Newspaper Page Text
Page 2
THE COVINGTON NEWS
in-122 PACE STREET, COVINGTON. GA. 30209
BELMONT DENNIS
I tu.t- -4 Publiiher
LEO S. MALLARD f
Assiilant to Publisher
OFFICIAL ORGAN OF
NEWTON COUNTY
AND THE
CITY OF COVINGTON
The nation’s 4-H youth are in the headlines this
week of September as this is National 4-H Club
Week.
“Four”--spoken or written--will be repeated
many times because it symbolizes the club’s
emblem; its head, heart, hands and health credo;
and designates that 4-H is FOR boys and girls.
It occured to us that there also are four choice
words which bear repeating; Encourage, Recognize,
Influence, Report. For it seems to us that the
entire 4-H program is built around these four
words.
Youngsters not affiliated with 4-H are en
couraged to join. Current 4-H’ers are encouraged
to continue membership, thereby to steadily ex-
President Eisenhower’s Arthritis
Former President Eisenhower’s recent visit to
the hospital for treatment of arthritis provided
medical writers an opportunity once again to
dramatize the face that the rheumatic diseases
(of which there are 83) afflict some 12 million
Americans of all ages, and that man has suffered
from them since the beginning of time.
The medical editor of Time Magazine, for exam
ple, stated that “rheumatic disorders vie with the
various heart diseases as a cause of handicapping
illness, and they are second only to mental illness
as a cause of lasting disability. They take a
heavier toll of work days lost in industry than
accidents. Even so, total U. S. outlays for arth
ritis and rheumatism research come to little more
than sls million a year—as against S3OO million
poured down the drain in desperation for quack
‘remedies’. . .”
Referring to Mr. Eisenhower, the medical editor
wrote: “Neither for him nor his fellow sufferers
is any preventive medicine effective ... the
prescription was as simple as the diagnosis had
been painstaking; aspirin to ease the pain and a
combination of rest with gentle exercises to free
“You’re damned if you do and damned if you
don’t,” fits the situation in which the gigantic food
industry of the United States apparently finds it
self. On the one hand, retail distributor’s costs
in all fields have risen steadily—average hourly
wages are far above 1950. On the other hand,
consumers have steadily demanded an increasing
array of services—elaborate parking lots, magni
ficent supermarkets and more precut, precleaned,
prefrozen and precooked convenience foods that
cost more to produce.
Inevitably, the spread between farm prices
and retail prices has increased. The food dis
tribution system is in danger of becoming a political
football, as retailers are forced to pass the cost
of inflation and plush services onto consumers.
The essential role that the pulp and paper in
dustry has in the nation’s economy, and the part it
is playing in informing the public of the necessity
for more intensive forest protection and develop
ment, is pointed up strongly in a guest editorial
which appeared in a recent issue of the national
magazine, Pulpwood Production and Sawmill Log
ging.
Written by Harry S. Mosebrook, president of the
Southern Pulpwood Conservation Association, the
editorial contains such significant facts as these;
Every man, woman and child in the nation
currently is using various paper products at an all
time high average annual rate of nearly 500 pounds
a year, and the rate is expected to climb to 570
pounds a year by 1975. On top of that, nine years
from now the nation’s population will have increased
by an estimated 30 million people--all using more
paper!
This phenomenal increase in both per capita
use and population will require the pulp and paper
industry to boost its production in those nine years
from 48 million tons to 68 million tons annually.
While all this expansion is taking place, creating
a need for more and more pulpwood raw material,
there are and will continue to be irretrievable
O eh
UM c; v) . .vi
[ A [
YOU'RE SMART- Not TO ^7
DROP OUT OF HIGH SCHOOL*.
/
/ ,i I
I I i
r-^ WM; / /
1 help Hhi i•, ' I
W' WANTED! 'I . I’U 11 I , I I
.Jig ,
A GRADUATE HAS A 4TO I THAT DIPLOMA MEANS
ADVANTAGE WHEN LOOKING /S MORE IN SALARY
FOR A JOB -. — EVERY WEEK
T NATIONAL newspaper
" Mithed Every Thursday —
SUBSCRIPTION RATES
Single Copies .10
Four Monthi $2.20
Eight Monthi $3.40
One Year $4.00
Point] out of Georgia-Year _ $5.00
Plui 3% Sales Tax
4-H Is 4 Choice Words
Food Industry Is Gigantic Business
Everyone Uses Paper Products
(Best Coverage: News, Pictures, and Features)
pand their knowledge and skills. Recognition
is given to the 2 1/4 million 4-H’ers for jobs well
done, projects completed and junior leadership,
to name a few. The influence of 4-H is acknow
ledged by parents, volunteer leaders, Cooperative
Extension men and women working with youth,
by business and government officials and educators.
During National 4-H Club Week, members make
a report of individual achievement, progress,
successes (and some failures). Also a team
of 11 4-H reporters to the nation are winding
up cross country tours and personal appearances
as living examples of 4-H in action.
We would like to add our encouragement, re
cognition, influence and reporting through the
pages of this newspaper.
the joints.”
Several things are obvious in the foregoing;
first, quacks drain off money that few arthritics
can afford; second, the physician is best qual
ified to prescribe medicines and physical therapy;
and third, good old aspirin, the most widely
used medicinal in the world, is still a drug of
choice for most physicians in treating arthritis
and rheumatism.
It is understandable that a person in constant
pain will turn in desperation to anything that offers
relief; and that he will wonder when the doctor
prescribes pure aspirin, which is used for treating
everyday headaches and other pains. Yet, as the
Time article says, “The most widely prescribed
and useful drug (for arthritis) is still aspirin.”
Our advice to all victims of arthritis and rheu
matism is to listen to their doctor, not to ir
responsible quacks.
And our advice to others (all potential victims
of these diseases) is to contribute generously to
reputable organizations sponsoring research that
may someday come up with a cure for arthritis
and rheumatism.
However, the fact remains that no nation has ever
enjoyed a retail system equal to that in the
United States.
A modern food chain retailer operates on a pro
fit margin so slim that were it eliminated, the sav
ing to consumers would not be noticable. Re
latively speaking, food is a bargain, taking an
average of only 18.2 cents of each of our after
tax dollars.
Thanks to the progressiveness and efficiency of
the food industry from farm to family dinner table,
we are the best-fed nation in the world. The food
industry should not be made a scapegoat for govern
ment-promoted inflation, nor for trying to provide
the ultimate in service in response to consumer
demands in a competitive free market—a market
that automatically guarantees the fairest possible
prices on a basis of supply and demand.
losses of forest lands to such uses as superhigh
ways, reservoirs, urban and suburban sprawl, and
pressures by conservationists and others for often
unreasonable amounts of forest land to be set aside
for purely aesthetic and recreational use. As
a result, more and more wood will have to be
grown on and harvested from less and less land.
It is vitally important that the general public
be aware of and have an understanding of the
ever-increasing need for wood, for it actually
is basic that all the public shares in some degree
of responsibility for supporting efforts by all
segments of the pulp and paper industry to main
tain and improve forest protection and develop
ment.
The editorial then stresses that the pulp and
paper industry itself is hard at work, with the best
scientific approaches and expert personnel, to
increase pulpwood production through(l) increasing
the percentage use of hardwoods; (2) increasing the
yield of cellulose per acre; (3) gaining greater
efficiency in woods operations through mechani
zation; (4) increasing use of multiple-use manage
ment of forest lands wherever feasible and (5) de
veloping superior trees which grow faster and pro
vide better qualities needed by the papermaker.
MABEL SESSIONS DENNIS
Associate Editor
MARY SESSIONS MALLARD
Asiociata Editor
Entered at the Post Office
at Covington, Georgia, as
mail matter of the Second
Class.
“7he. SdiZ&t
Dear Editor,
We, the family of Pfc. Charles
W. Wilbanks, thank God for the
people like you and so many
others in Newton County that
have been so kind and thought
ful of our men and boys in the
Armed Forces that are fight
ing in Viet Nam.
The Jaycees have done a won
erful thing to take donations and
send an ice maker to Viet Nam
for them. We would like to say
many thanks to them and all
the citizens of Newton County
for their donations; and a spe
cial thanks to you for printing
the letters that Charles has writ
ten to you, it was very kind of
you.
Let’s be continually in prayer
for our boys that are over there.
That is the one thing that they
ask for the most, prayer. May
God bless each and everyone
that has had a part in this pro
ject.
Thank you again.
The Wilbanks Family
of Porterdale.
, (H R WEEKLY LESSON FOR
| Sunday School
ISAIAH,
THE WILLINGPROPHET
Devotional Reading: Psalms
40:1-10.
Memory Selection: I heard
the voice of the Lord saying,
“Whom shall I send, and who will
go for us? ” Then I said, “Here
I am! Send me.” Isaiah 6:8.
Intermediate-Senior Topic:
Answering God’s Call
Young people-Adult Topic:
Response to God’s Call
With this lesson we begin a
series entitled “Spokesmen for
God.” It deals with only two
of the great prophetic leaders,
Isaiah and Jeremiah, but these
two were so influential In their
day and made such an impres
sion on the history of the Jewish
people that to study them means
to look into the very heart of
divine revelation.
On October 30 we shall study
about Jeremiah, the Reluctant
Prophet. Today we study about
Isaiah, the Willing Prophet. Is
aiah lived and ministered ap
proximately 150 years before
Jeremiah. He was entirely diff
erent from the realist Jeremiah,
who became almost frantic as
he saw his people pursuing pol
icies which he knew would lead
to their ruin and to the dissol
ution of their nation.
Isaiah appears to have been a
man of the upper class. His
utterances are among the most
beautiful in the entire Bible. He
had a definite encounter with
God. He understood, in away
few men in history have under
stood, the purposes of God and
the working-out of his divine
plans.
Isaiah received a call from
God and answered it with the
fullness of his ability and relig
ious zeal. He was not only a
willing prophet, he was one of
God’s great noblemen and ef
fective statesmen.
No man is indispensable—lr
replaceable. The people of Ju
dah, however, had the feeling that
King Uzziah was indispensable
and irreplaceable. When he died
a wail went up from the nation,
for the people felt that their
great leader had departed and
that they were now at the mercy
of their enemies. Uzziah was a
somewhat baffling mixture of
great qualities and devastating
weaknesses. His father, Amaz
lah, had experienced much trou
ble in his reign, and at the end
of his life he suffered a crush-
By John B. Tate
Pastor
Allen Memorial Methodist Church
Oxford, Georgia
There are many first rate
people who are giving themselves
to second rate Interests. In this
matter of everyday living, a lot
of second rate things have away
of crowding out what ought to
be in first place.
In the final analysis we be
come what we give ourselves to.
So when we give ourselves to a
second rate interest we become
second rate at the loss of a
higher goal.
I know a man who Is absolut
ely “married to his business.’’
His first interest is to be sure
that his business succeeds. For
years he has gone to “the store”
at least an hour before opening
time (in the busy seasons earlier)
and he stays late after closing
time. Even on Sundays he usually
spends sometime there. As a
result of this consuming occup
ation he has neglected his fam
ily. His neighbors hardly get a
glimpse of him. When, or if,
he attends church it’s evident
that his mind is at “the store”.
To be sure he does provide his
wife and children with the nec
essities, even some luxuries,
of life. He can, and no doubt
often does, give a large check
to worthy causes, but he does
not give himself to them. He
gives himself to “the store”.
He cannot write a check to cover
his personal influence, his com
panionship with his wife and
children, nor can he buy the
classification as a first rate
citizen.
Jesus talked about seeking first
e
IMtB. \ >l i .
In th* 18th century, ice-cold water baths
were recommended os sure cures for hay fever.
Dr. Oliver Wendell Holmes
gave the classic hay fever cure.
He was asked: "Is there any
cure for hay fever?"
"Yes,” he replied. “Gravel . . .
taken about 8 feet deep.”
THE COVINGTON NEWS
ing military defeat at the hands
of the Israelites, those ten tribes
which after the reign of Solomon
had separated themselves from
Judah and Benjamin and had cho
sen a king and government of
their own.
Uzziah proved to be a strong
military leader. He strengthen
ed the fortifications of Jerusalem
and gained Important victories
over the Philistines and Arabs.
He captured cities of the enemy
which threatened the welfare of
Judah, and put under tribute to
him tribes that had received
tribute from his father. Uzziah
also promoted agriculture and
dug many wells In the desert.
Although Uzziah worshiped Je
hovah, he did not take away the
high places where certain of his
pagan subjects still worshiped
other gods.
Uzziah’s great weaknesses
were conceit and self-confidence.
These weaknesses so took hold
of him that, elated by his suc
cesses and the esteem in which
he was generally held, Uzziah
entered the temple and attempted
to perform the office of a priest.
He was universally recognized
as the man who made the laws,
enforced them, and defended the
nation from its enemies. In a
moment of conceit and rashness
he entered the temple, brushed
aside the priests, and although
he was not commissioned to do
so, he proceeded to offer sac
rifice and incense. Some time
later he was stricken with lep
rosy, and it was the conviction
of his people that this was divine
retribution for his attempt to
take over the priestly office.
Uzziah reigned fifty-two years.
Because of his affliction he was
compelled to associate his son
Jotham with him in the govern
ment. During the reign of Uzziah
the great prophets Isaiah, Amos,
and Hosea had begun their
priestly careers.
Isaiah on one occasion had a
stupendous vision in the temple.
He claimed to have seen God,
although Jesus in later centuries
was to declare that no man had
seen God at any time (John 1:
18). Yet what Isaiah saw was an
experience of such overwhelming
significance that the prophet was
overcome, as everyone has been
since that time who has read the
stirring words with which the
sixth chapter of Isaiah begins.
The Lord was sitting upon a
throne “high and lifted up, and
his train filled the temple.”
Wnrim So
Our Hq
the kingdom of God and his right
eousness. He warned against
allowing the things of this world
to take over the main interest
of life. He told about “the Rich
Fool” who trusted in the mater
ial resources which he had
amassed yet did not lay up treas
ures in the bank of God. When
we give ourselves to self we
become selfish. When we give
ourselves to business we be
come mercenary and secular.
When we give ourselves to our
family we become clannish. When
we give ourselves to Christ we
become Christlike.
You become what you give
yourself to. “Seek ye first the
kingdom of God.”
; 7a Pea file 0^ eat yea |
BY GOVERNOR
CARL E. SANDERS
The economic progress of a
state ultimately rests with the
growth and development of its
commerce and industry. Georgia
in encouraging the growth of
industry has long recognized the
advantage of expanding its eco
nomic horizons beyond the bor
ders of the state and even into
foreign countries.
Since Georgia’s earliest days
her ports have played an import
ant role in world trade, and her
largest port, Savannah, has been
a historic center of world trade
since pre-Revolutionary times.
During the Sanders Adminis
tration, a new approach has been
taken in the expansion of Geor
gia’s economy through trade mis
sions to various parts of the
world.
These missions have a six
fold purpose:
1. To promote Georgia as an
international trade oriented
State.
2. To expand international
markets and increase the sales
of Georgia products and ser
vices.
3. To promote Georgia ports.
4. To explore the possibil
ities of agencies, representation
or joint ventures abroad.
5. To encourage foreign in
vestments in Georgia.
6. And to promote tourism
in Georgia.
The first three trade missions
to Western Europe, Latin Amer
ica, and the Far East have pro
ven very successful for the bus
inessmen who participated as
well as the State of Georgia. I
am confident that these benefits
will continue to be felt for many
(Our Advertisers Are Assured of Best Results)
Science
Topics
PLACID, UNEVENTFUL
FUTURE IS FORECAST
IF THE WORLD continues to
develop the way it is going,
life will become placid and un
eventful, predicts Dr. David E.
Davis, professor of zoology at
Pennsylvania State University.
“Behavior throughout the world
will be ritualized and uniform.
Language will be universal, with
a few pockets of dialects re
maining. Education to a high
level and age will be universal.
Careers will be dictated by ex
haustive tests of abilities and by
needs of the system. Only a
little energy will be spent in pro
ducing materials; most energy’
will be used in services. In
novations will be rare. The
population will have very
few young and the old will have
ample recreational means to fill
their time.”
THE ESTIMATED RATE of
population growth in the U.S.
last year was 1.21 per cent.
The Census Bureau reports that
this is the lowest figure since
1945.
ONE FIRM that has taken the
lumps out of making pigment is
J.S. & W. R. Eakins, Brooklyn.
A new apparatus for producing
chrome-yellow pigmentsel
ements lumps by filtering and
spray-drying the pigment slurry.
In the old method of production,
pigment cakes had to be dried
in trays and lumps in the
dried product made uniform
grinding difficult.
THE SALT CEDAR TREE,
common in the Southwest, creates
a large water-waste problem. Its
roots extend to the water table
and the tree “breathes” ground
water into the air through its
leaves. The U.S. Geological
Survey says salt cedars trans
fer 20 trillion gallons of water
to the atmosphere each year,
accounting for a large loss of
usable water.
MONEY ISN’T EVERYTHING.
Fewer than half of the grad
uating men at Rochester Univer
sity entering industry during the
period 1961-65 accepted the job
that paid the most money. This
was also true of students re
ceiving advanced degrees. Lib
eral arts graduates showed the
least interest in monetary re
wards: Only about one in four
chose the job that paid the most.
The figures seem to indicate that
factors other than starting salary
are more influential when it
comes to deciding which offer to
accept.
THE BASILISK is an aquatic
marvel. The three-foot-long
lizard can scamper over the sur
face of water on its hind feet
at a rate of five to six mph.
It is a native of Central and South
America.
POTENTIALLY SIGNIFICANT
amounts of gold and other heavy
metals have been discovered near
Cortez, Nev., according to Sec
retary of Interior Stewart L.
Udall. Analytical and assay data,
published in a report on the find,
show traces of valuable metals
in samples of rock materials
from beneath the Roberts thrust
fault, a major structural fea
ture of north-central Nevada.
ELECTRIFIED CITIES of the
future may come to rely on
microwave energy fed to them
through underground, plastic
foam pipelines, called wave
guides, say Stanford University
scientists. The advantages could
be that the waveguides could
carry far bigger loads of power
underground for several hundred
miles. Unsightly towers would
be eliminated.
years to come.
Businessmen who take part
in the trade missions enjoy per
son-to-person contacts with for
eign businessmen. Georgia, thr
ough the Department of Industry
& Trade, offers proposals from
Georgia firms to local bus
inesses. Our State is the first
to offer this particular form of
service, and the results have
been truly amazing.
Last year on the Trade Miss
ion to the Far East a total of
25 companies sent 43 proposals
with the Director of Missions.
At this time some 786 referrals
have resulted from these propos
als. One Far Eastern firm has
made definite plans to open a
Southeastern trade office in At
lanta and another Japanese manu
facturing concern is seriously
considering a move to Georgia.
This week, Georgia business
men will again become ambass
adors of foreign trade as they
participate in the fourth annual
trade mission which will include
the Netherlands and the Scan
dinavian countries.
During their stay in the Net
herlands the Georgia group will
join me in participating in cere
monies for the formal opening
of the Mead Verpackung plant in
Roosendaal.
Prominent businessmen and
industrialists from throughout
Europe will be present and should
provide additional contacts for
the Georgia Trade Mission mem
bers.
I feel that the Georgia Trade
Mission affords our State an
excellent opportunity for growth
both economically and in gaining
a better knowledge and under
standing of the world beyond the
borders of our State.
HERMAN TALMADGE
4
Lt Reports From
‘ । I
WASHINGTON
r- JU II I i $I i ’S3 ™
GEORGIA and the other
states of the South are well
on their way to unprecedented
economic progress. The fact is,
our region is virtually booming
in almost all fields of indus
trial and business activity.
The people of Georgia and
the South have indeed come a
long way from
the time when
they were re
garded as the
“number 1
economic
problem” of
the nation in
the late 1930’s
during the
Roosevelt administration.
This great advancement —and
it is just beginning —is the real
story of our region that needs
to be told and retold, and well
understood, throughout the en
tire United States. Unfortun
ately. however, what people in
other parts of the country hear
about the South is not about
its growth, prosperity, and for
ward-looking people, but in
stead about its social problems.
Os course, these problems are
by no stretch of the imagina
tion peculiar to the South, not
now or ever, and the people
of our states have in fact
proven themselves far more ca
pable of finding solutions amid
harmony and good will than
other sections.
RECENT GOVERNMENT
statistics give some idea of
how the 11 Southern states
have been running ahead of
the rest of the nation in eco
nomic growth and development
during the past 10 years.
For evil or good, bane or bless
ing, women rule the world, and
men allow it and go along with
them. This has been going on
ever since Eve yielded to the de
sire for good tasting food, beauty
and knowledge, and accepted Sa
tan’s lie instead of God’s true
warning that death would be the
result of her disobedience. We
should recognize the fact that
death was not a punishment pro
nounced upon man for having dis
obeyed God’s order. The dis
obedience Itself brought on the
fatality of which God had merely
warned man in loving kindness.
Man had never admitted this,
but he has sought to exonorate
himself and show God up as a
vengeful judge. The old poet
puts the case very clearly when
he writes:
When God had summoned him to
appear
In answer to his case
Just 19 words from him we
hear,
Instead of saying “Yes”.
Fifteen apologized his crime,
And four confessed his sin,
And every age and every crime
Has seen the like of him!”
“The woman thou gavest to be
with me gave to me, and I did
eat.” From then on in human
government, things have gone
well as long as woman kept her
dignity and moral uprightness
as the worthy mother and honored
Landscape Architect Discusses
Decline Os Town Area
Is “Downtown” dying on the
vine?
Thomas G. Williams, Jr., head
of the Cooperative Extension Ser
vice landscape department, has
noted adecline--if notthedeath--
of downtown business areas in
many Georgia communities,
large and small.
The trend toward outlaying
shopping centers continues
apace, and Mr. Williams be
lieves businessmen and leaders
of the central city are justifi
ably concerned about what the
future holds.
The University of Georgia spe
cialist said this week that wher
ever he has noted the decline of
a downtown area he has also
noted the reasons for it. The
more significant causes, many
of which develop so slowly over
a period of time that they go
virtually unnoticed, were sum
marized as follows:
(1) Inefficient street sys
tems and inadequate parking; (2)
inefficient traffic patterns for
pedestrians; (3) poorly designed
and placed advertising signs; (4)
unattractive store fronts with
little unity and harmony of de
sign and color (5) too much
concrete and too little space
for trees, shrubs, flowers and
benches, and (6) the movement
of the population to the suburbs.
A smooth flow of traffic that
will enable shoppers to reach
the downtown area quickly and
easily--and then a parking place
--were listed as essentials to
halt the decline of the central
city.
“But cutting down trees and
paving the ‘city square’ is not
the ultimate answer.” Mr. Wil
liams declared. “A shopping
Lajnoa Um
Sais..
Thursday, September 29,1066
—Employment in the South
has increased 33 per cent,
compared to 15 per cent
nationwide.
Factory jobs have gone up
27 per cent, while tho.e
was only a 2 per cent in
crease in other parts of the
nation.
Personal income is up 83
per cent, compared to 69
per cent for the rest of the
country.
—Population up 21 per cent,
against 16 per cent for
the remainder of the na
tion.
—Retail sales have risen 56
per cent, compared to 41
per cent in other parts.
Factory output gained 103
per cent, against a 50 per
cent rise for the balance
of the country.
* * *
IT CANNOT BE said that
Georgia and the South are lag
ging in the area of economic
progress which, in the final
analysis, benefits all our citi
zens. Furthermore, opportunity
abounds for even greater ad
vancement in the years ahead.
Neither can it be said that
the South lags in seeking mean
ingful solutions to its social
problems and tremendous prog
ress has been made in this area
also.
I am confident that our peo
ple will continue in the future
as they have in the past to
grow and prosper and find solu
tions to the many pressing
problems of the day.
matron. Rome ruled the world
with honor as long as the Roman
matron kept her dignity and moral
uprightness, chastity and wis
dom; but went down under the
three “W’s”, Wealth, Women,
and Wine. This holds true In the
modern world, in our own land.
The United States of America
was founded by men and women
who honored God and home. The
mother was queen of the home.
How many of our great men have
expressed the sentiment: “All
that I am I owe to mj’ mother!”
Every woman is at her best
when she is absolutely uncon
scious of her person. This is
possible when she is neatly
dressed and can gracefully and
modestly enter and seat herself
among others without thought of
her attire, but it is an impos
sibility if she is using the above
the-knee skirt so common today.
Why can’t we American women
have enough independence of
character to model our own clot
hes. . .make them at home if we
can’t find them ready made.. .and
wear the styles that permit us
freedom and ease of movement
that leads to graceful carriage?
Women, especially Christian wo
men, it is up to us to put an end
to the immodest trend of today’s
styles, and adopt decent, mo
dest, common sense styles of
dress! Who has the moral
courage and stamina to join a
brigade for decency and modesty?
area needs more than a plac.
to park.”
In some cases, Mr. Williams
continued, downtown areas may
need to take a drastic approach.
He mentioned the possibility of
eliminating cars altogether,
widening sidewalks or creating
malls for more efficient and en
joyable pedestrian circulation. If
cars are not eliminated, then off
street parking convenient to the
shopping area should be provided.
This landscape architect
pointed out that a shopper on
foot has a tendency to take the
shortest route, and added: “Al
most all sidewalks downtown tend
to funnel everybody to the street
Intersections. The mall, allowing
free flow of pedestrians in any
direction, is one approach to
more convenient and pleasant
shopping.”
Mr. Williams agreed that in
formation must be presented to
potential customers, but he be
lieves it can be done in a more
tasteful manner. “Gaudy,poorly
designed advertising signs, which
have questionable selling value,
clutter many downtown areas,”
he declared. “Perhaps a more
standard display of signs could
be arranged by agreement or city
ordinance.”
The wide variety of architect
ural patterns, sizes, colors and
textures of most downtown areas
was also cited. Mr. Williams
wonders why store owners along
a street front cannot get together
on standardizing signs, removing
unattractive awnings, selecting
harmonizing colors, and making
other simple architectural chan
ges that will provide unity for the
entire street.