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Thursday, November 4, aoio | The Red a Black
4
MUSIC NOTES
The Red & Black’s event guide to music in and around Athens from Nov. 4 - Nov. 10.
Audio/Visual
Stimuli:
OK Go
Video didn't really kill the radio
star. Really, it just marketed the
radio star. But OK Go doesn't
really dig that idea.
*1 think, especially with the kind of
demise of the traditional record indus
try, the rules for what a video has to
be have changed,” said Tim Nordwind,
bassist of OK Go, a band known for
its videos. "They no longer have to be
marketing tools, they no longer have
to be promotional items or advertise
ments for the record. They can kind of
be their own separate art project that
have their own value and stand
alone.”
And that's exactly what OK Go’s
videos do. If you're not one of the 50
million people who has seen the
band’s infamous treadmill dance video
on Youtube (which won the band a
Grammy), you might be confused.
All of the videos produced by OK
Go are dramatically original, intriguing
and fun, from mind-blowingly complex
Rube Goldberg machines to trained
dogs. In no way are they the tradition
al big-name-d i rector-tel Is-band-to
stand-on-beach-and-look-beautiful,
and the mission behind them is far
beyond just selling records.
“With record labels, the reason
they wanna make a video is they want
their bends to show up in the video
looking like a shiny new car in a car
commercial,” Nordwind said. “We re
mostly concerned with just good ideas
and executing them well."
But what is all this mess about vid
eos - this is a band, right? What
about the music?
To Nordwind. this is not a band
that makes just videos or music or
T-shirts. They make all of it. And they
do it all really well. Well, their T-shirts
kind of suck (just kidding).
“We're sort of the mind -and this
is a super-naive business model -
that if we make good things then more
good opportunities will come to us.”
Nordwind said.
The good things they have made.
HMHH. -1
J
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on top of Internet sweeping videos,
include three dynamic rock albums.
The sound they create, if all you've
heard is 2005 s “Here It Goes Again,"
is infectious and driving, almost
obnoxiously catchy melodically but still
somehow dangerously original.
Their newest record. ‘Of the Blue
Colour of the Sky," reaches into new
depths, with a focus Nordwind
describes as driven more by personal
emotions and less by thematic goals.
“I think thematically it's a record
about trying to find hope in what felt
COMING
SOON
at the fabulous
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285 W. Wohington S.
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OK GO
THOSE DARIINS
SAMUEL
DOORS 8 PM
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like hopeless times," Nordwind said.
“A lot of the record was written at the
end of the Bush administration and the
downturn of the economy - it was
really a sort of scary place to be and
personally the band was going
through a lot of turmoil."
From that emerged a groove-based
record that maintains its pop catchi
ness while pushing into more disso
nant and melancholy realms. Funky
dance beats and falsetto vocals are
matched with lyrics about loss and
pain.
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LOOKING FOR A
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UCA’cS got. your back!
Thursday, Nov. 4 I Classic City Jazz
8 pm, UCA Chapel
Free Admission .
• Friday, Nov. 51. UGA Symphony Orchestra *
8 pm, Guest Conductor, Tim Reynish
Hodgson Concert Hall
Free Admission
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This time around we were definite
ly hunting much more in the dark for
feeling, and we were trying to feel our
way through it rather than think our
way through it," Nordwind said.
The idea that some people might
be familiar with OK Go’s videos and
not their music doesn't bother
Nordwind in the least. Everything that
the band has created together is just
another part of their creative expres
sion.
“Some people are gonna like the
videos, some people are gonna like
THURSDAY
40 Watt Club
See "Audiovisual Stimuli"
Calbbohia Lounge
10 p.m., $7 (18+), $5 (21+)
Gialk
Down-home death metal
Wolves and Jackals
The gospel of death," apocotyp
to-metal
Shark Heart
Local pfog-metal trio
New Earth Music Hall
9 p.m.
Big Gigantic
Colorado-based funk-tronic soul
ful dance jams
Ana Sla
San Fran electronica: Bass that
buzzes straight through your gut
Farm 295
11 p.m., free
The Humms
Grungy psycho-pop that you'll be
humming tor days (GO SEE)
Mermaids
Fun, fuzzy, dap-your-hands rock
Nuclear Spring
Moan-fuzz rock with a punk alti
tude
Runaway Suns
Texas dirty blues-rock; whiskey,
women, wonderin'...
Compiled by Chris Miller
Designed by Ana Kabakova
Contact: music@randb.com
the music, some people are gonna like
the music and the videos, some peo
ple are only gonna like us live but
don't like our t-shirts," Nordwind said.
“But what's nice is that there is a good
percentage of people I think who see
one thing and end up liking another
thing that we make, and I’m proud of
that."
OK Go, Those Darfins, Samuel
40 Watt Club
8 p.m.
sls in advance
Terrapin Beer Cos.
5 p.m.
Turbine
Whofly American Americana with
touches of funk, blues, rock, jazz
Flicker Theatre ft Bar
11 p.m.,56
Elf Power
Major toed psycho-folk sounds
like a windy fail day
Jacob Morris
Haml member plays alt-folk with
an English twang
RPM
10 p.m., free
Holy Liars
Cowboy boot-stomping grimy
rock
The Max Canada
6 p.m., free
Greg A George
Shallow Palace members play
two-piece versions of their nor
mally fist-pumping rock
Nuclear Spring
Moan-fuzz rock with punk atti
tude
Henoershot’s Coffee
Bar
8 p.m., free
Kenosha Kid
Genre-bending originals driven
by ja philosophies
HQBBBK- mi mi
$3 Mojitos, and other specialty cocktails
$2 Martinis
TBKBBK -Ull BBT
$2.56 for any ol our 15 craft beers on tap .
HCBBKBBK - ILL BBT
$2 Woll Drinks from 9:00-2:00
iumi
Ladies Night
$2.00 Speciality Martinis all night
$2.00 Yuangling draft
IBBBIf
(open for brunch © 12:00)
$2.50 Grand Marnier
$2.50 Caadores Tequila
CALI