
show, is far beter off in the indus
trial centers of the south than he is
i in similar centsr in the north, ac
' cording to Mr. Wooster. Race wars
in the north have resulted in the
i death of more negroes than lynch
ings in the south ever hive, and a
! survey of past years shows a def i
| nite relationship between negro mi
gration to northern centers and
i race wars in those centers.
LOWNDES GETTING TGO
I MUCH GRAVEL ON HAND
VALDOSTA. July 3 —With so
many days of rain interfering with
; the hauling and spreading the grav-
I <l, the county is getting quite n
j large surplus supply on hand, Eacl
| day the amount increases and the
j unloading operations in the several
| railroad yards where the cars ar.
, parked keeps things lively. With fail
j weather, however, the work of di--
I posing of the gravel will make a
: gerat deal of progress, and .he
I county has a sufficient force to lay
l the paving quickly.
TAX BOARD NEARS
END OF BIG TASb
VALDOSTA, July 3. The citj
tax board is now about (wo third
i r>f the wav through.l he tax rolls o
the city. The members compered <>
of Messrs. ('. I. Harrell and T'. P
Converse, Jr., with City Clerk J. L
I Swindell, are working vigoronsl;
■every day with the intention of com
[ili-ting the task at t!'.> earliest po :
sible moment.
AT RYLANDER
a
- ■ -
Charlie Chaplin at the Rylander 1
Wednesday in “The Rink."
SPECIAL JULY 4th
PROGRAM AT RYLANDER
The Rylander Theatre has ar
ranged a special Fourth of July
program in "Trail of the Lonesome
Pine” and Charlie Chaplin in “The
Rink.”
“The Trail of the Lonesome
. Pine,” written by John Fox, Jr., was ;
one of the first of the great moun- ‘
— ——
g -J 1
I 7/Ta i
g A I
Fli a 1 *
J, Jb //j i f
oft oodl ” nooi’-”
) "Not so b „ Not sO A
) F This it always the antwer »hen a
j iwirrm n it- substitute for Hoard's orange, / J
) t I Lemon or Lime Crush is offered ' |
> I an y Thirstie per sun. They just <
11 L U I on M Cn«Aej. M
r <
?
> Insist if you must
' L Offering you a substitute for an original ( 1
, r Ward’s "Crush” is an insult to your taste.
e L Why accept a minnow-substitute when
i, Ward’s "Crush” is such a Whale of a good , 1
j k . drink? Ward’s Crushes owe their distinctive ( '
i | and delightful flavors to the natural fruit (
1 oik of oranges, lemons and limes. To these
k have been added pure cane sugar, citrus (
fruit juices, U. S. certified food color, fruit >
L acid and carbonated water. ’ i
>f ts ' |
B. <
IV t -
' I
l\Jruiig€"
| / CRUSH LEMON-CRUSH and LIME-CRUSH 1
i i on tUfc Seal
( teuton Americus Coca-Cola
_ < Bottling Co.
.tain stories. It breathes the cour
' ageous spirit of the Cumberland,
I and yet loses none of the hate and
I bitterness between clans in feudal-
I ism.
Director Charles Maigne’s under
standing of the simple backwoods
folks, as typified in the picture,
docs much to bring to the screen
I the real hearts that beat beneath
renigh exteriors.
The cast of “The Trail of the
Lonesome Pin ■” includes Mary
Mrlvs Minter, Antonio Moreno,
Erm-1 Torrence, Cullen Tate and
the film is filled with suspeilce
romance, love, hate, thrills and sim
' pli< ity.
“The Rink ” on the same program
brings Charlie Chaplin in what is
universally conceded to be one of
his best roles.. Charlie slides, skids,
falls and attempts to skate through
■ two reels of breath-taking fun.
CATARRH
fatarrh fs a Local disease Greatly in
fluenced by Constitutional conditions
HALL’S CATARRH MEDICINE con
sists of an Ointment which' gives Quick
Relief by local application, and the
Internal Medicine, a Tonic, which acts
i through the Blood on the Mucous Sur
faces and assists in ridding your System
of Catarrh
Sold by druggists for over 40 Years.
1 F. J. Cheney & Co., Toledo, O.
PAGE FIVE
t i .
Do You
Wear
STETSON
HATS
?
■
If So,
We Have
Them
j‘j HII I 71 ' 1
We wish to an
nounce the arri
val of the \
NEW
BLOCKS
e
and Colors in"”
John B. Stetson
Hats for Men and
Young Men
Showing all the
New Shades
I
i ' a- . -
Price
$7.00
See the New
Showing Today
CHURCHWELL’S
218-222 W. Lamar St.
Amerjftut, Ga. \