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, : : > f ■ v 1 | p* r ( v\ yf-. . v ■ f.. 8 C TTRARSTS SUNDAY AMERICAN*. ATLANTA. G.V. SUNDAY, NOVEMBER 30. 1013. A Merchants and Manufacturers’ Bulletin A Gifts Thursday Bring Many Orders to Frank E. Block Company v ADVERTISING GATE C!TY Atlanta-Made Goods To Be Extensively Advertised in This Manner I mlujst rial and Statistical <Irganizat ion of < Lum ber of Commerce to Herald City’s Many Ad vantages— Figures Show l >ig (l rowtb. T ON .T. DANIEL, head of X-j Daniel Brothers Com pany, who negotiated pur chase of crackers and cakes from Rlock concern. Twenty Thousand Boxes, Worth $1,000, Feed Hungry Pedestrians—Publicity Helps Firms. 'i he cafrffi phrase "Atlanta Always Ahead*’ win continue to be a Jive reality If W. H. Leahy, secretary of the In dustrial and Ptatifltlcal Bureau of the Chamber of Commerce, ''an make It ho. Mr, Leahy has evolved a scheme for set ting forth Atlanta's resources In such a way as to leave an indelible Impres sion. Tfe has placed In ••very hotel, bank and railroad station In the city frame-printed cards telling of the city’s resources. These displays are about three feet square, the bright particu lar feature being a comparison In pic tures of Atlanta’s skyline in 180.'’., 1903 and 1913. Factories In Atlanta 548. The card states that there are 548 factories in Atlanta, employing If.,877 wage earners, 2,281 salaried employees, with a capital of 844,094,782. and prod ucts worth $42,977,883 The laborers draw $6,946,233 and the salaried men $3,267,284 The number of buildings erected In 1912 was 3.911, at ft cost of $9,982,826 There are 140 passenger trains each day in and out of Atlanta. Atlanta Is the third insurance center it) foe United States, with 227 com panies of all kinds, and Is the fourth premium center. There are eighteen skyscrapers and 21 first-class hotels, with 3.391 roomi Financial Status Fine. Bank clearings for 1912, says the bul letin arc $691,941,254, and for 1902 were nnlv ’ $131.200.437 a gain for the decade of $660,740,797. Bank deposits In November 1913, were $35.133,098, and in November, 1903. onh $15,127,419, a difference of $20,- 006.679. The capital ami surplus of Atlanta banks in November. 1913 was $11,874, 13 was $11. 996. and ten years ago only $3,504,825, n difference of $7,780,170 Good Population Showing. Tor the fiscal year ending .Tune 30, 1913. post office receipts were $1,322,011, and for the same period last year only $1,212,005 a difference in favor of 1913 of $116,005 Atlanta ha* 61 public schools, with a total enrollment In 1913 of 23.678. There are 800.000 people within a radium of 60 miles of Atlanta. The assessed value of property is $154,827,487, There are 200 miles of electric street railway and 34 of inter- urhun electric lines Railroad lines radiate in 14 directions It Is the ideu of the officials In the Industrial and Statistical Bureau that to place theso cards permanently around the public buildings will bring them graphically to the attention of the trav eling public and to native Atlantans as well Thousands ,,f people passing year ly through local hotels and railroad stations will see the figures and telj their friends at home about them Not only In the hotels and stations, hut In other public places like office buildings the placards will go The Bureau received 50 cards Thurs day and the officials have begun hav ing them framed Leahy Seeking to Bring Large Factories to City. W. II Leahy, secretary of the lndus trial arid Statistical Bureau of the At lanta Chamber of Commerce, Is prepar tng circular letters to send hundreds of factories In the principal cities of the I'ntted States calling their attention to the advantages of Atlanta as a manu facturing center and Inviting them to locate, here. The letters are expected io he. ready for the mails tills week and there will he stacks of them. If Is Mr. f^erihy’s Idea to set forth the advantages which exist In the Cate City for manufacturing enterprises of all sorts and to assure these organizations that they can find unusually good loca- ti tns, with or without railroad frontage, at very reasonable prices Concerns not satisfied In their present locations will he Invited to move here "lock, stock and barrel." Others which don’t want to move headquarters will be asked to establish Bout hern branches and a third kind of establishment will be the Independent concern. There arc now some 650 different "made-In-Atlanta" articles, and the of flclals of the Industrial and Statistical Bureau are seeking to Increase the number materially ny pointing out the city's good transportation facilities and other advantages. A3 a result of the gift of 20,000 if ox on of crackers and cakes to At- 1 lanta public Thanksgiving Day from j the store of Daniel Bros., Nos. 45 and 17 Peachtree street, the Frank E. Block Company, manufacturers, have received a number of large orders, and the lesson in the situation, ac cording to Brooks Morgan, of the Block concern, is that it pays to ad- ve rt ise. On the other hand, the Daniel store did a big business and will probably hear responses from its "bread line'" for weeks to come. I Hungry Crowds Satisfied. Don J. Daniels, head of the con cern, arranged to purchase a big stuck of crackers and cakes from the Block concern, and to give the same away to the public, without any strings whatever attached to the gifts. Thousands of Atlantans re sponded and there were few hungry people on the streets by 1 o’clock, when the crackers and cakes gave out and the store closed for the day. There were animal crackers, oyster crackers, soda crackers, lemon and vanilla wafers and every other kind, and Mr. Daniel declared that in giving them away he did so with the knowl edge that there were none better made. Atlantans need not go out side the city for such products, he said. $1,000 Given Away. The packages retail at 5 cents apiece, and the 20,000 packages there fore, represented a value of $1,000. They wer> eagerly snapped up by the crowds. It was intended to open the doors at Daniel Brothers at 9 o’clock, hut the crowds were so large and blocked the sidewalks to such an extent that the police ordered the doors opened half an hour earlier. Street cars had been stopped and automobiles passed with difficulty. A motion picture man ‘‘ame along and ground out several yards of film, and the pictures will probably be seen this week along Peachtree. Harry Llndburg, A. W, Long, John A. White, D. M. Meador and Thomas Robinson assisted Mr. Daniel and Mr. Morgan in distributing the boxes. Many Things Given Away. Gifts of Atlanta-made goods, say local merchants, are only beginning Never before in the history of the city has the necessity been greater forget ting local products before the public. ’’Patronize us and we’ll patronize you,” is the slogan, and Atlanta people are catching on. The merchants and manufacturers who handle and make Atlanta prod ucts do not ask any undue discrimi nation, but thev want the patronage of Atlantans when such goods and products are as high-class as can be found elsewhere and are offered at the same or a lower price. Hundreds of Atlantans seized the opportunity which Georgia Products Day presented to And out more about Atlanta-made goods. They took their coupons from the Auditorium dinner tickets and redeemed them at grocery stores,,bake shops, shoe stores, cloth ing stores and other places. The goods have in every instance given satis faction. More extensive display* ar^ being planned by the makers of " Atlanta, Extensive advertising cam paigns are being planned, and the ad vertiser* feel sure they will reap a golden harvest in Increased local* trade. B rooks Morgan, of the Frank E. Rlock Com pany, who helped {five away thousands of boxes of crack ers and cakes Thursday. j those days the Individual purchases J were much larger than they are now*, ! despite the increased population of I 1 the country and the greater number of retail outlets. Then a whole sea son’s merchandise was often contract ed for at one time, and if the mer- I chant were not a good buyer he paid j for his ignorance or ill-luck. With the separation of stores into 1 departments and the resultant In crease In the number of buyers per ! store, the individual purchases be- | came smaller and more frequent. Buy- I ers used to come to market twice a year, or they came three or four times if they were not too far from New York. Now they come more frequently, and it is not a rare thing for many out-of-town buyers to visit this mar ket every month. Never before have the hotel registers borne the names of so many buyers at this time of the year. 9 It is admitted generally that the uncertainty attendant on the passage of the tariff bill had a deterrent ef fect on many buyers, but there are some wholesalers who are waiting for spring to prove their contention rn the passing of the seasons as a fac tor in retail merchandising. Here We Are Again You may have noticed that we held up our advertising for the past few weeks. It looked like folks were buy ing more Red Seal Shoes than our factories could make. ' Vv ’■ - / A M v 71 Buying Hosts Seek New York Marts Earlier This Year We have now pretty well caught up with our at-once orders. We are in good shape to fill orders promptly. Big Force Is Busy Developing Tracts For 30,000 Trees McCLURE TEN CENT COMPANY Importers, Jobbers, Distributors GOODS TO RETAIL AT 5c TO $1.00 Write n* about opening s store or department of this kind for you Red ‘Hills of Habersham’ Converted Into Blooming Orchards—Land Values Going Up. Til EDISON DICTATING MACHINE TROUBLE OF* [JITTER SAYRES HALF THE TIME, HXFKN 8® Atfl> WRt ting iMsdwptn Oranire by Thomas A. Edison Bold, demonstrated and euir- <uitoe4 in Osorgta by BAYLIS OFFICE EQUIPMENT 00. Office Furniture—Commercial Stationary No 1 Smith Broad Street Phone 241 CAPITAL CITY TOBACCO CO. Atlanta, Qa. 176-178 'Marietta St fMPOHica« *r*o JOCUirfM The Only exclusive Tobacco House In Georgia When in town come to see ns or write ns for new price list. It will be worth your while. ( Over in Habereham County, near | Olarkesvllle, a development in apple lands is going on that promises to as sume large proportions. The Hab- ersham Orchard and Improvement Company has already planted 126 aeres in trees, which are now two and three years old, and as fast as practicable will continue the work until 1,700 acres will have been planted. There are 6,600 trees on the 125 acres, and there will eventually be a total of 30,000 on the entire tract. Officers of the orchard company are: Norman T. Pool, president; J. R. Collier, vice president; L. A. Dozier, secretary and treasurer, and J 1 ''. A. Quillian, attorney. These men have the indorsement of C. C. New man, horticulturist of the South Car olina Experiment Station, and many other well-known citizens, and the orchard land is commended by O. B. Brackett, pomologist of the Federal Department of Agriculture. Apple land In Habersham County has increased wonderfully, it is on the market at prices up to $800 an E. t_. ADAMS CO. WHOLESALE GROCERS OUR MOTTO: First Quality Merchandise and Prompt Service. Volimer Manufacturing Co, We Cater to the Retail Jeweler Only MA.ntjfartnrers and TVritmers of Fine .Tewelrr Rrtgmv infT, Diamond Setting and Watchmaking a specialty Sprcial Designs tn Plntinuin. l,«t us do your diamond tsminting repair work. Bell Phone Ivy 1670 Moore Bldg., Atlanta, Ga. USING ATLANTA WILL BE "SHOPEARLY"GRY BIG ICE CENTER Cause Is Generally Supposed To Be Due to Recent Tariff Legislation. Dealers Urge Customers Not to Put Off Christmas Purchases. Only Nineteen More Days. Stocks Coal and Ice Co. Has New Process to Help Small Towns. List of Incorporators, acre for four-year trees. Speaking of the development, Mr. Pool said: “The officers of the company are Atlanta business men who are bent on raising apples, not going into the stock or bond business and selling shares on undeveloped property. We are selling bonds on what we have already set out, however, and people have taken $25,000 worth, which are secured by the Trust Company of Georgia, trustees for the bondhold ers. "We have a large force of men at work clearing up the land and expert tree officials in charge of the or chards." Only nineteen more shopping days! Atlanta merchants are urging their easterners to hurry up* and buy Christmas things in order that every body -shopgirls and clerks as well as buyers may enjoy the glad tidings of the holiday. There will be thousands of things bought in these nineteen days, and thousands of dollars spent for them, and the merchants are expecting the heaviest trade in many years. Shop windows are already being gayly dec orated in anticipation of many calls for the articles that are displayed. The merchants are making a spe cial effort this year to put forth to best advantage Atlanta-made goods, demands for these lines having in creased wonderfully since last Christ mas. Extra store forces will soon he added, and n> stone will be left un turned to give customers the very best and quickest rvice. Above all the din and clamor of the situation, however, rises the chorus of the merchants, “Shop early.” Atlanta is soon to be the coding ice-manufacturing city in this sta tion. This declaration is made by the Stocks Coal and Ice Company, suc cessor to the Stocks Coal Company, which has suecessullv supplied the coal-buying trade in Atlanta for 31 years. The new concern has an improved I process for making ioe, and will bring It to the attention of small towns which have been paying freight on ice shipped from the cities. The small ] towns can now make their own ice, I and at a great saving. Incorporators of the concern are F. M. and Thomas F. Stocks, Ernest Duncan, S. M. MacKendree and A. J. McArthur, of Atlanta; J. G. Anderson, Jr., of Tampa; John J. Cain, of Co- I lumbia, S. C,; H. C. Moshell, of Spar tanburg; J. P. Taggart, of Savannah; C. O. Templeton, of Augusta, and James Sotille, of Charleston. Phillips C. McDuffie, of Atlanta, is attorney. The concern has taken offices In the NEW YORK, Nov. 29.—One of the most interesting results of the recent passing of the tariff law is the large number of buyers It has brought to this market in a period which ordi narily is more or less noted for its Juippj; „*ods„ sv jvj os sseuioprb concerned. Twenty years ago, according to ex perienced local wholesalers, it was only on the rarest occasions that a retail merchant came to this market more than twice a year. At that time, they say, there was by no means the number of individual buy ers there are te-day, which usually meant that the merchant himself did all, or nearly all, of the buying. In Now this is the time to ready for the holiday trade. J. K. ORR SHOE CO. RED SEAL SHOE FACTORY Atlanta get Look through our catalogue for the season’s best sellers. If you haven’t one, say so on a postal. ■*a Raincoats, 10 Cents, Expected Here Soon Prominent People In Mr, North's Tours Hurt Building. Party Will Leave Atlanta on 18-Day Tour Dec. 2, Going to Panama and Other Points. Illinois Man Invents Such a Garment, and Claim Is Made That It Is Practicable. THE MAIL ORDER COFFEE ROASTERS ATLANTA COFFEE MILLS COMPANY Blenders of High-Grade Coffees Specml Blende EUREKA, ATCO, SQUARE DEAL Rich In Flavor, Fresh and Pure Ask Your Grooer. Buy Your Coffee Direct From the MIH—Roasted Dally 402 Edgewood Avenue, Atlanta, Ga. AtUnti. dealers are expecting oon the arrival *u a raincoat that retails from 10 cents up. A man in Illinois has in vented a process to produce such a GEORGIA PRODUCTS DAY EVERY DAY WHEN YOU WEAK ARAGON SHIRTS—PANTS—OVERALLS MANT'FACTTRED BA' A. M. ROBINSON CO M P A N Y *9 *ertt> Pryor St. Atlanta. Georgia There coats are made in the rcgula tion slip-on style, from an integral piece of waterproof paper. Their pro duction cost, according to The Sartorial Art Journal, wiTl be no higher than cents each, and even that figure can ho lessened. The coat can he folded up to fit in an ordinary envelope and is particularly adapted to being carried in handbags The coats can be made of oiled paper or paraffin, vellum parchment paper, which gives the appearance <if sllklnes at a short distance. The original -idea was for the coats to be worn only once, but, after a trial, it was demonstrated that they could he utilized successfully two or three times. The coats are re inforced where the buttons are sewn on and also where the buttonholes are cut. There are only two seams, both running underneath the arms and down the sides. These seams are cemented by ordinary glue. Among well-known Atlanta people in the party of John T, North, bound for Panama and other Central Amer ican points, December 2. are Dr. and Mrs. E. D. Cotmally, P. G. Hanahan, Mrs. F. T. Lamb, Louis Camak, L. N. Hudson. Dr Harry E. Stockbridge, W. M. Nichols, Miss Sally Brown, Mrs. Luther Z. Rosser, Miss Lizzie Macau ley. Mm Horace Jones, Elijah A Brown. .Mrs, M. Wallace, Miss M. Walker, M, Lee Bonner, of Birming ham; Judge and Mrs. R. T. Daniel, of Griffin; R. D. Stubbs. Judge W. G. Wingfield, T. J. Spivey and F. L. Batchelor, of Entonton: A. S. John ston. Dr. I >. A. Bag ley, G. W. Bagley and L. C. Summerford, of DeSoto, Ga n and others. Mr. North Is agent for the United Fruit Company’s lines and has had wide experience in “personally con ducted” tours. i The party will be gone eighteen days, returning here December P). They will ship <•>.. the Cartago from New Orleans on December 3. Salesmen Go Out With Spring Goods Ten of Dougherty-Little-Redwine’s 1 Force Report Much Interest Among Merchants. The force of salesmen of the Dough- erty-Little-Redwine Company ten in number—have been on the road for the past ten days with the new soring sam ples of this concern, and they report much interest among merchants. The generally good weather of the past week has enabled the salesmen to get about over a wide territory, and or ders for the spring goods will soon be gin coming in fast. Your Last Chance For Holiday Goods Activity in Neckwear. TRIP There is noticeable activity in the highneck types of women’s neckwear and silk combinations with lace are also moving well. The demand for ceintures and girdles continues strong, and indications are that these goods will be good holiday features. Costly Improvements, The Municipal Board of Catania. Italy, has submitted to the Municipal Council of that city a plan for pro- I viding better sanitation and other im provements in the city of Catania at an estimated cost of $5,790,000. Dutch Engineer's Work. The Vice Consul of Callao, Peru reports that the Peruvian Government \ has contracted with a Dutch engineer, who will be assisted by two other ex perts from Holland, to carry out the contemplated improvements of the port of Callao. THE HIR3HBERG CQ To Atlanta is avail able to the mer chant who buys an adequate bill from the members of the Merchants’ Asso ciation. Write to Value of Exports. The value of exports to the United States declared through the London Consulate General in the first nine • n»nths of the present year was $101.- .'35,061, a decrease of $19.128,,"91 from :• f., in-< for coreraptmcLni j*** rud wi - rvan& Dar^lstxSaaArta £-13-17 nelson H. T. Moore Own up— You intended to handle Christmas Goods this season, didn’t you? Time slipped by— Xow, it’s the 1st of December and that order is not placed yet. We expected some of our friends would find themselves in your fix, and prepared for them with a good stock of Toys, Dolls, Cut Glass, Stationery, Novelties, Etc. These goods can be sent out at once—in one shipment—from Atlanta. Come to see us this week, sure. Our sample room is just around the corner frum the Terminal Station; you can’t miss it. Wire or write when yon can come. SECRETARY. Rhodes Building, Atlanta „ MONTAG BROTHERS WHOLESALE ONLY 10 to 20 Nelson St. ATLANTA «•*