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HOUSTON DAILY JOURNAL
Wedding
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Contributed
Karen Renee Crow and Zachary Kristian Borreson
Crow - Borreson
Larry and Debra Crow announce the engagement of their
daughter, Karen Renee, to Zachary Kristian Borreson, the
son of David and Lori Shad. The wedding is planned for Dec.
30 at Green Acres Baptist Church, Warner Robins.
The bride-elect is the granddaughter of Fannie G.
Yelverton and the late M. L. Yelverton of Warner Robins and
the late L. C. and Pauline Crow of Adel. She is a 2003 gradu
ate of Houston County High School and will graduate from
Mercer University in May, 2007 with a Bachelor of Science
degree in Technical Communication and a Bachelor of Art
degree in Information Science and Technology.
The groom-elect is the grandson of Bud and Carmen
Fitton of Blairsville and Shelby Shad of St. Petersburg, Fla.
He is a 2002 graduate of Northside High School and gradu
ated from Mercer University in 2006 with a Bachelor of
Science degree in Electrical Engineering. He is employed by
Robins Air Force Base as an Electronics Engineer.
The couple will honeymoon in Jamaica.
Anniversary
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Submitted
The Rev. and Mrs. Sydney H. Odom
Odoms 60th
The Rev. and Mrs. Sydney H. Odom celebrated their 60th
wedding anniversary on Dec. 16 with a family gathering.
The Rev. Odom and the former Cloma Dunn were married
at the Bethlehem Baptist Church, Pine Mountain Valley.
The Rev. Odom formerly pastored churches in Middle
Georgia and presently serves as the Minister of Visitation
at Central Baptist Church, Warner Robins. His wife is a
homemaker.
Their children are Phebe (Jim) Settles of Macon, Pamela
(Joseph) Akin of Pine Mountain Valley, and Dr. S. Howard
(Karen) Odom Jr. of Canton.
Kileys 50th party
The children of Jerome and Anne Kiley are hosting a 50th
wedding anniversary party for their parents on Dec. 28 in
Orlando, Fla. While the official anniversary date is Feb. 23,
2007, the event is being held early so that all family can
attend. Those wising to send congratulations, best wishes
or memories of past events may e-mail kiley@sowego.net or
mail cards and letters to Brian Kiley, 911 Old Andersonville
Road, Andersonville, GA 31711.
Run Your Employment Adi With (LJs, And! You*ll Find! Them!
$2 so PER LINE PER DAY
$ 13°° PER COLUMN INCH DISPLAY
—
The amazing Larkin
Soap Company
I recently attended
an auction where
a beautiful drop
front oak secretary
was offered for sale
and it had it’s original
“Larkin” label from the
1890 s on the back. Can
you imagine buying a
case of soap powder and
getting a set of solid oak
drop front secretary as
a free premium?! That
is exactly what the Larkin
Company would do
back then. There were
thousands of premiums
the consumer could earn
by purchasing Larkin
prod
ucts.
Here is
the fas
cinating
story!
John
Durant
Larkin
started
work
ing at
the age
Jillinda Falen
Antiques
of 12 to help support his
family. He started work
as a messenger boy for the
Western Union Telegraph
Company and then became
a clerk for a wholesale
milliner.
He found his
calling in the retail world
and asked his sister’s
husband, Justus Weller
who worked for a soap man
ufacturer, to start a busi
ness with him. Thus, in
1865, the Larkin & Weller
company was born.
The pair moved to
Chicago in 1870 and Mr.
Larkin met his future wife
Frances who was visiting
from Buffalo, New York.
Unfortunately, Larkin’s
partnership with Weller
and his marriage fell
apart and he decided to set
up business for himself
in Buffalo as J.D. Larkin,
Manufacturer of Staple
and Fancy Soaps. His
first product called “Sweet
Home” was marketed to
street vendors. His next
product, “Oatmeal Toilet
Soap” quickly followed
with both soaps becoming
very successful.
Larkin had to hire
additional employees and
one in particular, Elbert
Hubbard, became his busi
ness partner and market
ing genius.
It was Hubbard
who had the idea of offer
ing “give away items” to
the public who purchased
their products. They
started giving away souve
nir cards (small pictures)
in 1881.
This “give away pro
motion” soon expanded
to include pottery and
furniture! Larkin’s busi
ness skyrocketed away
from his competitors when
they started including a
handkerchief with their
Pure White Toilet Soap and
a bath towel with Ocean
Bath Soap. This suc
cess inspired Larkin and
Hubbard to experiment
with even bigger premi
ums. The Larkin Company
moved away from using a
sales force and went to
a more direct marketing
plan, sending the products
straight from the factory to
the consumer.
This saved the company
thousands on commis
sions. With this savings,
Larkin ordered $40,000
worth of piano lamps
to offer as premiums.
The next year he offered
Morris chairs (80,000) and
oak chairs (125,000).
His most popu
lar premium was the
Chatauqua desk which
is now more commonly
referred to as the “Larkin
Desk”.
Uim Ads OMdtina: 2 day* prior »t 4pm
Dl«pt»y Ado Deodllna: 2 days prior at Noon
Call Ui At 47(-9t7-tU3 or pi» 470-9M-OIM
LIFESTYLE
The desk was
received free if you
purchased $lO worth of
soap!
The variety of prod
ucts offered expanded
along with the variety of
premiums offered.
In 1893 the Larkin
Company was offering
catalogs to its 1.5 million
customers.
To keep up with cus
tomer demands, the
company had to begin
producing its own premi
ums.
A complex network of
subsidiary companies were
created including a furni
ture company that assem
bled pieces that were cut
in Tennessee and “The
Buffalo Pottery” which pro
duced its pottery wares.
They had a glass company
in Pennsylvania and even
contracted with Oneida
for silverplate items.
By 1905, only Sears
offered a larger variety
of items that the Larkin
Company. Sales had
reached over sl3 million
by this time due to heavy
marketing and premiums
offered.
Housewives were
encouraged to set up
“Larkin Pantries” and to
decorate their homes with
the “Larkin Look”. They
were then offering every
thing from soaps, spices,
soups, perfumes, rugs
curtains and furniture!
You could even get a Larkin
Bible, wallpaper and
shoes as Larkin premi
ums.
With offices in Cleveland,
Pittsburgh, Boston,
Chicago and Philadelphia,
Larkin commissioned
Frank Lloyd Wright to build
his new headquarters that
held over 1800 employees.
There was natural light
ing, modern and efficient
furniture and windows
and a central court
yard. Unfortunately, this
building was demolished
in 1950. What were they
thinking?! At this time
Larkin accounted for
15 percent of the mail
received at the Buffalo
post office.
In the words of Larkin’s
grandson Harry, the rest
of the world caught up
with Larkin in the late
1920 s and the company
began to go downhill with
the onslaught of the Great
Depression and the begin
ning of the Second World
War.
Larkin’s partner
Elbert Hubbard retired
and his wife died on the
Lusitania when it sunk.
The company struggled
until it was sold in 1941.
The new owners turned it
into a mail order business
which ceased in 1962.
Larkin premi
ums are very collect
ible today. Check
your old oak furniture
for remnants of Larkin
labels. Unfortunately,
good records of premiums
weren’t kept and it is hard
to research some of the
premiums.
There is an
article online where a fel
low dug out an old privy
to find hundreds of old
Larkin glass soap bottles.
I just don’t think I
would go that far to collect
antique bottles, person
ally! Happy Collecting!
Jillinda Falen is the
owner of Carrie Lynn’s
Antiques in Perry. She has
been collecting and selling
antiques for 22 years and
is an estate liquidation
specialist. You may con
tact her via the Houston
Daily Journal, www.
antiquesingeorgia.com or
carrielynns@alltel.net.
SATURDAY, DECEMBER 16, 2006 ♦
Engagement
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Contributed
Amy Elizabeth Bailey and Jacob Daniel Stewart
Bailey'Stewart
Jane Bailey of Perry and Bruce Bailey of Vienna announce
the engagement of their daughter, Amy Elizabeth Bailey, to
Jacob Daniel Stewart, son of Dr. and Mrs. Larry D. Stewart
of Perry. The wedding will be at 5 p.m., Jan. 6, 2007 at
First Baptist Church in Perry. A reception will follow in the
church social hall. All friends and relatives of the couple are
invited.
The bride-elect is the granddaughter of Wade and Willene
Stewart of Perry; James A. Hendrix Jr. of Eulonia, Myrna
Bailey of Pinehurst, Lee and Virginia Bailey of Unadilla. Her
great-grandmother is Willa Dean Watson of Claxton. She is
a graduate of Fullington Academy and holds a bachelor of
science degree in early childhood education from Georgia
Southwestern University.
The groom-elect is the grandson of Betty Herrington and
the late Calvin Herrington of McDonough, Mr. and Mrs. Joe
Holt of Jonesboro. Kathy O’Neal of Perry is his honorary
grandmother. He is a graduate of Perry High school with a
bachelor of science degree in business management from the
Georgia Southwestern University.
Contributed
White Columns Homeowners Association, via a release,
would like to congratulate James and Anita Hollis for
being recognized as Yard of the Month recipients for the
month of October. The Hollis’ live at 115 White Columns
Drive. James, according to the release, can be seen on
any given day working in his yard and it definitely shows.
“Thank you for all your hard work to make our neighbor
hood a beautiful place to live,” the release reads.
Thank You for a Wonderful Year!
We Wish You a
Merry Christmas!
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\a A Division ol Soiithua-.: RlectrAal Supply dr' '.
926 Carroll St. • Perry, GA 31069
478-224-8888
T-F 9am-spm SAT 10am-2pm
Top yard
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