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The Savannah Tribune • Wednesday, December 7, 2022 3
Ask a Leadership Coach
3 Communication Tools for Entrepreneurs
Victoria Baylor, Leadership & Org. Development Coach, Consultant, Speaker
Entrepreneurs are
“walking billboards’’ for
their businesses so effec
tive communication is par
amount. It is common for
Entrepreneurs to struggle to
find the words to commu
nicate the true value they
offer, their expertise, and
why their product or ser
vice is the best solution for
their ideal client. One of the
easiest ways to cut through
some of these communi
cation challenges is to tap
into your “Brand Commu
nication Superpowers’’ and
here’s how.
#1 By developing your
Brand Story.
Story is a univer
sal language. Statistics show
that people are 22% more
likely to connect with you
because of your brand story.
Your unique story is what
sets you apart. No one shares
the identical experiences, in
sights, thoughts, etc. Help
ing people understand who
you are and “why’’ you offer
the goods or services helps
to build a “know, like and
trust” factor with clients.
#2 Use Your Own Unique
Brand Language.
No two people
communicate alike since
our personalities, passions,
experiences, values, etc. are
different. It is what makes
you authentic and captivat
ing. How can you effectively
and constructively use these
elements to solidify your
brand language? Ask clients
and your target market for
their feedback. Failure to
communicate naturally can
lead to brand miscommuni-
cation.
#3 Your Uniquely
Cultivated Brand
Message.
Your brand mes
sage is a representation of
“what” you stand for and
your overarching “why.“
What message are you real
ly trying to communicate to
your client? Why do you do
the work that you do? Your
brand message should con
vey your unique value prop
osition and should be com
pelling and motivating to
heighten client conversion.
Need Victoria to
Consult or speak with your
Organization? Have Com
ments? Contact Victoria at
victoria@victoriabaylor.
com or call 843-940-8950.
CLARITY
FOR HIGH
PERFORMANCE^
Award Winning Artist, Temakha Opens
Engaging Art Exhibit
Come celebrate
the opening of The Reme
dy, an audiovisual art ex
hibit presented by savannah
based artist, Temakha. The
exhibit will display over 30
original works in a variety
of mediums.
The celebration
takes place Saturday De
cember 17th 2022 at 12pm at
the historic Beach Institute
and African American Cul
tural Art Center. Temakha
shares pieces with resplen
dent themes of self care and
wellness to inspire a feeling
of warm and peaceful resto
ration for visitors. Guests of
the opening reception will
enjoy a first look at the col
orful exhibit compliment
ed by an intimate musical
performance of Temakha’s
Indie Music Channel Award
winning single, Nouri. The
Remedy will be on view
in the main gallery of the
Beach Institute until Jan 3rd
2023. Interested art collec
tors are welcome to access
the silent auction available
for selected works.
General Admis
sion to The Remedy Open
ing Celebration is $25 - tick
ets available now online
via https://www.eventbrite.
com/e/the-remedy-open-
ing-reception-celebration
tickets-476826489867
Wesley, bom December I M2, is well
known in the Savannah community Tor his
Peanut Stand Located on Montgomery
Crossroads at Truman Pkwy and also
peanut sales at the Savannah Jazz Festival.
Enjoy Your Day!
Happy 90th Birthday!
Wesley Phillips
AKA "Peanut Man "
—
Savannah Voice Festival
And Historic Savannah
Foundation To Host
‘Songs And Stories In The
Squares’ - Dec. 14
Savannah VOICE
Festival (SVF) has part
nered with another local
nonprofit Historic Savannah
Foundation (HSF) to host a
holiday season installment
of “Songs and Stories in the
Squares,” which will take
place at 4 p.m. Wednesday,
December 14 beginning at
Telfair Square located at 121
Barnard St. During this free
event Kimberly Newbold,
HSF Education & Research
Associate and James Finsie,
HSF Membership & Fund
raising Associate will give
a brief presentation about
the history of Telfair and
Ellis Squares before ending
in Savannah City Market
with a special collaboration
between SVF artists and the
Esther F. Garrison School
Choir. Hot chocolate will
be served by Wright Square
Cafe at Telfair Square.
“We are delighted
to partner with the Savan
nah VOICE Festival again
for this joyful community
event. It will be a wonderful
evening listening to holi
day-themed music in our
beautiful squares, all the
while learning more about
Savannah’s rich history.”
said HSF CEO & President,
Sue Adler.
SVF’s Executive
Director, Chad Sonka, and
Milnes VOICE Programs
Co-Founder and President
Maria Zouves will be joined
by artists Minghao Fiu, Jes
sica Best, and Kyaunnee
Richardson, who will per
form seasonal selections in
each square. Artists will then
join the Garrison School
Choir for a selection of clas
sic holiday music at Savan
nah City Market to finish the
event.
“Our team at Sa
vannah VOICE Festival
knows the immense value of
arts education and appreci
ation and strives to support
all forms of creative collab
oration,” said Executive Di
rector Chad Sonka. “We are
beyond excited to continue
working with partners who
share the same mission of
community enrichment.”
Savannah VOICE
Festival’s holiday outreach
events are sponsored in part
by Visit Savannah.
For more infor
mation about these events
and how to get tickets and/
or register, visit www.savan-
nah voicefesti val .org.
Place your Organization’s
information and activities on
our Community News Page!
Email: newsroom@
savannahtribune.com and
tany am @ sa vannahtr ibune .com
Thank You for Reading
The Savannah Tribune!
Terry was referred to Dr, Papoy, a cardiothoracic surgeon at St, Joseph’s/Candter,
Specially trained to perform coronary endarterectomies, Dr. Papoy was able to remove
the di seased part of th e c aronary artery and reconstruct it. A rapid recovery after the
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"THAT’S WHY E CHOOSE ST. JOSEPH*$/CANDL£R N
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r SJCHS.0RG
SL Joseph’s i Candler
The Heart Hospital
After chest pain and
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began making peanut
farming difficult for Terry,
he was diagnosed with
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Terry Reese - Baxley, GA