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A SUCCESSFUL SPECIALIST’S OFFICE I HOW UP-TO-DATE LABORATORY METHODS ARE REVOLUTIONIZING THE PRACTICE OF MEDICINE - ■"» • _ .... - ~ '~~ ' ~ ~" „ XX. ,< s —XX — I. • a * 1 iWl»■■ HFWI « a MMBaMtaEgT'y/ <- pn left fcx _..Z_i If IOU I I n«—J rW WwnßTwj >. /asgst -J mini hi in in m „ SO \ \ISMP' - J; /» ESS \ x jßag: \-'/.. .. >j&& y ■ pip; ; .; pMHM| wK—ytig; ujw* 4 I ■'• I SSLxsx IMSsal Wk I MmMMHI / /•? -- \> — : —— - ' •—A • -- p=:zrrr.—.z :rz7Prrj._-r -= ~ \ \ „ xwaßflgMi " .^j^SS|lH9H||rep/ k “®3 x l|??iwi p..„- z ' V ' I 1— rspp§ HZ* 'x ** ■ < IMIBJiHIi Kte, " -^iSljj^ 1 "" XF— J I ■ \ i I I EIH MM v ’? >r 13C. X- w ••-«> L raMr/ -,.. >. X _ JW'- i : > -> \ BH •*». ji:La - O|MMH| r • .gwnwHfflwf \J papJL IM y/A&r xxVIAL r Mww tX > iffl |l|Mli 1 ■L.xXj^PiHHHMrT ,'jw Ir^ 7 Vl^ 1 * 1j _ X/Ww \m # w -m*iMji UliiiiMfil^ 1 w- :! '^lW7 / mMflnr mImH > - ■ TBm ' 888 —. • ' ■ .. .. <rj .. ’ssswwflW <fl /jTjf i • Mkc ,> WMpx^ re ! 1 M Li ■ ” 'IS i • u lißjO i Ih k ; ■• fw aw F\Tjl ■ "BEI f ■aaojgg jw. E 0 b i W Marl ’JI MB I Sw-' . c i-'&v&r ffi <• wIMm Wf wi aSmix—- « I 111 *lll . MMbkaicA.- '■ p?i3WL O HI Sr F JSMB BBMHBBWtti ME Sj limMß Qi*. KW<y JhK>* BfeßSHjjSSjSaS|Sw * >< *** a SifirnT- TOwmaauaOMb aM&dMP*' WwS “4> w ■«« Sp«s Sr h %*K w?Wsffi p-.l rmrriffiT £s dgffaw -^*i»Wl , L< « WMwSff MSweb * ® ,ML §b it MB mmWffifl B Mw I j . /f c ( gg|| gfe •- -MB; Il I Wml i lOa sgi P’xTHar* h« / ■■KInMNM R 5 m KUBB >_' ■ ? jJW 4W*? . ?gT 3SsklWs» ' ' 1 '-/Hi mwiME^n,; ;MW p itajat IH^—Ww ■ ■ w m immbsmtjTsi wIIimMB ; ’ -I ... ■■ ———————— - ■' 11 The pictures nt the top and the bottom show two views in Dr. Baird's Laboratory, while the picture in between the two shows one of the operating robins. THERE are some doctors who con tinue to look at the tongue, feel the pulse and scribble off a pre scription for those who come to have their ills cured. But, as a rule, they are not suc cessful doctors. Certainly they are not specialists and if they are they are not successful For pie specialist these days must keep abreast of every scientific dis covery which tends to prevent and cure disease. It was for this reason tha’ Dr. Wil Ham M. Baird, one of the best known and most successful specialists in the country, went to great expense in equip ping his large suite in the Brown Ran dolph building, Atlanta, in an elaborate manner. In fact it is probably the best equipped in the entire South, and it is doubtful if there is a more completely equipped specialist’s office in the coun try. The pictures on this page give some idea of the elaborate manner in which Dr. Baird has sought to keep abreast of the times and to have every scientific equipment for the benefit of his pa tients. There was a time when some showy apparatus stuck up in a doctor’s office to make a psychologic effect tipon un suspecting patients would get by. But those who depend on such methods are not successful. People are not fooled so easily now as they once were. They demand ot the specialist who treats them the latest in scientific knowledge and equipment and it is only with such knowledge and equip ment that the best results are ob tained. Why, it might be asked, did Dr. Baird g<> to the expense to install in cubators to produce germs? And why should he put in a stock of rabbits and guinea pigs and sheep at his country place to help out the laboratory'? These are merely incidentals in the equipment of a scientific specialist’s office with a modern laboratory. Blood tests, microscopical examinations and laboratory work in the making of se rums for the mire of disease demand such things. l or more than a third of a century Dr. Baird has been doing the best work it was possible to do. In order to do this kind of work, it has always been necessary to have every modern equip ment. And Dr. Baird has always han such equipment. Not long ago he decided that a suc cessful specialist should have a com pletely equipped laboratory in order to give patients the benefit of Ute latest scientific research. When he moved bis offices to the Brown-Randolph building. 56 Marietta street, he secured enough room to make the installation of a laboratory possible. This consists now of one very large room containing more than 600 feet of floor space. The il lustrations of the laboratory show the chemical apparatus, microscopes, incu bators, autoclave, ovens, water still, THE ATLANTA GEORGIAN AND NEWS. SATURDAY, JUNE 22. 1912. w*--, * '4. HHKeEI -" ~' ' " "'~ " ' — ~ ' ®Fai-t~ i ii i iST ’ mmm "' mmi < ti ■ is* wm iw?SJj I Inti tagaHMjl LX 1U hiir» M Ofr' 'jCLuK ;: JI j|MSSsktwlp ' ■ SSIIS .7 oh nHKw9raa£??v U * MEofaMttyagLMfe tfflgS/EStff -, * •" ;Ws.S n wiaff '-H- ' JrF W '> ~l ~ *“•■ ""• / 1 ' . _ J- The top view shows a not lie r section of I )r. Baird s Laboral ory. In the center Dr. Baird is shown at his desk in his private consultation room, while the picture under this shows the principal en trance hall to the suite with an ante room in the rear, and the lower picture shows the correspon dence and cashier’s rooms. cages for guinea jugs and rabbHs and the other things necessary for a modern Institution of scientific medical research. In all. Dr. Baird has twelve rooms, with two large reception halls, and even now he finds himself cramped for room at times He has several waiting rooms, some of them private, and private waiting rooms for ladles and rest parlors. There was a time when Dr Baird ai tended to all his practice personally. But his practice has increased so rapid ly the past few years that this has be come Impossible. As a result, lie has been compelled to have assistants to help him carry on the work of the of fice. t - • The picture at the top shows the General Reception Room large and comfortable; tin picture in the center shows another one of the operating rooms, while the lower picture shows the La dies’ Private Parlor. These assistants are the most expert it is possible to secure. Dike Dr. Baird, they are thorough diagnosticians, for this one point Dr. Baird insists upon. In fact, as be lias pointed out time and again in his Interesting health talks, he is a crank on diagnosis. His assistants, too, are experts in chemical and labora tory work and with the microscope. There, are many who think a doctor can tell what is wrong by feeling the pulse, looking at the tongue and look ing wise. A doctor may do this, make a guess at the trouble and guess right. But. at the same time, he is GUESS ING. To KNOW the trouble so as to be able to eliminate the CAUSE, thor ough examinations are necessary. And to make thorough examinations, it is necessary to have complete equip ment such as Dr. Baird lias installed in bis new suite of offices. A specialist in these days must be an expert diag nostician and to be this he must be a microscopist and a bacteriologist. All thio is necessary to do good work, and good work Dr. Baird has always insisted upon, it was he who declared several times that what the profession needs today is not new sure-cures and specifics, but a more careful and intel ligent use of the remedies already known to be of use in certain diseases and more care and attention to the de tails of each case. By following out this policy. Dr. Baird lias been success ful. In fact, he has made a greater suc cess as a specialist than any other in the South. The value of such a well equipped suite of offices has been shown many times recently in Dr. Baird’s exten sive practice Dozens or patients have consulted him who have thought them selves suffering from Gout, Rheuma tism, Kidney Trouble and the like, when thorough examinations have shown the trouble to be something else. When thej were scientifically treated for the READ CAUSE, and this has been removed, their pains have van ished. It was simply in knowing how to find the CAUSE and then knowing how to remove the cause. Other physicians who had treated them had treated them for the wrong trouble or had been confused by symp toms. The removal of symptoms alone instead of removing the CAUSE of the symptoms will not bring permanent re lief And permanent, relief is what all sufferers want. As every one who has been reading Dr. Baird’s interesting and instructive health talks knows, be has been prac ticing and studying along original lines for more than a third of a century. That is why he knows Chronle Dis eases. Diseases of Men, Nervous Dis orders and Diseases of Women. A life time of study and experience has made hint competent and his remarkable suc cess indicates that he has produced re sults. Recently he has had considerable to say about Neo-Salvarsan, the great Blood Poison treatment which super seded "606,” and will be glad to talk about this to sufferers. His mono graphs on Diseases of Men and his Health Essays are interesting and in structive and free by mall In plain, sealed wrapper. Dr. Baird’a office hours are from 8 to 7; Sundays and holidays, 16 to 1 And his address is Brown- Randolph building, 56 Marietta street, Atlanta, Ga. 7