Newspaper Page Text
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TITE ATLANTA (4 KOJffM AN AND NEWS. VIONDAV. M \Y 1913.
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AKWffi"T®WH
SURPRISE DAY—WEDNESDAY, BE SURE AND
Summer Furniture to
Make a Cool Home
>:
CO
Porch Shades Add a
Room to Your Home
\U
All Buyers Back From New York: Watch them Shake the “Plum” Tree.
Atlanta Expert Declares Neither
Interstate Nor State Commis
sioners Reduced Revenue.
“Kailroads, in my opinion, cannot
consistently claim that the Interstate
i'ommerco Commission or the State
railroad Commissions have decreased
their revenues by lowering rates.
Railroad Commissions have decreased
others have b en raised. The rate
per ton per mile for freight has re
mained fairly stable.”
C. M. Candler, of the Georgia Rail
road Commission, one of the best in
formed men in the United States on
railroad problems, makes this com
ment in connection with the Eastern
railroads' application for a 5 per cent
increase in rates, which just now is
arousing much controversy and in
terest. as foreshadowing similar ac
tion in other sections of the nation.
"Operating expenses of the rail
roads, however, have increased," says
Mr.'Candler. "Our figures show con
clusively that every item which goes
to make up the expense of operation
has increased steadily with the singi
exception of coal, which is about the
same.
"If the railroads want an increase
in freight rates, if it be tru.e as they
• laim. that present rates do not per
mit of proper returns on their invest
ment, they should base their demands
square upon the plank of increased
Expenses, and fight the thing out
along that line and that alone.
Denies Ruinous Reductions.
"Any claim that commissions have
made ruinous reductions can not be
upheld successfully.
A layman can understand it read
ily. The Interstate Commerce Com
mission, for example, does not make
rates. It simply takes up rates
against which complaint is made.
"Suppose that an increase is made
on one classification embracing 10-
000 articles. Shippers will fight only
50 of 60 increases. Even if they win.
the other rates stand. Then. by-
changing articles from one classifi
cation to a higher, and by similar ma
nipulation. the railroads manage to
keep their revenues at a stable figure.
"The commission can r gulatc in
equalities and remedy discriminations.
That is all they can do, and all they
ever have attempted.
"Of course, in Georgia, tin* situation
s somewhat different Here'railroads
cannot increase rates without our
permission. And if they lower i rate,
that rate at once becomes the com
mission's rate, and it cannot be
hanged without a proper hearing.
Try to Make Rates Fair.
"But the Georgia. Commission has
made no sweeping reductions. It has
not tried. All that it ever has tried
to do is fiiake the rates fair alike to
all localities.”
The railroads make the plea that
in order to return fair profits, and
in order to build up a surplus for
emergencies and for additional equip
ment and improvements, they must
have a wider margin between operat
ing expense and revenue.
In this connection, the report of the
Georgia Railroad Commission; just
published, gives interesting figures.
The ten trunk lines in Georgia now
pay an average of $29.12 pOr ton for
steel rails, an increase of four per
cent over 1908. Gross ties have in
creased in cost in the same period
from 34 to 42 cents apiece; lumber
from $16.02 to $19.41 per M. Loco
motives now cost an average of $19,-
409 against $15,146 in 1908, an increase r
of 28-per cent, and passenger coaches
have increased in cost from $6,739
to $9,252; box. coal and flat cars, an
average of 18 per cent.
Of course, rolling stock bought, now -
adays is better than four years ago.
Still it represents increased expense.
Buttermilk Marathon
by Insurance Clerks.
Six insurance clerks who are em
ployed in a skyscraper not a thou
sand miles from Five Points have en
tered a buttermilk marathon and ev
ery day about noon they make a
run.
They congregate about the coun
ter of a soda fount which makes a
specialty of lactone buttermilk/ and
there they drink, and drink, and
drink. All of them used to be thin
and dyspeptic looking. But now they
are taking on flesh and say butter
milk did it.
"1 used to be very fond of beer,”
said one of the six as lie sipped his
milk, "but this lactone stuff has it
beaten seventeen ways. I have de
veloped a real craving for buttermilk
and my doctor tells me it is the best
thing in the world for me. I am
getting fat.” and he .showed a first
class double chin to prove his aste’--
tion.
"Lots of folks are beginning to
drink buttermilk.” said the soda wa
ter clerk. "Nearly every day I get
acquainted with a new lactone ‘tin’
and I am increasing my order for
milk every week. If this demand
keeps up i’ll have to. enlarge the
stand.”
Won't Trust Own Memory,
So Writes to Himself.
One of the hardest worked busi
ness men in town is a man who is
afraid to trust his memory. To quote
him he has about a million different
things to think about and he lives in
daily terror that he will forget some
thing important which ought to be
attended to.
Not long . go he hit upon a scheme
that works admirably and saves him
much wear and tear of mind. Hs
writes notes to himself every day,
jogging his memory about some
thing that has to be looked after.
if he is to attend a meeting of
some committee of which he is a
member he will dictate a letter to
his stenographer to that effect and
in the morning it is turned over to
him with the other mall. He carries
a package of postals in his pocket all
the time and if while walking along
the street he should happen to think
of something which he wishes to do
next day he’ll stop, scribble a note
to himself, drop the card in the near,
est letter box and next morning it Is
delivered at his desk.
.‘‘Some of my friends wonder how
1 'am able to attend to so many
things and make so few mistakes,”
said this man. "It’s system, that’s
all. It’s a great scheme. Saves me
lots, of gray matter and 1 couldn’t
spare much of it.”
Mother’s Advice
To Her Daughter
—
i A Real Live Doll to Fondle Is j
; Woman's Greatest Happiness. (
I C J aIe of Every Serge Dress in Stock
| Former Prices$18.75and$19.75,now $9.95
r •
Without exception every wool dress in
stock is now offered ;it one of two prices—
$9.95 or $18.75.
'flic dresses at $9.95 include wide and nar
row wale serges and Bedford cords. Variously in blue, black or tan. There
are 73 in all—each of this season's newness. Severely tailored and trim
med styles. Former prices $18.75- and $111.85.
The dresses at $18.75 are a mere handful that sold formerly for
$29.50.
Every Silk Dress in Stock Reduced
Silk dresses of all kinds for street or fashionable afternoon wear. In
crepe de chines, channelise, granite crepes, foulards, messalines, novelties,
brocaded silks, etc. Black and colors. All reduced thus:
Form or prices np 1<> 829.50, $89.50, $47.50, $00.00.
vS Present prices ;it $18.75, $24.50, $28.75, $39.50.
I A Decisive ‘‘Let Go” of Suits
is
s
pm
ZJm
~jm
ts
i
IP
H5
were up to $20
n
■ MM Include smartly tailored
“ models. Judge of the tai
loring and materials by the
fad that every coat is messaline silk
lined and finished with silk shields.
There are all-wool French and storm
serges, Bedford cords and novelties.
Chiefly in the staple black and film -
One big rack full in sizes for all. For
mer I v to
#•_*< i
Choose here from the fash
ionablc .$2.3.50 and $25 suit
in Bulgarian and Russian
blouses, straight front and cutaway
styles. Serges. Bedford courts. Shepherd
checks, ratines and novelties. Black,
blur. grey. tan. brown, black and white
checks, etc. Distinguished styles of in
dividuality and charm. Choice $15.
/
g Every Other Wool Suit in Stock Reduced:
Former prices up to $40, $05, $80, $95.
Present prices at $25, $35, $50, $60. (Ready to Wear—Second Floor)
5S
Stylish $3 Crepe Flouncings, $1.50
The season's most fashionable fabric -chaihning crepe flouncings bewitchingly self-em
broidered in rose, flowers, spray and conventional patterns. Scarce and hard to get: but 300
yards came to. us in connection with another deal at half price. On sale the same way: 45
inches wide.
$1.25 Bulgarian Voile Flouncings, 59c
Unions Raise Fund
For Aid of Darrow
Chicago Workmen to Partly Reim
burse Attorney for Fortune Dis
sipated in Trial.
GHICAGO. May 5.—The Ghicago
Federation of Labor to-day was
pledged to raise a fund to partially
reimburse Clarence Darrow. labor at.
torney. whose fortune of $150,000 was
dissipated in his own defense fol
lowing his two trials which resulted
from his part in the defense of the
McNamara brothers at Los Angeles.
Darrow addressed the Federation
yesterday.
"When society is in such a condi
tion that laws must be passed to
prevent women working more than
ten hours It is time that some
changes be made." said the attorney.
"One cure would be the uniting of
all unions in one great political ma
chine.”
One .of the most Important matters about j
which women concern themselves In their future <
status as a grandmother. And (the Is wisdom ,
Itself who knows of or learns of that famous J
remedy. Mother’s Friend. This is an external .
application for the abdominal muscles and '
breasts. It certainly-has a wonderful Influence,
allays all fear, banishes all pain, is a most
grateful encouragement to the young, expectant
mother, and permits her to go through the
period happy in mind, free in body and thus
destined to anticipate woman's greatest happi
ness as nature intended she should.
The action of Mother's Friend makes the
muscles free, pliant and responsive to expan
sion. Thus all strain and tension upon the
nerves and ligaments is avoided, and. in place
of a period of discomfort and consequent dread,
it is a season of calm repose and joyful ex
pectation.
There is no nausea, no morning sickness, no
nervous twitching, none of that constant strain
known to so many women, hence Mother's
Friend Is really one of the greatest blessings
tii at could be devised.
This splendid and certain remedy can be
had of any druggist at $1.00 a bottle, and is
sure to prove of inestimable value, not only
upon the mother, but upon the health and
future of the child. Write to Bradfield Regu
lator Co., 132 Lamar Iildg.. Atlanta. Ga., for
their book to expectant mothers.
W CANNOT GET AWAY FROM IT-
; If you want to deposit your money in the
Strongest State Bank in the South
| And get the highest savings interest rate---
j 4 Per Gent Compouncsd Semi-Annually
You will come to the
Capital and Surplus $i,800,000
Equitable Bld^. J - - Pryor St.
\o need to expatiate on
fashionable Bulgarian
59c
for $ 1.50 to $2
Flouncings
Fine qualities of
sheer Swiss 45-inch
Flouncings in beauti
ful patterns of eyelet
and Irish embroidery
effects. Great values!
a bargain like this. The fabric is
in all the rich Balkan colorings.
In inch white voile; the embroider* is llie
39c
for 50c to $1
Lace Bands
Shadow, macraine
and ratine bands and
edges. Shadow 5 to 9
inches; others up to
15 inches wide. You
know how fashionable
tltev are.
69c
for $1 to $2
VeniseLaces
Stylish Veuise Lace
bands anil edges in
white, cream and ecru.
4 to 7. inches. The
average less than half
priee will send them
flviug.
$1.89
for $3 to $5
Fine Laces
Laces approved by
Fashion, Lierre, Shad
ow, Chantilly a 11 d
band-run Darn laces,
in white, cream and
ecru bands. 8 to 15
inches.
(Laces—Main Floor, Right)
Cloisonne Enamel
50c
Jewelry
for $1 to $2 kinds
Four of the biggest stores in
the country took over a manu
facturer's overplus lot of Clois-
sonne enamel brooch pins and
cuff links. Each piece is genuine
Sterling silver base, and so
stamped. Mounted in Cloisonne
enamel, in dainty and delicate
colorings and designs.
The brooch pins are in oval, oblong
and crescent shape Values H A _
$1 to $2, at DUC
The cult links are $l.r>0 /'Q
values at 0*7 C
25c, Hat Pins, 10c
Sterling silver bat pins, 8-inch
lengths; the demand is for 5-inch
—hence the reduction. These can
be easily cut down.
(Main Floor, Center)
S 3000 Yards of Fancy Dress Ginghams )
3g — — —— ——— f
Two solid cases of fancy ginghams, seersucker and ehambrav in all the
5 dainty stripe, check and plaids, all perfect and strictly fast colors, 10 i
to 20 yard mill lengths On sale one day only, I'uesdav, ' s <- and 10c 1
1
qualities
15c Outsizes of Ladies’ Knit Vests
t» ——- ——.———
100 dozen Swiss ribbed outsizes Vests, lov neck, sleeveless, tape trim-
ined
S 50 Doz. Men’s Summer Wash Ties )
■ — ——————— —
Full length Wash Ties, all white, or white with stripes, dots and fig- |
ures, Madras weave I
5? 25c Infants’ and Children’s Hose
SJJ About 30 dozen to close, extra fine ribbed infants and children s Hose,
in black, white, pink, blue and red. Sizes 4 to 7 only
5 $1.00 Middy Blouses Tuesday )
’ m
13J About 48 Middies to close. Made from fine Galatea ( loth, all perfectly ,
vj new models, all white, with blue and red collars and cuffs. All slightly \
soiled from handling. Sizes 10 to IB years /
2000 Yds. Embroidery insertions j
. ^ ~™" a—1— - *’ ~ “ ' * ” *
Wonderful Bargain for Embroidery lb v< n Tu*-- lay . Mostly insertion,
a few edges, widths to 5 inches wide Embroideries that sold to 15c \
^5 yard. All go in this Tuesday Sale /
1-2 Doz. Hemmed Napkins )
™ _ . - ■ —•
Another great Bargain, half dozen of Hemmed, ready’-to use (
J* tea Napkins, mercerized finish. Spot and other patterns !
49c Fancy Velvet Handbags )
— - ■ - ■
About 50 to close. Velvet Bags wile ord and fringe 1 rimmed,
-42 also a lot of Children's Purses wit
5c
3 For
25c
Sc
5c
48c
3ic
15c
10c
May Sale of Muslinwear
Wherein Opportunity Is Writ Large
New lots underpriced; our own stock cut to the quick.
We could tell you the whyfores and wherefores, but Prices
—not Printer’s Ink—are behind this sale.
We come to the point at once:
Save on Gowns
39c
50c gowns, of fine cambric, perfectly made,
prettily trimmed in laces or embroideriei
Choice of three styles. You
can’t get a better gown any when
ai 50c. This May Sale price is
There in several lines is the story
of the least yon ean save. Here in
one line are stories of the most you
can save.
75c gowns of nainsook,
embroidered
$1 and $1.25 gowns, uainsoot
and longeloth
$1 and $1.50 initial gowns
49c
1 59c
98c
$1.98
$2.98
initials')
(not
Beautiful gowns
and embroidery
trimmed
$1.50 and $2 gowns,
lovely qualities at
$2.50 and $3.50 gowns,
very fine, at
$4 to $5 gowns, handsome <2* O QO
styles, at ty&.OO
$6.50 gowns, exquisite
garments, tit
$5 to $10 Petticoats at $1.98
These are the wide skirts carried over
from former seasons. They should make
special appeal to women able to do their
own sewing. For some of the skirls contain
sufficient materials to make two skirts of
the present styles
-harminglv lave
98c
$1.19
$1.95
$2.98
$4.95
Combinations in Sale
•lust the fresh, attractive garments for
which you would gladly pay full price.
Combination corset cover and drawers, and
combination corset cover and skirts. Beau
tiful materials; beautifully made and
trimmed.
$.1.25, $1.50 and $1.75
Combinations at
$2.50 to $3.50 < Com
binations at
$4.00 to $5.00 Com
binations at
$1 Petticoats 49c
Two lots of fine petticoats, worth 75c and
$1. at just 49c. Made of fine nainsooks and
cambrics, variously with embroidery ruffle
and underlay or the new straight line tailor
ed petticoat, with scalloped border and
trimmed with embroidered spray.
Qftp for $1.50 fine nainsook petticoats,
the new straight line styles with
pretty embroidery ruffle.
Save on Drawers
Tile savings start at the very bottom,
with 25c drawers at 17c, and go up step by
step to very fine $3.95 drawers at $2.98.
Here is the detail:
;oc
drawers, plain tucked
and embroidered
Nainsook embroidery
trimmed at
Nainsook wide leg
drawers at
$2.50 drawers, tine
qualities
83.95 new straight
leg drawers
17c
23c
39c
$1.98
$2.98
I
] May Sale Prices That Point Out Big Savings I
All the buyert are back from New York. An unsettled
money market and uncertainty regarding the tariff has made manu
facturers and jobbers anxious to unload. Our buyers captured
many “plums.” We start distributing them—to-morrow.
Here’s bow you can share:
The May Silk Clearance
Swings Into Its 2nd Big Week
Like a runner catching his second wind, the May Silk Sale
goes onward with renewed energv. The first rush is over—we
now have space to spread out the silks. What beauties they
are-the list reads like an extract from a fashion book—impression
istic chif ons, chiffon cloths in futurist and neat floral patterns,
f rench silk voiles bordered and striped; the ever staple foulards,
soft chiffon taffetas, now on return to favor, messalines, silk suit
ings—Tussah crepe de chines—just about every silk that has
been in favor this season.
All Underpriced a Fourth to a Half
1 here are many $1 silks at 59c & 69c
1 here are many $1.50 silks at 89c & 98c
Many $3 to $3.50 silks at $1.29 & $1.39
(Silk Annex—Main Floor. Right.)
me.
m
me
mtz
m
£
SE
Royal Society Stamped Waists,
Drawers, Baby Dresses, Etc.
at Half Price
Yes, the news—sensational as it is—is just as stated.
The garments are the famous Royal Society’ Goods,
each item in its individual package with sufficient
thread for working.
Moreover, there are some 4,800 packages in all, in-
« indium’ centerpieces, scarfs, pillow tops, work and lauii-
dr.v bags, shirt bags, pin cushions, nightgowns, baby
dresses, ladies’ shirtwaists, drawers and other novelties.
Kaeh package contains thread sufficient for working
out any piece.
Not a piece or two of each, but literally scores. The
sale started to-day with 4,800 pieces, and we’ll hr e
plenty for to-morrow. Technically “discontinued pat
terns because the Royal Society Company get out
new designs each year. One would have to be a cap-
Iions critic, however, to see where the new designs
are any prettier than these we offer at these half prices.
Were 25e, 35c, 40c, 50c, 75c, $1.
Now 12c, 17c, 20c, 25c, 37c, 50c.
(Sale at 8:30, Art Needlework, Main Floor)
i* '
%
SE
•c
£
* .
%
1
—rm also a ioi cm ’ mum'll ^ i i 1 i tih- pn seni ntvi«*s. irj; fi n "t ~
M. RICH & EROS. CO. ORDER by mail M. RICH & bros. co.