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||OME EDITION
VOLUME XIX, No. 137.
MONDAY WILL BE A GREAT DAY OF BARGAINS
■■ - = AT -
THE WISE DRY GOODS CO.
Almost everything in the house has been reduced for this one day's selling. Every buyer should take advantage of this special money saving event. If
you do not you do yourself an injustice. You can Readily see from the quotations below that the offerings are far below the average prices.
85c 44 INCH WHITE DRESS e
LINENS at OVC
A Genuine Slaughter Sale of Very
Fine Dainty Muslin Underwear
erv and lace trimmed Petticoats, special for
this sale at 98^
$3.50 elaborately lace trimmed Petticoats,
for a quick sale reduced to $1.95
Regular $1.98 lace and embroidery trimmed
Petticoats, beautiful line of new dainty pat'
terns for this sale at $1.49
All 50c Corset Covers at 39^
Entire stock of very fine dainty Princess
Slips, worth $1.98, at $1.49
All $1.50 Princess Slips at $1.29
All SI.OO Gowns reduced to .. ~ 89^
All $1.25 Gowns reduced to 98^
AW $1.50 Gowns reduced to $1.29
All $1.98 Gowns reduced to $1.49
Children’s 50c Muslin Gowns, 2 to 14
years, at . 39^
Mill Ends in Pajama Checks
and White Lawns at Half
Price and Less
36 inch White Pajama Chocks, worth 10 to
121/2C per yard, special at 5^
15c to 20c White Lawns in mill ends, this
sale only, at 71/2^
10c 40-inch White Lawns at .. .. 5^
Some Lace Specials for
Monday Only
One table of Clunv Edges and Bands,
worth up to 25c per yard, at
One lot of Shadow Laces, worth up to 25c
per yard, at I<V
One table of Laces. Torchons and Vais,
worth up to 10c, at 2
Everything in Fine Table
Linens Reduced for One
Day (Monday)
72-inch extra heavy, fine all pure linen Satin Damask,
worth *1.30. at SI OO
72-lneh all pure linen heavy Satin Damask, worth *I.OO
anywhere In the world, for one day only, at .. ..HOC
70-inch Tine heavy full bleached Damask, big range of
fine patterns, worth 75c to 85c per yard, for one day only,
at HOC
Ready hemmed White Napkins, at, per dozen .. .. HOC
All SI.OO Napkins, for one day, at HOC
All $1.50 Naikins. for one day, at HI
All $2.00 Napkins, for one day, at SI 60
All $2.50 Napkins, for one day, at $2 19
All $.'1.00 Napkins, for one day, at $2 40
All $5 50 Napkins, for one day, at $205
THE AUGUSTA HERALD
Ladies’ Mus
lin Petticoats
with deep era
broi d e r y
flounce, worth
50c, our spe
cial at .. 39^*
Scalloped
edge cambric
P ell i coats,
worth 75c,
at 49^
$1.25 Em
b r o i d e red
edge scallop
ed Pique Pet
ticoats, spe
cial to close
at 98^
Regular $1.25
E m b roi d-
THE ONE PAPER IN MOST HOMES—THE ONLY PAPER IN MANY HOMES.
AUGUSTA, GEORGIA, SUNDAY MORNING, MAY 17, 1914.
The Greatest Bargains
in Ladies’ and Misses’
Suits and Dresses
That Are Offered
In Augusta
We have made some wonderful purchases
of late at great reductions coupled with the
clean sweep prices in our regular stock makes
this an exceptionally attractive sale.
ENTIRE STOCK OF COAT SUITS AT
HALF PRICE.
Silk, Crepe de Chine and Crepe Meteor Dresses
that ought to be $20.00, at $10.50
Silk, Crepe de Chine and Crepe Meteor Dresses
that ought to be $25.00, at $12.50
18 Silk Poplin Dresses at SIO.OO
All SIO.OO White Dresses at $7.50
All $7.50 White Dresses at $5.95
20 Cents Brown Dress Linens at 14c
GREAT SALE OF MEN'S
NEGLIGEE SHIRTS
Picked up in a special sale, fine line of pat
terns in the most popular size; nothing in
the lot worth less than 75c; some as high as
SI.OO. Your choice in this sale at one
price .. .. * 50^
Men’s extra fine Negligee Shirts, beautiful
range of new patterns, cheap at $1.25. Our
special price for one day only (Monday) 89^
Regular SI.OO Bed Spreads at 89^
Regular $1.25 Bed Spreads at 98^
Ladies’ SI.OO Umbrellas at 75^
7W3g~J r
Don’t Forget the
Special Sale and Demon
stration This Week
by Madam Hoppe,
the Expert Corsetiere
Direct From the
Manufacturer
The name La Victoirc on a Corset stands for
perfection in every sense of the word. It mat
ters not how well you are gowned with a corset
not suited for your figure, it is impossible for
a perfect fit.
If you have never tried a La Vietoire Corset,
just ask the lady who has. For style, comfort
and ease, while walking, sitting or riding, they
have not an equal.
Opportunities to secure such corset knowl
edge find he fitted by such an experienced fitter
are seldom offered. Don’t let, this chance slip
by you, for the advice is absolutely free and
which means lots to any woman who is not prop
erly corseted. While buying just as well have
the model best suited for your figure whim it
costs no more.
Domestics Very Much
Underpriced for Monday
Bleaching, for one day at 5^
10c Bleaching for one day at TVrf
Bleaching for one day at 10^
171/2 c yard-wide Bleached Pepperell Drilling,
for one day only, at 10^
20c 45-inc'h genuine Indianhcad, for one
day only at 15^
yard-wide Sea Island at 5$
Apron Ginghams, at 5^
Crash Toweling, worth at B%^
Men’s 50c stretchy seam Drill Drawers
at 39^
$6.00 PER YEAR—S CENTS PER COPY.
WHITE EPONGE CLOTH FOR
SEPARATE SKIRTS O«SC
Another Special Sale of Grex
Rugs for Monday
$1.50 36x72 Crex Rugs at 98^
54x90 inch Hall Rugs, worth $3.50 . $2.50
6x9 $7.50 Art Squares at $4.98
Bxlo SIO.OO Art Squares at .$6.49
Hosiery Equal to Higher
Priced Grades
You will bo thoroughly satisfied If you buy Buster
Brown’s DARNLESS Guaranteed Hosiery, because of its
durability and comfort.. Equal to many ;isc grades In
style and finish. Every box of four pairs of
BUSTER BROWN’S
DARNLESS
GUARANTEED HOSIERY
FOR MEN, WOMEN AND CHIL
DREN
Is guaranteed to wear without holes
for four months. All wearing part*
are stoutly relnTorced with 2, 3 or
4-ply linen thread. Shaped to fit the
foot or ankle.
All sizes, styles, weights and colors
—2sc a pair.
Nainsook and Longcloth at
About Manufacturers Cost
Regular 121,4 c and 15c yard'wide Nain
sooks; this is a great purchase special,
at 7y^
20c very soft, fine, yard-wide Nainsooks,
at 10^
44 inch very fine King Phillip Nainsooks
of 12 yards to piece, worth $3.00 per piece,
special for Monday, at, per piece .. $1.98
$2.50 extra fine sheer Nainsook, one piece
per box of 12 yards, at, per piece. .. $1.95
Mill ends of Berkely and Lonsdale Cambrics,
worth up to 20c per yard, special at .... 10^
Big Sale of Beautiful Curtain
Material
Regular 15c floral bordered Scrims at, . .10^
25c floral bordered Scrims at 19^
25c cream and ecru plain hemstitched
Scrims, special at 19^
Regular 25c 40-inch white dotted and figured
Swisses at 19^
It Will Pay You to Supply Your Wants in
This Sale, in Towels. Sheets and
Pillow Cases
Extra large size Huok Towels, good firm heavy grade,
worth 15c, at -IOC
Full bleached good grade aoft Turkish Towel*,
korth 15c, at IOC
Extra fine good size Huck Towola, worth 25c,
while the lot lasts, at 10C
Regular 55c all pure linen Huck Towela, at 25C
Extra largo alze full bleached Turkish Towels,
soft and fine, at 19C
Extra size 35c Turkish Towels, at ~ .. 25C
Extra fine very soTt Turkish Towels, worth 75c each,
for one day, at 50C
Large size double hod Sheets, worth SI.OO, at .. ~ 89C
81x90-lnob Sheets, worth 90e, at 79C
90x90-lnch very heavy fine hemstitched Sheets,
worth $1.39, at sll9
45x30-lnch Pillow Case*, worth 20c, at 15c
45x36-lnch hemstitched Pillow Cases, worth 3Sc
each, at 29C
72x90 Scalloped Sheets, worth $l.O, at ........ .. ..750
81x90 Scalloped Sheets, worth $1.25, at .. .. .. ..H.V’
Scalloped Pillow Cases, at 350
|jOME EDITIOfI