Newspaper Page Text
Do You Know the Term*
of that 22,000 Mile Test?
Maxwell
Motor
Cars
S-PaM. Car. . . $.825
Roadster ..... 825
5-Paw. Car with All-
Weather Top.. 935
5-Pan. Sedan . . 1275
4-Pan Town Cat 1275
All price* Lab. Detroit
Wire wkMti molar eqtdpmeat
with Mu »d Tow* CM
Official
Figures of the Test
Daily Ay. Miles Per
■Bar
I • 484.6
I 506.6
I Rain 438.9
502.7
Qal. Gasoline
MM
iuO
23.02
26.40
22.80
23.99
21.77
20.71
19.81
19.44
tS.lf
22.35
472.6
213
23.43
812.0
I2M
8I7J
496 8
490.8
aa
Ml
: a
l
487.1 f 19.70
477.4 18.91
823.9 18.20
8H
11
pSisz: : : 8AB
Essexs*". Sot-
•Looteat day’s nm . 562.3
Averat* miles per gal 22 mOss
Bmalkat day’s milsace
per gallon . . . 18.20 mil*
e tire Ufe ; . 9,873 miles
•Note that loogeet day’s rm era*
a on last day of the t
D. A. Taylor & Go.
Agents
Vienna, Georgia
You know, of course, that the Maxwell Motor Car is the long distance champion
of the world.
You have read that a “stock” Maxwell ,5-passenger car ran for 44 days and
nights without stopping the motor.
And that, in the 44 days non-stop test, the Maxwell covered 22,022 miles, at
an average speed of 25 miles per hour.
But h^ve you, up to now, realized the full significance of that performance?
Do you know that no other motor car in the world has ever equalled or even
approached that performance?
In a word, <Jid you take this test seriously when you heard of it?
Or did you set it down as a “selling stunt” to give the publicity man something
to talk about?
It’s worth your while to read , and toi.study' the conditions, under which that test
was made.
You know that the American Automobile Association (familiarly known as the
"A.A.A.”) is the official arbiter of every automobile test and contest.
But perhaps you didn’t know that when a maker places his product under A. A. A.
supervision he must do absolutely as told and abide by the decisions of the Board.
That’s why there are so few A. A. A. Official Records!
This 22,000-mile Maxwell non-stop test was official from start to finish.
Therein lies its value to you.
It proves absolutely the quality of the car—.of the very Maxwell you buy.
For verily this was a “stock” Maxwell. Listen:—
First: the inspectors disassembled the motor to see that no special pistons, valves,
bearing-metal or other parts had been used. <
Every other unit was as critically inspected.. Then the car was re-assembled
under their own supervision.
As we had much at stake and the test was made in winter (November 23 to
January 5) we asked permission to take certain little precautions against acci
dental stoppage.
Sounds reasonable, doesn’t it?
But they refused permission to do any such thing.
For example:—They would not permit a rubber cover over the magneto—it
wasn’t “stock.”
They refused to let us tape the ignition whe terminals—they are not taped on
the Maxwells we sell—so.of course it wasn’t “stock.”
Neither would they let us use a spiral cbiled pipe in place of the usual straight
one from tank to carburetor to guard against a breakage from the constant,
unremitting vibration—it isn’t “stock.” i
Nor to use a special high priced foreign make of spark plug—the run was made
bn the' same spark plugs with which all Maxwells are equipped.
So rigid were the rules, we were unable to carry a spare tire on the rear—it
wasn’t “stock.” A telegram to headquarters in New York finally brought a
special permit to carry a spare tire.
“It isn’t stock!” “It isn’t stock!”
That was the laconic reply of those A. A. A. inspectors to every last suggestion that
cbiled for anything but the prerise condition of the standard, stock model Maxwell
that any customer can buy from any one of 3000 dealers anywhere.
We are glad now—mighty glad—that the rules were so strict and so rigidly
enforced.
Any other car that ever attempts to equal that record must do it under official
supervision—and comply with the same terms, i
And it will have to go some.
For Maxwell set the standard when it' performed this wonderful feat.
Maxwell complied with those rules—and made good.
Every drop of gasoline and oil and water was measured out and poured ia by
the inspectors themselves. They would not even let our man pour it ia!
/Every four hours the car had to report at the official station for checking.
And it had to be there on the minute. ‘ “ ,
And every minute there was an inspector beside the driver on the front seat-
two more men in the rear. One got out only to let another in—day and
night for 44 days and nights!
There was one technical stop.
It i3 interesting to know the circumstances.
Dead of nigqt—a driving storm—a cloudburst—suddenly another car appeared
in the road ahead.
Ip his effort to avoid a collision the Maxwell driver stalled his motor.
At least the observers thought it stopped and so reported.
The car did not stop, however, so its momehtum again, started the motor (if it
had indeed stalled) when the dutch was let in. *
The contest board exonerated our driver on grounds that his action was neces
sary to save life.
That shows you how rigid were the rules—how conscientiously applied bjr the
observers.
You who have owned and driven motor cars—you who knowhow small a thing
may dog a carburetor or a feed pipe; “short” a spark or stall a motor—will
realize what a wonderfully well made car this must be to go through that test
under those conditions—44 days—22,022 miles without stopping.
The'exact amount of gasoline, of .oil of water used; the tire mileage, tine
troubles, tire changes; the distance and the routes are matters of official record,
attested under oath and guaranteed by the A. A. A.
(By the way, the average was nearly 10,000 miles per tire.).
Any Maxwell owner—or anyone interested may see those records.
And—here’s the most wonderful part—though no attempt was or could be made
for economy; the Maxwell averaged 22 miles per gallon of gasoline.
Some other car may, sometime, equal some one of those performances. But to
equal them all in the same test— that car must be a Maxwell.
THANKS RECEIVED
FROM THE FRONT
WILD EXCITEMENT OVER
RECEIPT OF SURGICAL
DRESSINGS
Director Of Woman’* Work For Rod
Crooo Receives Letter
From Parle
The importance of the work that la
being done by the. women all over
the Southern Division of the Red
Cross In the way of Knitting, of surgi
cal dressings and of hospital garments
has been stressed many times, but It
has never been shown more clearly
than in the fpllowlng note of thanks
which was received a few days ago
by Mrs. John W. Grant, Director of
the Department of Woman's Work oi
the Southern Division, from Mrs. Gen
trade Austin, Chief of the Red Cross .
Surgical Dressings Service In Paris:
25 Rue Plerre-Cbarron, Paris, id
February 2, 1918.
To The Chairman.
Dear Madam:
Your case of surgical dressings No.
85 has just been opened, and we want
to'thank you most heartily for your
help.
We are wildly netted here over the
arrival ot the first Front Parcels and
the first Standard Dressings. They
are not yet in our stores, bnt we Know
that they are In France. ‘
You can't realise what this means .
to us, for we have waited tor them
so long and so anxiously.
Go ahead and send us plenty more*
Cordially-yours,
GERTRUDE! AUSTIN,
' Chief ot Service.
That the Souther? Division Is doing -
Its part in shipping these articles to'
Europe Is shown In the reports of the
division warehouse In Atlanta w(lch v\v
give a detailed statement of all work
done during the week. Not Infrequent
ly as many as 300,099 articles are ship- ,
ped for export to a single week, to ad
dition to all of the work ot Inspecting,
cutting oat and packing, which is
done at the warehouse, and to the
boxes which are shipped to the ctn- i
tonments to this country.
BED CROSS WARM
DRIVE SET F0RMAY20
I In order not to detract even slightly
from the forthcoming Liberty Loan
I campaign, the War 'Council ot the
1 American Red Cross has postponed
1 the campaign to raise the second War
| Relief fund of $100,000,000 to the week
: ot May 20 from the week ot May 0th,
: as was originally Intended, It was an-
! nounced to Washington today.
! This action fixes the date of the sec
ond Red Cross campaign eleven months
- after the first, which was started on
> June IS, 1917. The War Council had
been appointed by President Wilson
only five weeks prior to the beginning
of this campaign, so that Its first great
task was to provide means for carry-
i tog on relief work during the war on
' a scale commensurate with the mill.
. tary operations.
More than $100,000,000 waa contrib
uted to response to the first call for
financial aid and contributions plus
interest brought the total receipts
from the first drlvo up to $105,099,527.
Of this amount, $17,008,121 was re-
funded to Rad Cross Chapters for lo
cal relief work. Of the balance, $77,-
711,91$ has been appropriated, leaving
a balance of $10,371,217 available tor
appropriation. France has received
appropriations amounting to more than
i thirty millions. During the week pro.
; ceding Christmas the Red Croes con-
s ducted a membership drive which re-
' suited to the enrollment of approxt-
4
last month by a cam
paign conducted by the junior mem-
I bershlp ot the Red Cross which result-
l ed to the enrollment. In the collateral
organisation of practically all of the
> school children to America.
BED CROSS MADE OFFICIAL
WHO FILM DISTRIBUTOR*
The American Red Cnee has been
designated by the government as the
official and exclusive distributor of the
United States official war pictures—
both motion pictures and stereoptlcon
slides—and likewise the sole distribu
tor to this country ot all official
French war pictures hereafter releas
ed except those pictures which are
distributed through the news week-
Has.
In the Southern Division, comprising
Georgia, Florida, the two Carolina*
and Tennessee, the Bureau of Publi
city wfll handle these pictures and all
requests for tame, whether by chap,
ters or by motion picture theaters,
must be made to the publicity director.
There are already on hand at the
national headquarters to Washington
firs motion picture films, two multiple
reel and three single reel pictures, and
two lets ot stereoptlcon slides which
may be had In either black and white
or to colors. The Southern division
has Just placed ad order for these
films and slides, and as- soon as they
arrive to Atlanta they will be ottered
to Chapters throughout the division at
a small rental.
These pictures show various scenes
1 activities.to F - -
— France and elsewhere
to Europe, and should M moat to tab
setter to the people of the United
States. Sene of them picture war ao-
ttvttles and others the work ef the
Red-erase In Europe.
The United States official pictures
are tateen by the Signal Corps, Photo.
graphic division, of the United States
ss&ssrSfcw”