The Augusta herald. (Augusta, Ga.) 1914-current, April 12, 1914, Home Edition, Image 1

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HOME EDITION VOLUME XIX. No. 102. Ifet® We Give and Redeem Purple Trading Stamps SILKS ARE VERY MUCH UNDERPRICED FOR MONDAY Thousands of yards of silks of the highest standard of quality are represented in this sale. The most fashionable weaves and colors only are exhibited. 35-Inch extra heavy Silk-back Messaline, about 25 of the very newest shades, Including black and white: nothin* on the market better at $1.25 per vard; yours In this f\Q sale, at yOC Beautiful lot of printed Crepe de Chines, in the latest col ors and designs, Yard-wide Tub Silks, in neat stripes, worth SI.OO ng per yard, at OcJ 40-Inch Crepe Meteors; big lot just arrived; all we ask you to do Is to compare it with any $3.00 value on the market; in the very latest shades, also black and white; extra special price « f|Q while the lot Mst !• / O THE AUGUSTA HERALD Cheney Brothers’ slrt)o show erproof Foulards, for q this sale, at Cj5C Big lot of new silk Tissues, in all the leading shades, fine for princess slips, 27-inch white Tub Silks, the real, genuine wash kind: worth 75c per pn _ yard, at 5(/C 27-inch genuine spot-proof and perspiration-proof black Habutai Silks, worth 75c per yard, at.. .. oUC Fashion dictates call loud for Taffetas; we have them; tome and see what we have; the best ones on the market for.. WISE DRY GOODS CO. EASTER GREETINGS p This Popular Store Should Be the Center of Attraction Monday Morning for Lovers of Good Styles As Well As the Economically Inclined It is needless to expatiate upon this stored ability to present such values as are quoted below—The constant blowing of your horn about your ability to undersell and never doing it counts for but little—facts count and we refer you to our past records as to who gives the best merchandise in Augusta for the money. This Season’s Latest In Ready-to-Wear Direct From Fashion Authorities Is Presented To You In Large Quantities at Exceptionally Attractive Prices This wonderful opportunity to save should be greeted with great enthusiasm, especially on such up-to the minute garments. Coat Suits of silk Poplins, Moires and Taffetas, wool Suits of Crepes, Whipcords, Bengalines, Serges, Shepherd Checks and fancies. One-piece Dresses of Crepe Meteors, Crepe de Chines, Shantungs, Canton Crepes, Taffetas, Crepes, Ratines, Linens, and Voiles, in a fascinating array of the most up-to-date styles to be found in Augusta. $22.50 SUITS, at $15.95 $25.00 SUITS, at $18.75 $27.50 SUITS, at $21.75 A Great Sale of Beau tiful White Linens. Large Variety From Which to Select. 20c to 25c, 2to about 6-ineh Shadow Laces, Edges and Insertions in cream, white and ecru, in this sale at 10* One lot of wide Cluny Bands, worth 20c 25c per yard, at 10* One lot of 18-inch Shadow Lace Floun* cings and Camisole Laces, worth up to 50c per yard, at 25* One lot of round thread Val Edges and liir sertion, y 2 to about 2 inches wide; many in the lot that would he good value at SI.OO per dozen; our special price, at per dozen 49* Real Line* Torchon Laces, Edges and Insertions, worth 10c per yard, at .’..5* 40-inch All-over Shadow Laces, worth $1.25 to $1.50 per yard, at 75* Sale Long Silk Kimonos Wonderful (purchase, beautiful range of the very newest patterns and colors, worth up to SIO.OO, at $4.98 20c Brown Dress Linens, at 14^ 121/fcc yard-wide Whit#tjinenes, at ..10f> 71/2C Apron Ginghams, at sf^ 71/0C yard wide Sea Island, at 5^ SI.OO Ladies Umbrellas, at 79^ 10c 40-inch White Lawns, at 5< New Parasols, new Gloves and Hosiery, new Neckwear, very attractively priced for Monday. THE ONE PAPER IN MOST HOMES—THE ONLY PAPER IN MANY HOMES. AUGUSTA. GEORGIA. SUNDAY MORNING. APRIL 12. 1914. $30.00 SUITS, at $29.50 $35.00 SUITS, at ‘ ..$25.00 $40.00 STITTS, at .. . $27.50 $20.00 SILK DRESSES, at $15.00 We Make a Specialty of Mourning Silk Waists and Silk Dresses There is not a line in Augusta to equal it for the price’s. One lot of new Spring Embroidered White Marquisette Voile and Crepe Dresses, worth up to SIO.OO each, for Monday, special, at $4.98 One lot of new Spring Shirtwaists of white marquisettes and voiles, made in the very best styles, worth $1.50 and SI.OB each, special, at $1.19 One lot of new $1,25 tg $1.50 white Spring and Summer Waists, at 98* Thousands of Yards of Beautiful Laces Very Much Underpriced for Monday 36-ineh all pure Linen Suiting; I lie regu lar 315 c grade, at 25$* 40-ineh, good, heavy, round thread Cos tume Linen, which would be cheap at 0.7 c per yard, at 490 47- all pure Linen Suiting, our regu lar 75c grade, Monday only, at, per yd. f»7< 36-inch round thread Art Linens, good, fine grade, at 49^* 90-inch heavy, all pure Linen Sheeting, worth SI.OO per yard, at 75^ 48- Pillow Case Linen, worth 87c per yard, at 69^ $6.00 PER YEAR—S CENTS PER COPY. WjnSß \ y / •* ' m jflM $25.00 SrLK PRESSES, at,. ~ ..$20.00 $30.00 SILK PRESSES, at $23 50 $35.00 SILK DRESSES, it $25.00 Some Very Attract ive Prices in New Spring Wash Goods for Monday 05c new Printed Crepes, in a fine range of BtrijK*s and checks, special at .... .. .29* 35c Ratines ac ..29* SI.OO Brocaded Silk-mixed Ratines, special at .69* 35c Pongee Linens, beautiful silk finish, in about twenty-five of the very newest shades, at 29* Elegant range of floral Crepes, at ... .25* $1.25 40-inch Silk-mixed Ratines, at 98* Regular 25c colored Madras for men’s shirts, ladies’ dresses or shirtwaists, in this sale at .. .. .. .19* Beautiful line of floral Batiste in an ex quisite range of neat patterns, in very fine sheer materials, at .. 15* 71/5* Floral Lawns, at • • i 9 •. (•i*i I'Kpi 5* DOMESTICS 30-inch Sea Island, at 5^ 7V£c Apron Ginghams, at 5^ 47-inch bleached genuine Indian Head, worth 20c the world over, at 16< 9-4 bleached Pepperell Sheeting, worth 32V2C per yard, this sale at 20^ 20c 45'inch Pillow Casing, at 15^ 30-inch White Linene, worth Pil/oc, at 10£ 30-inch white Pajama Checks, worth 12 1 /je per yard, at 9 1 /# 36-inch full bleached Pepperell Drilling, at 12V# [{OME EQITID^I *•"*'"* f, . :