The Augusta herald. (Augusta, Ga.) 1914-current, November 19, 1914, Home Edition, Page FOUR, Image 4
FOUR
Spelling Co-Operation
With a Capital “K”
The printers are giving the people of Augusta
—every one in Augusta—something to talk about.
See their window display at J. B. White & Co’s.
a
Here is their argument. What do you think
about it? How does it affect you?
1st —195 people draw in annual wages in the print
ing industry in Augusta $150,000.00 a year.
2nd—6Bß people in all are supported wholly or in
part each year by this pay roll.
3rd—This pay roll of $150,000 a year is spent al
most entirely in Augusta, and there are 511
other business concerns and individuals
whom the printers and their families patron
ize, with whom they swap the pay roll.
4th—ls all these 511 other business concerns and
• individuals had all their printing done in Au
gusta it would mean bigger pay rolls, almost
double the present pay roll —which in turn
would be spent among the other business
concerns of Augusta.
5th —The dollar sent away from Augusta for print
ing or anything else is not only a loss to the
Augusta printer and his family but a loss at
the same time to 511 other business houses
and individuals with whom the Augusta
-printers trade.
6th —Augusta printers claim, if given a chance,
they will duplicate quality and price.
WHY NOT GIVE THE AUGUSTA PRINTERS A
CHANCE-A FAIR TEST AND TRIAL? AUGUSTA
CAN DOUBLE THE PRINTERS’ PAY ROLL OE AU
GUSTA AND HELP HERSELF AND ALL HER PEO
PLE.
Everybody in Augusta has a chance at the
dollar that’s spent for wages in Augusta.
Nobody in Augusta has a chance at the dol
lar that’s spent for work outside of Augusta.
“Live at Home—Trade at Home-
Help at Home”
fHE AUGUSTA HERALD. AUGUSTA. GA.
in fine
INSURANCE RIFES
IN CII) AUGUSTA
No Inducements Offered to In
sure For More Than One Year.
Yearly Rate on Metal Roof
Houses Lowered.
Thrre has been a change In the flrn
[ Insurance rates in Augusta on dwell
ings. The Southeastern Tariff Asso
ciation has recently promulgated an
order In which the rate for only one
year on houses with metal roofs is low
ered. The rate on shinge roof houses
for one year remains the same. It has
been the custom of the insurance com
panies in the past to insure a house for
three years at the cost of two and for
for five years at the cost of three.
However, they claimed that they were
not making any .money on this class
of business and the new rates tend to
discourage this idea.
A prominent Augusta insurance man
In speaking of*the matter Thursday,
said:
' Recent rules of the insurance com
panies make no change in annual poli
cies on buildings which have shingle
roofs, but make a reduction of 20 per
cent in annual policies for dwellings
having fireproof roofs when located in
cities and towns. Policies which are
written for more than one year can
not he written on the old basis, which
In some instances was that a three
year policy could be written for two
annual premiums and a five-year pol
icy for three annual premiums. The
new rule is that for each year in
cluded in the policy beyond the first
75 per cent, of the annual rate is to be
added. "The following illustration will
show the differences in premiums un
der the old and new rules:
"Shingle roof dwellings—
Prem.
Amt. R ite. 1 Yr. 3 Yrs. 5 Yrs.
Old rule SI,OOO .60 $6.00 $12.00 SIB.OO
New rule 1.000 .60 6.00 15 00 24.00
"Fireproof roof dwellings—
Prein.
Amt. Rate. 1 Yr. 8 Yrs. 5 Yrs.
Old rule SI,OOO .55 $5.50 $ll.OO $16.50
New rule 1.000 .44 4.40 11.00 17.60
Augusta, Ideal City For
Moving Picture
Industry
Thai Augusta is an ideal location for
tlie production of moving pictures has
been proven by the fact that one of the
great feature photoplays, "The Littlest
Rebel’’ was produced in and around
Augusta last spring. Mr. Edgar Hewis,
who personally directed the making of
this great picture here, said, in a letter
recently written to a gentleman in
this city: "It affords me great pleas
ure to endorse Augusta and the sur
rounding country as an ideal moving
picture location.”
The development of the moving ptc
(ure industry reads like a fairy tale.
Only a few years ago the moving pic
ture was a thing to be seen by dropping
a nickel in the slot of a "peep-show”
in penny arcades: now it is a matter
of Fongresstonal Record that over sl.-
600.000 is paid in to the moving pic
ture theatres of the United States
every day of the year; or. over $574.-
000.000 a year. There are today ap
proximately 25.000 moving picture
theatres In (he United States rharging
admissloh prices of from 5r to SI.OO.
Such men as Sigmund T,ubin, Cl. M.
Anderson, Adolp Zukor, Geo. K. Spoor,
ii'nrl l.aemmle. Win. N. Selig, Clias. J.
Hite, and Jesse L. I-asky have become
national figures through the develop
ment of the moving picture industry
and are enormously wealthy through
j their efforts as producers.
One of Augusta's newest enterprises
is the Magnolia Film Co., whose of
fice and labratory is located at 807
I F.llia street. This company will man
ufacture moving pictures and carry on
|all branches of the business incident
ito moving pictures; but will
specialize in the making of Industrial,
Commercial and Civic pictures.
The plant of the Magnolia Him Co,
is hoing equipped with machinery of
the latest English type. All machin
j er.v used in' their plant will he of Eng
lish design. The first moving pic
tures were produced in England and
I the Williamson Company whose ma
chinery will equip their plant through
out, were the second to enter the mov
! ing picture industry. The English are
i the real pioneers of the manufacture
of this equipment and have maintain
i ed a distinct superiority In quality and
design.
In one of the show windows of the
I Green * Horsey Urug Co. can tie seen
jthe exhibit of the Magnolia Flint Co. It
lis a very Interesting sight, showing
the unexposed negative 01m, the de
veloped negative film, and the finish
led picture. Regulation length film
in tins ready for shipment may he seen
also. There are also Interesting pic
tures of the evolution of the moving
j picture industry, showing the first de
j vrloplng plant (Edison's Rlack Marla),
I the first New York studio (on top of a
New York hulldlngl, one of the first
| studio stages, and other scenes of the
I beginning of this great industry. They
; also show a modem studio scene, mak
ing three pictures at one time, on© of
|the latest buildings in which pictures
i are produced (Edison's) and a modern
j developing plant showing the use of
I modern methods and machinery and
(giving an idea of the number of peo
ple employed in the great producing
plants in this country.
FLORIDA OFFICERS
GO AS WITNESSES
!
Jacksonville, Fla.—Florida Is praetl- |
rally bereft of all her state officials 1
as a result of the trial of E. C. Cham-
Ibers and others on land fraud charges
In Kansas City. Five nre already In'
Kansas City and others are on the i
i way.
I Major .1. O. Wright, former state ]
i drainage commissioner, stated today |
I that he had been subpoenaed to ap
' pear as a witness for the defense, but
I that he would not leave until the ease
has progressed to anoint where his
evidence is needed Former Governor
‘ V W Oilrhrlst. left his home at Thtn-
Jta tiortla on Monday en route to Kan
jsas City. Governor Trammell is also
ion his way to appear as a witnesa In
ithe case.
SCHNEIDER’S
SUITS! SUITS! SUITS!
Here’s another shipment of Ladies’ New Fall Suits, one hundred and fifty
in this lot. Cash money sure does talk, and the manufacturers certainly need
all they can get. These Suits are ours at Our own price and go on sale tomor
row morning. The materials are magnificent broadcloths, garbadines, poplins,
serges, etc., best linings and newest styles, worth $20.00 to $45.00.. We have
divided these in three lots, at
$8.75, $12.50 and SIB.OO
Alter
ations
FREE
Stylish New
DRESSES
Two hundred beautiful
Dresses go on sale tomor
row morning. The materials
are velvets and serge combi
nations, in the new redin
gote styles, dresses worth
SIO.OO, $15.00 and $20.00, at
$4.95 SQ.9O
4 and 3
LADIES’ NIGHT GOWNS
Ladies’ Outing Night
Gowns, extra heavy and
made of good quality outing.
A big special for tomor
row’s isale at .. , 39c
RAINCOATS
Poplins and Tweeds
Regular Now
$5.00, Sale price .... $2.45
$7.50. sale price ... .$3.70
SIO.OO, sale price ...$4.95
NEW PETTICOATS
Ladies’ blaek Silkoline Pet
ticoats. . These are worth a
dollar everywhere.
Special tomorrow at .. 39^
NEW HOUSE DRESSES
Ladies’ extra good quality
House Dresses, worth up to
$1.50, made of best mate
rials, in the newest styles,
at 69^7
FINE UNDERWEAR
Ladies’ Boys’ and Girls’
fleece lined Vests and
Pants, extra good quality.
Special for this sale,
a garment 19c
Sale of Pine Black Satins
69c
Five hundred yards 36 inch Black Satin; every thn ad
pure silk; extra heavy; $1.50 quality, at, yard
SCHNEIDER’S
Store
Opsn
Until
10:30
Saturday
Night.
SCHNEIDER’S
-M
NEW SHIRTWAISTS
One thousand beautiful white Shirtwaists, a
genuine pick-up, crepes, organdies, fancy white
mercerized good* with the new vestees.
Waists worth up to $2.50
At 98 Cents
THURSDAY, NOVEMBER 19.
SCHNEIDER’S
NEW SILKS WAISTS
Ladies’ New Silk Waists,
satin, crepe, crepe de chine,
etc., in the newest styles and
worth up to $5.00. Tomor
row only $1.98
SILK PETTICOATS
One hundred beautiful Mes
saline Petticoats, in all the
new shades, made in the
latest style, to sell
tomorrow at $1.45
SILK VELVET HATS
Ladies’ pretty Silk Velvet
Hate, all the newest styles,
regular $3.00 and $4.00 val
ues. Big special
tomorrow at .. 98^
NEW WOOL SWEATERS
Ladies’ new all-wool Sweat
ers, black anl all colors and
color combinations.
Special tomorrow .. $1.95
Pretty New
COATS
Ladies’ New Fall Coats in
beautiful mixtures, new
College Coats in the newest
novelty plaids and all color
combinations and handsome
black tailored coats. All
worth double the price, at
$0.75 $0.75
0 AND U
Alter
ations
FREE
69c
Store
Open
Until
10:30
Saturday
Night.