Below is the OCR text representation for this newspapers page.

SUNDAY, NOVEMBER 23 NEW MAXWELL CAR IS HERE A new Maxwell, of greater power and power pliability, higher speed, more flexibility and even greater operating economy, 1* announced from Detroit by the Maxwell Motor Sales Corporation. Experiments and test* reveal that outstanding features of the new models will be a gasoline average of 25 miles to the gallon, speed of 5* The New Studebakcr STANDARD SIX SEDAN One of the It new Snidrhakm. ranfins la tfl fjj IVPJ Hr'-® ©J ijj .' }f Sty |>rke from $ 1 12S so llfl fnllPß BfX|j| Bwl rail, js^ti (All Inicre /. o. b. factory) UINiBIHI ■'f'U I? ' , Know what’s underneath the paint before you buy YOU wouldn't think of buying a house without first knowing how it is built and the quality of materials used. In selecting a piece of furniture you are sure to find out whether it is solid wood or veneer. Yet many people who exercise care in most purchases buy automobiles without even lift ing the hood or knowing about the hidden qualities of body and chassis construction that really determine one’s satisfaction with a closed car. ** * \ We want you to know about the unseen qualities of the new Studebaker Standard Six Sedan. L Down underneath its superb body finish is a sturdy framework of carefully selected ash, glued together and fastened in place by screws —not nailed. Ash is scarce and expensive, but Studebaker uses it because it best combines proper weight and strength. Upholstery Is genuine mohair of high quality. Various grades of mohair look much alike— the big difference is in the quality. Beneath this mohair covering are many nests of cushion springs, padded with heavy Phinizy.& Connell Motor Co. 627-631 BROAD ST. PHONE 3333. STUDEBAKER THIS IS A STUDEBAKER YEAR Balloon Tirea lfr ■■.'• Standard Equipment B|i jfe ?KgN|g*|» |f flH t ‘" 1 * >l *B|r l Uh “Greatest Buy in the World” Everyone Says It—Sales Prove It • HUDSON Super*Slx COACH *1395 Freight and Tax Extra Business Is Good With Hudson and Essex Henry Weathers Motor Co., Inc. 817-819 ELLIS ST. PHONE 621. IBSUJTOMOBILE SECTIQfe^ miles an hour and acceleration from S to 25 miles In eight seconds. The new cars, comprising six models, are now on display In the showrooms of the Augusta Motors Inc., where special showings to the public will be held all this week. Long rumored, because of the tremendous success of the Chrysler Hlx, the new Maxwell represents burlap, upholstery cotton and curled hair. Almost any car seems comfortable on the showroom floor, but it's quality such as this that makes the Studebaker Standard Six remain comfortable after years of service. The same standards of excellence are main tained throughout the body and chassis. In the engine, for example, the crankshaft is completely machined on all surfaces, a prac tice that results in the smooth, quiet, vibra ticmless performance that characterises all Studebaker cars. • • • Judged solely on what your eye can see—in beauty of line and finish and exterior refine ments—the Studebaker Standard Six Sedan will commJbd your instant approval. But go deeper than that. Compare its hid den, vital qualities—its design, materials and workmanship—with cars selling for hundreds of dollars more. V Studebaker never compromises—never uses a substitute for genuine quality. Studebaker has been building quality vehicles for 72 years. Come in and let us tell you the “inside story” of the Studebaker Standard Six Sedan. The greatest oi all Hudson-Essex values now at the lowest price in their history. JjL At the higher price everyone called the Coach “the greatest buy in the world.” Can there he any comparison now for ex ww buyers who want closed car comforts, A fl with fine chassis quality at moderate cost? • As the largest builder of 6-cylinder closed C cars in the world, Hudson-Essex ex clusivelv have the resources to produce these values. Fetightand Tax Extra In a four-cylinder car the Ideas of the same engineering and manu facturing group that designed and Is producing the Chrysler. J. E. Fields, vice-president In charge of sales of the Maxwell or ganisation, In a statement Issued In conjunction with the announce ments, says: "With a full sense of the serious ness of the statement —carefully weighing the meaning of every wortj —Maxwell - Chrysler engineers, without reservation, thoroughly be lieve that they can promise In this new Maxwell a performance sur THE AUGUSTA HERALD, AUGUSTA, GA. passing in every essential any other four-cylinder car In the world. "To make that sweeping assur ance more definite and specific, they promise In speed, power, pliability of power, In swift re sponse, In absence of vibration, and even more particularly In riding steadiness and comfort, results no four-cylinder car has yet been able to attain. "These engineers have been ac tuated by the conviction that In addition to its Inherent and natural economies the four cylinder prin ciple possessed possibilities of pow er and speed capable of being trans lated into ease and steadiness never fully developed. They set out to overcome what have all too readily been accepted as limitations in the -I MO T ORI S T^J f STlnSHbridged ‘Magazine Jor Car Owners - EDITED BY V Ju WILLIAM ULLMAN J A&& leSLiKLtMta Me nSa.SforaS Speaking of anti-knock com pounds, somebody ought to develop an anti-knock tonic for automobile salesmen. IT PAYS TO KICK. Are automobile owners too well satisfied with their cars? Someone has said that the satis fied car owner Is the biggest stum bling block to automotive progress. And It s naturally started a lot of speculation. One thing, however, Is certain: A lot of owners do not know that their cars are lacking in many points of performance, reliability and economy that they should pos sess. The owner of a high grade six cylinder car recently complained bec.auso his car would not climb a certain demonstration hill In high gear. The man who listened to him Inquired as to whether any car could do It, thus revealing glaring Ignorance of what a good six-cylin der car should be able to do. The doubter, Incidentally, was driving a very high-powered car. He was apparently satisfied with the performance of his car merely beenuso he allowed , himself to be lieve that no other cars could do Better. The first owner, how'ever, knew bettey than to submit to such blind Satisfaction. In com plaining he was doubtless encour aging progress. BUSINESS IS GOOD THERE’S A REASON GREEN’S Auto Repairing;, Welding; and Cutting. 121-125 sth St. Phone 3639 WHITTON & PRITCHARD All Kinds Machine Work. General Auto and Truck Repairing White Truck Service Station and Parts Phone 1637. 575 Broad St. four cylinder engine and to convert these limitations into positive ad vantages.” Bodies of all models, as well as the chassis, represent sweeping Im provements, both In appearance and In general construction. They are lower with lower running boards. Balloon tires are standard on all models. The nickeled radiator is higher and wider. There 1b a new Instrument board. One-piece wind shields are on all closed models. The visors on all enclosed cars are shrouded and integral with the roof, thus eliminating the irritating vi bration always encountered at high er speeds with the ordinary type visor on every priced motor car. Duco Is standard finish, except for the sport touring, which re A few six-cylinder cars that are both speedy and powerful give re markable gas mileage. Owners of other makes do not believe It is possible, and so automoblledom con tinues to be overrun with Sixes that give Just average performance to the tune of ten or twelve miles to the gallon. There appear to be many rea sons to suspect thaht the average car owner is too well satisfied with his car. The purchase of a car, of course, represents the sort of in vestment that offers little Inclina tion for complaint. A man can buy a collar and freely admit that he made an unwise selection, but pay ing a thousand or two for a car is different. It probably explains why It takes years for an obviously an tiquated car model to vanish from the market. THE OLD MECHANIC SAYS. Not all the troubles you have with parts of the car are due to failure of the parts themselves. About has the troubles, I find, are the result of other'troubles. Suppose, for instance, you are annoyed by havin' tne clutch drag a bit in traffic or after you've gone up a long hill. Is it sensible to blame the clutch for the trouble that the draggin’ gives you? The real trouble may be to un necessary overheatin’ of the engine itself. That, to my way of thlnkin' Is the real trouble to remedy. Lot of chaps come in here with Instructions for me to take up throughout the rear end so there won't be so much play and lost motion. Whenever 1 get a Job like this 1 can usually save ’em a lot of money by lookin’ to see what other trouble is the cause of the main complaint. Usually i finil the engine In need of tunin’ up. Valves .tick. points are dirty or carbureter out of ad justment. Any of these troubles will make the motor jerk a little at low speed and when accelerating. There s always a certain amount of play In the drive to the rear axle, and the balky motor just magnifies it. In my experience I’ve found that 1 could get rid of a lot of car troubles best by lookin’ to the troubles that cause ’em, and I’m often surprised to find that the original cause is a simple matter to remedy. A darn sight easier than tryin’ to remedy the resultin' trouble, be cause it always comes back again. TIPS FROM THE TRADE. One explanation given for the fact that dealers are now showing un average gain of $27.88 per car on used cars taken in trade, as against a loss per transmission of $70.23 in 1922, is that cars not easi ly saleable are not being taken in trade, despite the fact thaht 70 per cent of the new car sales repre sented it trade-in. This should be a gentle tip to the automobllist to avoid freakish ideas In bodies and mechanical features and to buy makes and models that are likely to have a high sales value, not nec essarily now but later. By a car not easily salebale the automotive trade also means one that has been sady neglected and abused Another tip to the public. Just as commercial genius devis ed a way to tempt the world to ac tually cry for the castor oil that it detested, so has the automotive world now concocted a blend of cas tor oil with mineral oil that will enable the car owner to enjoy the advantages of castor oil as a lu bricant without its disadvantages when taken ’’straight.’’ Car own ers who have been privileged to ride behind engines that were slop ping around in straight castor oil have seen such wonders of per formance as to await the day of the commercial possibilities of castor oil for auto engines with keen an ticipation. But straight castor oil has its disadvantages for engines that do not operate contsantly at top heat. The motorist has known this, and like the youngster who weakens at the very mention of castor oil, he steers clear. It re mained for some one to work out a Castorla of the crankcase—some thing that would have all the plr tues of the ideal lubricant, but with certain allowances tqr the failure of the straight oil to adjust itself to the automobile engine. Now It has been done. Now. who knows—-be fore long grown-up motorists, like babies, may be crying for It. NO PARKING POINTERS. When Interested to know how long the car ahead or behind yours is going to be parked, so that you can make allowances for the prop er amount of space to learn between cars, you can get some sort of line on the situation by noting how well the other machtn Is parked. A car carelessly parked will in all probability, be moved with In a sort time, while the car that Is just the right distance from the curb, with wheels paralled and windows closed, can be counted on to re main for the entire parking time. Where do you stop your car when you are waiting for another driver to pull away from a parking space and bequeath It to you? Most motorists stop Just a little ahead of the space on the theory that they’ll be ready to back right In just as soon as It is vacated. This Isn’t logical. In the first place you are In the way of the man trying to get out. And. most Important of all. you permit some "parking hog" to observe proceedings and sneak In before you have a chance to back up. If you would stop Just be hind the space other drivers would not be able to see what space you're aiming for. (Copyright, 1924, by the Ullm.il Feature Service.) tains the same gray-green paint shade as heretofore used. Open cars and the coupe are finished in gen uine Spanish leather upholstery, and special leather can also be had in the Club Sedan. Appearance of the closed cars, particularly, is en hanced by new body improvements, with the standard sedan an out standing illustration. Coupled with the announcement f NAEH ] Advanced Six i Sedan 1 ■ Fivi’ Passenger* - vlo y 5 . - , .i* ijii -j m xJJ World’s Lowest Priced Car of its Kind Four-Wheel Brakes Five Disc Wheels Ftdl Balloon Tires This Advanced Six Sedan for five passengers stands absolutely alone. There’s no other 121-inch wheel-, base sedan with 4 doors at so low a price. The body is a masterpiece of beautiful craftsmanship. Doors are generously broad. Steering mechanism is of special Nash design to meet requirements of 4-wheel brakes and balloon tires. Just drive it, ADVANCED SIX SERIES—SPECIAL SIX SERIES Models range from $1095 to $2290, f. o. b. factory l TOMPKINS MOTOR CO. » 615 BROAD STREET. a r {^=^ r ~ ' <sß2> * This Wonderful OLDSMOBILE Six 9*s*' P°UR passengers ride in perfect comfort iii . -**_.• this Oldsmobile Coupe. Its Fisher body is <| f unusually roomy and beautifully upholstered. ■ I M J On shopping tours, there is ample room for ** 7 w packages inside—and a handy and much larger f. O. b. Lansing compartment beneath the rear deck. With the famous Oldsmobile six-cylinder engine, Delco electrical equipment, Harrison radiator, positive pressure-feed lubrication, and a dry disc clutch—this Coupe will master any driving condition in city or country. “ 1 Frankly, at $1175, this Coupe offers remarlt f-L e , ue — an d y° u can buy it on the most liberal time payment plan ever devised! —————— T. B. CORLEY DISTRIBUTOR 7TH AND REYNOLDS STS. PHONE 1364. ' """"" ■ --i m comes the information that prices remain the same as before, with one exception despite the noticeable appearance, performance and eco nomy improvments. Only the sedan price Is changed, there flying a slight increase in view of new body and more and finer equipment. Prices range from $895 for the roadster to $1,345 for the sedan, f. o. b. Detroit. SUNDAY, NOVEMBER 23 DISILLUSIONS. Boasterl want you to know ifiK I’ve got a good car, a wonderful car, Seventy miles an hour without th 4 slightest effort! Twenty-five mile* to a gallon of gas! Roaster —You mean you've got * wonderful speedometer.