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I HEAItST'S SUNDAY Ail ERIC'AX, ATLANTA, GA., SUNDAY, MAY 4. 1913 ATEST DECREE BY EVELYN WREN NTER this si ore, l»uy a hat and y r o away satisfied. With 1 lit 1 approach of warm weather, millinery is holding first place in he hearts of Atlanta women, and a becoming stylish hat is <d paramount interest. SMITH & HIGGINS 254 Peters Street B u UY your becoming hat, but do not forget that a hat a lone cannot makea well-dressed woman. Your hat will not prove a pleasure unless you have a suit to accord with it. The hat may be the latest French model, but it will not show to the best advantage unless the suit with which it is worn conforms to style and good taste. There is an individuality about a tailored suit which can not be obtained in ready-to-wear garments. The mode of the moment is realized with all ex treme and transitory touches replaced by the personal touches as prompted by the good taste of the wearer. A suit tailored by Hays fairly breathes the individuality of the wearer. The materials this summer show some of the old favorites and some new colorings. Bengalines, horizontal weaves, brocades, eponge, serges, basket cloth and ratines are used in the many tones of the popular blues, purples and yellows. Stylo that is what W. C. Hays guarantees—and. with the style, entire satisfaction. Ask a Hays customer. Take her opinion and then go to Mr. Hays prepared to take advantage of the special price he is offering. During the summer season, from the tirst of Mar, a special rate vvill he made. Those who know the quality of a Hays suit can appre ciate what a splendid opportunity this is to get an indispensable garment. A Hays suit always looks well and gives to the wearer that pleasant, sanguine feel ing of always appearing at her best. It is the pride of the owner, and wins for her so much sincere admiration that she firmly resolves never to let any one but \Y. 0. Hays make her suits in the future. And slu 1 usually keeps her resolve—for once you have worn a Hays suit you are a Hays adherent for all tailoring. Tailored suits are indispensable at all seasons of the year, but never more so than during the summer season. A vacation trip demands a stylish suit, many afternoon affairs can not be attended so appropriately in any other costume and a woman is at her sartorial best in a well-fitted, becoming suit. A Hays suit meets every demand. A Hays suit is a lasting satisfaction to the wearer. •p HE little French Shop, in F rench gray and old rose, contains hats for the artistic woman. The new colors are just* a bit more attrac tively used, the latest flowers are given the prettiest position and the feathers are placed just so that they seem most feathery. At least that is the opinion of a woman who buys all her hats from Ann de Leisz. Paris hats made bv a Paris j milliner is what Atlanta has ready to offer at 1 67 Peachtree Street. Ann de Leisz 167 PEACHTREE STREET Large hats trimmed charmingly and made too fascinating tor the average woman to resist—tailored hats for the busy woman—hats for every Atlanta wom an—they are all at Smith A- Higgins’. A sale of white heron aigrettes will prove a decided advantage to the wom en who appreciate the artistic fashionable value of these dainty feathers. 1 hey are popular, becoming and beautiful, a trio of qualities which is irresistible. Now Is the lime to Get Ready for the Summer The early spring styles have given wav to the more picturesque summer style and large hats have replaced the early small models. A large stock of leghorns, hemps, milans, Italian straws, peanut braids and panamas in the latest shapes and sizes gives opportunity for satisfactory selection. The beautiful flow ers, perfect representations of those picked in the woods or garden, the soft velvets in a great variety of colors, the unusually pretty ribbons in modish tones and the more than ever fashionable ostrich feathers make a becoming hat an undoubted consummation. Tt is no longer that women desire a mere head covering—they demand hats that will bring out their best characteristics and suit their tastes as well as their requirements. Hence they must he given an opportunity for selection. White, blue, pink, any of the fashionable colors—hemp, leghorn or milan flowers, rib bon or feat hers—they are all here ready for your interested inspection and ultimate selection. If you come, you will purchase. If you wish a pretty hat to wear with this summer’s dainty gowns or the stylish tailored suits, come. It’s easy to buy a hat. if you just know how. Now that you know, the pretty hat is almost yonrs. All that remains for you to do is to select the one that pleases you superlatively best. Just get on the Walker Street ear and step off right in front of the door, 254 Peters Street. Your.hat is there. A Tour of the Fashionable Shops / T is interesting to see how At lanta has become ft veritable fashion tenter, a little Paris as to style. There’s a reason for everything, and J was determined to find the reason for this. Womanlike, 1 began my investi gation with hats and nearly con fined myself to the pleasure of see ing the alluring beauties which are shown In some of the Atlanta mil linery shops. Many times have I passed the lit tle gray shop on Peachtree Street and wished that my day's work had not made the hour too late for any thing but a glimpse at the hats through the glass. Finally I made up my mind I would look within and satisfy my longing for an ar tistic hat. The little gray shop is presided over by Miss Ann De Deisz. French . by birth and French in her artistic feeling. Her hats show her person ality better than words could de scribe it. The hats are charming— need I say more? Gentlewomen patronize MIps De Leisz and appreciate the quiet, ar tistic utmosphere as well as the pretty hate. I visited a rather unobtrusive shop, just above the Southern Suit and Skirt Company. If you are not very careful you may pas9 by and that would not be fair to yourself. But there is the little doorway at 43 1-2 Whitehall Street, and up a few stairs you climb, little dream ing of what a feast your eyes are to behold. It is the personal interest Mrs. Dobbins takes in her work which makes her hats desirable. They have the added attraction of being extremely reasonable in price. The ostrich plumes are in profusion and the eyes wander from one beautiful feather to another, ready to decide that there is nothing prettier than the graceful, Huffy plumes so fa vored this season. Mrs. Dobbins uses only the best flowers, probably be cause she so enjoys nature that she feels that she must have the finest representation. The Kutz shop is near by, and here the air of refinement is evi dent. The hat^ bear the stamp of refinement, and the gentlewomen who assist you In your purchases do so in the most helpful manner possible. The midsummer bats have the usual Kutz style—the style which has made this store so popular with the well-dressed womeifl of Atlanta. This pretty shop at 38 Whitehall Street is the best friend of many women who appreciate modish headwear. To enter her bower of loveliness is the most pleasant rest from the trials of a busy, hurried day.- The purchasing of a hat becomes the most delightful, thrilling act of your life. It Is a good thing for Atlanta that 1 am not in charge of the Buchanan shop. I would never, never sell one of those beautiful creations. I would selfishly keep each and every one to wear .myself, to look at as a work of art or to hand down to future generations to show what was accomplished in the year 1913. All the best dressed women of Atlanta have probably either pat ronized W. C. Flays. 712 Grand Building, or planned to patronize him in the near future. He has many friends. for each time he finishes a suit he turns an ac quaintance into an enthusiastic friend. His suits this season are made with the same care and the usual good style. Needless to say, they give the satisfaction which only a Hays suit can give. You see I feel that I can speak with more or less authority in re gard to a Hays suit. 1 wear one. When 1 have donned that suit I feel equal to the Princess Louise of Germany. That’s a mighty nice -feeling to have and I surely appre ciate that Hays suit. Mrs. C. H. Smith is at 115 Peach tree Street, but that is by no means all I have to say about her. The new saffron yellow is dis played in several of the new r est hats. This color is cleverly com bined with black to make stunning models. There seems to be a huge task In front of me when I try to describe the pretty hats I saw here. There are so many of them that my vision did not remain very clear and specific. T remember well that all the new unusual colorings, shapes and trimmings are in evidence. Smith & Higgins is a little far ther away, but you are compensated for the short trip on the Walker Street car. T find the hats which await me so fascinating that I re joice In having taken just a few minutes' more time. It was at Smith & Higgins’ that I saw the prettiest white heron aigrettes. I set their value at about $15. hut the price is much lower I shall not even so much as whisper it here, for I fear you might be inclined to doubt my word. Perhaps the rea sonable price of all the hats is what would appeal first. It is astonish ing to see the splendid values which are given. There is no need of wearing an unfashionable hat when Smith & Higgins have so large a stock from which to select. Atlanta has her Hetty Green in the person of Mrs. Sarah S. Frye, who has for 25 years been quietly amassing a small fortune on what is known as the Frye corner, in the S. S. Frye Millinery Company, Ma rietta and Spring Streets. She came to Atlanta equipped with only a desire for a chance to learn things. How well and truly she has applied herself to the les sons she found day by day is most clearly shown by the name she is often called—Hetty Green. This name stands for her success and ef forts to help young women to help themselves. She has radiated help and upbuilt all around her. Mrs. Frye is now turning her attention to a farm for boys who lack suitable homes. With 300 acres in Rabun County, in the midst of the United States forest preserves, she is working out a plan for mutual in terest with boys who need a good chance. Asked for her plans, she states that they are immature, but she hopes to establish shops for the manufacture of wooden ware and under competent teachers un dertake stock farming and garden ing. Mrs. Frye Intends to make of her boys men that will make the State of Georgia proud. RS. E. M. BUCHAN AN’S millinery shop is a cool, summery bower of immaculate aspect. The hats! Beautiful, fascinating and becoming---the ^rW that thrill a Woman s heart with delight and envy. Hats which arouse artistic feeling and a craving for the beautiful. A Beautiful Woman Needs a Beautiful Hat. A Buchanan hat would make any woman beautiful. It would be suited to her type, gracefully becom ing and a delight to the beholder. The imported models are chic and novel. The Buchanan models rival them in dainty, unusual touches and in the artistic adaptation to the piquant beauty of Atlanta’s women. .Picturesqueness is the noticeable feature of the lovely midsummer hats. The graceful drapings of rib bon, lace, chiffon and velvet, the charming little nosegays of dainty flowers or the artistic placing of a single large rose revive memories of cherished old family portraits or Watteau groups. Even the price is suited to the strong appeal Buchanan hats make to the delighted observer. For the midsummer season the prices are lowered so that every woman may enjoy the Buchanan hat which she most admires. MRS. E. M. BUCHANAN 342 EDGEWOOD AVENUE c 9 HIC millinery—Kutz. The synonym has become popular in the minds of Atlanta women. There is. a woman in Atlanta who is often called “The Beautiful Lady,” with justice, by those who do not know her name. This lady when asked by an intimate friend for a secret of beauty said, “Hats.” Her hats', may it be said, are always fashionable, always becoming and always ad mired. “When I desire a hat which looks Parisian, feels Parisian, yet lacks the Parisian price, I go to the Kutz shop. Therefore, I patronize the Kutz shop exclusively.” This is the advice of one of Atlanta’s finest women to her most intimate friend. This she says is her only secret of beauty,—a becoming hat. Yet she is universally admired, and many envious eyes follow her when she enters the Whitehall shops or attends a Peachtree social function. The Kutz millinery shop is keeping up its reputation, even adding to it, if that is possible, this summer. The midsummer hats have the Kutz touch, the Parisian touch, the quality touch, which all Kutz hats bear. Quality hats-—Kutz Hats—Enough said ? KUTZ 38 WHITEHALL STREET T 2 HIS is the cosy shop filled with beauty. As one of the enthusiastic little saleswomen says, “They are the prettiest hats that ever were.”- Don’t take this for granted. Go and see the pretty hats that fill the shop to overflowing, for prep aration is made for women of every type and taste. The hats are chic, charming and delightful—just the kind we can not resist buying and which we enjoy wearing. All the new shapes, shades and trimmings are shown. There is a wide choice, and choice is made more difficult by the rivalry of the hats in beauty and becomingness. When in doubt, go to Mrs. C. H. Smith and procure a hat which is unequaled. I MRS. C. H. SMITH 115 Peachtree Street ' \ Fine Showing of Advance Midsummer Styles Ostrich Plumes a Specialty MRS. W. S. DOBBINS 43j ^ATltehall St-, Upstairs, Over Southern Suit fe? Shirt Ci