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SIX
AUGUSTA HERALD.
I’ublished Every Afternoon During the
Week and on Sundny Morning
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TRAVEI.INO REPRESENTAtTvCS -
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only authorlged traveling rapreaentutlvei
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tinleae they can ahow written authority
from Rualneaa Manager of Herald Pub.
tlahlng Co.
Addreaa all bualreea cnm'inl'atlona t»
THE AUGUST/ HERALD.
No commiinloatton will be put 'laned In
The Herald unlesa the nnme of the
writer 1* algned to the article.
The Augusta iletalo 1 e n large- et)
circulation, and « larger total circula
tion than any other Augut'a paper Thla
ha» been proven by the Audit Co . of
New Tofh.
The Herald Quaran oea Advertlaara 5#
per cent, more Heme Carder City Cir
culation In Auguaia lhan la given by
anv other Augueta paper.
Thla guarantee will ha wTllien In every
contract and The Herald will b/ ready
•nd willing at all lltuea to give full ac
ceaa lo it* record* to ah advertisers
who wlah to tea* the accuracy of thla
guarantee In comparison »lth the clolma
of other Auguaia new paper*
PLANT OATS THIS MONTH
PLAN TO SAVE COTTON CROF.
"If the cotton farmer will plant
fifty per cent of hit available cot
ton acreage, or about 18,000,000
aeree, in oata, (plant them deep
with a rill to prevent freezing)
he will have aolved the problem
of crop reduction. Ae eoon at
thia fact it officially known
through the department at Wash
ington. the value of cotton will
immediatoly respond to the new
condition* and will advanca at
onca to 10 or 12 canta par pound.”
WEEMS A. SMITH.
BUSINESS IS FINE.
"We i crtainl) have no kl< k mi hiisl
tteKK.'' said m reprcaentuUv* of th«
Chcro-Colh Company Monday morn
ing
"Our hualncaa throughout the mini
mcr and for the first month and ;i
half of the fall has hern splendid ami
we arc expecting II lo keep up. Tho
Chcro-Cola Company li.gß show n a
ateady Increase In hualncaa ever since
comtng to Auguaia.”
THE WEATHER
(Forerssts till R r rn tomorrow )
Augusta snd Vicinity.
Ms IsnltM; T,ie*ds,\ unsettled
probably shaver*
For Osorala.
Fair tonight; Tu*sda> unsettled
probably showers
Co nparstlvs Dots.
October 17th, l»ll.
Highest trnipcrnlui record 94 In tin.'.
Lews, temperature record. 3j In IRSd.
Untwi this morning, lit
Precipitation vest onl m u, nor mu I cfi.
Savanns" Hlvsr
River stsgr at R h, m.. 15 7 feet.
Fad Iw 14 hours rndlng S «. in., fi.7
feet.
E. IX EMKSII. I.ocsl Forecaster
DO YOUR FALL SHOPPING IN
AUGUSTA THIS WEEK.
With the opening of the nnnual
Georgia-Carolina Kali Fair week In
Augusta today, low rales are In force
on all the roads entering the city, anil
•the people nf this section of Georgia
and South Carolina have an opportu
nity to visit Augusts at amall cost for
thair annual fall shopping.
The fair itself this year la larger
and more complete than ever and wlt'.i
the added Interest that has been
aroused In grain, forage and feed
aturfa, and in the raising of poultry
and livestock the larmlng and agri
cultural and livestock exhibits woll be
well worth seeing
Amusement features are always n
part of fair week and win he on hand
as usual In greaf variety.
Augusta s annual fair week gives a
splendid chance for many thousands
of people to visit the city on the low
rates and to combine business with
pleasure. Fair wsek means shopping
week In the stores of Augusta, and the
stocks, styles and advertised bargains
will Interest s good n an> thousands of
the readers of The Herald.
Watch the ads In The Herald during
flair week and make up your shopping
lists before you come to Augusta. Re
Sure to say. when shopping in Augua
ta this week: “1 saw II In The Hei -
aid." It means prompt service, good
gustily and a genuine bargain Her
gld advertisers must make good or gel
out Its your protection these days
to say: "I Raw It In The Herald.''
FORTIFY WITH GOOD WILL.
"Thor* are* no forts on Man'll
and IMson a line Tin- Smith Is not
looking bark to 18*0 und asking
horeelf how tunny army corps Mid
■leg* gun* she ran inualar against
the North; nor la tht North count -
Ins ita security against Southern
aggression In military term*
"For four thousand mile* on the
north a mar* chalk mark eci'amle*
ua from the British Kmplrr No
body on n!th*r alda of the line la
unena' about that Years of fair
destine mutual respect, courtesy
and Rood will make Infinitely
stronger defenses against war be
tween North and South, or be
tween the f nited Stales and Can
ada. than If we had alt the Kaiser's
soldiers or all the King's ships"
So. aays the Saturday Kvening oPal
If tha nations could only understand
that the only thing that ever will or
aver oan "pay'' Is the golden rule of
aanduct. what a nice and comfy old
world tht* would be to be sure
The amaaing stupidity of the situation
la Europe should shame the world into
righteousness
The earn* principle works out In
hoatnaes and civics, Invest In good
feeltnga. good will and good manners
and progress it sure to come of 1L
( he uS£O TD pa Si APCU/JO me
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( NO&OOV HOIV-,6' / AROUAJO va-MTH THE Ur/vV\ In ■ -AkJl
\ Sor THE Veasei HU *.C«r »*vP A,o A / Wo®R ~
and mev'Re ;
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jr£k v bslwuw/ lAUußeyou TH*r me:
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- .
Op /AJTRODUCTI O A->. I -- - - i ■ "Tf 1 y?-'' ■ ' ••.
- - •> ». /r’ , ;
PRINCESS GOOD ANDTHE GREEN
DWARF.—Part I.
Once upon u lime there lived a prin
cess whom everybody loved, and the
people called her I'rlncesa flood.
The mother of the little I'rlncesa
flood Imd died when the princeaa was
a little Imhy, and the king had mar
ried again, and this queen had a
daughter whom she wanted to tie heir
to the king's lauds, and she did not
love thi» Princess flood.
The daughter of the queen was not
kind and gentle as the I’rlncesa Good,
and the people did not love her, so
they named her Princess Had, which
made the queen very angry, and she
tried to think of a way to be rid of
Princess (loud forever.
—
One day she was riding along
| through a forest, where shr saw an
old witch silting in front of her cave
The queen dismounted and told her
| attendants to leave her alone with the
j witch.
Then she promised her a hag of
gold if she would tell her how she
could be rid of the Princess Good.
The old witch told her she could
find In the forest If site came there
alone at midnight a green dwarf, who
would carry off - the Princess Good,
and no one would ever find her.
I So that night when everybody In the
j lutlaco was asleep the queen stole out
and went to the forest, where she
found the queer-looking dwarf and
! the old witch with him. for she had
come for the bag of gold the queen
j had promised
•'And what shall I give to yon It you
succeed In carrying off the princess’"
I "I will have the prlnceas," said the
; dwarf, "and that will repay me for my
| trouble, but If your majealv wlahea to
show me some favor 1 ahall take the
! chain which you wear about your
| neck."
The queen drew back when ahe
i heard this request, for the chain was
i given her h.v the king upon her wed
iding day
The fairies had woven the chain
; and the king had charged her never
!tu part with It If ahe valued their
j happiness.
"Oh! if your majesty does not think
the deed I am to do Is worth the little
chain I will have nothing." said the
dwarf
Of course, the queen could not re
| fuse One day the Prtncesa Good was
riding up a path which led to a beau
tiful castle
When ahe came to the door It was
! opened by the green dwarf, and In*
i stead of being frightened when she
J saw this strange creature the prin
j cess thought he was funny looking
and felt sorry for him because he was
deform .*d.
The green dwarf asked the trlncess
to come In and hav e some refresh
; incuts w hich she was glad to do, and
litis voice was so soft and sweet the
[princess found herself liking the
| queer-looking creature In spite of the
] fact that he was a dwarf and of such
I a strange color.
In fact, she did not think about re-
INDOOR SPORTS
turning home until it was dark, and
then It was too late, so the dwarf told
her that ahe would find her apart
ments on the opposite side of the
castle, and the princess said, “Good
night!" and left him.
When s elircached the room where
she was to sleep the princess wonder
ed at the beauty of the furnishings,
for everything was silver and gold,
and the tied covered with the finest
lace and rich silks.
A little silver button near the dress
ing table made the princess curious,
ami she pressed it. wondering what
would happen, as she had seen no one
about but the green dwarf.
A silvery tinkle goumled through
the halls, and then a tap was heard
in her dour; when the princess said,
"Come In," a little maid entered anil
curtsied to her.
The maid let down the princess'
hair and combed It, then she brought
a silken robe and put in on her'and
tucked her In the beautiful bed.
"Do you live here?" asked the prin
cess. unable to keep her curiosity in
check any longer.
‘"Yes, your highness," replied the
maid; "we all live here, with his high
ness," slid then, bidding the princess
good night, she went out ajld closed
the door; when the princess said,
“Come dear and dream about “his
highness."
Tomorrow I will tell you more about
the princess Hint "his highness."
(Continued Tomorrow).
Copyright 1914, by the McClure News
paper Syndicate, New York City.
Tomorrow’* Story—“ Princess Good
and the Green Dwarf.—Part 11.
The Men W/io
Do Not Fight
Do you remember the old rhyme;
"Were I the King of France,
Or. better. Pope of Rome.
I'd have no fighting men abroad
Or weeping maids at home.
"All the world would be at peace.
And kingdoms have their tight;
And those who make the quart-els
Should be the men to fight."
There is no longer a King of France,
and no church dignitary Is any longer
Influential enough to stop a war. But
there are others, sufficiently powerful,
to both start and stop wars. but. un
fortunately for tbe real of mankind,
they—the ones who make the quar
rels —are not the ones who light.
Of course, we read that the Kaiser
Is at the front, but he is not baring
hla breast to a deadly machine gun.
nor sleeping in water-soaked trenches
with a rain of shot and shell pouring
over him. He Is miles away from
the range of the enemies' guns, and
fleet and alert aircraft hover above
his tent to protect him from surprise.
The esar is comfortably ensconced in
a huge castle miles away from tbe
theatre of death. The President of
France Is worried only by apprehen
sion that a German Zeppelin will drop
a ho nib on hi* residence. The King
of Knglund doubtless has no fear at
alt. Bigger, brainier men are doing
Kngland'a thinking, though In the
kings name The aged monarch of
Austria-Hungary site within his Im
perial quarters, far distant from the
fighting, and with no thought bf ven
turing anywhere near the battlefield.
The only one of all the rulera who
has ahown anv personal courage
whatsoe'er Is King Albert of Belgium,
who actually marched out with his
troops last week and was wounded in
an attack on the German oeslegers.
In hla letter of July to the em
peror of Germany the esar of Russia
said: "I can no longer withstand the
pressure that is being brought to haar
upon me and • * • * 1 shall be
foreced to adopt measures which wilt
lead to war." In reply Wilhelm wrote
THE AUGUSTA HERALD, AUGUSTA, GA.
Copyrighted, 1914, American Society
for Thrift.
HEADWAY IN NEW YORK.
(From Report of Geo. W. Perkins,
Chairman, Citizens Committee on
Food Supply, New York City).
Several days ago your committee
asked the Board of Education if there
would be any objection to undertak
ing, Immediately on the opening of
the schools, an educational campaign
by which a few minutes could he de
voted each day to a practical talk
with the children on how to buy food,
how to cook it, and its relative value
from a nutritious point of view.
\Ve are pleased to report that Pres
ident Churchill of the Board of Edu
cation feels that the suggestion is a
practical one and haR ngreed to co
operate in working it out. In this
connection the schools could be used
to enlarge the mothers' meetings that
are now held and helpful suggestions
could be made in this way.
It is a well-known fact that we
Americans are a long way behind
other lending nations In our knowl
edge of how to buy and prepare food;
that In many other countries people
live and thrive on smaller quantities
to Nicholas: "The whole weight of the
decision now rests on your shoulders."
You would think, from the letters
that passed between the various sov
ereigns immediately preceding the out
break of war, that the kings and czars
and enunrors themselves were about
to engage in personal combat. But,
alas, it is not more true now than it
was when the quaint verse above was
written that the men who make the
quarrels arc the men who do the
fighting.
If that time ever comes, there will
be no more wars.—Macon News.
THESE BEANTOWN BABIES.
"Oh, 00-ltty-pltty-ducky-duck, tell
tiluzzer what hurts it itty-pitty-pud
gy-wudgy-tummy?" said the fond
mother.
"See here," unexpectedly replied the
Boston baby, "If you w ill cease Indulg
ing in this inexplicable and nonsen
sical prattle and descend to Intelli
gent English, perhaps 1 can diagnose
the case and offer some plausible ex
planation as to the nature of the gas
tronomic disorder and enlighten you."
COUNTRY FAIR DATES.
Statesboro, Ga.. Oct. 20th.
Lexington, S. C„ Oct. 20-22nd.
Washington. Ga.. Oct. 20-24th.
Geogrla-Cnrollna Fair. Au
gusta, Ga., Oct. 19-24th.
Orangeburg, S. C„ Nov. !0-12th.
The Straight Road
‘‘On a straight road no one can be lost.”
There is a message in that sentence for every
national manufacturer seeking a market for his pro
ducts.
There are no ‘‘pitfalls” on the straight path, no
gaps to be filled in.
Turn this thought to your own advertising and
merchandising problems.
The straight path is the "daily newspaper.”
it not only reaches the consumers who buy the
goods but influences the dealers who sell the goods.
Newspaper advertising not only creates demand,
but it makes sales.
Manufacturers interested in finding the straight
road are invited to address the Bureau of Adertis
ing, American Newspaper Publishers Association.
World Building. New York.
THE WAYS OF THRIFT
Bj; Tad
of food than we consume, and that
they are far less wasteful in their
general housekeeping methods. The
value of educational work in connec
tion with the present situation is per
haps best illustrated by the general
appeal that your committee has made
to the people of New York several
tiipes during the past few days that
they eat less meat in these summer
days and more fish and vegetables.
Your committee has heard from a
great many sources that this sugges
tion has been followed to quite an ex
tent, with the result that meat drop
ped In price and fish Increased In
price. This shows pretty clearly that
the law of supply and demand Is, after
all, the great factor that is now at
work in this whole question.
Speaking of the fish supply, every
effort should be made to induce our
federal government to regulate the
fishing along all our shores. Investi
gation shows that a vast number of
fish caught, especially in salt waters,
are allowed to die and are thrown
overboard because they do not meet
the IpcaL market requirements as to
size. Such wasteful destruction should
he stopped and every means taken.to
preserve and increase our fish supply.
FREE ELECTRICAL INFORMA
TION.
The leading scientists, engineers
and business men in the electri
cal industry about two years ago
formed a co-operative organiza
tion called The Society for Elec
trical Development, incorporated,
its membership at the present
time includes more than 1,400
firms in the electrical field whose
voluntary subscriptions place at
its disposal a large fund with
which to educate the public in the
economy, efficiency and safety of
electric service.
The society maintains a bureau
of information where authorita
tive but popular answers to elec
trical questions may be obtained
free of charge by any one. The
society has nothing to sell, but
will he glad to answer by mall,
without expense, any proper ques
tion on electrical matters submit
ted by a householder, manufactur
er or office executive In any part
of the United States or Canada.
In all its work the society co
operates with the public In secur
ing the present and future advan
tages to be derived from electric
service in the home, office and
factory.
The headquarters of the society
are in the United Engineering
Societies’ Building. 29 West 39th
Street, New York City, which was
a gift from Mr. Andrew Carnegie
to the several engineering and
technical Institutes and associa
tions located In New York.
A Gentleman Came in
the Other Day
to look at goods for
a fall suit. Said he
had long admired
Dorr Clothes, want
ed to wear them,
but thought that, on
account of their su
periority to other
clothes, that the
price would be too
high for him. He
was surprised to
find that our prices
were very little, if
any, higher than the
ordinary.
DORR
Good Taste Apparel
SEVERAL
BARGAINS
In Used
REMINGTON
TYPEWRITERS
Call and See Them
and make an offer.
BUSINESS OFFICE,
AUGUSTA HERALD.
La Belle Marie Cologne
Prepared by me for 25 years; most refresh
ing for the sick room. I have a large family
trade for it. $1.25 pint.
GARDELLES
WHEW A LADY ASKS FOR STATIONERY
she does not mean a “box of wetting paper"—the term common
among all classes before the HURD line gave rise to the distinc
tion "Fine Stationery." Now ths lady and her coterie have learn
ed the difference—the distinction —and they desire FINE BTA
*IONERY—HURD'S FINE STATIONERY. Sold by
Richards Stationery Co.
WAR book coupon!
ll*__ PRE SEMTF.D BY theTls* V#(^|
j| AUGUSTA HERALD ||
"The NATIONS at WAR’IS issued in parts j
! AND EACH COUPON IS GOOD FOR ONE PART]
Each part is lavishly illustrated in colors and by reproductions of I
rare photographs from private sources. The entire series will comprise I
• COMPLETE story of the wsr from lbs unbiased V.swpolnt of a Israa staff a* I
experienced war correspondents and artists covering srsry etmtefla point PrtntS 1
from fcrge. clear type on snamel paper, each part consisting of II pease I
oT;.c2 p.n « : -L u l .z k sse ***: i 'X& x °°*z &rV- u ss£z<.'~ mumm A
One Part Ready Every Two Weeks i
T ° * OW . of ">'* P«P«". present ONE coupon with the I
espeace fee whl I. ht-ely rover* the co-t of production. Including packing r7-,.Z1 I
from factory, rheking, cirri, hire, nnsl other necessary E3UPEVSF. I
llems, amounting to only <aach parti Igg vCOtS 1
ORDE.RX TIT MaIT, Include THREE CENTS EXTRa'’ *
for eaca part, to covsr ths cost of postags and mailing.
Distributed riclaelTrlv throngh this new-pa pee. and eon be had _a
Iks follow log distributing points: m
THE AUGUSTA HERALD, AUGUSTA. GA.
MONDAY, OCTOBER 19.
AUGUSTA HERALD.
SEPTEMBER CIRCULATION
Daily and Sunday Herald.
The circulation of the Daily and Sun
day Herald for the month of September,
1914, was as follows:
Sept. 16 13.125
Sept. 17 ....12,606
Sept. 18 ....12,729
Sept. 19 ....12.93?
Sett. 20 ....11,885
Sept. 21 12.606
Sept. 22 ....12,510
Sept. 23 12.635
Sept. 24 ~13,610
Sept. 25 ....12.690
Sept. 26 ....12 908
Sept. 27 ....11.865
Sept. 28 ....12,670
Sept. 29 12.68*
Sept. 30 ....12,781
Sept. 1 13,145
Sept. 2 ....12,745
Sept. 3 12,70’0
Sept. 4 12,810
Sept. 5 12,795
Sept, fi ...11,732
Sepi 7 12,770
Sep*. 8 ....3 2,750
Sept. 9 12,730
Sept. 10 ....12.780
Sept. 11 12,875
Sept. 12 13,415
Sept. 13 11,775
Sept. 14 13,178
Sept. 15 18,163
TOTAL SEPTEMBER ...380,687
. DAILY AVERAGE 12,688
The Augusta Herald, Daily ind Sun
day, has a circulation in Aufrusta ap
proimately twice as large as that of any
other Augusta newspaer. Advertiser*
and agencies Invited to test the accuracy
of these figures 1n comparison with ths
claims of any other Augusta -• ewspapi^
FORD
IS THE
CAR •
Tbe Wife and Boys and
Girls can drive as well
as the men.
See Lombard.
Going to Build?
If so, get the right ma
terial and right price.
Lumber orders for rough
or finished stock. Mill
work or estimates are all
carefully supervised by
officers of this company,
and you can make no mis
take in sending the busi
ness here.
SASH, DOORS,BLINDS,
SCREENS,MILL WORK
Let us know your wants
by mail or telephone and
we will do the rest.
The Perkins
Manufacturing Co.
Phooe No. 3. 620 13th St.