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ITEARST’S SUNDAY AMERICAN, ATLANTA. GA.. SUNDAY, AUGUST 24, 1012.
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WHAT ATLANTA MANUFACTURERS AND JOBBERS ARE DOING
Spirit Which Makes City Famous
Prevails, and Enough Exhibitors
Sign Agreements to Take Space
to Assure Success of Project.
Decision Necessary Tuesday So
That Plans for New Commerce
Building Might Be Changed.
Manufacturers Are Responding,
It was a close shave, everyone ad
mits, but as usual the Atlanta spirit
prevailed, and the “Made in Atlanta"
exhibit is assured.
Tuesday's luncheon at the Ansley
was the "clincher.” Several years of
agitation, a year of actual work,
brought to a climax by a vigorous
campaign of three months, developed
the exhibit project to a point where
about 36 manufacturers had signed
their names to agreements binding
them to take floor space for a period
of three years.
Thus matters stood Tuesday. Mean
while the contractors were at work m
the new Chamber building remodel
ing it. The plans called for offices.
If a change were to be made, a deci
sion was necessary at once. '
The case was put squarely up 'o
the Atlanta manufacturers Tuesday,
and on Tuesday's luncheon was
staked the entire plan. The result of
the appeal was success.
To Have Four Floors.
Four floors will be devoted to the
exhibit. One floor will be given over
to the cotton industry—textiles, oils
and by-products. Furniture made in
Atlanta will take another entire floor.
Building materials probably will take
a floor, kindred lines of manufacture
will be grouped together as far as is
•'onsistent with economical disposal
of space.
Who will be jn charge of the exhibit
In the new building at Pryor street
md Auburn avenue has not been de
termined. Neither has it been de
cided when the c "Mbits will be in-
italled. All this remains to be done.
This much is certain—there will
be telephone service on ea£h floor, an
expert in charge and an intelligent
effort to make the exhibit pay 5 n
dollars and cents for every partici
pant.
Had the nroject fallen through, it
would have been lamentable, for
Nashville, Chattanooga, Knoxville,
Cincinnati, Kansas City, Hartford,
Conn., St. Louis and other cities have
such exhibits; others are planning
them, and Atlanta would, for the first
time, be forced to admit itself less
progressive than its rivals.
Those Already Pledged.
The following firms had signed for
space up to Saturday, the nature of
the business being suggested where
the name is not self-explanatory:
Southern Engraving Company.
Frederick Disinfectant Company.
* J. K. Orr Shoe Company.
E. VanWinkle Company (motor
trucks).
Atlanta Gas Light Company.
Southern Upholstering Company.
Atlanta Stove Works.
Southern Spring Bed Company.
Burnett, Bell & Klapper (furnitur\
Gholstin - Cunningham Company
(bed springs).
All-htar Manufacturing Company
(neckties).
Byrd Printing Company.
Norris. Inc. (emdies).
Willingham-Tift Lumber Company.
Tripod Paint Company.
j. P. Stevens Engraving Company.
Atlanta Paper Company.
Atlanta Blank Book Manufacturing
Company.
White Provision Corn-pan.
Dowman-Dozier (metal workers).
Foote & Davies (office furnishings).
Golden Eagle Buggy Company.
Metzger Mattress Company.
Whittier Mills (textiles).
Marcus Loeb & Co. (overalls!.
Nunnally <fc McCrae (overalls).
Phoenix Planing Mills.
Parian Paint Company.
Atlanta Show Case Company.
Greer Manufacturing Company
(jewelry).
F. J. Cooledge (building materials!.
M. D. & H. L. Smith (awnings).
Reed Oil Company.
Atlanta Metal Bed Company.
Atlanta Auto Top and Trimming
Company.
Moncrief Furnace Company.
Coca-Cola Company.
Walter Ba'. ird Optical Company.
Hagan & L dd Co. (soft drinks).
Atlanta Ar Glass Company.
,. E. Hi' Manufacturing Com
pany (razor Bade strops).
In addition to the above, the South
ern Cotton Seed Crushers' Associa
tion, the cotton oil mills, the textile
and’ other cotton interests have an
entire floor, where they will exhibit
the cotton plant and p.11 of its various
uses.
ENGLISTmAKERS INVENT
CAP WHICH KEEPS SHAPE
A problem that has engaged Eng
lish cap manufacturers for some time
has been how to produce a cloth cap
that will keep Its shape after It has
been In use for some time. An en
terprising firm of manufacturers now
claims that they have solved the
problem and that the shape of their
caps is not affected by rain. The
idea introduced consists of placing
a flat plate of straw plait in the cap
between the lining and the cloth
crown.
This makes the top of the cap sit
flat, and as the straw Is not affected
by wet It is said the cap can be
worn for a much longer period that-
the ordinary 11 -
Sweet Potato Crop
Yields Big Returns
Would Bring Much More if Southern
Farmers Did Not Glut Mar
ket at Harvest.
Each year the sweet potato is be
coming of greater Importance as a
money crop in the South. The value
of this crop In the United States in
1900 was $34,429,000. 90 per cent ot
which was produced in the Southern
States. The total area devoted o
sweet potatoes in the United States
increased from 537,000 acres in 1899 to
641,000 in 1909, and the yield in
creased from 42,^00,000 to 52,200,000
bushels. The total value of the crop
increased at a much more rapid rate
than either the acreage or the yield,
showing an increase of 78.3 per cent
in ten years.
With better methods of storing and
marketing the potatoes, it is said,
their value could be doubled without
increasing the acreage .or production.
This is especially true in the South,
where the potatoes are either rushed
on the market at digging time, when
the price is low, or stored in outdoor
pits or banks, where a large portion
decays.
Very few of the sweet potatoes
stored in pits or banks ever reach
the market, for from 25 to 50 per cent
spoil, and those that remain are not
of good quality. Even if the pit or
bank method of storage would keep
the potatoes, It is not economical.
Too much labor and expense are re
quired to make these banks every
year and to get the potatoes out when
wanted for market. Sweet potatoes
can be marketed more economically
and to much better advantage from
storage houses.
Green Shirts Shown
For Winter Wear
Long-Pointed Collars in White and
Self-Striped Effects Continue
in Vogue.
New features are noted ^mong col
lars and shirts shown by leading
manufacturers for fall and winter.
Imported dress shirts, in soft laun
dered effects with musnroom tucks j
and semi-French cuffs are selling
readily. Shirts with a short stiff
bosom in various color combinations
are also featured.
White self-striped effects in French
pique with stiff and unstarched
bosoms are also meeting a good de
mand. A soft bosom with cross-
striped plaits, in various color com
binations, is a new fall feature that
has been well received.
Woven madras in colored effects
will be strong.
The demand for si.k shirts is in
creasing and they are becoming more
of a staple than formerly. Gre j n
will be a popular shirt color for the
new season
The long pointed collars in ‘white
and seif-striped effects are contin
uing into the next season.
A departure in them is the wider
two-ineh band Instead of the nariow
one now worn. These new collars
have a three and a hMf Inch poire.
The wider band is claimed to give
them more the appearance of a stand
ing collar, besides causing them to
sit better tnd afford greater com
fort.
Stocks of Iron Not
Above 100,000 Tons
Accumulation In Yards Reduced
Rapidly in Southern Territory.
Curtailment Continues.
BIRMINGHAM. ALA., Aug. 23.—
Small sales of pig iron continue in
the Southern territory, with a satis
factory aggregate.
The ppice of pig iron holds around
* /I per ton, No. 2 Foundry. There
jiave been a number of sales made for
delivery' during the last part of the
year and some inquiries are In hand
for iron to be delivered the first quar
ter’ in 1914.
There still is curtailment of th^
make. It is believed Alabama will
produce during August almost as
much iron as In July. Furnace com
panies are expressing the belief that
before the end of the year a buying
movement is likely to call for an im
mense tonnage. The furnace and
warrant yards inventory will show-
now over 100,000 tons on hand. A
few months ago there were 150,000
tons on the yards.
Basic iron demand is more satisfac
tory. Charcoal iron price is above $23,
with the make as low as it ever was
in the South.
Steel operations are steady, the sev
eral plants in Alabama working on
practically full time. Fabricated steel
is going out in all directions. Cot
ton tie manufacturers have had a
prosperous season.
Dealers Feel Something Should
Be Done to Stop Incessant
Drain on Their Profits.
There is strong feeling in dry good*
circles that something should be done
to curb the increasing demands of
buyers for samples. In most quarters
trtere is a strong opinion expressed
that the giving of samples is a neces
sary' evil up to a certain point, but
there is j^lso a strong opinion that this
point has long since been passed.
Few manufacturers and wholesalers
take the trouble to And out just what
samples cost them. In only a few
cases are definite records kept and the
cost of the samples figured.
A New York silk Arm gets out about
250 styles a season and the buy'ers
got fair-sized samnles of each style
they bought. This is really necessary,
but it is trade custom, the house fol
lows the general path.
A big woolen firm in New York
which does business with the cutting-
up trades and larger retailers is one
of the best informed on the subject
of sample expense.
“On our books,” the head of the
firm said, “there are about 2,500 ac
counts. Of these about 1.800 are man
ufacturers of clothing. To each man
ufacturer we give five or ten sample
books. The cloth in each book is val
ued at about 20 cents, and the ex
pense of getting them up brings the
cost to about 50 cents. Thi3 means
that each manufacturing account
costs us about $3.75 a season for sam
ples. With two seasons a year and
1,800 manufacturers’ accounts It is
easy to see what samnles mean to
us without trying to figure the cost
of, samples for the retail accounts."
In another quarter of the woolen
goods trade it was said that the sam
ples given out mounted up to a tidy
sum in the course of a year, but that
the expense had not been so great of
late because several houses had
agreed to make clothiers pay for most
of the samples they got.
“One of the worst features of the
sample business in this industry' this
agent said, “is the way some members
of the clothing trade use them. Many
of them have no scruples at all about
taking our samples to a competitor
and asking him at how' much less
than our price he can get the goods
made up by his mill. This is a little
off the subject, perhaps, but it illus
trates one of the worst phases of the
woolen industry."
Among the cotton goods houses the
evil is seen in its worst form so far
as quantity is concerned, but the
cheaper qualities of these goods tends
to lessen the aggregate loss as com
pared with w'ool and silk goods. Lace
and embroidery Arms also pay tribute
to the sample god at the rate of sev
eral hundreds to several thousands of
dollars a year.
Last, but not least, comes the big
department store. Inquiry at several
of them in New' York brought out the
assertion that samples cost them from
$30,000 to $60,000 a year. Only 15 to
20 per cent of the pegple who take
these samples from the stores really
buy anything afterward, and the re
sultant loss necessarily Is heavy.
N.0.T.&M. Receiver
May Ask Big Loan
Frisco Subsidiary Almost Certain to
Default on Interest Due Sep
tember 1.
Fertilizer Concern
Has Splendid Year
American Agricultural Chemical
Earns Close to 7 Per Cent on
Its Common Stock.
BOSTON, Aug. 23.—American Ag
ricultural Chemical for its year to
June 30 is understood to have earned
something better than 6 per cent on
the $18,330,u00 common. In fact, it is
barely possible that the Anal figures
will come nearer 7 per cent on this
issue.
Unless conditions in the fertilizer
trade become very much worse than
for the last two years, the company
can continue to earn and pay the
present 4 per cent dividend. This
dividend rate is, by the way, a testi
monial to the wisdom of directors in
making the initial distribution onHbe
common stock rather modest. If a
5 per cent or 6 per cent rate had been
adopted two years ago, the future
outlook would not be nearly 90 hap
py as it is to-djiy.
A very strong feature of American
Agricultural operations is 'he high
percentage of branded or trade-mark
ed goods which it sells. It is safe to
state that 90 per cent of the com-
panv’s tonnage consists of trade
mark goods, which farmers buy on
the reputation of a partiouler brand
for the specific purpose desired.
DEVELOPED IT
I
! Southern Hosiery
Buyers in Market
Winter Goods Reported Scarce and
1 Stringency May Become Acute
by Fall.
August Dullness of Years Ago Is
Overcome by Teaching Public
What to Buy Then.
“Summer isn't the terror to us that
It used to be.” remarked a w'hite-
haired veteran of the department
stores of Atlanta—a man who is an
interesting talker and a consistent
advertiser, but who keeps his own
name and his own personality per
sistently in the background.
“There was a time," he went on in
reminiscence, “when we might almost
as well have closed up the store dur
ing July and August. That was years
ago.
“In the summer all the well-to-do
customers went out of Atlanta, and
did not return until fall. Fall was a
mad scramble for customers and
stores alike.
“The less wealthy, who stayed in
town, did little shopping. Everyone
thought it was too hot. No one ever
paid any attention to buying In mid
summer. The stores were unattrac
tive. Usually the proprietor was va
cationing—if that’s a good word—
himself.
“I do not know w'ho had the in
spiration first In Atlanta. But a
change came about. The w isest mer
chant, whoever he w'as, decided there
were people in town with money to
spend, even In the summer time.
“He schemed out the way to get it.
which is follow'ed almost universally
by Atlanta stores nowadays.
“To make the story short, he of-
ffred bargains so attractive that
shoppers simply had to come to town
for the August sales. The custom
has grown until to-day the things
which have no seas-Mi of necessity
have been exploited so skillfully that
the public believes summer is the sea
son for them.
“That may sound obscure, but I do
not intend it to be.
“Take furniture, for Instance. There
is no more reason w'hv one should
buy furniture In January than in Au
gust. Nor is there any reason why
one should buy furniture In August in
preference to January.
“But the summer furniture sale has ;
become so much a fixture in the lead
ing stores that people wait for It. It
is good business for all concerned, j
The merchant Is striving toward 1 the j
ideal condition, which would be sales j
and collections of an unvarying j
amount every month in the year— |
unattainable, but none the less an j
ideal state of affairs.
“The customer, likewise. Is win- !
ning. She effects economies by mid - j
summer buying of furniture and blan
kets, and distributes her expenditures j
more evenly over the year.”
NEW' YORK Aug 23.—Southern
hosiery buyers are visiting the local
market. Although mill agents report
cheap goods sold up, some provision
is evidently being made for the new-
comers. The Southern Jobbers have
w'aited this year until the indica
tions of the cotton crop were fairly
certain before operating. They are
not taking 84-neodle bundle goods, as
they predict lower prices on those
lines. There are said to be fewer
orders for extracts booked this year
than formerly.
This is not affecting the valume of
sales, as extracts are made up only
to order, and customary buyers of
those lines are simply seeking a dif
ferent finish. Winter goods are al
ready reported scarce, and, as the du
plicating period has not yet begun,
the stringency will probably be acute
before the end of the fall.’
Cotton Goods Buying
Seems to Lack Snap
Limited Number of Desirable Spring
Dress Fabrics Taken by Pur
chasers in East.
NEW' YORK, Aug. 23—While cer
tain cotton good sellers are satisfied
with conditions, nearly everywhere is
the complaint that the market Is
without any snap save for a limited
number of desirable spring dress fab
rics.
A number of buyers are reported
to have gone home without purchas
ing, while others took only sample
pieces. Such wide lines were shown
that, in some cases, buyers got th*
impression that there was plenty of
goods back of them. This was not
the case, but the buyers were fright
ened off.
Staples are not In demand as they
should be at this time, and special
ties are holding the lead. Fancies in
ratines, crepes and voiles have shown
little tendency to lose tl?eir popular
ity.
According to The Textile Manufac
turers’ Journal, several larger selling
agencies have .opened their spring
lines of dress ginghams, zephyrs,
seersuckers, madras, krinkles chev
iots and shirtings.
Textile Furs Being
Featured for Fall
Wide Variety of Pile Fabrics Shown
in Cloaks for the 1913-14
Season.
NEW YORK, Aug. 23 — As soon as
New Orleans. Texas and Mexico re
ceivers know whether Frisco receiv
ers will or will not pay the $700,000
interest due September 1, they will
make application for permission to is
sue approximately $1,000,000 receiv
ers’ certificates. In the meantime the
Columbia-Knickerbocker Trust Com
pany is making temporary loans to
'receivers? comprising $100,000 for
debt falling due August I, and about
$200,000 additional to middle of hep-
tember. .
The engineers employed to examine
the properties which make up the
Frisco's South Texas lines have not
yet made their report, hut the most
favorable statement would show that
at least 18 months of steady work and
adequate funds would be necessary to
put New Orleans, Texas and Mexico
in a position to earn Interest on Us
bonds. Others believe at least three
years would he consumed in putting
the line on its feet, and between $2,-
000.000 and $3,000,000 expenditures
woufld be needed.
Under these circumstances assump
tion is made in certain quarters that
Frisco will default its guarantee of
the interest due September 1. In fact.
It Is said that any other course would
be improper.
KNITTING YARNS SLOWER
BECAUSE STRIKE IS ON
NEW YORK, Aug. 23.—Buying of
knitting yarns has slowed up. due to
the knit goods strike In New York and
Brooklyn, but prices show no chunge.
Just how the strike will affect the
market Is a matter of conjecture, al
though most dealers admit that prices
will drop if it is continued.
Spinners were unwilling to raise
quotations on worsted yarns mate
rially, as It would result in advancing
the prices for worsted goods and so
kill the prospective demand for them
Cotton yarns were quiet, the small
demand for them being attributed to
the spinners’ high prices. Weaving
yarns were selling at lower figures
than for several weeks, but only
small orders were placed. Buyers.
Influenced by favorable cotton crop
reports, were holding out for still
lower prices.
There were no changes In Southern
frame-spun knitting yarns, hut there
was l^ss activity noted In the coarser
counts of s.ngle combed yarns.
Many new effects in pile fabrics are
being featured for the fall and win
ter seasons. Matelasse plushes in
brocaded effects and high colors, to be
used for cloakings and millinery, as
well as other brocaded effects, are
prominent features in present trad
ing.
There is also a tendency to moires,
in Scotch plaids and checks, for
dresses, cloaks and trimmings. A
wide variety of Oriental and Bulgari
an effects In plushes and velvets are
also shown for vestings, collars and
cuffs.
A new item is the jasper effect,
which has a rich woolen appearance
and is featured for cloakings.
The fabric Is of an indefinite striped
appearance, and is shown in black
and white and blue and brown mix
tures.
Imitation Persian lamb is also pop
ular among the more expensive fab
rics, being made to retail at about
$7.50 for 50-inch widths.
MEN WANT AMERICAN
STYLES IN THEIR CLOTHES
NEW YORK, Aug 23.—During the
past few weens several English cloth
ing manufacturers have had repre
sentatives in the local market with
their garment samples. While some
interest was displayed, it was mostly
for obtaining Information.
The sales made were principally on
overcoats, and were Intended only to
add a few imported garments to the
lines regularly offered. The English
salesmen learned that the majority of
retailers in the larger cities of the
United States prefer American styles.
A local manufacturer said that for
eign competitors will have to realize
this still more and make their cloth
ing which they intend selling here
more on American lines, or else there
will be little business developed in
this country.
He also said that foreign ready-to-
wear garments would not have to be
seriously reckoned with by local mer
chants for some time to come.
LONDON STYLES FAVOR
LOOSE ENDS FOR TIES
FRENCH CALIC0MAKERS
MAKE 20-YEAR COMPACT
Several years ago an attempt was
mac^e to organize the French calico
printing trade, a cartel being formed
which included the principal produc
ers. and an effort was made to fix
standard prices. The results were not
altogether satisfactory, and the agree
ment was allowed to expire. The
matter was taken up again recently,
and it fs now reported that a new
cartel, comprising seven of the lead
ing French firms whose works are sit
uated in Rouen, Epinal, Bolboc and
Valenciennes has been formed.
A central sales bureau, which will
transact the entire selling business of
the concerns interested, has been es
tablished under the style of the
Comptoir de Vente des Tissus Fran-
cals Imprimees.
According to the Dally Consular
and Trade Report, the agreement is
for twenty years.
SMALL TOWN SECURES
NATIONAL BANK CHARTER
STOCKTON, CAL., Aug. 23.—An
nouncement is made that application
the first ble rubber factory to be es-
at Riverbank has been granted.
This is the first time in California
that a town of 600 inhabitants has
secured a charter for a national bank.
The bank is capitalized at $25,000.
According to a London report there
will be Increased activity in the neck
wear trade there this fall. The marked
style tendency now Is not toward
color, but toward shape. Tfce loose
ended knot Is favored, but many four-
in-hands are also shown. Various
shades of blue and gray constitute
the color trend at present.
In London men are wearing either
a jacket suit or a frock coat with
a small black bow' tie. The start
with black will probably extend to
other colors as the season continues.
It is thought, however, that this
vogue will not be generally adopted,
as it is entirely out of keeping with
the fall ideas advanced by English
haberdashers.
Once-overs and^Ascots are being
revived In a email way
FINANCIAL NOTES.
The United States ranks fourth .is
purchaser of English goods, with
$146,000,000 last year.
The Bethlehem Steel Corporation is
seeking bids in England and Ireland
to build nine iron ore carriers of 15,-
000 tons dead-Weight capacity.
The Canadian Government, in con
tract w'ith the United Fruit Company
of Nova Scotia, has established a new
steamship line between Canada and
England, in order to secure more
satisfactory access to the English
market.
The Chicago and Northwestern,
with proceeds of $4,000,00.0 equipment
trust certificates recently sold, will
pay for switching engines, 2,000 gon
dola cars and 2,005 box cars.
CORNED BEEF
Soaring Prices of Meats Bringing
South American Product to
the United States
Meat Is going up, and up* with no
end In sight.
This has led to a curious state of
affairs. Corned beef, peculiarly a
product of the United States, now Is
being Imported from South America
In great quantities, and Libby, Mc
Neill & Libby, the Chicago packers,
advise their representatives In Atlan
ta, H H. Whitcomb & Burke Com
pany, that nothing but the South
American product now is to be had.
The quality is declared to be ex
cellent. The steers of the Argentine
prairies are fully equal In quality to
those of our own Western ranges, and
the only difference the consumer can
detect is that Instead of saying “U.
S. Inspected and Passed,” the labels
bear the stamps, “Inspected under the
Food and Drug Act of June 30, 1906"
—in other words, the customs service
now does the inspecting instead of
the Bureau of Animal Industry.
Never before, so far as anyone re
members, has it been profitable to
Import tinned meats. This could take
place only under exceptional condi
tions such as the present, when
corned beef in 14-pound containers is
quoted to retailers at $37 per dozen or
thereabouts, while two years ago It
was quoted at about $21.
Libby, McNeill & Libby were among
the first to foresee the inevitable
shortage of American meats and to
establish a packing house on the oth
er side of the equator. They now
are reaping the benefit.
While It Is believed that corned
beef never before has been Imported
direct from South America, last year
the same packers, after shipping large
quantities of the product to Europe,
reimported it at a profit because of a
sudden bulge In prices in the United
States.
Vienna sausage and potted ham.
the Whltconfb company advises, have
advanced 5 per cent In the past ten
days, and pork sausage, pure, has ad
vanced 28 per cent in three w'eeks.
Temporarily, the live stock market
is depressed by the heavy shipments
from the West. East and South, due
to the great damage to the corn crop
In the West and to the hay crop in
the East. The shipments from the
South were attracted by the high
prices buyers paid when they made a
“raid” on Southern cattle a month or
so ago, which attracted the attention
of the United States Government.
The Government warned the farm
ers of Georgia and Florida to keep
their cattle, not deplete their herds,
and to fatten them for market at
home instead of selling them lean for
fattening In the West and North.
NEW KIND OF PIPE LINE.
One of the most remarkable me
chanical devices ever used in connec
tion with the manufacture of paper is
being installed at Orange, Texas.
This Is a “blower.’’ more than a mile
long, through which the waste yellow
pine timber from a local lumber mill
will be sent to a paper mill. Th*
slabs as they come from the mill will
be ground Into small particles and
forced by means of compressed air
through the long pipe to the paper
manufacturing plant. This paper mill
is said to be the only plant In the
world that makes paper from yellow
pine pulp. It has a daily output
of thirty-three tons of wrapping pa
per.
DEMAND FOR RAMIES TO
. IMPROVE IN THE SPRING
The fall linen season is shaping up
well. The demand for ratines has
hurt ramie linens, but it Is pointed
out that the former soil more easily
and do not hold their shape as well
as ramie suitings, and that a better
demand for ramies is looked for next
spring. Light blues, pinks and browns
will lead the color demand for ramie
goods.
DIXIE PICKLE AND PRESERVING CO.
Manufacturers of
Pure Apple and Distilled Vinegar, Catsup, Picldea, Mustard, Pepper
Sauce, Sauer Kraut, Jelly, Etc.
CANNED GOODS
364 to 378 Marietta Street, Atlanta, Ga.
TURNING TO FRENCH MODELS.
Fall models for men’s lounge suits
show complete ignoring of English
| fashions and tend toward the French
for the first time in many years,
j (’heviots yield to unfinished worsteds,
and the colorful textures to the plain-
! er. The popularity of dark greens
i and browns in “off" shades is evi
denced by the earlier selections of
tailors, while inconspicuous plaids
, and gun club checks are also well
in demand.
HATS
Caps, Gloves, Umbrellas
QUALITY and VALUES
BROWN, PERRYMAN & GREENE CO,
s ATLANTA
Women's Footwear
Seen in Many Colors
Leather and Cloth Combinations
Shown—Men’s Shoes Made
Along English Lasts.
Imported models on which fall and
winter styles for women’s evening
slippers are based are leather and
doth color combinations, among
which red, green, gray, white and
champagne are to be featured In strap
and colonial effects
There is a tendency to drop cut
steel buckles, and those of Jet will
be much used. Another popular buckle
will be of oxidized stiver, In colonial
design, with a satin filler to match the
panel.
Panel effects are featured in the
smartest slippers. A model well
thought of Is of patent leather, has a
modified duck bill, too, and a Jet
buckle filled with satin matching the
narrow panel extending from the
buckle to the side seam. The heel is
full Louis-Cuban. Featured suede
slippers are of t -upe, also with color
combinations. ,
Women’s street shoes shown have
the long French vamp and square
throat combined with cloth top color
combinations. They fire made with
a plain toe. are fitted with the full
Louis-Cuban heel and are of the but
ton variety.
Men's shoes for fall and winter ars
made along the straight, laced, Eng
lish last, and the color tendency Is to
ward dark tan and gunmetal. Low,
fiat heels are shown almost exclu
sively. The blucher style is taboo.
Ingenious Woman Contrived Fa
miliar Article to Lessen Amount
of Washing in Home.
Arizona Grows Fine
Egyptian Cotton
Salt River Valley Experiments Reach
Stage Where Gin and Oil
Mill Are Needed.
Excellent results are being obtain
ed in the growing of long staple
Egyptian cotton in the Salt River
Valley of Arizona. Under the direc
tion of Mr. E. W. Hudson, of the De
partment of Agriculture, the industry
has ocme to Include over 4,000 acres
in planted cotton, yielding In most
cases a net profit of $100 an acre.
While the severe drouth throughout
the entire West has made inroads on
every other crop, the Arizona cotton
has prospered to such a degree that
a ginning plant and an oil mill to
make use of the cotton seed are to he
established by the time the crop is
ready.
The subcommittee of the American
commission which has been making
a study of cotton growing and cotton
marketing in Egypt shows that not 1
only can American methods applied
to the raising of Egyptian cotton re-1
duce the cost approximately 50 per ;
cent, but that our progressive farm
ers, although handlcapeed by the j
quality of our soil as compared with j
that of the Nile Delta, can bring our
long staple cotton yield per acre up ;
to that of Egypt's.
Long staple cotton brings from 21
to 25 cents a pound on the spot.
Already irrigation system em
ployed In the Delta lands has been
employed In Arizona. The rest must
be 'worked up by American intelli
gence and American industry, for
Egypt with her antiquated methods i
of cultivation o^ers little further
guidance.
FIRST BALE BRINGS 12 CTS.
PER POUND IN SAVANNAH
SAVANNAH, Aug. 23.—Before the
entrance to the Cotton Exchange the ,
first bale of upland cojton grown In
Chatham County was auctioned. The
bale brought 12 cents a pound, 3 cents
better than current values. The first
bale was grown by VV. M. Kennedy
and ginned by Floyd So. The sta
ple graded good middling.
FANCY SHOE BUCKLES.
The wearing of* elaborate slipper
buckles was particularly noticeable
during the Grand Semaine raring
week, as the prevailing style of short
skirts allows the entire shoe to be
seen. The custom is now quite the j
craze, and many society people are
adopting special buckle designs to be
worn with various costumes. They
are appearing dally with a different
buckle to harmonize with each dif
ferent gown
The detachable collar now worn by
men the world round was the In
vention of a thrifty housewife 81
years ago. It sprang from sheer ne
cessity, and yet it was so simple an
article of wearing apparel that Its
first maker never looked upon her
production as an invention, and it s
doubtful if the other early manufac
turers thought of patenting the idea.
During the succeeding years. In
which the manufacture of collars and
their allied products has become a
great industry in and around Troy.
N Y., the incident of the Invention
of the collar had almost Been lost un
til recently brought to light by th«
unearthing of a family tradition.
It is now certain that Mrs. Hannah
Lord Montague was the maker of the
first detachable linen collar. Mr. Mon
tague was engaged in the manufac
ture of fine shoes for women. He was
a large man, very particular In mat
ters of dress, and in those days before
the invention of the sewing machine
and before great public laundries
were established, the making, washing
and ironing of the shirts formed qul‘«
an item In the work of the house
hold.
Mrs. Montague was resourceful, and
In endeavoring to lighten her hous*-,
hold duties she Lit upon the idea of
a detached collar, which could be
fastened to a neckband of her hus
band’s shirt and washed and lronel
separately. Before this time, whea
the collar was soiled, the whole shirt 1
had to be washed, but by this device
two or three collars might be used to
one shirt. Acting upon the idea
which had come to her, Mrs. Mon
tague went to the patch bag, selected
a strip of white linen, which she cut,
and shaped to fit the neckband of .her
husband’s shirt, sewed it, turned it j
Inside out, and attached a narrow
string of braid at either end to tie
about the neck. This was the origi
nal string collar.
Thus through the resourcefulness of
a woman the mod' 5 '" detachable col
lar was evolved.
To Atlanta is avail
able to the mer
chant who buys an
adequate bill from
the members of the
Merchants’ Asso
ciation.
Write to
Mooib
SECRETARY.
Rhodes Building,
Atlanta.
ENGLISH TRADE GROWS.
The July statement of English
Board of Trade shows increases of
$17,436,500 in imports and $25,880,-
000 in exporta. Imports of foodstuffs
Increased $8,875,000, and raw material
about $5,000,000.
RUBBER FACTORY FOR BRAZIL.
Within a year the Goodyear Tire
and Rubber Company wll have in
operation In Rio de Janeiro, Brazil,
first big rubber factory to he es
tablished on the South American con
tinent. to cost $1,300,000.
Write for our latest Catalogue. The leading; merchant* axe adding
the 5c and 10c departments. Why not one for your- town?
McCLURE 10c CO„ 47-49 S.BroadSl
Give Your “DIMES** a Chance
ITATIONtHV
offueeurs* suwomes
MOVCkTICS
MAW BOOKS'
ix9.it nxlsom tmen
ATLANTA
VOLLMER MANUFACTURING COMPANY I
Moore Building
ATLANTA, GEORGIA
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