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H LOZIER SIX
COMPLETES LINE
Latest Creation of Engineer
Perriii Embodies All
1913 Features.
\ "I n v wof i’act fll’ At , t.i.i
hail nothing but ailvitiic. ariimum-.
Hunts regarding mir ’Light Sir.’ w< .i ■
more than agii vably su. pris< I a t .
enthusiasm which has b<en slm v "
Says Milling \<n.ll>b of 1...
zier agency. "Tin addition of this
model makes out !in< quite lunipj-ti
and lias filled ; long felt want
••Tite 'Type 77,' as tin new m.-mm
of the Lozier family has b. . n .ie-ig
nateu. is latest creation o; ihi
Lupin ■ John <1 Perrin of tin L>zi.
Motor Company. of lutroft, i..|
bodies ail tie latest features in nuto
mobib const ruction. The nioto I.
the new economical 'small h<>:'< anil
Jung stroke' tyf>e, a design which, on
account of its exceptional power, flexi
bility and eeonomle.il properties, is fa-'
impplanting all others in the minds of
most of the prominent European <!,•-
eigne.'
‘Ty | 17 '.x ill.. calb than
*t,he Lozier with which ail motorists are
b' familiar, will hav> the same symmetri
cal lines which L vi always made tin
Loziet distinctive and in addition to
these lines is lifted v itli the new t earn
line body.' the int. ,-t conception in body
design at the Lozier factory .
"In designing this ear Perrin and his
associates endeavored to giv. to tile
American motoring public an automo
bile which would Im exceptionally light
at i • and yet have tlx po
speed ami endurane' niyessary for
work of any kind.
"This ear is tile product of th
years of careful study and .-x| • rimeut
ing by Perrin and now that h. has ~.
complished hi.s purpeo in such a • .iti.
factory manner, in will spend tin text
three months in llurop. making fu
tiier search for design or suggi stion
that may imp op. th, L»-zk
•'Before leaving for Euiop. periin
was notitled that he had bi on iHi eti d
x;ice presld* :■! of the Society of Auto.
.üb'lv Engineers."
I GRAMM TRUCKS ARE
USED IN NEARLY ALL
PARTS OF THE WORLD
"It’s a -mail old world, after all,"
says G. \\ . Bennett, vim presiden of
the Gramm Motor Truck t'omp.iny, of
Lima, Ohio. “No matter how tar away
a person may got, hi is certain to find
products of his home country, either
itman or matuif.ot u . .1, which rb mi
m of this fact.
-"Gramm trucks are to I. found in
mo.-t every civilized country on the
obe where the transportation of goods
id persons is tt factor. < >n> firm in
I'lanila is using twenty-ll\a Grunin
ri el tic les now ami ordering others at the
late of about two a month
“J
' evet fl . th< • using out
product to replace their old system-, of
horse delivery.
"Brazil. Venezuela, Cuba, Porto Li.-o,
i • trails. 'am
' ■ f" i ign i ountries huxe long im . t>e
i c..m. accustomed to seeing Gramm
v'ti tul s replace horses hi the hauling "t
niefi liaudisi- and pa.-«eng< is"
OVERLANDS ( ROSS
SANDS OF DESERT
LIKE ARABS CAMEL
■
. is th* flame applied t" an < Herland
touring ear belonging to E I'. Saw y e:.
of Cadillac*. by an enthusiast:, woman
niotoritt of Toll do.
"The cur made twenty-six mil-- a
I three hours, through soin.>of -,h. worst
; Hand 1 oversaw, ni ar < adiikn, ii<.iu
ly.” writes th' fair motoiist to G. \\
Bennett, vic. president of t>. wi g .
Overland < 'ot t .u.y
“There wasn't a foot of tit,' .mmm. y
hat wasn't typi.nl 'Mix-pig.in .i<-s. ;i,*
1 nd any one who has .-. t -n im t.o k
'nr wastes of ilia: ■ • ui<*ii kr.ox,- 1':.,;
>. it means sand to the hubs, at ,i.i t m.
| and occasional boh - tlm, e«> mbl.-
t lotbing so much as tin bottom!. - m'
I
FIRESTONE COMPAW
MOVES TO HANDSOME
PEACHTREE ST. HOME
. , At y li'. Wist, matia-. :. c I- 11, -,,
PJM 1 !. and Bul'b.-i * ’.mi .ox, mm„ . u; .
'.by tile recent tile in tin- Bi.-, k Um',
’frig wbh.lt desttox.,' praett-.il'y
fcntiri stock of good-, l.a;, nmxed from
the old pi.o * a: .' Auburn incim, and
opened up at . 11.I 1 ...-Lit, , st.-, it
with a carb.,,., -’.:p,m ;i; ~f l-'i■ r
tires and a ...a - ;
ner-ded by th. ~f topav
iji-.sidi s ids tew ..;tiay of lire-. \|r.
West ha.- in 5t...., ~ -..- f U n i ~t
inner tut., a and rlm> ot , -... lap-.s- i
The new |. la, ' : ■ .. I py dto -. *vi
his former ;,,.tt ■ el,- ■ a 11„. -aim
*
been the . a,-. .
The Pea. hl •. . .'mm. ~fi>,. I-', , ,
tire is ni'i.-t attrm-tix.- ami rea ,x aa im
provenient on ;form. i , . , . ,
of tip- .Atlanta ig. n.-x.
i
•
NEW STUDEBAKERS INTERESTING |
HUF —
I'he .Six iif the I'll 3 Studebaker line.
Cars Equipped With Self-
Cranker and Six-Passenger
Bodies.
• lii'i i i it- < xp' iis w. i < .mt* nting
til.- la< k of i ikiiiL' liovvltj in 1li«* nt \v
< !'»!> <•?' niot«»r tn . tlonu • •:.!• the
Si n<n . >.t I.- r < ’•.rp •• .1 ti-n w'uli a f<atun
sp <»l»\iuiisly good tine • \«;j. on* is
\\'•n i- i ing \vh\ it ha-n't b< < n in n< rai
us<- for year-
The iniii>\.Uloii a- . line Air i!lg< -
inent, \ i- h. whiL ae. .auino- aling six 1
adult j ng« inst' atl <if the con- ■
\ lit it•!i.t i li\ e, pi • - • Ills 1 akis’.i, greeeful •
. 1 • , i •■ 1 • .litm |»y |
P<»\ver. <i, four-rassenger types.
The up'. StuC haki r hod\ i.- narrow
grata fill ai -i long, .Hid avoids tin- high. I
Haring i a, <ll Tho anip-lt room in
tii* L'liii' an is <>. ■ iijii. <1 h\ four forward
faring .it-, tin front pair of win-h,
V.'hmi Ihil in 11 •■. fold coin| o li> and
pivot against tile sides our o iln wax.
Thi--’ l»od\ will In* 1 ,< st tndiiitl - 'juii -
fluent o. both th- st inii't.akei- ?, > ’ md
tbi' St ud< haki' • ’•Six.”
\not!i Si ild- i.,1 lx- 1 tio\ *’l..\ i. .tn
electric self-cranking *nd lighting <u -
\irc. declared .. marvel of |.<>v. r. sim
pli< it\ and cernpat-uu-sh. This dm ic.
- <is \\ ith tii’ - iiivi<*r I»\ 1 m an- of a
I.main, W li< n Ih. t .tr running
l -‘*' ’l* ct rir • I apapi tiis .Hoi\ up cur
rant. T . . anLiug opt ration is go\
’•> >• d h> ; 1 a I.'.- .h im-;,.-.' :<> handle
on tlir steering column. W ith thi- <■;.
U- I ' at. -w . ..1 , h m.ior . ,mk
tli« rar indciin :imx f«»r .1 half hour, if
n BSHI’J !»p< if MI
per minu.
s< ' ■ M.ln.t :• • ILII-< >| I ~ , t , • 1 ,11
tin* new line t-nahh Studebaker deal
•Vs Io Hl' rXt'iX p'ssihlc \\ ;nt (l s (heir
custonu i
•The Slu-11'...ikt! _•;.• m M tr.'mt.H-
ilously capable <ar, m \eloping w.<nd»l
/
outlay for supplies; < (>s .\| r itenson.
•‘ln workm;m-hip an i mat-' ial ii i<p
pcsents the V< best efforts of tiie
Sl ml< ILI k I . .101
'The , i i „ „i, tour .
ling car. liilt.i with ex < r\ -onxeiiienc
-1 and ( -miftiri. Il is rem irx.ibly Huht tor
' • p"w er, ind Ims gone
th .mm (he tom lu -a >m t of tests with
il\ ing e.do
I'-’ Six' .-m <>. 1,: in - i w .t.i I.\ <r\
X
No-Rim-Cut Tires
10% Oversize
A Million a Year
7 his year s sales on Goodyear tires will The Final
exceed a million casings. The present aver- m r -p .
age is 100,000 automobile tires a month. VV inter 1 reads
1 hat breaks all the world’s records. Yet the demand has T e !iave , now met our highest ideals
compelled us to increase our capacity to 8,000 tires a day. tread. ' luons a peifect non-skid
All because these tires—after 13 years represent the It's an extra tread, made of very
last word in tire making. tough rubber, vulcanized on to the
Our patent type the No-Rim-Cut tire end. forever "ti!*/
all rim-cutting trouble..
And our 10, oversize, under average conditions, adds to V” ro , ad s « rf » ce countless edges
25 to the tire mileage. dog grip S ’ gr “ P W ‘ th “ bUll *
Since the vogue of odometers since 1909 our tire sales *- a <. h block widens out at the base,so
have multiplied 12 times over. Because motorists know the strain is districted over the fabric
now-by measured mileage -what the Goodyear economy “ proXJ*'hive b~n
m ‘ an ’« perfectly solved. One glance will
lour own odometer will sell you these tires when you ‘iarewitl VhW’V, noQ ' skids cutu
once let it make comparisons. pHrt in ' t ' ltlon '
1 Write us for the Goodyear Tire Book. Come and see ~~
THE GOODYEAR TIRE & RUBBER CO.. Akron, Ohio
No-Rim-Cut Tires
ATLANTA BRANCH. 223 PEACHTREE STREET With or Without
/elt puuiie aw £ls and 797 Non-Skid Treads (89 s)
The Atlanta Georgian
Automodih Departmint
..nt by Stink-baker. Like the other cars
■ I th” line, it has received a. thorough
It- 11. xibility is wonderful. Ii as
[lords the -ame comfort and conven
[ i< ii* .- as I he *;;a.' "
’l’h' thr. e new Studebaker cars have
similar radiator contours and are iln
m■! witli .lark "Studebaker" blue
chaasis are black, bright parts,
nickel All have lohg-stroko motors,
ed with a i onstant-levi 1 systi tn
"I 111hricalion, a feature of which is a
. iglb ,'iaug' on tile dash, through wl.ieh
tin oil Hows constantly. A fore-ahd
■ ' ' ' <iex i. . ,» unlfoi m on all
model-. All are equipped with
deiimuniiiblo rime .any ing Goodrich
" ‘’y ,'l I 1... tla Studebaker
" >( 34k4 ,or t,lf Studebaker "35” and
SixC 11 ’ ' " ' ma: ketftd witli full I
| AUTOMQBILE NOTES
Bake Sales in both the truck and
pieasui. car departments have under-
■ th.' gicatc-' increase this year in
ii'-' hisiory of tlie company, and every-
‘ •ig ] "lnt.- to 1913 as a period of un
pr< . edeiilvd al. development for this
com pa ny.
Th. r. is a great demand for tile m< -
I'iium ized car. according to ;he state
ment of it. H. Losey manager of th 1
Atlanta I'.uick branch. “Without re
gard to t>riee. ihe medium-sized ear is
vorite, saiil Mr. 1.0-. y, ■ it has
been proven th. most practical from
the standpoint.- of maintenance and
■ i ' "f i ...ii, Tla man witli un
limited money is turning to tins ear. as
nimby ed people as a rule are practical.
That is the way a majority of them
m quired their w e.iltil."
Tile formal appeal of the Central
Auto I'ompany of Grand Rapids, Miell.,
from I ae dex-islon of the referee in the
r. liability un of th< Grand Rapids Au
tonioiHl,- hilt, held * letober 21 to 24,
1912, inidi i - offi< ial san< tlon grant No.
.732. in penalizing No. 7 Cadillac two
points under rule MH of the 1912 eon
i i. st rules Im- tlm raising of tin hood of
the di while in neutral control at
K i ■ ' » i M l h . ot, October 23, by an
indivi iial v. ho was in no wise eonneet
i ibe tom . wis ox.mile,] and
of tli. referee affirmed.
I :■ ' '"ey - Mitel: Company of
''h . co and th<- Siutz Motor Car Com-
. .luip.mmi. including self-starters ano
"Jiffy" curtains, the Studebaker "25"
it .«X's, lie Studebaker "35" at $1,290
in ! tl>" Studebak. r "Six" at $1,550.
Ti.. relationship betw.en the cars is
emp . - z-d to an unusual degree in a
s- lie, of interchangeable features. Cyl
inder : Izee ~i ti,.. "25" and “Six" are
identical. The "Six" and the "35" em
ploy tile same chassis, back of the mo
tor, it' hiding the full floating .e. r
axle.
'l’h. stu I baker plants are completing
the work of furnishing branches .uul
dealers with a full sample line a task
involving the i.roduction of 7,500 cars.
I As soon asaii arc supplied, delivery will
Ibo begun on tin thousands of retail
oriiers f,.r tins, cars already on the
hooks of tin- corporation.
pany of Chicago, respective entrant's
of two i'oey-Mitcholl and a Stutz car in
tin “Around Laki Michigan" reliabili
ty run ot tile I'liicago Motor club, lield
October 21 to- 1512, under official
sanction grant No. 50f>. Were disquali
fied and suspended to June 1, 1913, for
violation of rule 52 of the 1912 contest
rules in failing to r-port for start or
presi nting- satisfactory excuse to the
ref. . . .. for sib li failure, after having
signed ti;. official entry blank of the
toil:'.
I’or violation of rule 75 un advertis
ing tie performance jof the Moline and
Stave--i "liieago ears. niiii" nartlci
pat.-i in tiie "Armind Lake Miv liigan"
tour, conducted ae a grade 111 non
stock run, as being the performance
of “stock ears," the Moline Automobile
Company of East Moline. 111., and the
Slaver Carriage Company of Chicago
w i re d isqualifled .mil suspended to June
1. 1913.
The responses from commercial or
ganizations to tile invitation of the
A. A. A, to send delegates to tile Eed
eral aid gathering are pronouncedly fa
vorable from every part of the I’nited
States-. Tib Commercial club of Great
Bend, Kans., takes the lead in actually
naming its d> legation, Ered Zutavern
md W I’ l-’eder having been desig
nate,! Many of the largest chambers
o’. ' • and boards of trade in
thi country have promised to be prom
im nt in the convention.
TRUCK BUSINESS INCREASES. 1
In t ie . ountry-wlde substitution of |
motor trucks for horse-drawn vehicles j
in commercial Helds, the approach of
winter sees an increased activity on the
part of large concerns in protecting
themselves ..gainst delays Incident to I
cold weather traffic conditions. Prepa
rations for holiday trade also has had
its effect on the motor truck business.
MT V..
—the Secret of this
Rich Luxuriousness
Ihe Master Strode in Body Building is Embodied in i he Hudson
Limousine and Coupe—the Achievements of Noted Body Builders
THE secret of such richness lies in the fact
that this year we build 10.000 chassis. .\
year ago, when we produced less cars than
we do now, this extraordinary luxury and
distinction was not a correct commercial
equation.
, But now we build 10,000 pleasure cars. We
do not know of a maker of high-priced limou
sines who builds over 2.000 pleasure cars,
and there is but one who has readied that
output.
Building 10,000 chassis we buy materials in
ten times the quantity that the average lim
ousine builder does. For his production is
small—material cost is heavy.
Certain parts of the HUDSON limousine
and coupe —the exact duplicates of those on
the highest priced closed cars —we purchase
for half what the 2,000-output maker pays. It
is not wonderful then that for approximately
11750 less you can get the same thing in the
Nftr HUDSON “37” limousine that last year
you were forced to pay §SOOO for.
Recognized artists in designing beautiful
bodies —men who created §SOOO and §6OOO
closed cars —were employed to build the
HUDSON limousines and coupes.
FULTON AUTO SUPPLY CO.
Distributors
56 E. North Avenue. J. W. Goldsmith, Jr., President,
- ' 1
jSi QNF.of the important features in the Mitchell car for 1913 hL
11 is the long-stroke, T-head motor; and the most important point St
|ss| about the motor, aside from perfect materials and construction, is the SJ
SSF length of the stroke. S'
1 We make our motors with 6- and 7-inch «roke; long enough for the highest. efficiency h» *'
power and flexibility; and not too long Everybody who knows anything about ft knows that
long stroke is best; but ‘ long” doesn’t always mean long enough, we are willing to say
exactly what it means in the Mitchell; 6 and 7 inches.
There are plenty of other good things tn say for the motor; the stroke is not only
long, but it’s powerful; it takes the car along over any sort of a road. The Mitchell
1913 it built to keep going; if t a car for the man who can’t afford to make a mistake.
Long wheel base; all moving parts endowed; every movmg part gear dnven; long-stroke,
Sh T-head motor; 36-m. wheels; tapered spokes; Mitchell special seven-eighths elliptical
IQi springs; left side drive; center control; electric self-starter; complete electric lighting system,
Im! s mohair top; ventilating windshield; Firestone demountable runs; Jones speedometer; ISI
Bosch ignition; Timken front axle bearings; Turkish trimming. ijS..’
S& Now, think of sonrethingjif you can, that is good and isn't on a Mitchell cat, | U
HERE ARE THE MODELS AND PRICES: T '
l-pxwenger Six, 60 H P-, 144-in. wheel Ivane, 4|s i 7 in. stroke, T head motor, 56-fa>. wheel* , $2,500
5-pasrenger Six, 50 H. P., 152-in. wheel base, 54$ x 6 in. stroke, T head motor, 56-in. wheels . 1,85®
J-passenger Six, 50 H. P-, 152-in. wheel baae, 3|» x 6 in. stroke, T head motor, 56-in. wheels . 1,850
<-passenger Few, 40 H P., 120-in. wheel base, 45$ x 7 in. stroke, T head motor, 56-in. wheels . 1,500
J- passenger Four, 40 H. P , 120-in. wheel base, 4J$ x7 in stroke, T head motor, 36-in wheels . 1,500
Deo/ers et-eepWAerr ™ November de/IVory
! Mitchell-Lewis Motor Company, Racine, Wisconsin <
■raaA... FUw Y««k PbOad.lpU. Allan*. DUU. Kaa»M CMr Laarfea l>«.
MITCHELL MOTOR CO. of Atlanta s A ~c h„ e . Slr „, g
x & I A
“30 ' Touring Cnr ’•
Touring Car • two sizes
“GO” Tourin^Car*six cylinder
Vu The Company v ▼ |
120-22 Marfctta,St.
WHITE
GASOLINE
MOTOR
|(B|
t Mechanical Perfection How Secured
A ND the mechanical perfection of the car
* k is taken care of by this fact : it is the
creation of 48 picked engineers from 97
famous factories of the world. These men had
a hand in building over 200,000 automobiles.
In creating the 1913 HUDSON cars they
worked under the direction of Howard E.
, Coffin, America’s foremost designer—the man
who built six cars, more than any other
engineer, and never had a failure.
, < )ur closed cars are electrically self-cranked.
They are electrically lighted, and have a full
complement of lamps, consisting of beautiful
dome lights, running board illuminators, head
lights and side lights.
If we were to describe these cars, what we
would say would be identical with a description
of the highest priced closed cars. By building
10,000 chassis instead of 1,000 or 2,000, the
New HUDSON “37” limousine is §3250. The
large output is responsible for the saving of
$1750. And the only absent thing is the un
certain something suggested by cost alone—
a quality that does not signify true value.
May we show you these luxurious cars?
They are the Masterpieces of America’s great
body builders. Come and see them at our
Exhibit Rooms.