Newspaper Page Text
4
5.
Expensive Improvement Evidence
That Company Seeks to
Build Best.
From Detroit comes the announce
ment that Studebaker automobilce
have just added another important
improvemernt. This is the new Wil
lard storage battery, with a new rub
ber composition separator upon which
Willard scientists have been experi
menting for the last two years. Stude
baker is the only automobile manu
facturer up to the present time who
has adopted this newer, more satis
factory and more expensive battery,
The importance of the announce
ment lles not only in the unequaled
battery service that Studebaker cars
Are now equipped to give, but also in
the continued evidence of the inten
tion of Studebaker designers and
manufacturers to build the best pos
#ible car that can be made at any
Price. Studebaker employs men, ma
terials and methods without regard to
Cost if the product can be bettered.
The storage battery gseparator prac
tically in universal use before the per
fecting of this rubber composition
separator was made of wood, It had
to be cut extremely thin, soo as to be
?oroun. In order to work effectively,
t had to be porous, but the thinness
of the wood caused it to deteriorate
quickly.
Design Like Lace,
Where rubber separators have been
used it was necessary to cut holeg for
the solution to pass through, A sepa
rator 5 by 6 inches contalneq about
1,000 of these holes, whereas a Hepa
rator of the new rubber composition
of the same size containe about 4,000
holes. In the old form of rubber sep
arator it was necessary to have the
holes of such sizé that very often the
plates would make a contact through
the holes and become short-circuited
or dead.
The new separator might be coms
:Md to a plece of lace. Instead of
ving holes cut into it, it is honey -
combed with holes, and, therefore, al
lows the moisture to seep through
avenly, so that the battery gives max
imum service at all times. The sepn
rator is ridged with rubber strips,
which protect it against wear by the
abrasion caused by the vibration of
the battery on the car,
It Is of the belief of those most in
terested that with like care the new
battery will outlive the old form of
battery many times. Those who have |
been annoyed by battery trouble due
to worns<out Insulators can best ap-
Ppreciate the saving in time, money
and temper that the new separator oc
casions.
Time Is Important.
The value of a motorist's time 1s
sémething that is too often overlook
ed. It is true that many men like to
work over their cars, but battery im-
Harley=-Davidson
1916=--A N NO UN C E MENT---[9]
Will Display During Week
Commencing September 27th
All Models of 1916
Dealers in closed and open terri
tory mvited to call. Will beready
to close contracts.
Ceorgia, Alabama, Tennessee, North and South
Carolina, Florida, Mississippi
Harley=-Davidson
SOUTHERN BRANCH
222 Peachiree Atlanta, Ga.
E GUS A. SOHIL, Manager
; of MeGraw Tire and
Rubber Company, enthusias
tie over outlook for big busi- .
ness during the fall season.f
Sales of Congress and Pull
man tires show great increase |
over last year. i
e - :z-:_—_—.:s_._g
P - e TR
R
i
i N
%5 ]
i o :
g ~ e g o ‘ Vg
Vg Py
k. & AR
Sad ‘34"'
7 it 2 @z
6 5 5
B Ly e 3
i
@ ¥
o ” »
——— E—
L
perfections come most often at incon
venlent moments, To repair a bat
tery Is far different from the fun one
gets In screwing down the grease
cups,
The fact that the rubber composi
tion separator costs more has not de
terred Studebaker from insisting on
putting it In the batteries of al] its
present models, When it is remem
bered that Studebaker will manufac
ture 60,000 automoblles this season, it
can readily be seen that in the aggre
gate Studebaker's determination to
have only the best is costing a large
sum for this one {tem alone.
e S
Divide Highway at
Here is a suggestion that comes
from Minnesota to prevent accidents
on curves: Dividing the road into
two parts is the simple method. The
object of the split road, states John
Mullen, Deputy State Englneer, s to
prevent possible accldents due to the
tendency of drivers to hug the inside
of the curva, regardless of the di
rection in which they are going.
$60.000 RAGE
WILL INITIATE
NEWSPEEOIAY
Facts Regarding
$3,500,000 Course
OCATED at Sheepshead Bay,
L New York.
Two miles board oval. Two
straightaways and two turns of a
half-mile each. Seven hundred and
fifty feet on each straightaway
taken up by easement curve. Track
treated with creosote oil.
Track 70 feet wide.
Height on the outside edge on
curves, 25 feet.
Grandstands to accOmmodate
75,000; parking space for 20,000
cars.
Entire project to cost $3,500,000.
Speed expected of 120 miles an
hour.
First race to be 350 miles.
In order to compete in race cars
will have to show speed of over 85
miles an hour,
Contestants to compete for the
Vincent Astor cup and a purse of
$50,000 in gold.
Race to be known as the Vin
cent Astor Cup Race, and will
take place on Saturday, October 2.
NEW YORK, Sept. 18.—The great
est race in the greatest sports arena
the world ever has known is to be
staged at the Sheepshead Bay speed
way in New York on October 2. If
the confident expectations of those in
charge are realized, the contest will
be witnessed by 250,000 persons—a
multitude such as never before was
‘assembled in the western world witn
in one Inclosure, and probably larger
than ever paid to see any show since
the beginning of time,
It will be the race for the Astor >up,
the new emblem of automobile cham
plonship in the realm of speed. In
addition to this trophy, on which Vin
cent Astor will spend from SIO,OOO to
$20,000, there will be money prizes
aggregating $50,000,
Two miles a minute—l2o miles an
‘hour-—ls the dream of all automobile
drivers and car bullders. It may he
in the contest for the Astor cup, for
Darlo Resta once went a short dis
tance on the Brooklyn course at he
rate of 1393-10 miles an hour and
HEARST'S SUNDAY AMERICAN, ATLANTA, GA., SUNDAY, SEPIEMBER Is. 1915
119 2-10 miles an hour for the whole
three-mile length of the Brookland's
track was made on one occasion.
How many cars wil] be in the race
is not certain, but there probably will
be 32, and these will be driven by
the best men available in the world.
First there wiy he elimination races.
These will be ®ald on September 24
and 25. An-en&ance fee of S2OO :s
charged for these trials, which is re
turned if they start,
ot it o 2 T
Maxwell Proves To
Be Night Champion
Driving a special Maxwell racing
car, Arthur Klein turned the Cleve
land mile track by lamplight in 49 1-5
seconds August 28, establishing a new
record for night racing and defeating
the Simplex Zip and other famons
sßpeed cars, including Cases, Briscoes
and other members of a large field.
g Tt RVs . Y -,,,.W
E T i) =S
== ( | =il =
= The result of 7> (Ravmrs) =1
E ) years successrid yfi‘f/%} U 2 =
g experrence in A @ A -
= building’ motar cars o O y& E
= T TAI i Y SRS B GBI R e pvaal” =
= NXD e 8 ‘7’?‘ ), ome?‘ 26 m?’ TENS% ¥At %P%Z 2Mw =
2 |VA SRR N RIS ETk fi %’}«fi S S f -
& ] s 3 "R ER 8. N (FER v9B R, REL DR/ N (:% &% ¥ =
e A i ’ , oK >3 3 ‘&v - : *."s‘(‘ RO or o. P (‘“‘yfi%y " ‘ o . . . \‘(t To g E
=4/ TR S O T NOVRRS SO egßai i L TRAGK. WARK. NIGISTTAES. 1o ,’3&\2' | I =
= [V ’ =
A You’ll know the Real Joys =
E - * ._ 3 -—::—:
s/ I\ of Motoring—in your Haynes ) ‘‘g
= 1 ; ’I’HERE is no use talking, when you get that new Haynes of yours, you're going -\ ~--" , g
= | W right out into the country and let those fresh breezes fan new life into you. You'll, \ \V i
= ‘\ R wonder why you never went before. Yes, and such an exhilarating sensation it will \ / -
= ) H be to push down on the foot throttle and feel your Haynes push against your back and glide \_A l z
5 ] right away so quickly. -’"{' “I g
=3 A 1“i 4 Then when you coma to that little rickety bridge with the big bump right at the foot of the QU z
=\ 4 B / 7 steep hill you'll slow up and creep over so slowly until the speedometer almost forgets to regis- J . l =
& U y / / ter—one mile an hour without shifting out of high—and as you start up you just can't resist the 2‘ = | 2
£y / temptation to push down on the throttle—you ¢an't choke a Haynes motor because it has a big, F — s
= 7 short throat—and speed right over the top at thirty miles per hour. You'll smile with satisfaction 3 & 2
= 3 in spite of yourself. . . &
= L = S
=\ W THE _ o \ | l
g \ A AT Rl S <C~' = 2
= V) . i ‘«\\ ,”T i'] E(Jj\\y\ =4 [ :
= 7\l 8 o “ge “ i = M :
A ‘America'sGreatest Light Six =1 H| :
-——: ‘ >'~“ ’ "% ‘. §
g l \__ You will find something different about the Haynes-built motor. It is just so responsive, so full —— ; 2
s | ' 0 of life and snap that you can't help but admire it from the first acquaintance. No, you don't :g 4 =
= ; i know what the real joys of motoring are until you know the Haynes “Light Six™. =y | =
gY i ; It's a pleasure you can afford, too. Just think, all during the past season, the Haynes "Light §] 1 3
= } i B Six™ has averaged from 18 to 22 miles to a gallon of gasoline, 7500 miles to the original set of = i =
= ; H ' tires, and from 300 to 400 miles to a quart of oil, and don't forget that there are some mighty B B =
= 1 [ ' bad roads figured in these averages, too. Not only can you save on these items, but you can ‘é‘ E =
=’i . i take care of your Haynes yourself. It is so simple. = 3 =
N 3 g N Two Models—Three Body Styles = -
= i [ Model 34— X " ix"—s. i ——— 3 =
Rl 3 oT e, woght B T | |\ =
B i - Model 34— rettiest Roadster in America—3-passenger, = =
=? : M~fifh.“§;§.2§.s”s_m“3 #1485 =" =
=g § wheiliors WM Mo, e G =3 | =
E'Y '8 All Prices £. 6. b. Kokomo, Ind. =-MillithiE
= 4 H | When May We Give You @ Demonstration? =l]| “’H =
= B § \ . == E
=% N 1 The Haynes Auto Company, 239 Peachtree St., Atlanta 4 '||| =
:—g [ 9 ff Geo. W. & Thos. W. Gilmore, Inc. B. B. Cooper & Son, W. T. Riley, Jr, Bostick Lumber Co,, 'l iI =
=H \ Macon, Ga. Tuscaloosa, Ala, Allendale, 8. C. Meridian, Miss. ] '} =
S| 4 cenummtes A ee o, clark &o, i
§ A Erwin Auto Company, Motor Machine Co., A THT l-:
= = N / Athens, Ga. Mobile, Ala. L. A. Randoiph Co., Jackson Auto Sales Co., | :
= H i H. M. Hicks, Douglass Baker . Jackson, Miss. ‘ =
;——‘ 1 J B Columbus, Ga. Dothan, Ala. 015 Atls Swpty & Trinei Co., Robinson Machine Wk (l '| =
=|\ 4 A S - 5 . Asheville, N. C. . -~ : . | =
=| J e Tv-?a::nt,'c:. e Zi'.'.n'e'.’?of.'sf"éf J. N. Norwood, TV ”“ mi‘ ' =
= ] in xford, N. C. C. G. Alex r HE
g h Heaé':r‘(’i.r't:eay"Co.. Spma:s:rg.cgt C. e G'“""‘:'ee-a;fi:'- 'll '|' iE:
E t : W. P. Sparks Columbia Haynes Co., .o S, Stilz & Graessel Il ‘ =
=0 E LT Columbia. 8. C. Mt. Airy, N. C. Nashville, Tenn, ’ iflf !! =
= b Brown & McKinn E. R. Cash, 2 Bt | =
§' '!3 - N Brun;wiclc(. G.'on. Gaffney, ;. C. “:(‘l‘l(:ig:.mf:. %o W.C’l(a.r'll:'.:/:lle‘,° T:nnCo. l ’ :‘: | i’:
= l (1 D THE HAYNES AUTOMOBILE COMPANY, KOKOMO, INDIANA |Il i £
=N : | il
- = . \ e
=g = K \ | I =
=0 |§ (. . p (\‘{ } § \ ! =
= ||} |1 g \\ \ 2 R~ =
= i - — - ./‘ \ \m I =
= |l G PR S
:"" ’ RTTR LN ] £ IS
—3 ..'b;‘ L E
A [ty -
iy A
Ll - =
=-iye o 0 \ &
=r— | ~ -
‘l""l" 4¥/ mw = "l)( =
= L /‘\(\'/ \ 7 / \ =
N L b/l ol /A \ =
ST ARSI B eeC R | "'3@“")' :
| XEYSTI— ‘/’\\/ 4 e \\"/ =
Touring Car $1385 N \\ =
_f. . b Kokome, Ind. " s /)/ ; \‘:-/ §§
:——" = ‘,_“."_"-"_-_*—“——" - e = —a—s_fi__ . e SETwe—— _“—_—;-E’—?éa-
Sales Manager Added tto Board
of Directors of the Big
Corporation. '
At a meeting t;f‘-tho Vl!ireclr,»rs of the
Studebaker Corporation L. J. Ollier
was elected to membership on the
board, succeeding John R. Turner, of
New York. Mr. Ollier is sales man
ager for the corporation, and his se
lection for this important post is Lo
be regarded as an appreciation of his
service.
Construction of the new Studebaker
Building in Brooklyn, N, X., is pro
gressing in a manner that indlcates
completion at the time called for by
the contract. This is to take rank
with the best appointed automobile
quarters in the East. With the new
service station on Long Island City;
the remodeled five-story Manhattan
borough building for solely sales pur
poses, and this new Brooklyn “Home
of the Studebaker,” the requirements
of New York will seem to have heen
adequately taken care of, for a few
years at least.
Harry Kennady, managing director
of the Studebaker Corporation of
Australia, Ltd., who has been at the
Detroit factories arranging to supply
the demand for Studebaker cars in
Australia and New Zealand, sta.tes‘
that the influence of American cus
toms, sports and other forms of
amusement is being strongly feit in
that faraway” land, and is taking a;
hold even among the most conserva
tive English element. The popularity
of motor cars, he says, both for busi
ness and pleasure purposes, has been
firmly established, the American-built
cars being favored over those of the
mother country for several reasons, of
’which are conomical operation and
l sturdiness,
il sy SLT
'Playgrounds Reduce
Street Accidents
The use of playgrounds as an in
centive to keep children off the street
and thereby reduce the chance for ac
cidents has been proven a practiral
success by the Hupp Motor Car Com
pany, of Detroit. Since the openlag
of the recreation playgrounds in the
rear of the factory for the benefit of
the children of the neighborhood, 14
is estimated that the number of acci-<
dents has decreased from 60 to 75 per
cent. Officials of the Hupp Company
place the decrease as 60 per cent, but
traffic officials in that section of the
city make a more liberal estimate
of 75 per cent. i
Resta Breaks 10-Mile
SHEEPSHEAD BAY SPEEDWAY,
N. Y., Sept. 18.—Dario Resta, the fa
mous Italian automobile racing driver,
smashed the world’s recordl for ien
miles on the opening of khe new
Sheepshead Bay Speedway here this
afternoon, He covered the distance in
5 minutes 324-5 seconds. The old
mark was § minutes 55 seconds.
A crowd estimated at ahout 10,000
witnessed the record-breaking triagl.