Atlanta Georgian. (Atlanta, Ga.) 1912-1939, May 29, 1913, Image 5

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i > 1 1 THE ATLANTA GEORGIAN AND NEWS. More Bargains See Our Two-Page Ad in To-day’s Journal. I 5 1 : s Jewelry in the Sale $3 Cloisonne Enamel Pins 39c. ^2 Watch Folia, men or ladies. 50c $2 Sterling Silver Waist Rings 98e. . RICH & BROS. CO. Stamped Goods Sale 25c to 60o Stamped Waists 19o. 50c Pillow Cases, stamped, 39c. t 25c to 50c Stamped Dresses 15c. The Great End-of-the-Month Sale This End-of-the-Month Sale Means That Merchandise Is Not Permitted to Grow Old Here. The Clearance Sale Current sweeps out all ex hausted assortments each month. Nothing allowed to linger. Hence the stock is always new and fresh.. Sale-starts Friday at the opening of the doors; ends Saturday at the tap of the closing bell.- “Prizes” to early comers. All charge purchases made during this sale will he transferred to the June st atenient mailed July 1st. | All Our $2 Shower-Proof Foulards at 98 c Silk prices clipped to less than half. ’Tis a fair sample of how we slash prices in the End-of-the-Month Sale. The saving, moreover, is not on stale, worn-out silks, but on the staple, spick and span foulards. Every $2 foulard in stock included; not an inch reserved. These foulards are all shower-proof. They are 42 inches wide—little is required for a dress. \\ e have sold them freely at their price of $2 a yard. But color exhaustion and broken lines deplete the price—out they go to-morrow at 98c. Included are the staple black, browns, navy and Copenhagen blues and greens. Some in solid colors, some with the floral spaced patterns, some in stripes, some in dots—.just a fair assortment of everything that has been good this season. Only 98c. New Silks at Prices to Bid You Pause Because these are the smart, new. fashionable silks that women will want throughout the summer, for traveling, for mountain and seashore and street wear we stress in big type the little prices at which thev are to sell. Look here: 39c For 59c to 85c Kimono Silks 10 pieces of tine kimono silk. Some solid colors, with borders: others in the floral, Jap dr char acteristic kimono pat terns. About all colors. 22-inob. $1 Foulards— — c s.v and $1 fou- bb lards in about 35 different patterns. All are proof against spot- tings. Full range of col ors. (Silks. Main Floor— Left Annex) 49c For $1.00 to $1.25 Silks Here are soft, shimmery chiffon taffetas to make the smartest of street dresses and suits. Solid colors, and changeables in about every color on the card save black and white. 26-inch. Also handsome messallnes in neat stripes and floral patterns- the identical styles that sell readily everywhere at $1 and $1.25. Only 49c. 59c For Smart $1.50 Silks These are the handsome Tussah erepe de chines —soft crinkly crepes now so much In favor. We have just eight pieces left in solid col or tan. mustard, brown, Nell rose. Copenhagen, rose and taupe. Yard wide. Also at 59c are 24- inch silk serge suitings in solid colors and fan cies and fancy silks in rather wide variety of patterns and colors. 95 c 98c For $2.50 to $3.00 For $1.50 to Silk Chiffons $3.00 Silks Silk voiles and chiffons, loveliest fabrics of the foreign looms. Street and evening shades; some with deep border of charmeuse stlk. some with silk stripes, some bestrewn with flowers. The silks such as these are fashionable the year around. 44 inches wide: very little is required for a dress. $2.50 and $3 qualities for 95c. Charming Dolly Madison silks now on sale in the best stores at $1.50 a yard. Neat stripes be strewn with dainty sprays or flowers. Blue, grey, Copenhagen, tan. Also $3 Cloth of Gold silk at 98c. Also $2.25 oyster white pongee Mo tor cloth for suits and coats. Yard wide. Also $1.50 light blue silk pop lin. 40-inoh. Also $3 gold and blue silk changeable serge at 98c. Picture Frames An Appropriate Set ting for Beauty or Brains or Both Metal picture frames from cabinet size down. Round, oval, square and oblong styles, variously in gold-plat ed, polished brass, silver- plated, oxidized and old brass finished. Divided into two lots for quick’ felling. 1 formerly 25c to lUC 50c. o n formerly T5c, $1 and 39c $i.25. (Main Floor—Center Aisle.) Half=Price Sale of All Toys All the toys left over from the holiday selling, together with ac cumulated odd lots, are grouped at End-of-the-Month prices: All velocipedes, all tricycles, all wagons, rubber balls, train sundries, mechanical boats, all hobby horses, all doll go-carts, all trains, mechanical autos, pic ture machines, stoves, drums, etc. t iH 50c to 65c Dolls at 19c Fine kid bodrdolls with bisque heads. Pitted with shoes and stockings. 10c 39c 25c to 39c Dolls at Full jointed bisque and kid dolls, completed with slip, shoes and 'stockings. Closing eyes. $1 & $1.50 Character Dolls Splendidly made character dolls with bisque body, wooden joints, hand-painted faces. Com plete with slip. Every Doll in Stock from $3 to $7 at Half Price 89q character baby dolls, 39c. $5 baby dolls, large size. $2.98. CCONOMT BASFMEKT Challenge Sale The greater part o£ the stock reduced for this sale. Prices drop to half and more. Wanted and worthy merchandise—every bit of it It is a. Challenge Sale w hereifl »be Economy Basement proven- by prices it N the most economical pltHie in which to trade. §aIf ends Saturday C learaway of Fashionable Laces Former Prices $1, $1.50 & $2 00, now only - 4T^ Chantilly—Macrame—Lierre—Shadow and Venise^J^ C Laces in bands and edges to match. The very names tell you these are the most fashionable laces of the season. You must sec them to judge their full beauty. The Chantilly laces are all black; the other laces are white, ecru and real tints. The Macrame and Venise laces are 4 to 7 inches wide; the other laces are 4 to 15 inches. 75c to $1.25 Embroideries 39c $1.25 white voile flouncing, embroidered in the daring Bulgarian colors. 45 inches wide 75c and $1 lingerie flouncings in eyelet and shad ow embroiderv, 27 inches- at 39c 39c 75c and $1 all-over embroideries in da'inty eyelet on patterns and bold, striking designs, 27-inch, at.. *5 2/C 25c Matched Sets of Embroideries 10c Dainty matched sets of Swiss and Nainsook embroid eries, not a yard worth less than 15c, most of it worth 25c. Choice 10e. $15 to $18.50 Embroidered Robes $8.95 White lingerie robes embroidered in colors. Consist of 45-iiieh flouncings with bands to match. All are from regular stock—the styles that have been best this season. No returns accepted; choose carefully. Linen & Lingerie Robes Reduced 1-3 All our white batiste and voile robes and all our white and colored linens now one-third less than the usual prices. Variously embroidered in eyelet, shad ow and French work. Were $15 to $60; now $10 to $40. (Laces—Main' Floor—Right) Sale of Notions and Dressmakers’ Helps _ « t « mt n *1 4 A O A If • f> • A 1 A Y“* 1 . • A “Once-in-a- While” Opportunity to Save Greatly On Your New Suit, Waist, Coat, Skirt or Dress just It’s Despite the low prices, nearly every garment is spick, span new. Don’t forget that! The buyer is back from New York—these new garments represent makers’ surplus stocks and overplus lots, like getting back almost half your purchase price on each transaction: $5 to $8.50 Dresses ? Something like 250 in all, in about a dozen different styles. White piques with colored stripes, sll-linen dresses. Pretty white voiles and lingeries, some enriched with a touch of color, most Af them all white. Dsintily trimmed In laces anil embroideries. $3.85 Clearaway of Ratine Suits All the ratine suits including special purcahes and regular stock now to go at reduced prices. Cutaway and Blouse styles, plain or fancil.v tailored in while, (an, gray, blue, rose. AH $35 suits $25. $19.75 suits ai $14.75. $25 to $29.50 suits at $19.75. Royal Society Co/s Finished Art Pieces $7.50 to $10 Finished Art Pieces 0 Finished pillow tops, centerpieces, scarfs, ba- *r by pillows and many odds and ends. Made of fine lawns, linens and other materials. Beautifully hand-embroidered. $12 to $17 Finished Art Pieces Among these are some of the handsomest pieces the Royal Society Company pro duce. There are white and colored 36-inch centerpieces, colored library table pieces, scarfs, etc. (Art Needlework, Main Floor, Center Aisle.) 2.98 5.98 OQ- for 50c white ivory AioV combs; all coarse teeth or coarse and fine combinations. 19c 3c rnbhe> coni bs. - for 5c and 10c bristle 1 nail brushes with wood liacks. 1 A- for 25c manicure outfits, S I/C including file, pincers, emery boards and manicure sticks. 1 Q _ for 25c to 50c wood A I/C back buffers with de tachable chamois covers. Q „ for 15c Nadinola talcum OC jiowder. A O _ for 50c Madame Isbell's face powder, all colors. 4 0- for 50c Madame IsIm-II’s *“C Turkish bath oil. for 25c ‘'Spiro" powder. Prevents odor from per- 17c spirntion. 12c for 25c Sanitol Tooth Powder or Paste 19c for 25c Wright’s or Shinon silver cleanser. C_ for 10c and loo Celluloid DC baby Rattlers. White, pink or blue. C for 25c Celluloid back DC tooth brushes, our own im portation. but not up to standard. Will give service for a month or so. after which bristles 1 login to i-ome out. 15c 29c for 25c Rich's Rosetta face powder. for 65c Rich's violet toilet water. 1 O — for 25c Pivers’ import- ( >d talcum powder. 1 A— for 25c Celluloid man! i DC cure cases with i-ellu loid handled buffers. Case also contains ivory sticks and nail enamel. 5c Braids lc Mercerized lingerie braids in white, pink or blue. 6 yards to piece for lc. Three 5c Slip-out collar 25c Braids 10c Scalloping braids ,6 yards to bolt. All white or white with colored edge, supporters, 4 on card 20c Hair Pins 9c English hair pins, cabinet size; 200 black hair pins to cabinet. 10c Elastic 5c No Moths Will Stay Where Cotton elastic in al) widths. White or black. Always 10c; for 5c. von place a small chunk of this lump-packing cam phor. In large tin boxes: 10c size 5c.. 20e size 10c. $8.50 to $12.50 Dresses $5.85 Choose from dainty crepe dresses bestrewn with colored flowers, “composed” one-piece dresses, pretty ratines.in solid colors, pure linens in natural, blue and white, and captivating lingerie dresses in white voile and lingerie. Charming styles, severely and elaborately trimmed. Also “composed’’ one-piece linene dresses, the skirt of white linene, the “coat” of brown, blue, red, pink, etc. $15 to $23.50 Ratine Dresses Smart styles in the fashionable Bedford cords and ratines. Some are severely tai lored for simple street wear: others are rather “dressy" with ln.-e and embroidered trimmings, lead ing colors, black and white. $15 to $18.75 Wool Dresses “Plums” here for the woman who needs a wool dress for present or future street wear. , Smartly developed serge and Bedford dresses in fashionable one-piece models. Black, navy blue, gray, tan, brown. $25 to $29.50 Summer Dresses $9.85 $9.95 A small lot from a maker, plus the odds and ends from stock. Variously in ratine and linen, very stylish ; cleverly tailored and trimmed. $19.75 $6.50 Norfolk Jackets Misses' and women's Norfolk coats for cool morning, outing and traveling wear. I»e veloped of a superior qualify bright red $3.85 English flannel in thp characteristic Norfolk style few blues. All sizes up to 36. New $15 Ratine Suits Also a Ratinp requires clever tailoring, and these suits show it in every graceful line. Simple styles, so smart for daily street wear. White, pink or gray. $7.85 $25 to $35 Wool Suits at $12.85 Whosoevfer needs s suit for traveling, seashore, mountain or present street wear can have choice here of some thing like one hundred in the. season’s approved styles. A beautiful Bedford Cord is beautifully tailored in a dashing cutaway style, handsomely silk lined throughout. Tans, blues or grays. Actual value $35. for $12.85. A host of white Bedford Cords with black or colored hairline stripes arc shown in various styles. Usual prices $25 and $30, for $12.85. Ratines, serges, Bedford Cords and suitings make up the. rest of the assortment. Chiefly in the solid color black or navy blues. Former prices $23.50 to $20.75. Now st $12.85. HomeSewers Couldn’t Hope To Duplicate These Dresses For Much More Money 3 00 fresh-, attractive dresses are grouped for the End-of-the-Month Sale at prices that force attention. Every one of the 300 dresses is spick, span new. The materials are fast color, tub-proof percales, ginghams, linens, chambravs anil piques. Every snia'rt style is rep- -\it resented—including Norfolk ami two-piece dresses. Solid colors, sirifies, plaids and checks. Some trimmed in bands, some embroid ered, some trimmed with laces. Belts, buttons, braids are also fea tures. Any little girl from 2 to 14 years can surely be fitted, 100 Dresses, Formerly QO $1 and $1.25, to sell at ODC 100 Dresses, Formerly 1 .18 $1.50 to $2, to sell at y* 100 Dresses, Formerly <t* 1 *98 $2.50 to $3.50, now at y* (Dresses, Second Floor) 5c cards for 10c. Three 5c Warren's collar foundations, wthite or black net or chiffon, for 10c. 25c Nickel skirt markers and hem gauge combined, Ladies’ seamless sanitary napkins, 3 for 10c. 5c lisle Corset laces, 3 for 10c. 5c brass safety pins, all sizes, assorted on card, 3 cards for 10c. 10 9c and colors. for 15c silk seam binding; 9-yard pieces. Black, white 15c 8c 25c for ladies’ 25c "SUW ON" hose supporters, for 15c ladies' sanitary belts. for ladies' sanitary dress protectors. O for 5c handy pin sheets. jC Jet heads, white or black. I fov darning cotton lsoiledl, C plain or mercerized. for 5c mercerized crochet cotton, black or nsvv blue. 18c 39c 17c for West’s 25c electric curlers. 5 on card. for one dozen ladles' seam less sanitary napkins. for 2oc ladies' adjustable sanitary girdle. A Wash Goods Clean-Up lc 6c pink or bine. for 10c mercerized lingerie tape, 10-yard pieces; white. for 26c Ginghams—Fine quality imported zephyr ginghams, 32 inches wide. for 25c Dimities—Dainty dimities and flaxons, in neat floral and figured patterns, for 50c Shirtings—These qre the famous David & John Anderson zephyr shirtings, which retail the country over at 50c. 10c 10c 25c to trade. * ___ |m. rich & bros. co. mmmmmmmmrmmmmmmm 52-54 Whitehall st. tmfmmmmmmnmm EICH & BB0S -°°- w Little Prices that Rule Solely Because of the End-of-Month Sate 45-inch lingerie batiste, full yarn, mercerized. A clean-up of our entire stock: many good colors. Regular price 50c yard. Ten pieces plain color sheer linens, and 36-inch linen shirtings, neat stripe designs. \ ’ etc. Former prices were 50c. 65c and 75c / YARD card. (Main Floor—Left Aisle)