Newspaper Page Text
Have you something for
sale? Augusta Herald Want
Ads sell EVERYTHING.
VOLUME XXXI, No. 321
WHITE’S HOUSEHOLD CLUB
Offers the ideal, way to buy home furnishings
on easy and convenient terms. Prices are the
same as for cash, with 10 months or even more
in which to complete payments.
—Now In Progressl
A Wael of Sales in Our Hanehnrishiiig Departments!
xy i
V T— ■ '
At $8.95
—Velvet Hats, Values to sls
Featuring a special group of velvet
hats in beautiful mid-winter models.
Shades of wood, beaver, pansy purple,
green, smoke and pearl grey, as well
as the always popular navy and black.
■ i A J 0 A A —Hats That are Values to $29.50
tW ialV V Exclusive hats made by New York and Parisian designers.
■ f M Wonderful models in lace and velvet combinations, malino
■ |l and velvet combinations, and all fine Lyons velvet. All
JL V choice pattern hats.
. —White's Second Floor
If I JR) FOR THANKSGIVING FESTIVITIES!
Ip* II II fu —At the Football Game, as a part of the afternoon Or
HJI 111 All evening costume, furs lend the finishing touch of luxuri
" ous warmth and becoming loveliness.
New Shipments Offer Exceptional Values
STONE MARTEN PIECES $29.75 up
BAUM MARTEN PIECES $54.50 up
BLACK FOX SCARFS $29.75 up
LIGHT FOX SCARFS ..... . f $59.50 up
* * *
AT met —ERMINETTE COATS, a new shipment of beautiful white Erminette
Odd Coast of excellent quality. Beautifully lined with brocaded crepe. Es
pecially priced.
* * *
BUY NOW FOR XMAS GIFTS— You will do wisely and well to buy now for
Xmas. Stocks are complete and you have splendid choice, and at a wide range
of low prices.
—White’s Second Floor
Xmas headquarters at J. B. White’s Toyland & Dollvllle In Au.
gusta, Ga. My but I’m anxious to see the new store which has
bene built since my last visit to Augusta!
Busy? I've been working like a Polar Bear all the year,
getting ready for this world-wide trip over the housetops, and
I’ve lots of new toys I know you'll like. You should Just get
Mother and Dad to take you to White’s, where I’ve already sent
the prettiest dolls, doll carriages, the dandiest wagons, games,
drums, and lots of other toys. Write me and tell me how you
like them, and Just what I shall bring you. And when you
write, answer the questions I ask in my letters. You MAY get a
prize, and you’ll SURELY find your letter published In the
Herald. ,
Tomorrow morning I’ll get up bright and early by the light
of the Aurora Borealis (ask mother to tell you about the Mid
night Sun way up here in the North)—l'll Jump in my big sleigh
that is already packed as tight as can be with toys for you
children, and I’ll fly straight across Greenland, making my first
stop with the Esquimaux children. I leave whale oil, candles
and blubber for them, instead of the fruit and candy I bring to
you little Americans. The little Esquimaux like those things.
They help them to keep warm, you know.
Mrs. Santa Claus says I must go to bed now, so I'll Just get
one of my toy-making elves to send this to you by Radio.
Good night. I'll send you another message tomorrow, in
care of J. B. W’hite & Co. Watch for it io-<ho paper.
\ YOurs with love,
SANTA CLAUS
P. S. Can you tell me what American first reached the
North Pole where Santa has his workshop?
To the boy or girl under 10 years, who sends in the first
correct answer to this question, 1 have directed my representa
tive at White's to give a "Crack Shot" game. Mall your answers to
Santa Claus, care J. B. White & Co. and look in Tuesday's Her
ald for the name of the prize winner.
THE AUGUSTA HERALD
DAILY, sc; SUNDAY, sc.
LEASED WIRE SERVICE.
MONDAY
Millinery
OFFERINGS
«s2n
—Hats Regularly up to $7.00
Tailored and dress hats, semi-sport
hats, etc. All In good condition, and
of the very best quality of Lyons and
Panne Velvets. Small medium and
larger shapes in poke, and off-the
face models.
Coque trimmed, embroidered, ostrich
trimmed. Charming millinery at a
drastic price reduction.
THE NORTH POLE
Nov. 17, 1924
WELL, BLESS YOUR
HEARTS, CHILDREN! '
Here It Is almost a whole
year, since my visit to Au
gusta last November, and I
am again deep in prepara
tions to leave the North Pole
on my Christmas visit to all
the good children of this hig
world, and to establish my
THE ONE PAPER IN MOST HOMES—THE ONLY PAPER IN MANY HOMES.
AUGUSTA GEORGIA, SUNDAY MORNING, NOVEMBER 16, 1924
“100 Minute" Mail Order Service—Satisfaction Guaranteed.
In Preparation for Thanksgiving
SMARTEST
Winter Woolens
—Attractively Priced—
Choose Butterick Patterns for making.
They are smart, practical, and by using
the Deltor you save time, material and
worry.
54-in. Bolivia Cloth—Black and navy. PA QQ
$6.98 value, at yard <p*TijO
54-in. Astrakhan—For coats and lining. PQ QO
Brown, black, navy, $5.98 value at yard ipOiuO
54-in. Striped Camel’s Hair —Brown fancy PQ rn
stripes. $3.50 value, at yard
54-in. Black and White Check Flannels— PQ 4Q
$3.50 value, at yard VtiHu
54-in. Fancy Block Serges—For Dresses, ei QQ
etc. $2.98 vahie, at yard V •
54-in. Novelty Suiting—Checks, plaids, PQ QQ
stripes. $3.50 value, at yard vtiCJ
54-in. French Plaid Flannels—Novelty striped
Plaids. Best Grade. $5.98 and $6.50 0 4 QQ
values at yard vviDO
54-in. Small Check Flannels —For Sport PA QO
dresses, etc. $6.50 value, at yard jHijO
54-in. Check Basket Weave Flannel*. —Gold and
black, gray and black. $5.98 value, P>l AQ
at yard id
54-in. All Wool French Flannels —In 12 SO AQ
wanted colors. $3.98 value, at yard vOiIII
54-in. French and Storm Serges—Navy P 4 QQ
and brown, $2.50 value, at yard v I iuO
44-in. Striped Flannels —Novelty wide •< ILC
stripes. $2.25 value, at yard v I iOu
54-in. Boucle Cloth —Green and hello. ForPQ QQ
Long coats, etc. $4.98 value, at yard... s£ijO
48-ln. Green Golf Crepe—Heavy quality. PQ QC
For golf suits. $3.50 value, at yard vtitd
54-in. Fancy Golf .Crepe—Bordered and ®A qp
figured patterns. $7.50 value, at yard.. tg^riuO
54-in. Heavy Beaver Cloth—Brown and PC QQ
Taupe. $8.50 value vDivU
—White's Main Floe,"
NOVELTY
KID GLOVES
(With the Narrow Perforated Cuff)
(Regular $3.00 Value)
At $2.49 Pr.
To be smartly dressed you must complete
your costume with a pair of these charm,
lng gloves. In black, black with white,
brown, beaver, mode, tan and russet, with
the narrow perforated cuffs that so smart
this season. Monday special at pair
$2.49.
—White’s Main Floor
HOLIDAY
STATIONERY
Shipments Arrive !
—Buy for Personal Use,
—Buy for Thanksgiving needs,
—Buy for Christmas Giving.
BOXED PAPER
Fine Boxed Stationery—Large assortment in
Highland Linen and Crane’s Novelty packing
for gifts. Paper and Envelopes in fancy boxes.
Combination paper and correspondence cards.
£* $1.25 TO $3.75
Boxed Stationery—Beautiful line. 24 sheets paper
and envelopes, in fancy boxes in paper and
cretonne. White and e 4 |)(|
tinted 01 iUU
Boxed Stationery—Large assortment, 24 sheets
Paper and Envelopes, in fancy boxes. CQ_
Correspondence Cards—Of It edge. 25 cards and
Envelopes In neat box. rQ_
75c value 03 C
POUND PAPER
Old English Crushed Bond—Deckled edge—Club
package. New shipment. Pound Box. PQ_
11.00 value 03C
(Envelopes, j>*r pkg. 30e)
Highland Linen Paper—7s sheets In lb. box.
White, Scotch Gray and Violet. CQr*
76c value 03 C
(Envelopes per pkg 25c)
Whiting's Chesterfield— Linen finished paper.
Regular size. 72 sheets per pound box. 9Q«
60c value 03C
(Envelopes, per pkg. 15c)
jnMw M aßtwT I IB j
More Than Half the Homes in
Augusta Have Been Fur
nished Thru White’s
Household Club!
Here are a few of its outstanding
features—
-Ist—Tou can buy practically EVERYTHING for the
home thru the Club.
2nd—Prices are the same or for cash, and Club Plan
purchasers can therefore take advantage of all
special sales.
::rd—You make only a nominal Initial payment and
secure immediate possession. In the case of
Xmas merchandise the purchase will be held tor
later delivery, If you so desire.
4th —The balance 1b paid weekly, semi-monthly, or
monthly.
f>th—Payments ore extended over the course of ten
months or more.
r,th —You can be assured that all Club Plan arrange
ments are strictly confidential.
7th —You, ns a member of White’s Household Club,
have the privilege of making selections from the
largest and most complete stock of home fur
nishings in Augustn.
Make your Club purchases this week
• of “Special Sales in our Home
Furnishing Depts.”
"A Week of Sales I n the Home Furnishing Dept.”
MONDAY SPECIALS IN
SHEETS AND CASES
Remember, a goodly purchase of these can be
added to your Club account wllli small, If any
increase in the monthly payments.
WAMSUTTA BHEETS
72x99-in. Hemmed, was
$4.75, now ....... .$3.25
81x99-ln. Hemmed, was
$5.96, now $3.98
Blxloß-in. Hemmed, was
$6.85, now $4.98
72x99-ln. Hemstitched,
was $5.25, now ....$3.49
Slx99-ln. Hemstitched,
.was $5.90, now ..,.$3.98
WAMSUTTA PERCALE
CASEB
45x36-ln. Hemmed,
was $2.25, now ....$1.49
45x36-in. Hemstitched,
was $2.60, now ....$1.75
45x36-ln. Hemstitched,
was $3.00, now ....$1.98
CAST IRON BHEETB
7fx99-ln. Hemmed ..$2.25
BJxSO-ln. Hemmed ..$2.50
72xlA)-ln. H. 8 $2.39
AMERICAN BEAUTY
SHEETS—(Scalloped)
72x99-lnch $3.00
81x99-lnch $3.29
Look at Your
Hair!
Would you like to dress it differ
ently for a change?
—ls It scant, or unruly?
' —ls your bob unbecoming?
T*7(EN, let our exports suggest the
proper SWITCH that will blend
perfectly with type.
Tomorrow, we Offer a Special Lot of
SWITCHES
(All Shades Including gray)
$5.00
(Regular price up to $7.00)
225 Women Visited Our Beauty Parlor
Last Week
They demand expert service. We have It! Make your
appointment Monday.
—White’s Becond Floor
CASES
45x36-ln. H. R. Scalloped
Cases, pair $1.98
45*36-ln. 11. 8. Lace
trimmed case, pair SI.OO
45x36-in. H. S. Cast Iron
Cases, pair $1.25
45x36-ln, IT. S. Excelsior
Cases, pair SI.OO
45x36-ln. Hemmed Acorn
Cases, pair 80c
42x36-ln. Special Pillow
Case, pair 49c
HEMMED BHEETS
81x90-ln. Lockwood
Sheets $2.25
72x99-in. Hemmed
Dallas $1.98
81x90-ln. Hemmed
Penan t $1.98
72x90-!n. Hemmed
Doha $1.25
72x90-ln. No Name
Sheets SI.OO
81x90-!n. Hemmed
Dormitory $1.25
18 CENTS A WEEK.
(ASSOCIATED PRESS.)
—Standard Furniture
Wanted Items at Special Savings on our
Already Low Prices l
* * *
White’* Standard Furniture Is “Standard” In sturdy construction and In
beauty of design. It Is lifetime furniture that Is passed down to the next
generation. Grace your homo for Thanksgiving with tills GOOD furniture,
at those "lowest-in-the-clty-prlcos.”
« * *
SOLD THRU OUR EASY PAYMENT CLUB
At same as cash prices and with 10 months or more
to pay.
10-PIECE WALNUT DININGROOM
SUITE
Ton beautiful pieces In genuine wal
nut, Tudor Design, with 66-lnoli Buf
fet, Square Table, China Cabinet.
Serving Table, One Arm Chair and
Five Side Chairs, upholstered In tap
estry with cano pqaq Q K
back. Complete JOtoiU J
FOUR POSTER BEDS.
These beautiful four poster beds In
artistic turned posts. All full mze.
Mahogany finish. pqq QC
Spoclall Priced yuuiOu
, SPECIAL FELT MATTRESS.
An all felt mattress In splendid art
ticking, will not lump nor become
hard. Weight about 50 PSQ QC
pounds. Specially pric'd.. 0 lUiOo
ALL METAL BED SPRINGS.
These aro made for wood or Iron beds.
In the V Link or Wishbone. Will not
sag. Specially PQ AQ
priced 00*HJ
FEATHER PILLOWS
A splendid grade of feathers In good
art ticking. Thoroughly cleaned arid
sterilized. Specially PA AQ
priced, pair
WINDSOR CHAIRS.
These attractive Windsor chairs, with
arms finished In mahqgnny, with wood
seats, very comfortable. P4Q QC
Speeinlly priced vlt.uJ
A Piano -in the Home!
—For Thanksgiving Festivities
•—For Christmas Cheer
—For Year ’Round Entertainment and Culture
* * *
Choose This Piano Now—And at White's
The world's best pianos are in stock here. Prices and terms are right, and
every Instrument Is backed by the J. B. White A Co. guarantee, as well as
that of its maker.
Upright Pianos ~..5295.00 up
Player Pianos .$450.00 up
Grands $625.00 up
* e *
Grands and Reproducing Grands Make the Really Superb
Xmas Gift !
These wonderful Instruments, many of them with the remarkable Amplco
Reproducing feature, are here at White's, In the following world-famous
makes:
—The Premier Grand
—The Marshall & Wendell Grand
—The J. A C. Fischer Grand
—The Kranlch A Bach Grand
—The Knaha Grand
Your old piano or Vletrola taken as part payment on a new Instrument.
Convenient terms, and freight prepaid within 200 miles.
—White’s Second Floor
—This Week Only—
A Special Price on
A FINE SEWING MACHINE
tO Only of These Splendid
Free Sewing Machines to Sell
This Week at
s 49
(Former price $G5.00)
i
Investigate prices elsewhere and you'll bo quickly convinced of the bar
gain wo are offering you In these machines.
Just one look will convince you of tho Importance of this sale, and that It
will save you money.
TERMS AS LOW AS :
$2.00 DOWN—BALANCE SI.OO PER WEEK.
> —White’s Third Floor
THE ANNUAL SALE OF
SAMPLE JEWELRY
With thousands of dollars worth of the most
alluring sample Jewelry of all kinds, this sale
Is attracting crowds dally. See our windows
and come In for further Inspection.
*—White’* Main Floor
SIMMON’S BOX SPRINGS
These comfortable box springs, cov
ered In pretty art ticking, and made
of heavy Premier wire springs, neat
ly upholstered. Specially pqq QC
priced ql&tJiUw
DAY BEDS.
These handsome mahogany finished
Day Beils, upholstered In tapestry,
comfortable and durable. PC7 QC
Specially priced wul iQu
ENGLANDER DAY BEDS.
These attractive Day-Couch Beds, up
holstered In cretonne, with one mo
tion opens Into a full size comfortable
bed. Specially *QP r(|
priced OJU.UU
ODD DRESSERS.
.lust, 14 of these splendid dressers In
Mahogany, Walnut or Old Ivory
enamel finish, large mirrors and at
tractive designs. Specially PAQ QC
priced dWOiOj
ODD ROCKERS.
These rockers aro for bedroom or llv
lngrootn, neatly upholstered, spring
seats In tapestry, mahogany finish,
attractive designs. CIO AQ
I Specially priced gldi^d
—White's Third Floor
I* lJ
SPORTS
PHONE 2036 AND SAY:
SEND ME THE HERALD