Atlanta Georgian. (Atlanta, Ga.) 1912-1939, May 29, 1913, Image 5

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s given ' of the t n THE ATLANTA HEORTITAN AND NEWS, Mo ™ Bargains See Our Two-Page Ad In To-day’s Journal. WWWW¥WWWWWWW*WWWWyWMWyWWWWWrtW IN r at one ner tu- j »nd Jewelry in the Sale $1 Cloisonne Enamel Pins 39e. $2 Watch Fobs, men or ladies* 50c. •1*2 Sterling Silver Waist. Rings 98c. RICH & BROS. CO. Stamped Goods Sale 25c to 50c Stamped Waists 19c. 60c Pillow Cases, stamped, 39c. 26c to 50c Stamped Dresses 15c. 1 5 i The Great End-of-the-Month Sale This End-of-the-Month Sale Means That Merchandise Is Not Permitted to Grow Old Here. The Clearance Sale Current sweeps out all ex hausted assortments each month. Nothing allowed to linger. Hence the stock is always new and fresh. Sale starts Friday at the opening of the doors; ends Saturday at the tap of the closing bell. “Prizes” to early comers. All charge purchases mad e during this sale will be transferred to the June statement mailed July 1st. I All Our $2 Shower-Proof Foulards at I 1 5 9 a* 1 1 Jf ja 3> .a* we slash is not on stale, Everv $2 foulard in 98 c Silk prices clipped to less than half. ’Tis a fair sample of how prices in the End-of-the-Month Sale. The saving, moreover, is not worn-out silks, but on the staple, spick and span foulards, stock included; not an inch reserved. These foulards are all shower-proof. They are 42 inches wide—little is required for a dress. M e have sold them freely at their price of $2 a yard. But color exhaustion and broken lines deplete the price—out they go to-morrow at 98c. Included are the staple black, browns, navy and Copenhagen blues and greens. Some in solid colors, some with the floral spaced patterns, some in stripes, some in dots—just a fair assortment of everything that has been "good ’ this season. Only 98c. New Silks at Prices to Bid You Pause Because these are the smart, new. fashionable silks that women will want throughout the summer, for traveling, for mountain and seashore and street wear we stress in big type the little prices at which thev are to sell. Look here: 98c For $1.50 to $3.00 Silks Charming Dolly Madison silks now on sale In the best stores at $1.50 a yard. Neat stripes be strewn with dainty sprays or flowers. Blue, grey, Copenhagen, tan. Also $3 Cloth of Gold silk at 98c. Also $2.25 oyster white pongee Mo tor cloth for suits and coats. Yard wide. Also $1.50 light blue silk pop lin, 40-inch. Also $3 gold and blue silk changeable serge at 98c. 39c For 59c to 85c Kimono Silks 10 pieces of fine kimono silk. Some solid colors, with borders; others In the floral, Jap or char acteristic kimono pat terns. About all colors. 22-ineh. $1 Foulards •* **- N5e and $t fou- K K lards tn about 35 different patterns. All are proof against spot- tings. Full range of col ons. (Silks, Main Floor— Left Annex) 49c For $1.00 to $1.25 Silks Here are soft, shiramery chiffon taffetas to make the smartest of street dresses and suits. Solid colors, and changeables in about every color on the card save black and white. 26-inch. Also handsome messalines in neat stripes and floral patterns—the identical styles that sell readily everywhere at $1 and $1.25. Only 49c. 59c For Smart $1.50 Silks These are the handsome Tussah crepe de chines —soft crinkly crepes now so much In favor. We have just eight pieces left in solid col or tan. mustard, brown, Nell rose, Copenhagen, rose and taupe. Yard wide. Also at 50c are 24- inch silk serge suitings in solid colors and fan cies and fancy silks in rather wide variety of patterns and colors. 95c For $2.50 to $3.00 Silk Chiffons Silk voiles and chiffons, loveliest fabrics of the foreign looms. Street and evening shades; some with deep border of charmeuse silk, some with silk stripes, some bestrewn with flowers. The silks such as these are fashionable the year around. 44 inches wide; very little is required for a dress. $2.50 and $3 qualities for 95c. -| Picture Frames An Appropriate Set ting for Beauty or Brains or Both Metal picture frames from cabinet size down. Round, oval, square and oblong styles, variously in gold-plat ed, polished brass, silver- plated, oxidized and old brass finished. Divided into two lots for quick selling. < g\ formerly 25c to IOC 50c. formerlv 75c, $1 and $1.25. (Main Floor—Center Aisle.) 39c Half=Price Sale of All Toys All the toys left over from the holiday selling, together with ac cumulated odd lots, are grouped at End-of-the-Month prices: All velocipedes, all tricycles, all wagoDs, rubber balls, train sundries, mechanical boats, all hobby horses, all doll go-carts, all trains, mechanical autos, pic ture machines, stoves, drums, etc. i . 50c to 65c Dolls at Fine kid body dolls with bisque heads. Fitted with shoes and stockings. 19c c learaway of Fashionable Laces Former Prices $1, $1.50 & $2.00, now only - Chantilly—Macrame—Lierre—Shadow and Venise /| ^ C Laces in bands and edges to match. The very names tell you these are the most fashionable laces of the season. You must sr ■ them to judge their full beauty. The Chantilly laces are all black; the other laces are white, ecru and real tints. The Macrame and Venise laces are 4 to 7 inches wide; the other laces are 4 to 15 inches. 75c to $1.25 Embroideries 39c $1.25 white voile flouncing, embroidered in the daring Bulgarian colors. 45 inches wide 75c and $1 lingerie flouneings in eyelet, and shad ow embroidery, 27 inches* at 75c and $1 all-over embroideries in dainty eyelet patterns and hold, striking designs, 27-inch, at. 39c 39c 39c 25c to 39c Dolls at 10c Full jointed bisque and kid dolls, completed with slip, shoes and stockings. Closing eyes. 25c Matched Sets of Embroideries 10c Dainty matched sets of Swiss and Nainsook embroid eries, not a yard worth less than 15c,‘ most of it worth 25c. Choice 10c. $15 to $18.50 Embroidered Robes $8.95 White lingerie robes embroidered in colors. Consist of 45-inch flouneings with bands to match. All are from regular stock—the styles that have been best this season. No returns accepted; choose carefully. Linen & Lingerie Robes Reduced 1-3 All our white batiste and voile robes and all our white and colored linens now one-third less than the usual prices. Variously embroidered in eyelet, shad ow 39c $1 & $1.53 Character Dolls Splendidly made character dolls with bisque body, wooden joints, hand-painted faces. Com plete with slip. Every Doll in Stock from $3 to $7 at Half Price 69c character baby dolls, 39c. $5 baby dolls, large size. $2.98. and French work v Were $15 to $60; now $10 to $40. (Laces—Main Floor—Right) Sale of Notions and Dressmakers’ Helps 5c Braids lc 25c Braids 10c Scalloping braids ,6 yards to bolt. All white or white with colored edge, supporters, 4 on card. 20c Hair Pins 9c 3 economy basement Challenge Sale The greater part of the stock reduced for this satfe. Prices drop to half and more. Wanted a ..a worthy merchandise—every bit of it. It is .a Challenge Sale wherein ii£e Economy Basement proves '»y prices that it is .be most, economical place in which to trader. Bale ends’ Saturday Mercerized lingerie braids in white, pink or blue. 6 yards to piece for lc. Three 5c Slip-out collar cards for 10c. Three 5c Warren's collar foundations, black net or chiffon, for 10c. 25c Nickel skirt markers and hem gauge combined. Ladies' seamless sanitary napkins, 3 for 10c. 5c lisle Corset laces, 3 for 10c. 5c brass safety pins, all sizes, assorted on card, 3 cards for 10c. English hair pins, cabinet size; 200 black hair pins to cabinet. 10c Elastic 5c Cotton elastic In all widths. White or black. Always 10c; for 5c. vfhite or 10 for 9c 9-yard and colors. 15c silk pieces. seam binding; Black, white for ladies’ 25c "SEW- ON" hose supporters, for 15c ladies' sanitary heir-. for ladies’ sanitary dress protectors. O for 5c handy pin sheets. OC Jet heads, white or black. I for darning cotton (soiled), C plain or mercerized. I for 5c mercerized crochet C cotton, black or navy blue. for West’s 25c electric curlers. 5 on card. for one dozen ladies' seam less sanitary napkins. for 25c ladies' adjustable sanitary girdle. 6c oink or blue. for 10c mercerized lingerie tape 10-yard pieces; white, A “ Once-in-a - While ’ ’ Opportunity to Save Greatly On Your New Suit, Waist, Coat, Skirt or Dress Despite the low prices, nearly every garment is spick, span new. Don’t forget that! The buyer is just back from New York—these new garments represent makers’ surplus stocks and overplus lots. It’s like getting back almost half your purchase price on each transaction: $5 to $8.50 Dresses Something like 260 in all, in about a dozen different styles. White piques with colored stripes, all-linen dresses. Pretty white voiles and lingeries, some enriched with a touch of color, most of them all white. Daintily trimmed in laces and embroideries. Clearaway of Ratine Suits All the ratine suits tncluding special pureahes and regular stock now to go at reduced prices. Cutaway and Blouse styles, plain or fancily tailored in white, tan, gray, blue, rose. All $35 suits $25. $19.75 suits at $14.75. $25 to $29.50 suits at $19.75. Royal Society Co.’s Finished Art Pieces *2.98 $7.50 to $10 Finished Art Pieces Finished pillow tops, centerpieces, scarfs, ba by pillows and many odds and ends. Made of fine lawns, linens and other materials. Beautifully hand-embroidered. $12 to $17 Finished Art Pieces Among thesfe are some of the handsomest pieces the Royal Society Company pro duce. There are white and colored 36-inch centerpieces, colored library table pieces, scarfs, etc. (Art Needlework, Main Floor, t 5.98 Center Aisle.) 29c for 50 c white ivory combs: all coarse teeth •oarse and fine combinations. 19c 3c 19c emery sticks. for 25c and 35c rubber combs. hard for 5c and 10c bristle nail brushes with wood backs. for 25c manicure outfits, Including file, pincers, boards and manicure 19c for 25c to 50c wood back buffers with de tachable chamois covers. Q_ for 15c Nadinola talcum powder. AOf for 50c Madame Isbell’s f nce powder, all colors. 42c for 50c Madame Isbell’s 17c splrntion. Turkish bath oil. for 25c “Spiro” powder. Prevents odor from per- 12c for 25c Sanitol Tooth Powder or Paste 19c 5c for 25c Wright's or Shlnon sliver cleanser. for 10c and 15c Celluloid baby Rattlers. White, pink or blue. 5c for 25c Celluloid back tooth brushes, our own im portation, but not. up to standard. Will give servlet- for a month or so, after which bristles begin to come out. 15c 29c 12c 10c for 25c Rich’s Rosetta face powder. for 65c Rich’s toilet water. violet for 25c Pivers’ import ed talcum powder. for 25c Celluloid maul cure cases with cellu loid handled buffers. Case also contains ivory sticks and nail enamel. for 25c Ginghams—Fine quality imported zephyr ginghams, 32 inches wide. for 25c Dimities—Dainty dimities and flaxons. in neat floral and figured patterns, for 50c Shirtings—These are th< famous David & .John Anderson zephyr shirtings, which relail the country over at 50c. $8.50 to $12.50 Dresses $5.85 Choose from dainty crepe dresses bestrewn with colored flowers, “composed” one-piece dresses, pretty ratines in solid colors, pure linens in natural, blue and white, and captivating lingerie dreRses in white voile and lingerie. Charming styles, severely and elaborately trimmed. Also "composed’’ one-piece linen# dresees, the skirt of white llnene, the “coat” of brown, blue, red, pink, etc. $15 to $23.50 Ratine Dresses Smart styles in the fashionable Bedford cords and ratines. Some are severely tai lored for simple street wear; others are rather “dressy” with lace and embroidered trimmings. Lead ing colors, black and white. $15 to $18.75 Wool Dresses $9.85 "Plums” here for the woman who needs a wool dress for present or future street wear. Smartly developed serge and Bedford dresses in fashionable one-piece models. Rlack, navy blue, gray, tan, brown. $9.95 $25 to $29.50 Summer Dresses $19.75 A small lot from a maker, plus the odds and ends from stock. Variously in ratine and linen, very stylish; cleverly tailored and trimmed. $6.50 Norfolk Jackets $3.85 Also a Misses’ and women's Norfolk coats for cool morning, outing and traveling wear. De veloped of n superior quality bright red English flannel in the characteristic Norfolk style, few blues. All sizes up to 36. New $15 Ratine Suits Ratine requires clever tailoring, and these rft rm n suits show It in every graceful line. Pimple ’k / X j styles, so smart for dally street wear, t * v White, pink or gray. $25 to $35 Wool Suits at Whosoever needs a suit for traveling,’ Ai n OP seashore, mountain or present street /k I 7 XS wear can have choice here of some- t thing like one hundred in the season’s approved styles. A beautiful Bedford Cord is beautifully tailored in a dashing cutaway style, handsomely silk lined throughout Tnns, blues or grays. Actual value $35, for $12.85. A host of white Bedford Cords with black or colored hairline stripes are shown In various styles. Usual prices $25 and $30, for $12.85. Ratines, serges, Bedford Cords and suitings make up the rest of the assortment. Chiefly in the solid color black or navy blues. Former prices $23.50 to $20.75. Now at $12.85. HomeSewers Couldn’t Hope To Duplicate These Dresses For Much More Money 3 0 0 f r e s li, attractive dresses are grouped for the End-of-the-Month Sale at prices that force attention. Every one of the 300 dresses is spick, span new. The materials are fast color, tub-proof percales, ginghams, linens, chambravs and piques. Every smart style is rep resented—including Norfolk and two-piece dresses. Solid colors, stripes, plaids and cheeks. Some trimmed m bands, some embroid ered, some trimmed with laces. Belts, buttons, braids are also fea tures. Any little girl from 2 to 14 years can surely be fitted. 100 Dresses, Formerly $1 and $1.25, to sell at 100 Dresses, Formerly $1.50 to $2, to sell at 100 Dresses, Formerly $2.50 to $3.50, now at (Dresses, Second Floor) Little Prices that Rule Solely Because of the End-of-Month Sale 45-inch lingerie batiste, full yarn, mercerized. A clean-up of our entire stock; many good colors. Regular price 50c yard. Tpi^ pieces plain color sheer linens, and 3fi inch linm shirtings, neat stripe designs, \ etc. Fortner prices were 50c, hoc and 75c / YARD vard. (Mam Floor—Left Aisle) m. rich & bros. co. 52-54 whitehajoL st. mmmrich & bros. co.