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MILLEDGEVILLE, GEORGIA.
THE MILLEDGEVILL® NEWS.
FRIDAY MORNING Mat ,
THE MILLEDGEVILLE NEWS
I8SUED EVERY FRIDAY MORNING
Published by the NEW8 PRINTING COMPANY, Inc.
Entered as mail matter of the second class at the
Mllledgevllle, Georgia, Postofllce.
SUBSCRIPTION RATE8:
One year $1.50 Four months..
8ix months 75c Two months..
ALL PAYABLE IN ADVANCE.
.50c
25c
ADVERTISING RATES:
Display, run of paper, plate matter, 15c per Inch each
insertion.
Locals, 5c a line, each Insertion.
If display advertisements are to be set, a charge of
5 cents per Inch Is to be paid for composition,
and the same for all changes.
For position adjoining reading matter, add 10 per
cent, to run-of-paper rate.
For position at top of column and adjoining reading
matter or first following and alongside reading
matter, add 20 per cent, to run-of-paper rate.
No advertisement, except want ads, accepted for less
than $1. All want ads must be paid in advance.
J. C. McAULIFFE, President.
H. E. McAULIFFE, Secretary and Manager
PLANTING WAR GARDENS, ETC.
Thofe could be no better time for the people of the
South and the United States as a whole to begin making
preparations for the laying aside of surplus food stuffs
than now,
\Ve have endured the consequences of being forced to
go to war for a little more than one year and while the
hurden of such a state has already been felt to some con
siderable extent, we would make a disastrous mistake
should we allow ourselves to come to the conclusion that
me have reached the climax of our hardships. It would
pay us much more to figure ahead and conclude that It
would be a better idea for us to produce a surplus of every
thing rather than run- the risk of finding ourselves caught
jn a predicament that we could nc-t well overcome.
We need to employ every possible method in making'
preparation to face our armed enemies with a bountiful
.supply, of everything required to keep our armies and main
tain a comfortable provision for those of us remaining on
this side of the waters. No successful business man would
advise his close friend to undertaite to curry on extensive
operations without being prepared to take care of the de
mands cf an enterprise proposed being opened up by the.
latter. With this same precaution we should govern our
selves, as a nation.
Singe long before the beginning of the present planting
season a cry has gone over this nation, and the South es
pecially, to plant gardens n an extensive scale In order to
bring about a greater product!- n of food supplies and con
sequently enable the Goevrnment to take over a greater
per cent, of the staple nutritions no es^ary in carrying on
war operations. It would he hard to place an estimate cn
the actual worth of a universal movement of this kind, and
while it can be safely paid that the appenls sent out by the
Government have been met with a considerable response,
greater enthusiasm along this line would be heartily wel
comed by those standing respons b'e for the outcome of
the inlghtv conflict in which we are engaged at this time.
If we would take time to figure the number of families,
residing in the hundreds of cilles in the United States and
then follow th^je figures with an es'innte of what could be
accomplished % tho members of each household, probably
we would be awakened to the fact (hat our possible re
sources have never been torched, so to speak.
When we think of tho hardships of the people of the na
tions with whom we are allied In carrying on this war, the'
biggest war the world has ever known, it should make it
clear to us that we have not aa yet reached the climax of
what we will have to endure. Of c-urse, we are in a por
tion to make preparations for emergencies and with our in
dustries and natural advantages there should be no reason
why. we should not be ready to meet our enemies across/
the waters in a manner such as would afTord us every ad •
vantage.
Recently one of the pr'miront woman's clubs of the
state of Kansas pledged tho necessary labors of every mem
ber of the organization in order to assure tho farmers] of
that state that they need not have any fears of being un-q
able to harvest the enormous grain erbps grown in that*
particular secern of the country. Rimh a spirit as Is be
ing manifest by the wottfen of this middle west state should
be in evidence throughout this entire nation and the men
of this country, as a whole, should consider more seriously
what is expected of them.
Read the history of pnst wars; you need not g- abroad
to rake up these records, either; study the situation and
you will readlv realize the importance of making every
provision for the caring of our military, and civil forces,
during the period of the conflict in which we are at pres-,
ent engaged. As to the length of this period, who knows?
Ask yourself the question, what can I do. during my idle
moments, fo serve nty country and my own? After you have
-asked yourself this question and you have reached the an-
*wer, respond to the call.
CONSERVATION OF POULTRY AND EGGS URGED.
The poultry extension division of the department of ag
riculture Is urging producers to save laying hens until
moulting time, when they will stop laying. In other words,
market only culls, non-layers and extra male birds. By
so doing the present price of hens, which is none too high,
will be maintained and the egg production will not be de
creased. This will benefit tbe consumer as well as the
producer.
The department also urges that every family put down
eggs In water-glass for next winter. This will help the
winter food situation as well as help keep down the cost of
food.
A good method for the preservation of eggs is the use of
sodium silicate, or water glass. If the price of sodium sil
icate is about 30 cents a quart, eggs may be preserved at
a cost of approximately 2 cents a dozen. It la not desira
ble to use the water-glass solution a second time.
Use 1 quart or sodlnm silicate to 9 quarts of water that
has been boiled and cooled. Place the mixture in a 5-gal
lon crock or jar. This will be sufficient to preserve! 15*
dosen eggs and will serve as a guide for the quantity need
ed to preserve larger numbers of pggs.
(1) Select a 5-gallon crock and clean It thoroughly, after
which it should be scalded and allowed to dfy.
(2) Heat a quantity of water to the boiling point and al
low It to cool.
(3) When cool, measure out 9 quarts of water, place it
in the crock, and add 1 quart of eodlum silicate, stirring
the mixture thoroughly.
(41 The eggs should be placed in the solution. It suf
ficient eggs are not obtainable when the solution is first
made, additional eggs may be added from time to time. Be
very careful to allow at least two inches of the solution to
cover the eggs at all. times.
(6) Place the crock containing the preserved eggs in a
cool, dry place, well covered to prevent evaporation. Wax
ed paper covered over and tied around the top of the crock
will answer this purpose.
SKIN BREATHING
——
Did you know that the lady must breathe through the skin as well as through
the lungs?
Well, it must—and DOES.
But this breathing is impeded when the skin becomes -clogged by dirt or dise-
OUR
ase.
TOILET ARTICLES
M
Sti
Regulate all skin troubles and keep the skin soft, healthy and pliant—pores
open and working, aiding the organs of the body to furnish perfect health.
See us for Medicated Soaps, Message Creams, Talcum Powders, Perfumery,
etc.
We have everything you need to insure a perfect, healthy skin. {
Boone's Phamacy
THE 8CHOOLS IN DANGER.
American Schools are in danger of grave depreciation
unless the-American people face the school problem square
ly, as they have faced every other problem that has Con
fronted them. The schools are . suffering from the two all-
absorbing problems of the day—the war and high cost of
living. ...., . -tC
Wages and salaries In almost every other vocation Rave
risen pretty much in keeping with the cost of living. Still
(he teachers grind at practically the same old starvation
wages. - ■ .
If the harm done were only in forcing a- number of peo
ple to live on Inadequate wages, the matter would not'be
very serious. But the harm does not stop here. The Im
possibility of obtaining living salaries Is inevitably forcing
the ambitious man or woiran out of the profession and into
some other calling that is more generous.
The natural result must be the filling of the schools with
a lot of second-rate teachers, boys and girls who regard the
school-room as merely a stop-gap between their own school
days and a profession—nice boys and nice girls, we grant
you, but lacking much of being competent instructors. The
only possible result of this condition must ue the grievous
neglect of the youth of the land.
And Just at this crisis this country can n t afford to neg
lect her children. America has had too hard a struggle to
reach her present intellectual plane to afford to yield one
fraction of the progress Bhe has made. We have made too
many sacrifices in the name of education and culture and
intellectual and moral uplift to be willing to take "no back,
ward step. We must go on, In justice to future generations,
in justice to the ideals that have Inspired us-.
Already the complaint comes from many sections of Ihe
country that numbers of the more competent teachers, dis
gusted with the meager salaries, are leaving the school-!
room for more lucrative callings 1 . Once out, and thl^ talent'
is forever lost to the' Schools, because the channels of buai«
ness will quickly and eagerly absorb them. j
There is but one remedy, and that is for the people to
Hilt the situation Squarely in the face, and be willing to
levy* taxes for school purposes that shall put the teaching
profession up and abreast the other professions. More, per-
hixps, than on any other claiU is Hie future of "this country
dependent upon the fajthfut work of her pedagogies. We
must suit the reward to the magnitude of the work.
PHONE 396
REFUSING TO LEARN GERMAN.
There is an ever lengthening procession of American
schools that are eliminating German from their college
courses. This is an expression of patriotism that is fitting
and to a certain extent necessary.
The German language has been the vehicle for stimulat
ing German allegiance and respect for German "Kultur”
and German ideals, but we think this enthusiasm for.cut-
tiug away irom all things German may go a little too far
r. it prevents a practical and working UBe of the German,
language. It is a very useful part of the equipment of!
American men, both in war and in business, and while it
.s doubtless an excellent thing to cease taking German as
one of the essential subjects for college entrance, It should,
nevertheless, be taught In the schools and colleges.
We shall not have finished with the Germans after our.
onquest of them. It will still be necessary to come in fre-
luemt contact with them and there is assuredly no intelli
gent patriotism in refusing to ba wise as to what they are
say ing.
German will not be a dead language after the war, Just
jeeause so many who are now speaking it may have pass
ed to their reward (G:d forbid!), and as long as the lan
guage lives well educated people should know It.
We are going to find In a very few years, by the by, that
our national ignorance as to foreign languages is a serious
handicap, In fact, we are already finding it so now, and
this revulsion against the German language will soon pass.
We may tuke from it all the prestige and glamour which
has heretofore surrounded It, but we should not, because of
our disapproval and contempt of German schemes of glory,
refuse to prepare ourselves for dealings with the German
pe pie by ignoring the fact that they have a language.—
avannah Press.
HUN8 ABANDON “MAS8” ATTACK.
There is a world of significance In General LudeadortrJ
reported ordei* that German forces shall cease attacking i
mass formatiotf.” This hitherto unbending tradition of Pr
sian tactics must now “be abolished absolutely," he
Clares, because “it only leads to unnecessary losses."
ormous indeed must have been the losses that forced
abandonment. No humane consideration, we may be i
would ever have persuaded the German war lords to s r .
their men. As long aa they had a hope of gaining their o
jectlve by hurling forward wave upon wave of dmuelil
massed troops, they would oontinue to do so as careless c
the cost as though the lives thus sacrificed were so i
grass; the Prusian name for soldiers thus employed
"cannon fodder.” Evidently, the conditions that hrougl
torth the Ludendorff order were extraordinary anil imper.
five, touching the militarists at a most vulnerable point.'
Their abandonment of the mass formation is an admi«J
sion not only of tremendous losses, but also of the failure!
of the one method of attack which heretofore they f.a
found moat effective and for which the German soldier is!
best suited by both training and temperament, it was upon!
mass lormation that they depended to break the Allied line!
wh-:n they launched their supreme offensive a month i
They stuck to their plan through grueling weeks, only u|
find at last that they had flung away hundreds of thousandjl
of men without accomplishing a single decisive result. Nol
wonder Ludendorff, the kaiser’s chief butcher, hastens to 1
renounce his favorite method of attack.—Atlanta Journal.'
HOW ADVERTISING CUTS DEALERS’ SALES COSTS.
Advertising helps the denier by increasing his voluim
Bales. It does this in three ways:
ol
WITH THE EDITORS.
TAKE TO DE WOODS.
In looking over the entries for the senatorship up to date
we are in the position of the old negro church membfin
whose pastor was exhorting his hearers to flee the wrath,
to come. The preacher had gotten wrought up in his ser
mon and with wild gesticulation and thunderous tones ex
claimed, “Brethren, dar is just two ways before you; one
of deui leads straight dewn to damnation and d@ oder ono
leads straight to predition. Now which One you gwinter
take?” “Dat being de case,” said the old member, "dis
nigger takes to de woods.”—Vldalta Advance.
’ Ex-Ambassador Gerard told a story about Germany.
An American correspondent,” he said, “had his dinner
served to him one spring evening in his room at the hotel.
"The waiter set before the poor fellow a thin slice of
bread, a teaspoonful of dried peas and a slice of veal the
size of your little finger. Then, as it was getting dark, the
waiter said:
“ ‘Shall I make a light, sir?’
• ’! ‘No, thanks,’ said the correspondent, bitterly. ‘That
dinner is light enough.”’—Washingfcn Star. «
A certain Lancashire battalion on the Cambrai front was I
trudging back lrom the trenches after being relieved, in |
the small hours of the morning. Suddenly it was confront
ed by an officer, who ordered it to halt and dig n suppoit |
trench where it was. The battalion obeyed, of course, with
out a murmur, but, after a moment there came a voice from |
the darkness: “In six dayB t‘ Lord made ‘eaven an’ earth,
and then, on t’ sevent’ Lancashires coom an’ dug it all opp |
again.”
Our boys are going across by hundreds, by thousands, by
hundreds ol thousands. They must be sustained. Let ««■ |
ery American solemnly ask himself this question: "If eith
er must shifter privation, must they, or must I?”
THE
BEST CHOICE IN TOWN
In Summer Rugs
First, by EXTENDING THE MARKET for the product
Second, by CREATING NEW USES for the product.
• Third, by CREATING A MARKET for NEW products
Another most important way in which dealers benefit bv
handling advertised pr' ducts is the result, not only ol in
creased volume of sales, but of the willingness of the con
Burner to ACCEPT readily the goods when offered by the
dealer.
This CONSUMER ACCEPTANCE created by mannfao
turer-advertlsing results In ECONOMY to the denier, econ
omy of time and hence of money.
Economy of time is secured because the naate cf the
product has been standardized In the user's mind. The
customer will accept an advertised brand at once and with
out) question or argument. She knows what It Is. The
salesman doeB not need to take time to talk It up—to SELL
it. jit has ALREADY BEEN SOLD through the advertising.
The dealer needs only to offer it and the. consunier AC
CEPTS it. The transaction is completed in a minimum of
time.
Contrast this with the sale of an unadvertised brand!
The customer comes in and asks for a specific brand of
some product, which she has seen advertised in tho niag-
agines and in the local newspapers. She wants this par
ticular brand, for the advertising has convinced her uf its
superiority ever other brands.
But .suppose the dealer has not recognized the value to
himself of handling advertised brands and cannot till the
order "lie must either lose this sale or take t'me to SELL
tier the upidvertisod brand which he'happens to carry He
•must take (Ime to convince her that the brand he offers Is
“Just as good,"’ that “Mrs. Smith and Mrs. Jones both buy.
it” snd all tbs rest of the salesman's story.
Even thougs he finally persuades her to accept the nn-
advertised brand he Is the loser In not having had wlmt
she Wanted. For while making this sale, he could have
filled the orders of other customers who were whiting. This
in addition to the fact that he has sent a dissatisfied c.us
tr-mer who will probably go somewhere else next time
wherte she can get what she WANTS.
Kv£n if.a customer bias not Indicated a definite prefor
once ,for an advertised brand she will often be found to'
have,a very clean cut idea of what she does NOT whntf
when the dealer offers her an unknown brahd of question
able value.
THE PART OF THE HOG. V
“The hog is a condenser; he is a manufacturer of hams,
hash and head cheese, lard oils, hair brushes, tooth brush
es. glue, buttons, baccn, bristles anil numerous other
tblaga. Ho is a mint, and the yellow corn of our country,
the bullion, he transmits into gold.—Moultrie Observer.
OUSTIN GHOWARD.
It Is stated in an Atlanta newspaper That Upshaw in-,
tends withdrawing from the senatorial race, since a cer
tain ring of politicians in that city have bung-fjungled
Schley Howard into committing the ftlty of shying his
castor into the ring and thereby losing his seat in Con
gress altogether. It is also stated that Upshaw will now
announce lor Howard’s present job.—Lawrenceville News-
Herald. , * ■
'*
sr.i
clerkt
| tised
deplei
know
tonei
SELLING unadvertised brands requires more time, mors
clerks, more expense, than - FILLING ORDERS for adver-
brands which are readily accepted w’hen offered. And
dealers who do not value their own time h^ve leaned to
* w that they must value the amount of time their cus
era will grant them. .' * • *
A SUGGESTION.
Monroe has been visited by a couple cf negro minstrel
shows during the past few weeks and it strikes us that’
with the shortage of labor and general demand for help
these colored worthies would’look-lots better pulling the
belt over a mule than they do.paradihff about the streets in
gaily colored togs and furbelows. Certainly there 4a no de
mand for them at this’ stage of ibk game, a* theit enter
tainment offers nothing that is edifying or worth while.—
Walton Tribune..
ANOTHER BILL VET.
The political bill: Bill Harris, Bill Howard, Bljl Bur-
weii and Dill Hardwick. Bill -Upebew 4s out, but another
BUI may yet get in the running.., His name is BUI Brantley,
—Commerce Ohsetwer. *
FENCING OFF THE TIGHTWADS...
Those people who pride themselves on preventing hfeodii-
aary. Improvements in a community for fenr it will cost
theea a nickel, ought to move otu in the woods and fence
themselves in.—Dalton Citizen.
ME OUGHT TO BE AlONE! .. %
- “Wife', this bail*' tells of a man nut tn Ohtp, wfio lives bn
oatiana alone." ’.'Well, any oi*j whq Mves oh onioigi.ought
to be alone.”—Boston Transcript
. --’fcreF. -I'-'' ’• •» *
, , * JUST A THREE DAYS JOB. ,
Hancock cent? went "over the top” before noon of the
opening day or the Third Liberty (Loan campaign and about
eighty tUousarfil more. Some record to be made, but the
warts has already been done.—Sparta Ismaellte.
« EVf NiGBCATM FRO£ECTION.- j “ V T /
A Clevelander^ poeketbook turi|htJt aside a robber's bid;
lei and sav^d bln lffis^ Fill your, pbeketbook $Uh Liberty
Honda)—Macon News.
Every possible kind of Rug that any home
maker would want is included in our new and
comprehensive Summer displays. We wanted t*>
make this season’s showing the best we ever had
and therefore laid plans months and months ago
to accomplish just this. The results we achieved
surprised us and they will surprise you.
We have gathered such an extensive collection
of remarkably good rugs. Many new colorings
and patterns are here to delight rug seekers and
withal our prices arc so near to those of a year
ago that we are sure to dispose of our whole out
put faster than we anticipated, judging by our
patrons present enthusiasm for this showing.
CREX RUGS.
27 x 54 at — $1.25
36 .x 60 at 1.50
36 x 72 at — 2.00
54 x 90 at 3.50
8 x 9 at 7.50
9 x 9 al _.... 8.00
9 x 12 at lo.oo
VELVET RUGS.
27 x 52 at
27 * 54 at
-27 x 60 at ......
*r~
$2.00
2.50
' 3.00
36 X 72 at $4.00, SsjOo and $6.00
.9. x 12 Tapestry Rugs at $17.50 and $20.00
t9 x 12 Velvet Rugs at $25.00 and $27.50
AlrSmallSawr
KverfsnmejnsBmI
A
THRIFT
STAMP
,4
The Joseph Dry Goods
WE SELL FOR CASH ONLY
Cov