Newspaper Page Text
DONALSONVILLE (GA.) NEWS THURSDAY, AUGUST 16, 1962
Manners, Morals. Religious News...
(By C. B. Ware)
The response has 'been va
ried to my last article on the
general subject that the con- i
stumer ipays for everything
connected with the product
which he consumes. That is
a primary, fundamental law
of economics. (Thanks to the
“Limb” for advertising my
article, free gratis.)
Os course there are many
variables in the industrial
economic processes of modern
mechanization and merchan
dise distribution efficiency.
Some of these large invest
ments may eventually reduce
the final cost to the consumer.
Legitimate advertising may
be considered in a similar
category. The cliche “adver
tising pays” is an authenticat
ed fact. Otherwise bihions
wouldn't be paid for advertis
ing. The simple question is
whom does it pay? And who
pays? Advertising gives in
formation and creates desire
and demand for products and
their distributors. And vol
ume does reduce cost of pro
ducts for which the consum
er must pay; but high or low,
the consumer pays the cost
eventually.
The reason for this discus
s' on under the general theme
of “manners, morals and re-
Only Sunbeam Bread
is Batter Whipped!
Man it Am4n eiunMn Im. M»»
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MRg* IO if.
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This Tenderness Test Proves It!
Batter Whipped Sunbeam tears
smoothly, evenly. It’s tender (even the
crust!) because Sunbeam is mixed in
small batches at high speed, for smooth
texture that locks in fresh flavor!
Try the Tenderness Test today! Get
Batter Whipped Sunbeam Bread at your
favorite grocer’s!
iu
“Try a Swedish Pound Cake Flowers Baking Company, Inc.
Thomasville, Ga. Jacksonville, Fla.”
j Hgion” is to warn against the
I unhealthy, irrational public
desire to get “something for
nothing” in the advertised
i “give-away-gimmicks” i n
.prizes, premium stamps and
' varied gifts. Even some bank
ing institutions give silver
; ware, fountain etc. for
opening an account of small
! amount. (I have some exhi
bits)/ The desire to get some
thing for nothing is akin to
gambling.
I As indicated in a former
article, the merchant pays 2%
'to 3% of retail sales to the
printers and promoters of
premium trading stamps. This
amounting to many million
dollars has to be added to
consumer cost. No part of
that cash remains in the com
munity. My sympathy is
with the merchant who is
forced by his competitors into
i that kind of “rat-race”, if
• not maze, from which escape
is difficult. A mutual agree
ment to discontinue may be
. more difficult.
On the other hand the pub
lic apparently gets free radio
and TV programs intermingl
,led with large amounts of ad
vertising, some of which is a
l big nuisance price to pay. Ap
parently something like
three-fourths the cost of
newspapers is paid by adver-
OBITUARY
Mrs. J. B. Mosely
Mrs. J. B. (Ida Mae) Mose
ly was born June 26, 1891, the
daughter of Mr. and Mrs.
John Wesley Floyd. She was
united in marriage with
James Branch (Jim Buck)
Mosely on August 25, 1909.
She was the mother of five
children. Edgar preceded her
in death. Those now living are
J. B. Mosely, Jr. Birmingham,
Michigan; W. C. Mosely, St.
Petersburg, Fla., Mrs. Beth
M. Hutcheson, Douglasville,
Ga.; W. H. Mosely, Donalson
ville. Her grandchildren are
Suzanne, Maribeth, Ed, Anna
Mosely, and Susan Hutche
son.
She was an active member
of the Friendship Methodist
Church through the years,
first at the old building,
where began the present
Friendship Cemetery. Her
grandfather-in-law, James J.
Harris gave the land and help
ed erect the original church
building.
She held many offices in
the church organizations. She
was a faithful member of the
missionary society, having
been president at various in
tervals. The Woman’s Society
of Christian Service honored
her with life membership.
She was a faithful member of
the spiritual life group and a
regular attendant at prayer
meetings.
Mrs. Mosely and Rev. L. C.
Harvard helped organize
Trinity Methodist Church
and erect the building.
She worked for school and
community improvements,
and fought earnestly against
the sale and use of alcoholic
beverages. She was a longtime
chairman of the cemetery
committee of the garden club,
1 and did much to improve and
beautify Friendship Cemetery
where she now rests, follow
tising. (Some subscribers
have said they take the pa
pers just to get the ads.) In
our local situation it would
appear to be most desirable
for our population and busi
ness to increase sufficiently
for legitimate avertising to
support a paper twice as large
without the subscription
price mounting to S2O. a year
or more.
It is my desire to use good
manners always in my de
fense of good morals and re
ligion in economics andi in
all realms that may be dis
cussed from time to time. In
any case, my title shall never
be used as a barricade.
RECEIVES DEGREE
Cecil C. McDonald of Cairo,
whose parents, Mr. and Mrs.
W. H. McDonald, live at
Desser, received his M. S. de
gree Saturday, Aug. 11th, at
F.S.U., Tallahassee. He pre
viously received an A B de
gree at Troy State. He has
been teaching school for six
years and is presently princi
pal of North side Eelementary
School in Cairo.
Mr. McDonald is married
to the former Maxie Dykes.
They have two children, Ce
celia 13 and Martha 11.
♦ ♦ •
Visits Friends Here
Mrs. W. H. VanLanding
ham, Sr., and Mrs. W. H. Van-
Landingham, Jr., spent seve
ral days last week in Donal
sonville at the VanLanding
ham residence here and en
joyed seeing many o1 d
friends.
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/THE ONLY CANDIDATE '
WITH STATE-LEVEL -
ADMINISTRATIVE EXPERIENCE
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SOUND • ABLE • EXPERIENCED * TRUSTWORTHY
ing her death on August Sth.
Death followed a long illness.
Many friends and an im
mense array of flowers, with
the open Bible and lighted
cross, paid homage to her
memory at her beloved
Friendship Methodist Church
on August 9. Two of her old
friends, Rev. L. E. Pierce and
Rev. C. B. Ware conducted the
service.
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Not much, probably, but
a considerable amount of
electricity goes into the
production and handling
processes to bring poultry
and eggs to market for you,
fresh daily!
In fact, in outlining the
achievements noticeable in
rural areas today the poul
try industry, and its many
phases, is a good example
of the advantages of low
cost electric power first made available on the
area coverage principle by the rural electrics . . .
Starting with the hatching of the eggs, on a
precise schedule, electricity is vital to this great
industry. Electric brooders surround the chicks
with steady and reliable warmth . . . electric augur
systems convey the feed . . . electric pumps provide
a continuous supply of fresh water .. . And of course
electric time clocks, fans, and lighting . . . refrigera
tion . . . many more efficient electrically powered
appliances enable one man to care for thousands of
chickens. The resulting product is a better one for
you. One more example of how co-op rural electri
fication benefits ALL Americans! . . .
THREE NOTCH
. ELECTRIC
Membership Coruoration
COMMUNITY OWNED • COMMUNITY BUIkT
©NifCA • COMMUNITY BUILDER
ELECi
PETER ZACK GEER
your
LIEUTENANT GOVERNOR
Pallbearers were Bill Moore,
Reuben Roberts, Sidney Shin
gler, Oscar Roberts, Burl Lo
gue, and Bill Brigham. Mem
bers of the Philathea Sunday
School Class', of which Mrs.
Mosely was a member, served
as honorary escorts.
Interment was in Friend
ship Cemetery, beside her be
loved husband, the late J. B.
Mosely, Sr.
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