Newspaper Page Text
SUN»AV^UNE H 1923
FRECKLES
No» i» ‘I
e to (Set Kid of
Thcie'»,»B..W*“ the slightest
--e,l of tailin#.oi youi
^ J_ Oo .. - 04 Kino ilmit.t I
Big Virgin Areas
Are Sacrificed
By Lumbermen
in making their way'through dark Pg»*| n fifc
underground paanges, unravel r i CttlUlloj
line, one end of which Ja attached p - !!*-__ n_.Ii
/to n atring nt the cavern's mouth iVIclY l\6SUIl
Then, no matter how deeply the} m «• ^
penetrate or how twisted and eon- rFOIH HUSf6 LlfOD
. fusing the way, they can alwayt . ^ . **
cklcs, r .hiii mhine—double I W^HtolGufON*—'XWtyono- K,f * ,Jr b|r ,0l,o * ln * the ,trl «. Th, M CHICAGO ^The'blescherlte snd
limpl Hdbawounco of Othinc— |iginally forested' but today there day lnto th * ■«*!v!Hee that make of peaouU for his money when ttla
4oul.li- stro»«Jtyrrirom wty drug-ure lc$3 than 470,000.000 aercsbf
rist anti apply vlitlc of it night Umber, Including inferior culled
4iui morning and you should soon and second growth and millions of
*«• that even ^no worst freckles I acre# of unproductive land. Of this
live I-ecu* to M
TIIll BANNER-HERALD. ATHEN8. fRORGTA „
P* Z_M
Five
Host' 1
apesr, while the
ij-ht. r onMlJ vuirished entire
ly It is BumK that more than
U ounce to completely
flcar the skin and gain a beauti
ful i-omplexton*
lie sure to ask for the double
itr ngth Othinc . a tlria 1s Mid un
der uunrantce of money bhCk tf it
fails to remove freckles—Adver-
ihement*
ITCH CURED
in 30 minutes with Par-a-
sit-i-cide for HOc. Sold by
ji. R. Palmer & Sons.
PATENTS •
tl. Send sketch or model to-
4ajr f*.r examination, prompt report
t'lvlce. No charge for preliml-
advice. Write for free Booklet
lank form on which to disclose
idea. Highest references,
promptness assured. Clarence A.
O’Brien. Registered Patent Lawyer.
KI Southern Building. Washington.
:awninos
ALL KINDS
Pit Up Anywhere
X In Miles of
X Athens.
Phone 1330
G. W. FARRELL
Let us show you
in
’ Ok Icm; wearing window
thadf material
A shade of Brenlin vrUl
outwear two or three of
the ordinal-.' land.
Exclusive Dealer
Bernstein Bros.
Pi
amount only 138,000,000 acres are
of virgin timberland.
“Mmlrtg” of timber instead of
cultivation cot this, natural health
as a crop. Is held responsible for
depletion of the country's timber
resources in a review published In
the yearbook of the Department of
Agriculture for 1922. The amount
at present being taken out ot forest
is estimated at four times the re
placement by growth. Morb than
X,OOOJUtH) acres were destroyed in a
year by 38,400 foc£3t fires ,and 75
percent of all lumber is still being
cut from virgin stands.
While'cleanng forest land origin-
^y was unjlfertaken to aid agricul
ture, tne demand for timber soon
out btripped the torm land demands
until now there are millions of
cleared acres idle. In Michigan, at
the average rgte of settlement for
the last 20 years, it would take
380 years to settle the present area
of cut over land and the remaining
timber land that soon will be cut.
In the the southern part of the
Lower .Michigan Peninsula it, would
take 1.700 years.
The tradition that all cut
burned over forest land, or even
the greater part of it, is being tak
en by agriculture is not borne out
by facts/' the yearbook says. “The
total area of forest lands already
cut or burned over, exclusive of
farm wood lots, that has not been
taken for agricultural us-;, has al
ready grown to 181,000,000 acres.
Furthermore, our forest land is be
ing cut over *u the rate it ubout
10,000.000 ucies yearly, and pro
bably more than half this area is
66-?hojv£-66
Taxi Service
Day and Night
in virgin forest.'
Idle ^ut-over forest lands mean
a great expense .to the community
and to the state. Consumption of
timber resources mean removal of
jsawnnls and wood working facto
[ ric&. with .consequent loss of popu
lation. im.ney and investment. Find
ing business too light, many
• branch railroads in worked-out tin
{her * sect-onus have been forced to
i!:*.coMiiit>c, and the abandonment
ot adjacent farms and other prop
CTty ha* followed.
'Jhe oipru-ulturc Depanipcut ex-
,>-rt« do not believe, however, tn.it
Jibe sgt of wo&i has be«*n Ml b-
(hind. Chemical research is reveal
ing use* for wood herctaforo tin-
j dreamed of, such as the manufac-
. turu of artificial .silk, rope, and
'carpats. The next few years, some
say, may see the us of wood on a
larg scale for the production of
fuel alcohol to replaco gasoline -and
in' addition, it is believed possible
that the. abandonment,., of now
farms and the trend to permit low
produccing land to return to for
est may In time reverse the present
run-&way reduction of forest ac
reage-
British Maids
Compete in New
Model Contests
Yeilpw.CabCo.
PHONE 6G
(lly The Ataociated Prcaa)
LONDON,— A new crane
celled the young women of fcngland
They want to become taihion man-
nequin, anil chare the niche of tfopu
lapty with mucical comedy favo-
ritea. ,
' A London n ewe paper ie conduct-
lintt
land
Read Herald
Wapt Ads.
i unpiie
I parts of the British Isle*. Thos*
• aspiring to bcccocme i»*n »» mo-
ideis arc required to send in their
I photograph.. Bhy»'cal meacure
ment., accerlptum of facial
turcH, or detailc of any .pedal
aunimcatlon* they may poaoaa.
The best I^ndon cou tourer, de
clare that too mannequin ot fe
future must poaess brains aa weU
at mere beauty and pukbirtturtt.
In thtir opinion mero prettin«*«
oi face ano grace of figure are no
longer enough for the efficient die*
play of their artistic creations. .
Dress has become so clsborst*
they say, and tht struggle for ori-
ginallity 'o acute, that too girls on
whom these creations are built up
must cooperate intelligently in the
work, and not content themselves
merely with being exquisite toy fig
ures. .
How Coca-Colk
Advertising Draws
People Into a Store
ATLANTA, Os.—Hnrfteon Jones,
Vice-President and Director ol
Hale, of The Coca-Cola Company
recently gav. thin vivid deecrtptlon
of how Coca-Cola.sdv.rtl.Ju* draws
the thirsty Intd a itorel
•Explorer, of ifknown cavern.
OPPORTUNITY
A Customer Has Placed With Us For
SALE ,
Thir ty-Shar es
" “‘of dividend paying (stock at an
,r J attractive figure.
Let us tell you about it.
.Guaranty Trust Corporation^
day Into the activities that make
us thlrnty. we need a line to fculdt
us to the right drink. Our adver
tiring is this line, starting with
national publicity . In newspipert
and nuigaslnes, running through
wall dlnplays, bulletins and
numerous outdoor signa ui
show windows and to Mings »t tht
spot in the store where Coca-Cola
is served. We keep our -advertis
ing going all the time, because II
this string Js broken nt any point
the consumed, like a man In r
cavern, may get lost and be left to
‘growth A point for. merchants to
ever keep In mind Is that If thf
string of advertising is broken a*
the point where the drink Is served
the consumer may wpnder around
In darkness and witra up pt the
town pump." ,
Dealers will be glad to learn tha<
even after tho many years of con
stant Coca-Cola advertising. th»_
Cocn-Coln campaign in IMS it
larger than ever before. The Coca-
Cola advertising policy Is that ad*'
vertlsing shall be a constant and
definite part of Its selling plan—
that dealers may always be surt
thdt they are being backed up wltk
forceful, attractive advertising tf
remind consumers to drink Coca-
Cola wherv they are thirsty. Tfu
big thing about this plan Is that
everybody Is always getting thirsty
and thus the big market for Coca-
Cola Is always ready and waltlnt
for the dealer.
LOUISVILLE FORMS
NEW KiWANIS CLUB
LOWHVILLE. Oa.—Th. Klwa.'
nis Club of Loulsvlle was organ
ized Thursday, when George Scllg
representing the liatlonal head
quarters of the Klwanls. was pres
ent and aided In the perfection of
the locnl cMib. Mr. Sellg stated
that the Louisville club Is tht
forty-third to be organised Ir
Georgia and made the 1.050th of
the clubs scattered through' out
the United States and Canada.
At the organisation meeting,
which made the Louisville club >
part of the National Klwanls, the
standing committees were named
and thrlr duties designated. The
Louisville club consists, at present
of fifty members, who are most en
thusiastic, and anticipate a great
Flub. .
year's record crop Is liarvea'.tfU,
Guy H. Hall, director of-tin"' Na
tional Institute bf Progressive
Farming, said in a statement in
which be predicted also a return
to the five cent bag In a short
time.
I “The old ftmrtUar call Of ‘Hot!
peanuts, five a bag/ will return
within a short time." ho said.
More than i|86,000 acres were
planted In peanuts last year, ac
cording to tha department of ag
riculture figures, while this year's
acreage la forecast by the Instl
tute's survey to exceed tho million
mark. Tho total yield last year was
623,607,000 pounds, valued at about
$29,222,000. 1
Increased peanut production re.
cently has resulted from the great
er use of machinery, Mr.. Hall said
pointing out that machine methods
of digging also put the crop to
market quickly.
The "goobera'*,. as they are
known, are grown extensively In
sections where the aoll Is eltner
sandy or of sandy loam, or whero
the climate or boll waovP seriously
hand'caps cotton •production. For
high quahty/of nuts the soil should
be limy and loo*e to, allow for free
penetration of the bloom pegs, the
nnts forming underground In, the
manner of the potato, the Inatl-
tote points out. ^
ECHOLS COUNTY SHERIFF
MAKE SBOND IN CATTLE
DIPPING- VAT TROUBLES
VALDOSTA, Oa.—Sheriff W. \9
Pennington, of Echols county, un
der Indictment In the United Ststee
court on a charge o$ conspiracy
In connection with the Ecols coun
ty cattle dipping trouyies, np-
pcared before Commissioner Per
ry and made bond for $1,000 for hi*
appearance before federal rour *;
Dr. W. E. Prescot, of Statenvius,
prominent phy.iclnn of toe coun-
ty, also furnished bond In the suit
of UNO on n like chtrxe The
third m»n to make bond wax Jxmei
Howell ,whore bond ml fixed •'
•Z three ot th* men Tojuntarilr
nnpeared before Commlreloner Vft
There I, a total of J# indict
ment, aiming cltteena of Echoh
county In connection with the ca»
tie dipping troubles.
SEEING ^AMERICA FIRST or GOING oABROAD
F OR CONVENIENCE AND SAFETY at finances during yo]ir continental vacation
trip, of on your European tour or trip to the Orient or any foreign lands
OUR TRAVELERS CHECKS AND IH1
FOREIGN LETTERS OF CREDIT
will add pleasure, convenience and insure you against many annoyances.
Travelers’ Creeks issued by us are accepted without question or embarrassing detail
anywhere in America, and our Foreign Letters of Credit prevent these same annoy
ances in foreign lands. . ,\ ■
You do not want to be worried while you are away about the safety of securities,
valuables, heirlooms and so on, Which you will leave at home. You can store these in
our Safe Deposit Vault for a nominal sum. .
CONFER WITH THIS BANK BEFORE PLANNING
t , - YOUR VACATION TRIPS.
Faces “Beauty Proof’ Jurors
Mra. Gladys Graham Vox la rntUmi beautiful by her fato,r-ln-law.
Albert Fueba, Chlcaco millionaire. In releettax <h« Jury to try he* milt
ifgln.t Fitch, tor 9IAMN -alienation of affection, milt. Foehn- lawyer,
sxcUUed any Juror who mlfht be ,»,y*d by beauty.
Into the Jaws of Death
* a
Plenty of Money to Lend on Real Estate
“ • ConunlMlon I per cent over
10 per cenL up to $1,000. r
HUBERT M. RYLEE
L»w -office* rbone 1676.
*95 Holman Bldg.
Athens, OeorgU
Qeorgia ^National ^Bank
EVERY DEPARTMENT OF MODERN BANKING
Dut this ke«p«r in the London :
i friend, the lllppoi'otamue, and the
when hie lower Jaw wae y»ed an a c
(THIS WAS WRITTEN BY A WOMAN)
Why Are Some Storekeepers
So Obstinate?
' I am an old-fashioned buyer of the
necessities for my household. I go to
the store myself. To me this work is
not irksome. In fact, I like it. I like
to look at the shelves so full of cans
and.packages of so manycolora^-1 like
to do this for the same reason that I '
don’t mind being in a crowd.
When in a crowd I look for familiar
, faces. When I see them I am delighted.
When I am in a store I look for famil
iar goods and when I see them I buy.
Those goods have becpme familiar to
me through advertising and I have no
ticed that the grocery men who have
the most of those familiar packages'
somehow or other seem to always go
ahead.
I went into a store not of my own
dioosing but with a friend who, among
other things, asked for a very well
known article of food which is' packed
In a can, although she did not ask for
any specfic kind. I always buy
and instinctively I told her that was
the kind she should ask for. '
The dealer overheard 'me and said,
“Madam, I never sell that article. I sell
instead something very much better
- my own brand.”
Then he launched into a five-minute
talk on why this article was better
than the one I had named. But Some
how my friend had been convinced by
what I had suggested and she did not
buy the can which the grocer offered.
And I thought as I walked out how
stubborn and obstinate that man was.
He had lost a sale, had probably taken
buy and which I always buy I know
have been submitted to the criticism
t of both competitor and consumer. Thi-
subjection to almost world-wide criti
cal examination demonstrates to me
that the manufacturer has supreme
confidence in his goods. He cannot
toll a falsehood about the things he
makes, because there are too many in
the world to find him out.
Constant advertising of any product
proves that product has stood the test
of scrutiny. Is it any wonder then why
I, as one of several million women in
my same position, prefer articles with
which I am acquainted to products
about which I have no knowledge and
about which the manufacturer does
not seem to have the courage to en
lighten me?
his first step toward losing a customer,
and had certainly lost a good deal of
time, especially since some other i>eo-
p!e were standing around waiting to
be waited on.
If that grocer had sold advertised
goods he would certainly have had the
brand I suggested and he would have
made a sale; incidentally, he would
have bid us good day cheerily and he
and we would have been satisfied.
Familiar faces are wonderful. To
me, in my capacity as a buyer for a
fairly large household, familiar things
on the shelves of the stores I visit are
only a little less wonderful, for those
familiar things help me in doing better
and more economically the job which -I
must work at every day.
Those advertised articles which I
Published by The Banner-Herald in co-operation with
The American Association of Advertising Agencies.
