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TTEARST'S SUNDAY AMERICAN. ATLANTA. (LA, SUNDAY. MAY 30. 1915
DELEGATES PUN
II U BERT ANDERSON,
*■ -N- Chairman Executive
Committee of Ad Club, who
praises work of present offi
cials.
Georgia and South to Get Big Boost at Chicago
1 Gathering—Souvenirs To Be Distributed
Heralding City’s Advantages to the World.
(Continued From Page 1.)
li t»< »rg|<»
watermelons in Copley
Square.
If the Ad Men are to repeat either
of these stunts or somethin* similar
to th$m, friends of the club of the
city hnd State will have tf> lend
them 'material assistance in that di
rection.
If somebody will furnish* the sou
venirs advertising the city and the
Staie, the Atlanta Ad Men will see to
it that they are distributed among
those, who will be in Chicago from
evcfy section of the United States,
Canada and other countries.
Unique Antics Are Staged.
These annual conventions are at
tended by delegations frnm every
•ection of the United States, Canada
and from England, Cuba and Ha
waii. * Many unique stunts are pulled
off by various^ielegatlons, and each
annual convention is a source of much
benefit and pleasure to Those at
tending The advertising men of
Texas usually unite and attend in a
bodir, and in'June they will assemble
at Fort Worth, and will stop a day
each at Hot Springs. Little Rock and
St. Louis, en route to Chicago. They
will, take an advertising exhibit with
them to show at Chicago. Several
promipent advertising men in Geor
gia and nearby States often make
the convention trip with the Atlanta
delegation, and the Atlanta bunch
would not feel as if they had started
right unless W. T. Anderson, edi
tor and publisher of The Macon, Ga..,
Telegraph, was along with them.
Samuel C. Dobbs and St. Elmo
M&ssengale are always two of t^e
busiest among Atlanta delegates to
the national conventions, aa Mr.
Dobbs was for two years the national
president, and he and Mr. Massengale
are personally fiqqi^ainted with more
delegates, perhaps, than any other
men who attend. Mr. Dobbs has con
sulting duties this year on several
Important committees. St. Elmo
Massengale, in addition to being pres
ident of the Atlanta Ad Men’s Club,
and its found©!* -In a member of the
national educational committee, on©
of the largest and_ .most important
which meets, and from his wide ac
quaintanceship flue to twenty years
of active work*, iq the advertising
world, he is kept busy from morning
until nlgbt each day of the con
ventlon.
Will Extend Warm Welcome.
Chicago will extend the glad hand
and a warm welcome to every ad
man ami hi© friends attending the
convention.
By official proclamation Mayor Wil
liam Hale Thompson has declared the
week of June 20-26 Advertising
Week.
During that week Chicago will be
host to 10,000 members and friends
of the Associated Advertising Clubs
of the World.
What is expected to be the most
brilliant night parade ever given in
Chicago, will be staged on Monday,
June 21, when 200 float©, represent
ing industries of International impor
tance and fame will be In line. J. R.
Woltz, chairman of the pageant com
mittee, estimates that no less than
$200,000 will be expended In prepara
tion of these floats, many of which
will he shipped to Chicago on special
ly prepared flat cars.
Advertising week will open with 50
out-of-town advertising experts occu
pying 50 pulpits Sunday, June 20. On
Monday Governor Edward F. Dunne
and Mayor Thompson will welcome
the members of the advertising clubs
at the Auditorium Theater. Both
will review the parade at night. Spe
cial features, which In other cities
have set the towns ablaze with en
thusiasm, will be continued through
out the Week.
Working for Next Convention.
An idea of the intense interest that
some of the States are taking In the
Chicago convention may be had from
the fact that the Associated Adver
tising Clubs of Iowa have engaged
rooms m a Chicago hotel for 1,000
men. Boston has engaged quarters
for 200 delegates. A single Philadel
phia club has taken an entire floor in
one of the largest hotels at which
an Indianapolis club has engaged 50
rooms.
Philadelphia will he the first city
in the field for next year's conven
tion. The Poor Richard Club, of that
city, will put a trainload of boosters
Into Chicago. Philadelphia, will have
plenty of competition and it is ex
pected the fight will be a merry one.
Atlanta Is not going to try for the
1016 convention, but it is anticipated
definite decision will b<* reached
L
L EFFECT
TACK” F. LETTON, a
leading and enthusi
astic Atlanta Ad Man, who is
now in Chicago, and will be
on hand to welcome the At
lanta “bunch' 9 when they hit
; the Windy City.
by the Atlanta delegation at this con-
ventlon to go after the* convention
for 1917. The Atlanta club believes
conditions will be such at that time
as to enable them to bring the con
vention here, and to give it as fine
an entertainment a© it has ever had in
any city In the United States.
Meeting Mott Important.
There will be much business trans
acted at this convention. The Ad
Men are noted as a business bunch
and there will be many important
matters dealt with of wide interest to
the advertising world. Big business
men from all over the country will
be there and It Is a splendid place to
gather Ideas.
Every man who attends will be sure
to profit by contact with the. well
known and successful advertisers of
the country.
The Atlanta delegation is looking
forward to an enjoyable reception in
Chicago. The delegation will be ac
companied on ihe trip by Hugh E.
Murray, publisher of The Atlanta
Georgian and Sunday American, and
among the most interesting features
of the trip will be the attention giv
en to the Georgians by The Chicago
American and Mr. Hearst’s other
publications in that city.
Thus the Georgia delegation goes
with the advance assurance that it
will be heard from emphatically and
that everybody In Chicago and other
sections of the Northwest will know
beyond a doubt that they are there.
Hubert Anderson, Chairman of
Executive Board, Tells of the
Rapid Strides Made.
Hubert Anderson, chairman of the
executive committee of the Atlanta
Ad Men’s Club, says:
“Under the present administration
the Ad Men’s Club has made really
wonderful strides. Not only In the
affairs, but in all civic work, a
marked improvement has been noted
“At the beginning of Mr. Massen-
gale’s administration he asked the ex
ecutive committee, finance committee
him in the effort to co-operate with
him in the ffort to make the club &3
nearly perfect as possible.
“I am glad to say that the president
received this co-operation. The books
were promptly audited. A new and
up-to-date system was installed,
which is being accurately and prompt
ly kept by our efficient secretaries.
Joseph H. Atchison and ‘Jack’ Bald
win. They render monthly report©
regularly, showing a comprehensive
statement of all receipts and disburse
ments. It Is gratifying to note that
the financial condition of the club !s
steadily Improving.
“On April 1 a complete roster of the,
club’s membership was published in
our official organ, Pepper. All ‘dead
wood’ has been eliminated and the list
in the May issue of Pepper is a list of
'live ones.’
“Under the splendid work of the
membership committee the club is
rapidly adding new names of good
men to our honor roll,
“Too much praise can not be given
to our hustling chairman of the new
stunt© committee, Julian Boehm. At
all time© you can count on his getting
up entertaining and instructive pro
grams.
“Lindsey Hopkins, as chairman of
the general committee for the South
eastern Fair Carnival, Is certain to
give Atlanta a wonderful carnival this
fall.
“Every member of the club stands
ready and willing to help In all mat
ters we undertake.
“Atlanta should be proud of this
big, boosting, bustling organization. If
we didn’t have the Chamber of Com
merce. the Ad Men’s Club and the Ro
tary Club, the city could not hope to
keep pace with her sister cities like
New York, Chicago and St. Louis.”
Massengale Reviews Growth of
Publicity Art in Dixie and Its
Powerful Results.
(Continued From Page 1.)
of the work of the convention devel
oped. Some of the very best adver
tising men of the East attended this
convention and became Interested in
its work. The educational features
were more strongly developed, many
additional committees formed to take
up the different branches of advertis
ing work, the newspapers being rep
resented by special committees, maga
zine men having a department, the ag
ricultural men also having a depart
ment—and, in fact, all the different
departments of advertising were rep
resented.
Hundreds of New Clubs.
Hundreds of new clubs joined the
organization, and advertising men
from all over the United States and
Europe became interested in the
movement. Prior to the Boston con
vention invitations were sent to prom
inent advertising men abroad, who
attended this meeting, and the work
thus done by the association became
international in its scope.
The next convention was held in
Dallas in the year 1912, where Mr.
Coleman was re-elected president.
The idea of the national officers was to
place the convention in different parts
of the country, so as to awaken the
Interest of advertising men In that
section, and thereby finally cover the
entire country. These conventions
were very enthusiastically attended by
the best men of the different commu
nities in which they were held, and
everybody claimed that they received
more real benefit from the advertising
convention than from any other or
ganization to which they belonged.
This brings us very close to the
present day. Most all men who are
interested in advertising know of the
wonderful success which attended the
conventions at Dallas in 1912, at Balti
more In 1913, and at Toronto in 1914.
The Baltimore convention elected
William Woodhead, of San Francisco,
a© president. It was largely attended,
and its work greatly improved, which
was still further developed and per
fected at Toronto in 1914, where Mr.
Woodhea’d’s administration was in
dorsed by his re-election. Toronto
holds the honor of seeing the name of
this great advertising force changed
to the Associated Advertising Clubs of
the World, thus rightly incorporating
into its cognomen those words which
indicate the enlarged sphere of fast
growing Influence, ever increasing as
the years roll by.
Doing a Better Work.
And now this great, big, wonderful
convention goes back to the city of
Chicago, where It was born.
There is no comparison with the ad-
“Hog and Hominy,” and every
other annual event that has been in
augurated in Atlanta during the past
five years has been brought about
through the efforts of the Atlanta Ad
Men’s Club. Every citizen should en
courage their great work.
A. P. STEWART,
Tax Collector Fulton County.
vertising clubs of a few years ago and
the typical advertising club of to-day.
Funny stunts, vaudeville, a few selec
tions from the one hundred and one
best orators, a general plan to amuse,
but not to educate, was what the clubs
meant In the past. Now the one pur
pose and endeavor of the Advertising
Clubs is to discuss the advertising
problems and formulate better meth
ods of procedure in all matters per
taining thereto. There are clubs now
in 125 cities in the United States and
Canada, and we have a membership of
nearly 12,000.
Exhibits are held at every conven
tion showing the development and
wonderful progress of all lines of ad
vertising endeavor from year to year.
The national convention, in addition
to having the educational bureau and
paid lecturers traveling from club to
club, was the cause of the audit bu
reau of circulations being formed,
composed of advertisers, advertising
agents and publications. This fur
nishes accurate information as to the
circulation of all classes of publica
tions.
All business men of Atlanta, In
whatever line of advertising they may
be interested, ought to go to Chicago
and see for themselves what it means
to be a part of the Associated Adver
tising Clubs of the World.
In achievement, the Atlanta Ad
Men’s Club stands out as a real factor
in the upbuilding of Atlanta. This
card is just a word of encouragement
and appreciation.
C. W. MANGUM,
Sheriff.
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IlLMITi
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FRANK E. BLOCK, Vice-President.
JAS. S. FLOYD, Vice-President.
C. E. CURRIER,
GEO. R. DONOVAN,
FRANK E. BLOCK,
GEO. R. DONOVAN, Cashier.
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J. D. LEITNER, Assistant Cashier.
JAS. S. FLOYD,
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