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FOUR
AUGUSTA HERALD.
Published Every Afternoon During th*
Weak and on Bunday Morning
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FOREIGN REPRESENTATIVE—The
enlamtn * Kentnor Co., Iff Elfth
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ing: Adama St., and Michigan Hlvd.,
Chlcftsro
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THE AUOUSTe HBRAI D,
7SB Broad St . Auguata On. I
No communication vvlll he publlehed In
The Herald unless the name of the
writer la algned to tha article _______ i
¥ha "AugiaVa Herald haa a'larger ejty
circulation, and a larger toUl clroula- I
tlon than any other Auguata paper. This i
haa been proven by the Audit Co., or j
New York. !
¥Se Herald Ouauran'eea Advartlaara t* i
per cant, mora Home Carrier City Clr- :
culatlo. In Auguata than la given by |
any other Auguata paper.
Thla Ifuarantee wifi he written In everv |
contract and The Herald will ba ready j
and willing al all tlmea to give full ec
ceee to lta records to all advartlaeti j
who wleh to tea* the accuracy of this
guarantee In cmnparlaon with ti e clalme
of other Auguste newspapers (
ADMIRAL MAHAN.
Admiral Mahon's death has occurrer)
at a time when hl» teachings and In
fluence haa begun to bear great anti
good fruit. Press comment la general
and all of It laudatory. The New
York Times well aaya:
“The clarity of Admiral Ma
han'a vision and Ida faculty for re
search. combined with an exceed
ingly attractive Htrrary style
made hla various hooka on (tea
power and his biographies of Far
ragut and Nelson works, which
will never be neglected The
urgent needs of the country will
tend. In the hour of hi* passing,
to the association of bis memory
In the public mind principally
with his advocacy of an efficient
American navy for the protection
of thla country,and Its posses
sions."
It Is a matter of lnlereal to those
who concern themselves with psychol
ogleal matter*, that the spirit of ti ,
man eomea more atrnngly to life us
the physical decline nr lose begins ;
Admiral Mahno Is still with us In hlu
writings and we -doubt not that in the
next few years he will be mure widely ,
known and reallaed than ever before, j
t , 1,-
WHY MULTIPLY . WORDS?
Mr. Taft ties done himself no credit
In advertising his Interpretation of the
Monroe Doctrine In lt» application to
ft hypothetical invasion Of Canada
Rein* the ex-president of this nation
hi* view* are accepted in foreign lands
a* authoritative and given a weight
and Importance which here In Ameri
ca they do not necessarily receive.
Not many week* ago Mr. Taft pro
nounced hlmaelf strongly us sustaln
ing President Wilson In his appeal to
American cltlsans to guard their
speech and avoid with scrupulous care
expressions of opinion which would
create mischief or fan prejudice for
one side or the other In this great
European struggls.
It Is rather strange that he should
now he dropping so glaringly Into an
error against which he so recently
pronounced himself. It Is. we fear,
the influence of partisanship. The
Republicans appear to have entered
upon a vindictive and determined
policy of ruling by ruining and while
Mr. Taft, who has always been; nt
laast In purpose on higher ground
than the controlling powers of his
part', now appears to hiye suc
cumbed to the temptation of meddling
In a very delicate matter and one
which concerns the present adminis
tration most Vttallv Not onlv ts the
serene course of thi* government In
this present world crises important to
the present administration. however
It la tremendous!' - Important to the
country and to the people of this
country, and we dcenlv deplore that
this aspect pf an unnecessary discus
sion of a delicate International cues,
tlon did not urge Itself upon Mr. Taft
INTELLIGENT CITIZENSHIP.
As the session of the National Mu
nicipal League, which has recently
been In session in nnltimore. Mr.
Henry Waite, the city manager of
Dayton. Ohio, in dis ussing the com
miaaion-manager plan for governing
cttlea. stressed the point that the per
manency of this tdan depends alto
gether upon the determination of In
telligent clttrens to rtd municipal af
fair* of partisan polities.
It seems unnecessary to remark that
until the spirit of intelligent citizen
ship becomes established in a commu
nity, such plan* as those of commis
sion government and city management
by an expert economist stand tittle
chance of being tried When, as Is of
ten the case, such movements are lite
rally "cabbaged" and controlled by
one or another political clique, they
vary naturally fail The old ward sys
tem becomes instituted once more and
the usual wasts and graft go on again,
greatly to the satisfaction of those
who are getting something out of it.
Intelligent cltlsenship. of course,
recognises that the life and progress
of toe community is mor# essential
to the progress and opportunity of
each Individual ottlsen than graft and
waste, but when the grip of apeciid
privilege once gete hold to a commu
nity a more than ordinary endowment
of intelligence among Its people is
necessary to loosen this grip Some
times the change ts affected, however,
without shaking ths grip of a special
clique. The result In such cases Is not
fltr-rearhtng nor satisfying to the
community at targa
We may put tt m our pipes and
smoke tt that until we begin to look
beyond cliques and party boundaries
toward the good and progress of the
whole community, we shell not get
very far tn our political plans, let
us put to ourselves one question on
every local issue that comes up: "Ito
you believe that the entire town will
profit by this*" W* must team to
think In terms of the whole .immu
nity, f tee hope to help our commu
nity to prosper and progress.
What Are Ihe Goodfellows Of Augusta Going
To Do About It This X-mas f
i AN URGENT CASE
THE KID Moshor. I ought to have one new stocking for Christina*; Sandy Claws might be afraid to
put anything tn these old ones.”
THE WAYS OF THRIFT
"POVERTY AND WASTE.”
" ‘lt te so hard to make both ends
meet nowadays.’ one hears folk say,
‘thut l cas t afford to invest niy money
for less than six per cent,"’ says
Hartley Wither* In "Poverty nnd
Wants.’ ” If one inquire* why it is *o
hard to make both ends meet, one
finds that tt Is because the complain
ant, who in days gone by never
dreamt of keeping a carriage, must
have a motor now because all hts
| neighbors have got them • • *
And so he must have six per cent or
I ten, If he can get It.
"Speculation ts quite a legitimate
form of amusement for those who can
afford it, and without It we should
j never get a new Industry started or a
new venture tried. It only becomes
stupid and criminal when Impecunious
i people try to make it a source of In
come, and to persuade themselves that
they are Investing when they are 111
fact only gambling.
"If we only learnt to spend money
with more sense of responsibility and
to remember that when we buy luxu
ries we make the lot of the poor harder
we should not only benefit the poor
hut Incidentally ourselves, also, and at
the aame time we should work a great
financial reform We should give
ourselves a margin and so he aide to
prefer the comfortable security of a
AT LEAST 3.000.000
GERMANS IN ARMS
ON THE TWO FRONTS
London Germany ha* today at
least 3,000.000 men in arm* on the
two fronts and at least 3.000,000 more
garrisoning, drilling, guarding the
lines, etc., in different parts of Ger
many and in the occupied parts of
Belgium and l'l ance. Now. says the
Koononitst, If England lias at present
300,000 men at the front and a mil
lion under arms In condition, and if
a* now seems probable, the cost of
the war over atnl above the ordinary
cost of the army and navy ha* risen
to not far short of $6.600,000 a day. it
is obvious that in putting the tier
man cost at so little as $13,000,000 It
would not only be paying the finan
cial and admlnlstratlye management of
the German war office and of the
German army a very high compliment
Indeed, but would also at the same
time be paying an equally poor com
pliment to the Brltteh war office, ad
miralty and treasurer
The much higher estimate which
has been made as to the cost of the
war than some of those current In
Germany and In France is being
epeedtly confirmed by event* For
example, nothing but the most ex
treme financial embarrassment and
even penury would have Induced the
German government to launch another
loan But clearly the old one, which
waa estimated to produce about fl,«
130,000.000, ta nearly exhausted. Re
porta from Amsterdam show that the
depression of the German paper mark
and of the Austrian paper crown still
go on.
»Y ACTUAL COUNT.
A local office man watched ht* type
writer atrl the other dav and ears she
powdered h«t uose 243 Unite.
solid investment to the alluring glitter
of a brilliant gamble. The supply of
rotten securities would be turned off
at the tap If there were no gullible
public ready to swallow them, through
Ignorant greed bred of stupid extrav
agance. A horde of questionable
company promoters and share-pushers
and other organizers of financial rot
tenness would have to turn over new
leaves, and honest finance would come
by its own, being no longer defiled by
pitch from the buckets of the bucket
shops.
"Then, when the wrong kind of spec
ulation had been done away with, and
mere ignorant gambling no longer led
the impecunious into disaster, there
would be more money for the right
kind of speculation, the testing of neyv
processes and the financing of new
inventions. Speculation Is necessary
to economic progress, but It ought to
mean the risking of capital on honest
but unproved ventures, put before the
public by responsible firms, and the
risk should only be taken by those
who are prepared, and can afford, to
lose their money.
” ’For nt least half his expenditure,’
says Mr. Plbblee, ’an ordinary indi
vidual does not know what he wants,
and out of the other half for at least
a half he does not get what he
wants,’ ”
THE CLEVERNESS OF THE
GERMAN SPY: IN BAD
THIS TIME
London.—Thrilling stories of the mar
velous cleverness of tile Gemuin spy both
us sis Hu.! as he Is supposed to be
continue to flood the columns of the
daily pres# here. One really good story
Is told by n correspondent nt the front
In which for once the German spy came
off second beet. Tiro correspondent who
ta In Belgium says:
•"Two Mends of mine arrived from
England. 1 told them they would be
sure to meet some acquaintance* at the
hole., who would be eager to learn the
idlest news from London Among others
a "Swiss Traveler" happened to be In
the smoking room after dinner lie pre
tended to rc.id Die tVoche One of my
English friends, who appeared to be In
a very despondent mood, said In a loud
undertone. I'm sure I can tell what the
end of It will be. The abdication of th#
King (George! makee the situation so
much more difficult; w<> never antici
pated this new danger, did we?
"Mind you. that I* not all. A* dictav
tor* go, l don't think Redmond will be
halt bad. but the de tbe rate abandonment
of Australia and New Zealand
The Swiss tourist listened tn amass
ment He suddenly found he had an
engagement The last we saw of him
was running with all speed toward* th*
central telephone office, where he had a
pressing call.
THE USUAL ADVICE.
Better do your shopping early, better get
tt started, slrlle.
Don't you know?
Bargatna never wtll be greater, and
there 1. be bad weather later.
Sleet and enow
duet to get your shopping finished tre
the stocks are all diminished,
le a boon.
Those who watt are weary-he*rted. bet
ter get your shopping slut ted
I’retty soou.
IHE AUGUSTA HERA! LP, AUGUSTA. GA.
Official Posfoffice Proof of
The Herald’s Supremacy in
Augusta’s Trade Territory
"Average number of copies of each
issue of this publication sold or dis
tributed through the mails or other
wise, to paid subscriber* during the
six months preceding the date of this
statement;"—Postoffice requirement.
RECENT GOVERNMENT REPORTS
OF AUGUSTA (GA.) NEWSPAPERS:
October, 1913—Herald 9653
October, 1913—Chronicle 8797
HERALD’S LEAD 856
April, 1914—Herald 9906
April, 1914—Chronicle 8537
HERALD’S LEAD 1069
October, 1914—Herald 11,179
October, 1914—Chronicle 9,125
HERALD’S LEAD 2,054
The AUGUSTA HERALP’S daily
average for November, 1914—12,209.
The AUGUSTA HERALD guaran
tees all advertisers the largest circu
lation of any Augusts newspaper. Ad
vertisers and Agencies are invited to
test the accuracy of these figuree in
comparison with the claims of any
other Augusta newspaper,
VITAL STATISTICS
DEPARTMENT PUBLIC HEALTH.
Report for the Week Ending
December 6th, 1014.
Communicable Diseases.
White Colored
Diphtheria 1 0
Measles 3 o
Chicken Box 5 0
Previously reported—not released.
White Colored
Scarlet Fever S 0
Diphtheria . 3 2
Chicken Pox 1 0
VITAL STATISTICS.
White Colored |
Marriages . * 2 2
Births 7 «
Deaths S 14
S. C. WILSON.
Secretary. 1
LITTLE LEFT.
‘l'm glad I saw the sights of the !
war’d while 1 could"
"What do you mean?"
"Half Kurope Is In ruins, and now 1
fear they've closed the stockyards In .
Chicago
WHOS NEXT?
The man on puts e problems bent
Might have a go
At naming the next President
Of Mextoo.
VERY HELPFUL
"What * on at the Mother's Club for
today?"
"Something of great general interest. 1
Mr*. Van Wombat 1* going to read a
paper on the care of rubber plants.'* j
An
Evening Dress Suit
of the
Dorr 1914-15 model
will be
a charming change
from the styles of
seasons past.
Let’s surprise him
with one
for Christmas.
DORR
Good - Taste Apparel
Bright Bargains in Wants
WHEW A LADY ASKS FOR STATIONERY
she does not mean a “box of w.Titlng paper”—the term common
apiong all classes betare the HURD line gave rise to the distinc
tion “Fine Stationery.” Now the lady and her coterie have learn
ed the difference—the distinction—and they desire FINE STA
TIONERY—HURD’S FINE STATIONERY. Sold by
Richards Stationery Co •
NONE SO GOOD
We think that COLE’S HOT BLAST
HEATER is the best heater on the market
Come in and let us explain to you.
CULPEPPER BROS.
Phone 841. 1019-1021 Broad St.
i Ii Hi flfflfF’ **
W
The Gas Light Co., of Augusta
AUGUSTA HERALD.
NOVEMBER CIRCULATION
DAILY AND SUNDAY HERALD.
The circulation of the Daily and Sun
day Herald for the month of November,
1914, was as follows:
Nov. X 11,407
Nov. 2 12,345
Nov. 3 12,380
Nov. 4 12,380
Nov. 5 12,405
Nov. 6 12,435
Nov. 7 12,650.
Nov. 8 11.425
Nov. 9 12,345
Nov. 10 12,350
Nov. 11 12,230
Nov. 12 12,344
Nov. 13 12,315
Nov. 14 12,445
Nov. 15 11,395
TOTAL NOVEMBER 366,270
DAILY AVERAGE 12,209
The Augusta Herald, Dally and Sun
day. has a circulation in Augusta ap
proximately twice as large as that of any
other Augusta newspaper. Advertiser’s
and agencies invited to test the accu
racy of these figures in comparison with
the claims of any other Augusta news
paper.
FORD
IS THE
CAR
The Wife and Boys and
Girls can drive'as well
as the men.
See Lombard,
UNLIMITED
Ihotwater
MOR THE
gLAUNDRY
THE housewife who is a keen student
of domestic affairs and employs
the labor and time-saving devices
which make housekeeping easy, thorough
and economical, will be interested in
unlimited hot water for the laundry as
provided by the
Ruud Automatic Gas
Water Heater
The Ruud Is connected to the gas and water pipe*
and (uppUe* a tabful or a dozen tubfuls just as
easy as the pint or quart for the toilet, and all
at the same time. It neats only the water actually
draw* without any waste of fuel, time or attention
—you simply turn the faucet. Further information
can be had at our showroom where the RUUD is
displayed in operation.
SUNDAY, DECEMBER e.
AT STRAND
THIS WEEK
Home Of
PARAMOUNT PICTURES,
BROADWAY STAR FEATURES,
GEORGE KLEINE ATTRACTIONS,
GENERAL FILM EXCLUSIVES.
—MONDAY DEC. 7th—
Daniel Frohman, Through Para
mount Pictures, Presents the
Powerful Drama by Clyde Fitch,
“THE STRAIGHT ROAD”
Featuring
Gladys Hanson.
Miss Hanson is a very prominent
star and, incidentally, an Atlanta
girl.
“Straight Hoad” is a great hu
man drama of a submerged soul’s
conflict and triumph.
Schedule of starting hours: 10:30,
11:30, 12:30, It3o, 2:30, 3:30, 4:30,
5:30, etc.
—TUESDAY, DEC. Bth
Great Northern Film Co. Presents
“ATLANTIS.”
This picture is the sensation of
two continents and the last word
in film realism. Stupendous and
costly film adaptation of Gerhart
Hauptmann’s famous novel of the
same name, in six powerful reels.
—WEDNESDAY, DEC. 9th—
Bosworth, Inc., Through Paramount
Program, Presents Jack London's
Delightful Story,
“THE VALLEY OF THE MOON.”
An achievement in story telling
by the cleverest American story
teller of the day. Six parts.
—THURSDAY, DEC. 10th—
Daniel Frohman, through Para
mount Program Presents
Tyronne Power,
In the Famous Society Drama,
ARISTOCRACY,”
By Bronson Howard. A pictorial
dramatic study of society and its
shams.
—FRIDAY, DEC 11th—
Daniel Frohman, Through Famous
Players Co., Presents
Mary Pickford
“HEARTS ADRIFT.”
America’s Greatest Favorite in her
Best Play.
—SATURDAY, DEC. 12th—
The Dramascope Co. Presents Wil
liam J. Burns, Detective, in the
“$5,000,000 Counterfeiting Plot.”
600 Scenes of Sensational Secret
Service Surprises.
Strand Prices: Adults, 10c, Chil
dren, sc.
“BE A STRAND REGULAR.”
Nov. 16 12,285
Nov. 27 12,331
Nov. 18 12.311
Nov. 19 12.365
Nov. 20 12,465
Nov. 21 12,654
Nov. 22 11,116
Nov. 23 12,390
Nov. 24 12,455
Nov. 25 12,380
Nov. 26 12,2-20
Nov. 27 12,493
Novi 23 12,505
Nov. 29 11,126
Nov. 30 12,261
AT THE
BIJOU
Three Complete Changes of Pro
gram Every Week. *
MONDAY AND TUESDAY,
—DEC. 7th and Bth.
The Gardner-Lawson Musical Co.
Present
“ALL IN A FOG”
A laughable farce arranged by
Geo. B. Gardner. This bill is a
sure fire comedy and full of clean
and clever comedy.
Motion Pictures from the Bijouscope
A —"A Gypsy's Warning.”
B—“A Taste of High Life.”
C—“ The Bandit of Devil's Gap.”
WEDNESDAY AND THURSDAY,
—DEC. 9th and 10th—
“THE BLACK BIRD”
If you enjoy seeing pretty cos
tumes and pretty girls together
with a snappy and gingery show - ,
supported by excellent principals
and genuinely funny comedians,
then don’t miss “The Black Bird.”
Motion Pictures from the Bijouscope
A —"A Fight for Love —Reel 1.
B—"A Fight for Love”—Reel 2.
C—“A Fight for love” —Reel 3.
FRIDAY AND SATURDAY,
—DEC. 11th and 12th.—
“TBE INVENTOR”
This is really the feature show
of the Week and one of the best
popular priced bills ever seen on
the local stage. It is of good plot,
fast In development and full of
lively interest, interspersed about
ten times with the snappiest and
best-looking chorus imaginable
Motion Pictures from the Bijouscope
A—“ Noisy Neighbors."
B—'Sage Brush’s Leading Lady.”
C—“ Camille as She Never Was.'
The Bijou management guaran
tees this show to please the hard
to-please. It’s good and clean.
‘•BE BIJOU-BOUND.”
Week of Dec. 14, another new
and excellent company—Cliff Wat
son's "Peerless Musical Comedy
Company.”
“BE BIJOU-BOUND.”
—“Big Show for Small Price.”—
Continuous —Matinees, 2:30-6:00,
all seats. 10c. Continuous at night,
7:30-10:00, lower floor, 20c; bal
cony, 10c. ,