Atlanta Georgian. (Atlanta, Ga.) 1912-1939, June 29, 1912, HOME, Page PAGE SEVEN, Image 31

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SP£NCER-
hrides-to-be and brides-of-yesterday! My list was a most
interesting one. 'There was little Nancy who was leaving
the select finishing school where they had tried to turn a
h delightful little snub-nosed child into a proper young lady.
1 here was Jack who had just graduated from the high school
and whom I had been too busy to remember at the exact time.
Ellen was to marry the only man in the world within a week;
Frances was to follow suit a few days later. Hannah had
been married five years and was to celebrate her anniversary
with a pretty party. I must purchase a suitable, acceptable
. gift for each and yet keep within my allowance. It was a
most interesting list! 'There were two birthdays that must
not be forgotten. Grandmother might not see many more
and I must do my share to make this one happy. Little Don
must have one o*‘ die boy things he so desired. The several
friends who were leaving for Europe within *the next few
weeks were to receive some trifle that would be useful and
[ Visit the Orient
With Little Trouble.
$
Within sight of the Candler build
ing and just a few steps from the
Aragon hotel I discovered the quaint
est little shop—the Damascus Orien
tal Bazaar. Once inside, I knew that
my pocketbook would he smaller and
»y list shortened before I emerged
from- its atmosphere of Oriental
.(splendor.
I was very careful with my ex
pressed admiration at first, for 1 had
[reason to think that many of the
irvely things were beyord my allow-
■ nee. But soon I was able to plunge
i nto all the ecstasies I wished, for
-aw that 1 could make many puv-
' bases without fear of extravagance.
A hammered brass smoking set for
Mack, a jardiniere for Hannah's an
niversary, and an adorable pink silk
imono. richly embroidered in pink
[roses that would never fade upon
it heir stems, were quickly selected
rind as quickly paid for. My gaze
rent farther and could not resist
[the handsomest lamp I have ever
[seen. It was hammered Damascus
icrass. and when lighted the beau
iifful bowl was illumined as well as
]4ie shade. I bought that lamp, for it
i as too beautiful to lose.
' j was a ble here to replenish my
j took of "several items." I
i ought Baby Irish for so little that
I shall not tell. Cluny lace, a hand
mbroidered luncheon set. a mosaic
holograph frame, two pretty filigree
touches and a lace coat were added
to my package before I left.
I asked Messrs. Kahwaji and Saad
try it was that they could sell such
■xquisite things for such ridiculously
nW prices. Mr. Saad told me, in cm
idenee, that he expected to leave At
mta soon and was closing out his
■lock in preparation for his depar
ture.
I Secui’e Comfort With
tt'o Loss of Style.
No woman can be well dressed or
even self-respecting without a corset
of good style, carefully fitted to her.
This is conceded by every woman to
ite true, yet comparatively few know
|': >w to obtain style without the sac
rifiee of comfort. Ido know and that
i< why 1 called on my corsetiere. Miss
E. B. Davis, Apartim nt 6, St E. North
avenue, to purchase my new corset.
The Spirella has points of superior
ly not found in any other corset. Its
name indicates one—the spiral stays
vhich bend and yield to every motion,
yet do not break, rust, or assume a
UTmillitnt bend. It is flexible in ev
irvs- direction and provides a hy-
I ionic, sanitary foundation for prop-
I . costuming.
, The Spirella is sold only by spe
i ial corsetieres, graduates in anat
itjy and of the Spirella school of car
ting* Each is able to tell at a
anee which of the sixty models will
live most appropriate lor the cus
mner and is able to measure and
prove this by scientific methods. 1
-Know that in buying a Spirella cor
set I have bought my corset. It is a
corset that tits every one of my
measurements, will never prove till
finmfortable. and will improv, my
health instead of causing various
troubles by pressure at wrong points.
In purchasing the Spirella I have
the recommendation of my sensible
physician. He says it is cut mt strict
ly? anatomical lines and that u wo
man is foolish nut to wear it. I know
pt at he uses the surgical belts and
abdominal binders made by this com
pany on all women who hay had
r cent operations. He sends lor one
k>f their experienced corsetieres. has
Hie patleAt measured and fitted and
then feels assured that the weaken-
muscles will have propci sup
port and that the patient will be in
truded how to wear her orM in
the future.
The athletic girl imagines sin- must
look a frump in order to play her
favorite games. This ils not so The
I f motion —in fact in< leases the free
dom by Its resilience and pliability
(You may play golf, 'ide horseback
jplay tennis and men -wlm tn a ■ m
HL t like mine and mine fr> sb from tin
with unlirtd muscles
vlwit to my corsetiere was not
y necessity. That Is. I might lmv>
to her ami have had my
■i, ,i corset titled in my boudoir She
visits her clients just as a physi
cian does, and saves you every in
convenience. It is a case of putting
yourself into the hands of a special
ist who relieves you of any anxiety
and supplies you with a corset which
combines style, durability and com
fort.
Next time I need a corset, which
will not be soon, for it is guaranteed
to last a year with no breaking or
rusting. 1 shall simply phone Ivy 6176
and be ready to receive Miss Davis,
or perhaps one of her fourteen grad
uate corsetieres will come, but each
is armed with a diploma and all are
competent.
I Find the Staff of Life
A Wholesome Support.
Though bread had always been
the standby in our household since
my early remembrance. I never en
joyed good bread until I tried Rog
ers'. Our home experiments had
been very successful, but these en
tailed some discomfort and anxiety.
The Rogers bread is delivered in
neatly wrapped paper with all the
good of the wheat inside.
My investigative mood led me to
wonder if I could not see how this
delicious bread was made. Accord
ingly. I took the Houston street car
and got off at Dunlap street and
Highland avenue. Mr. Rogers of
fered to let me satisfy my curiosity
and to take me through the bakery.
The huge mixer in which three
barrels of flour may be used at one
time is run by electricity. The con
tents are emptied into a chute which
leads to the divider, which can di
vide 2,700 loaves an hour. Then the
rounding machine gets the dough
ready forth? proofer, where it is left
for a time to rise. It is soon taken
into the moulding machine and the
loaves are then put into the pans,
ready for the cooler. This cooler is
built like an immense refrigerator,
cooled in summer and heated in win
ter. so that the fermentation is uni
form. whatever the weather. The
walls of the cooler are five inches
thick, thus insuring the retention of
the required temperature. •
When the dough has properly risen
it is taken to the white tile ogens,
which hold 1,000 loaves, and ean be
refilled every 45 minutes. These ovens
are the finest In Atlanta, evenly heat
ed. so that the bread is removed
thoroughly baked and deliciously
browned.
The neat, busy wrapping girls
wrap these loaves, paste the wrap
pers with pure water and flour paste,
seal the wrappers, and then the
bread is ready for delivery to At •
lanta homes and out-of-town sta
tions.
The sight of the clean, sanitary
bakery made the thought of Rogers’
bread more tempting. This is the
bread supplied daily to the Piedmont
sanitarium. Elkin-Goldsmith sani
tarium. Tabernacle Memorial and St.
Josephs infirmaries, and to all the
principal hospitals in the city.
The best Minnesota and Dakota
wheat flour is used, for this flour con
tains the largest per cent of gluten.
Scientific methods are used in oan
ing, so that the full food value of tiie
bread is preserved.
Nothing could have proved more
tempting than the sight of this bread
in the making and I shall henceforth
eat my slices of Rogers' bread with
additional relish. I realise that here
is bread made as well as human
brains can effect and that all pre
cautions are taken to provide our
tables with the most wholesome
product.
I Learn of Efficiency
In Modern Housekeeping.
A close rival to the milliner's in a
woman's heart is a hardware store.
However advanced we may have be
come and however sturdily we de
mand a vote, the primitive instinct
of home-making is not to be downed
for many generations to come. Even
if that home is a hall bed room with
a lone gas jet to do service as a.
stove. ih<> woman will soon look fot
ward to the biscuit and toasted
che, «<* which she prepares there. The
gradual transition ftom the gas jet
lo the wonderful electrical apparatus
which makes cooking a delight may
be Intel esting, but fat more Interest-
j m. ATLANTA GEORGIAN AND NEWS. SATURDAY, JUNE 29, 1912.
not cumbersome. As 1 walked along the street I reviewed
this list and tried to make some plan whereby I could fill it
and yet not feel that I had made a sacrifice of a whole day
to prosaic shopping. The solution was suggested to me the
minute my eyes espied an attractive little shop off the main
thoroughfare. Why should I not attempt to do my shopping
in unwonted places'? Why could I not find my list completed
at the end of the day, by the patronage of several small
shops instead of one or two large ones? Here was my ad
venture. I fairly, hugged the bag that held my immense
list, so gleeful was I over the discovery of a novel shopping
tour. I would break away from conventional shopping and
have a day of pleasure in studying the ways of the smaller
shops. Then there would be the advantage of quicker serv
ice, perhaps, and of people who would take real human in
terest in the little woman who had such a formidable task
before her.
ing is the fact that deep in every
woman’s heart is the longing to im
prove her kitchen and her home.
The housekeepers department store
contains all the usual articles and all
the modern inventions that make
housekeeping a pleasure. To enter
the King Hardware Company's store
I know' that the minutes I intend to
spend will lengthen into hours, for
the display is fascinating and appeal
ing to the home-loving taste.
Cutlery, Community silver, cut
glass, enameled ware, shining alumi
num of Wear Ever grade. The big
stock of electric toasters, stoves, cof
fee machines, and the alcohol coffee
percolaters which insure the good
morning cup of delicious coffee are
all in alluring evidence.
Today, when the hygiene of the
home as the foundation for the wel
fare of the community is so ‘much
discussed, the bath room is the most
important part of the house. The
hygiene of the bath room is easily
attained by the use of fixtures which
this store carries. The nickel and
glass towel racks, toothbrush hold
ers, etc., and the convenient brushes,
sprays and more elaborate showers
are not articles one has to be per
suaded Into buying. Build a house
around a sanitary bath room and in
sure your health.
I am only a woman, but I could
not withstand the complete outfits
for camping. The large and small
water-proof tents, the camp chairs,
cots, hammocks, sleeping bags made
the back-to-nature period, which our
modern life demands, a, delightful
anticipation. The comforts of camp
ing are many in these days. Should
you wish to make, the summer a long
vacation you could take alcohol
stoves, Thermos bottles and even a
small tireless cooker. Then camping
would not mean drudgery to any, but
a rest to all.
For Jack and his pals was a com
plete line of firearms, tennis and
golf outfit that would aid in building
strength while making the summer a
happy one. I knew he could not re
sist the display, so made up my mind
that my belated gift to him should
be chosen by himself from this
stock.
Need I dwell on the efficiency in
housework that may be attained by
the use of all the carefully planned
modern utensils? Yet, I did think
about how one might here obtain all
the tested and approved appliances
which have undergone rigid investi
gation at the various housekeeping
experiment stations. Mr. Charles
Barnard, with the aid of his wife,
has indorsed the electric devices, de
natured alcohol for lighting and
cooking, the vacuum cleaner, dust
less dusters, tireless cookers, steam
cookers and steam egg poachers,
which I saw about me. This is not a
casual indorsement by a man who
likes to see his name in print, but is
the result of most exacting experi
ments at his housekeeping experi
ment station in Connecticut.
I Fall Victim to
Idle Curiosity.
In entering one store, 1 will admit
that I was actuated by a spirit of cu
riosity. I do not defend that little
trait of mine, yet I do know that I
can be convinced in spite of curious
skepticism that may determine my
actions.
The big sign above the window,
“Try-New-Life,” suggested such a
field of possibilities that I decided to
go in and look. Life is our dearest
possession, and the loss of strength
or health our deepest sorrow. The
name sounded pleasant, at least; so
in I went.
I rather expected to see some com
plicated, formidable apparatus—the
impression of scientific dread height
ened by the approach some seri
ious looking personage who would
shake his head at the microbes of
disease that his keen eyes alone could
see. I was disappointed.
The office was cheerful, pleasant
and refreshingly cool. The white
walls and the dark green screens
suggested the rest which I just then
realized I craved. There were no
horrors in evidence.
My curiosity must be satisfied.
What was "Try-New-Life?" The
term was an appealing command and
1 am susceptible to appeals,
Then I saw. It is a simple instru
ment of convenient size that will give
the most scientific massage without
the tyrannical services of an ex
pensive masseuse. The idea of econ
omy seemed to impress me first. Then
I saw it in operation; in fact, my
curiosity led me to yield to the offer
of a demonstration. Then it was that
I was thoroughly convinced.
Curiosity, dread and mild approval
had yielded to the overwhelming con
viction that this simple, inexpensive
instrument was worth its weight in
gold. Its effect on a person so ab
surdly well and strong as myself was
marvelous. It did for me in a few
minutes what an hour of my dally
“setting-up" exercises could only sug
gest.
A physical culturist for years and
a firm advocate of the remedial ef
fect of proper exercise, here was
where I was shown the disadvantages
of even graded exercises as a cure
for nervous troubles. When weak
ened by the strain of a day’s work or
worry, can this nervousness be re
lieved by the calling forth of more
energy? How much more sensible
and agreeable to use an instrument
that brought every drop of stagnant
blood into circulation and relieved
the congested brain. It seemed mar
velous, and yet I could see easily the
reasons tor Its beneficial effects.
The thousands of little ills and pains
that daily beset us, and for which we
know no"safe and ready relief, could
be quickly banished by the use of
this little marvel of platinum and al
luminum operated by electricity. The
nervous headaches to which one has
to devote a day of painful idleness;
the little rheumatic twinges which
make one old before his time, and
especially the reminders of sieges of
former illnesses, could all be speedily
and safely relieved and eventually
cured.
As a household article, I began to
consider it indispensable. The only
trouble would be that it might make
children Imaginative as to aches, so
delighted would they be to have their
mother use "Try-New-Life.”
In my delight with so simple a
health insurance, 1 had overlooked
the matter of price. I learned it. I
bought one and have since been an
enthusiastic supporter of all the
claims made for it. But I have lost
some of my vast store of sympathy,
for when a friend is ill and refuses to
go to 7 Walton street to start on the
road to health I lose interest. The
fact that this instrument is guaran
teed for a year and that one can
prove its efficacy before taking it
home should be enough to remove
any hesitancy.
The crowning point of my convic
tion was the knowledge that it is
used and indorsed by the most cele
brated gymnasts and physical cul
turlsts; so I knew that 1 was not
proved faithless to my old love.
I See the Working of
A Modern Miracle.
With a weight of seriousness 1 ap
proached the Western Union Tele
graph office. I have gradually be
come enlightened enough to realize
that the telegraph is no longer mere
ly the transmitter of grief, distress
and disaster, but is a constant com
fort and relief to the woman of today.
But today I sought to learn something
about how this revolution in tele
graph service had been made and why
the telegraph was able to so efficient
ly perform its great mission in the af
fairs of the day.
I had determined to send my bridal
present to Cousin Evelyn by tele
graph. This meant safe transmis
sion, speedy arrival and her gratifi
cation in purchasing just what her
needs and fancy dictated. This. I
found, was l a simple matter. I had
but to pay the company the amount
plus one per cent. This relieved me
of all responsibility and insured a
delighted reply from the recipient be
fore 1 had time to wonder whether
she had received it or not. That, with
the inexpensive ten-word telegram
which I sent to notify her of the gift,
made my wedding present a matter
of a few minutes time Instead of the
topic of much discussion and some
anxiety. ,
This important question so easily
settled. 1 thought of away to assure
Evelyn of my happiness in knowing
that she was happy. Her wedding
was to take place at 9 o'clock two
days hence. I deckled to send her
a day letter, in which I could write
her my best wishes with all en
thusiasm, for the Unlit was sft words
and the rate only one and one-half
times that of a regular day message.
The reason for this cheap rate is that
the day letters are sent by what is
termed deferred service. This does
not indicate that a day letter is laid
aside and sent when the company
pleases. It means that it is not rush
ed as the day messages are and that
you may take advantage of this in
expensive service by allowing them
to send your letter when the wires
are not crowded. I knew that Eve
lyn would be pleased to have a wired
letter from me, so I wrote it out and
left it in the good hands of the effi
cient company.
This was so speedily performed
that 1 gained courage and asked If
1 might be given an idea of the rea
son for the efficiency of the Western
Union Telegraph. This wish was
courteously granted.
I went into the large operators'
room where 250 employees are busily
engaged in efficient service for tlie
public. I saw the operator skillfully
perforating tape on the perforator,
these lines of tape transferred to the
man who passes them through the
transmitter which sends these mys
terious looking messages to New
York. , A vronderful machine nearby
shows just what Is being done in
New York with these perforated
tapes. Here the message is received
from New York and printed on tele
graph blanks ready for delivery. Be
sides these wonderful instruments are
the many others, each tickii# out
the messages which are speedily
transcribed and delivered.
The miracle of such an efficient
system of public accommodation is
only explained when one learns a
little 'of the attention paid to each
detail. The head of the Southern
division here has under him seven
specialists, each with eyes and ears
open to develop his particular branch.
There is no chance for the escape of
any feature that will produce addi
tional efficiency.
The cable service, so little under
stood by all of us, has been developed
to the fullest degree. Records have
been made that seem miraculous. But
when one remembers that electricity
eliminates space and annihilates time,
it does not seem so strange, that this
force in the hands of efficient public
servants has wrought so great a
change in the work of the world. To
send a message to London may re
quire only a few minutes time, for
electricity needs no resting place.
The fact that every man's tele
phone is a telegraph station is clear
ly demonstrated. One may just take
down his receiver, get connection
with the Western Union, say “tele
gram." and telephone the message.
With the hanging up of the receiver
one’s work is done. The specialist
at the head of this department has
not finished his work, nor will he
ever finish it, for the development of
the telephone service In connection
with the telegraph is his unceasing
study.
With efficiency as a goal all means
are used to increase it. The teleg
raphers’ school teaches efficiency free
and the students are given positions
just as soon as their proficiency is
evidenced. Every provision Is made
for the comfort of the employees.
Rest rooms and shower baths are
provided and periods of rest granted
in order that all may be able to per
form their work contentedly and well.
I enjoyed this visit and went away
with increased faith In the Western
Union.
I Find a Place Where
I May Be Pleased.
The pleasant greeting, "It pleases
us to please you," confronted me as
I entered the pharmacy of Coursey
& Munn, corner of Broad and Ma
rietta streets. It meant that my pur
chases there were something besides
the mere cash 1 paid.
The prescription department lias
proved so efficient in the thirteen
months that these men have been in
business that the old superstition
about unlucky numbers has been for
gotten. The telephone. Main 13,
brings to your assistance the skilled
services of the prescription depart
ment, headed by a graduate of the
Philadelphia College of Pharmacy.
There are four graduate pharmacists
ready to help you.
It seems strange at times that i>eo
ple are so ready to allow me to grati
fy my curiosity. I was allowed to
enter the prescription department mid
see the arrangements for the service
U h rough
the Shops
of Atflamta
v How 1
710 °o X VI a Transformed
that gains confidence from its pa
trons. The plate glass shelves on
which the medicine is prepared in
dicate the sanitary precautions taken
so that the medicine may be deliver
ed pure to the patient. The variety
of bottles on the shelves around this
department assured me that there
was no danger of the "just out" plea
in regard to any remedy the doctor
might prescribe.
A woman’s complexion is her most
valued possession. In the heat of
summer and especially In vacation
days, the delicacy of her complexion
is threatened. Freckles may denote
health, but they are not considered
one of the seven points of beauty.
Neither is sunburn an envied re
minder of happy days spent canoe
ing or bathing. A sample of New-
Skin, Skiddoo mosquito remedy, Zoz
foot balsam and the fragrant Jess
talcum powder, scented with Ameri
can arbutus and for sale only by
Coursey & Munn were purchased as
a necessary adjunct to my camping
outfit.
The bathing caps carried by this
store were very attractive. It dem
onstrated that even a real swim
mer may not look her worst while
enjoying this healthful sport.
1 always feel sure that my prescrip
tions will be correctly and speedily
filled at Coursey & Munn’s. Both
Mr. Coursey and Mr. Munn devote
their whole time to their business and
there is no likelihood of mistakes.
There Is a decided advantage in their
special delivery. It means that I can
telephone them my prescription, or
order, and have it delivered by a bi
cycle messenger, long before 1 could
get thera and back.
The stock contains a full line of
candy, stationery, toilet, articles,
soaps, medical supplies and novelties,
besides the best of drugs that the
world can furnish.
I Delightfully End
My Happy Journey.
The sun was warning me that my
day of surprises was nearly done.
The. shop doors were gradually clos
ing. The shades were being lowered
and homeward the tired shoppers
wended their way. I was not near
ly so tired as they and was unwilling
to end my day so soon, but looked
about for a final visit a suitable cli
max to a happy, successful day.
When I went to the ticket window
of the Alanm J knew that I had made
a good decision. When I went in
and sat in one of the comfortable
seats and prepared to relax and rest,
I was positive that my time would be
well spent.
The films were good. 1 became as
innocently interested as the dear lit
tle girl who sat In front and was en
joying the sight of baby chicks in a
farmyard scone. The little fuzzy
balls were so fascinating that I did
not wonder that she asked her molh-
PAGE SEVEN
’ 1 F Monotonous
DutysOf
Tiresome
Shopping
1 < Wr In to a
~ . ..
S ' v Veritable
: 'I 1\ jg i r Round of
Jg /r. Pleasures and
‘’SW ? Happiness
'—MAGAZINE SECTION
er In whispers if she might have one
to take home.
After the. little pastoral pictures
came a film of wholesome fun. No
one was hurt, there was no sugges
tion of mean pranks or ill temper, and
I could join in the laughter freely.
As I sat there I thought of the val
uable part the moving pictures have
played in the moral and educational
uplift of the modern young American.
No longer does the growing boy seek
burlesque houses and sensational
melodrama. He patronizes the nickel
show and takes away a wholesome
remembrance. Especially Is this true
today when the National Board of
Censorship passes on all films and
prohibits any that might be unpleas
ant or of doubtful desirability,
I must admit that thia was by no
means the first time that I had vis
ited this theater. The quality of the
films is so good and the management
is so watchful lest anything in the
least objectionable or disagreeable
creep in that I had grown to look
forward to a little rest here as a cus
tomary thing. Mothers can feel ab
solutely secure about sending their
children unattended to this pleasant
little theater, for the management ex
ercises the severest caution for the
protection of its patrons.
The little family group which had
entered just before me proved the
value of this theater as a cheap and
necessary recreation for those of very
moderate Income. The little mother's
efforts to have her group of happy,
anticipating children ready for this
treat, were almost pathetically evi
dent It meant a day of happiness in
looking forward to the “show” and
a day of well-behaved children in con
sequence. The tired mother had the
pleasure of enjoying a pleasant hour
of rest and of maternal joy in the
observation of her children’s delight.
It meant something to tell father
about when they went home; it meant
a dancing, enthusiastic little crowd
of babies to run to meet him at the
gate that evening. It meant the fa
ther’s beaming face as he listened
to the stories of the films. It meant
a tired, joyful, sleepy-eyed band of
slumber tots that took their good
night tucks and kisses with a smile
as they asked: "May we go again,
mamma?” Was it not worth while?
I had almost lost myself in reverie
while looking at the pictures, but
here I had to stop. I heard Billy
Beard. He sang so well and with
such originality that I was forced to
devote my whole attention to him.
Well, I had had a happy day and
the ending was appropriate to the
tour of delight I had undertaken with
enthusiasm In the early morning. I
felt contented and rested by the
thought that it had been a success
ful dav in which I bad had new ex
perlem-es and added to my humble
stor. of knowledge while performing
it necessary duty