Below is the OCR text representation for this newspapers page.

.TLA* n A SUNDAY, JTNTS 1, 19}3 mssss Steger Pianos Atlanta, Georgia For Out-of-Town Customers Fill Out Coupon and Mail WEATHERHOLT PIANO CO., Atlanta, Ga. Gentlemen: Enclosed please find $10.00 membership fee (first cash payment), for which ship to my address your Club Player-Piano at once, including bench, scarf, 12 rolls of music and free delivery, with the understanding I can pay balance in $10.00 monthly payments. Name-— Address — r Ever Made in the South s|o place one of these E>ifyer-pianos in your gigantic co-opera- which saves each 1.10. PUBLIC AROUSED BY CLUB OFFER 1 Graduating lever. 12 Pianissimo stop for treble section. a&’ianissimo stop for bass section. 14 Sustaining lever. 15- 4 Valve on bellows to control auxiliary ham mer rail. 16- 3 Thumb nuts to bel lows. 17- 2 Adjusting screws supporting action on cheeks of piano cas- 3ing. J8-1 Power pneumatic ‘parrying auxiliary hammer rail. 19 -transposing d i » c gscrew. 'Uyer-Piano which I am offering to the 400 isnd dollar Player-Piano contains nothing e enumerate the wonderful controlling de- >1 the world’s greatest artists. Among the •sing Device which, until now, has been i, there are the Automatic Tracking Devices is the Divisional Phrasing Levers and Ex it work. Every one of my Club Players is roduce the quality of tone found in Grand ianos are of the highest grade. They are ieni|>r that amount. C 1 VER since the membership books opened Wednesday in my gigantic Player-Piano Club of 400 members, interest in this sensational offer has increased. I have received letters with the membership fee from every section of the South and dozens of Atlantans have enrolled as members. Nearly every one of these lovers of music has expressed surprise at the fact that I am able to offer a magnificent guaranteed Player - Piano for $488.50 and on terms of $10 down and $2.50 per week. To each one of these I have > • • explained the enormous purchasing power of the 400 Club Members—how, ► by this co-operation in buying, they were able to do what most dealers could NOT do. My Club Plan has been a revelation to all. Each one has realized the absurdity of paying $650 for an ordinary Player - Piano when an EXTRAORDINARY instrument, GUARANTEED FOR TEN YEARS, may be secured by my Club Plan for $488.50. They have seen, too, that with my other FREE Club Features, the total saving is $334.50. These Club Players are the kind that most any dealer will charge $650 for. I have sold dozens of them for that price and I would have to charge that price now except for the Club Plan. By making it possible for 400 members to co-operate in buying I give them advantages not enjoyed by many piano dealers. Even if you already have a piano, don’t let that stop you from enrolling as a member of my Player-Piano Club. Of course, I don’t want you to have your old piano and a Club Player, too. I’ll take care of your old piano. We’ll arrange that all right. Come see me about it. With a Club Player-Piano you will still have everything you have with your pres ent piano in addition to the player. With this instrument and the advantage of my library of 5,000 rolls of music, you or any member of your family can PLAY ANYTHING AT ANY TIME. I make this statement about exchanging old pianos because I have had many in quiries from those who already have pianos in their homes. A piano is all right for those who know how to play it. But a Weatherholt Club Player-Piano is a joy to ANY home. My Club Plan Saves $334.50 In addition to the amount my Club Plan saves on the first cost of the Player-Piano, the many other free features bring the total saving up to $334.50. This does not include the value of my great free music exchange offer which gives each Club member the ad vantage of a music library of 5,000 rolls. $650.00 78.00 80.00 4.50 10.50 Value of Player-Piano Interest Saved On Payments Cost of 2-Year Conservatory Course Selected Bench to Match Player-Piano Twelve Rolls of Selected Music 823.00 488.50 My Club Price $334.50 Amount Saved