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RPEVOTED TO THE INTERESTS OF THE MEN WO NMAKE AN SE ATLANA PRODUCTS
' '
Steele Believes 1916 Will Bring
. ' '
Continuation of Prosperity—ln
'
dispensables Scarce.
By W. 0. STEELE,
President of the All-Star Manutactur.
ing Company, Neckties, Bows, Ete.
The year 1916, in my Judgment, will
bring a continuation of the prosperity,
which began during the last six months
of 1915. We had more business the
week following Christmas than in any
week during that period for years past,
This seems a fair indlecation that things
will continue in first-class condition
Of course a man in my line of busi
ness has a number of obstacles to face
during the coming ve ar, obstacles
caused in a measure indirectly by the
European war For instance, dyestuffs
are high and scarce. 8o also are web
bings, metals for the manufacture of
suspenders and men's belts. Silks also
are high and very scarce
Outside of these, however. everything
seems to be smooth sailing It seems
reasonably clear that the coming vear
will be as good, if not better, considered
from & standpoint of prosperity, as the
past year, particularly during the last
four months Previous to this people
were very conservative in their 1} n;*k’
* ney Were INeRSed t ¢
;:rt‘:r'sd an'. rtainty Recovering from
this, they began to buy more liberally
and business took a quick turn for the
better
“ We 'make harness.
We make and re.cover au.
to tops.
We do repairing.
A complete line of auto lap
robes.
GOLDIN'S HARNESS
FACTORY,
130 Marietta Street.
1916 GREETINGS
FAIN & STAMPS
WHOLESALE GROCERS
ATLANTA - - GEORGIA
All Star Bows Are Always in Season
They are never sold at
L a Sacrifice They are
/fl made 1o suit the most
.'—::m, J fastidious They are
‘ : - ’& bows of superior quali
- \ ! Standard price
$2.25 a dozen
Purchase a trial or
der and be Convinced
ing C
The All Star Manufacturing Co,
Atlanta, Georgla
Coffee, that's what we sell!
Good coffee, clean coffee, coffee of quality.
It has the punch—it has the flavor—it has the snap.
o‘ch!litinundllohotbiglou.lmtwcnll“\dn”
it.
Once a patron, always a patron, because we know
what you want and how you want it.
Coffee has been our specialty for years. Experts
mflit.blenditzindil.ncki!.uhipi!.
No dirt, no Iteration, but superior, odoriferous,
Io o s duntptions, end yoifll o
us for prices ions, you con
vinced. Gee! | can smell that coffee now!
Happy New Year. Best wishes for prosperity.
Thank you!
NADDOX COFFEE CO. Aflanta, Georgia
e 03
JOHN RUSKIN
CUESTA REY
These names stand sut like & lone star in & clouded sky,
They are the names of cigars, cigars of quality, cigars of mere
than erdinary excellence
Good, clean, curiing, sudercured 19Bacio—Ihe Rrsgl Grown—
Makes up these thres amokery faverites
- They emoke free and sany, and the aroma o one of delicious
szm,unmmmcm..fin«ymm
878 bigger than ever, and the mighty army of smakers is being
sdded 15, by lsaps and Beunds, right alang
Try & trial order. You'l be convineed
New Year grestings’
Thank you
J. N. HIRSCH, ATLANTA, GA.
Last Haif of 1915 Best in History
of Business—Good Qutlook.
—
By R. K. RAMBO,
Member of Jonn Siivey & Co., Whole
sale Dry Goods, Notions, Etc.
The last half of 1915 was the best we
have had in«the history of our busi
ness. This was particularly welcome,
owing to'the fact that the first half was
80 poor and uncertain. As a matter of
fact, the contrast hetween the two di
{ Visions of the same year was the limit,
the first half being the poorest in the
history of the business.
Bad as it is the European war was a
blessing to the American, and especial
ly to the Southern dry goods man. The
Eeneral uncertainty engendered by the
titanie struggle on the other side of the
Atlantic compeiled the adoption of
closer methods of doing business and the
elimination of long-term credit. Dry
Roods associations, among which the
Southern Dry Goods Association was one
of the first, adopted the improved meth
ods when it became evident that they
| were the wholesalers’ only immediate
salvation
These methods have done awav with
that usual hig loss of money to whole
sale dry goods dealers in the event of
the fallure of their customers. For "\»I
stance, & rur"hllfl’ had long-term cred. |
it and talled. As a rule, 80 per cent
of his indebtedness was to the whole
sale dry goods man. Yet his dry goods
stock representad only about 15 peg cent
l of his merchandise
‘ This will not seem so strange \t)wn‘
it is taken Into consideration that the
whaolesale dry goods man was about (hej
only one to extend long-term credit 4
There Is only one really dark cloud in
the 1816 sky, It is the difficulty to get |
hold of the right kind of goods, Of
course, gha shortage of dyestyffs and
the British embarge on wools aggra
| vates Wils, especially In the m:\!lfl" wn
| prices, which are extraordinarily high
Travel With Me in a Ford |
I make South and Middie
Georgia—all towns. |
See J. A. RAIFORD. }
58 N. Pryor St Atlanta, Ga.
_HEARST'S SUNDAY AMERICAN. ATLANTA. GA, SUNDAY. JANUARY 2, 1916
|
|
.
. . . ‘
Everything in Produce Line Plen
tiful During Past Year in Fruit
and Vegetables.
By E. H. LOWRY,
Manager Lowry Fruit and Produce
Comipany. ;
Nineteen hundred and sixteen *looks
§00d” to us and our patrons begin the
new year with a determination to make
it a record-breaker.
Last year was our seventh in the fruit
and produce business, and, in many re-
Spects, it was one of abundance, that
Is, in the fruit and vegetable line, be
ginning in January with strawberries,
béans and tomatoes and all early vege
tables from Florida. In May came a
big crop of Georgia beans, Squashes,
cucumbers, Irish potatoes and the like
These were followed later in the summer
by Georgia watermelons, the noted El
berta peaches and canteloupes. Then
there were huckleberries and blackber
ries. The apple crop, too, while not
the largest on record, was especially fine
in quality
North Georgia, by the way, furnished
some of the finest apples during the past
year ever seen In the Atlanta market,
and when It becomes generally known
that Georgia produces fruit of such su
perior eating and keeping qualities, we
predict a great future for the Georgia
apple and another paying crop will be
added to the State's list
Florida has a fine crop of oranges,
grapefruit and tangerines and the prices
run low enough to cause general con
sumption
We must not forget the Georgia
Sweetl potato, and our information is that
South Georgla has produced a fine crop
and the revenue from the Georgia yam
l.unfl‘ will brihg to the Srowers more
thaf a millon dollars &
- AT END OF YEAR
Optimistic Views Prevail for Big
$ » .
| Business This Year—Bankers
* Extend Liberal Credit.
] By F. 8. PATTERSON,
| Manager of the Southern Branch of the
! Moline Plow Company
| Our shipments during the last four
Imonths were 8 per cent larger than
[ those during the same period last year
Our December shipments were double
|those of the same mapth & year age
Prospects for 1918 business are very
,bfl’m.
he trouble’ last year was the rm-t'
Uncertainty of things. Pesople did not
| know whether 1o go ahead or to stand
| still l'.o!io this year say. “Go shead’
| Another difficulty consisted in the fact
| that bankers would not extend eredit on
SUERT cAne In the sections of the South
| where this is ralsed extensively
P The extension of credit an this, as
L well as on cotton and other prodycts
ldufln. the past year, has been liberal
And has ot loose muoch money that
'Mhmln would have been tied up for
,an indefinite time. Another factor that
tends 16 brighten up prospects is the
fart that people genemily have mors
confidence In the existing order of
things
1916, Says Stamps
By W. O. STAMPS,
on.mamwwuem.n|
The first six months of the year
1913 were gloomy, indeed, but ma”
Instructors in that they tausht son- |
nrvu*-gv in buying and economy » |
using of goods In the grocery -'-41
produce fine. What was taught in the
first hatlf of the year was put Ints Jf“
foct, and, notwithstanding the® fa 1
that conservatism prevailed !l year |
the last six months of he year were |
gond in & business wav w
There were very few fallures in
M 5 Prospects for 1814 are fAne,
Merchants owe loas money and (he
farmers alen. Mesides. the susaly of
cotton on hand is large. Necessity |
comps''ed farmers 1o makes » large pey
cent of nfispensadies 'n 1915 thet |
under ordinary conditinne ther would
“Build With Brick"
Chattahoochee Brick Co.
Manufacturers of
Plain, Ornamental and
Oil Re-pressed Brick
Oftices, 701.704 Fourth National Bank Bidg.
f\llanh. Ga.
Hary L. English, General Manager
Here, There, Everywhere
‘With the Traveling Men
Perci Harris, SBouth Carolina territory,
of A. M. Robinson Company, last week
sold more than $2,200 worth of goods.
Members of the company consider this
good work.
- - -
J. R. Bookhart, of the Maddox Coffee
Company, spent the holiday season in
Atlanta. He will enter his territory to
morrow,
- - -
Nice orders were brought in to the
Cobb Cigar Company by P. W. Wood
ward, city salesman, last week.
e *
Among the salesmen of Hs Wilensky
& Sons to be In the city are D. M. Hol
senbeck, J. 8. Brall and M. 8. Craig.
They will start their 1916 work to-mor
row. Prospects are good, they said, for
A Very prosperous year,
- - .
D. P. McDanlel, of the John Silvey &
Company notions department, is being
ke‘w ve‘?r busy %‘nlnl goods from the
mills, e said t u.o were hard to get.
. .
Travelers for Gram'ing-Spaulding
Company will re-enter their, territories
to-morrow, after h.vh_\fi' “rested up”
during the last week. ese are L. A,
Herring, Florida territory;: F. H. Baker,
South Georgia territory; Charles Babb,
Georgia Railroad;-J. G. Womble, West
Point and Central Railroad, and W. G.
Baker, North Georgia.
. - -
Nice orders were sent in by represen-
\
\
P {
Scarcity of Dyestuffs and Im
ported Papers, However, Will
Cause High Prices. ‘
By P. A CLEMENT. |
Secretary. Treasurer of the Atlanta Box
Factory
1 suppose evers ne In our line of
business, as well as manufacturers and
wholesalers generally, have had the sama
SAperience as we, Vi A big Increass
of business during the last four months
1 also presume they feel the same way
about the future, viz that It will be
one of prosperity
l Our trade covers the Bouth and the
aply drawback that we see in the fact
[ that the extreme JdiNisulty of getling
fmported papers 'n the manufacture {
boxes will, 10 8 cortain extent, rmaise the
price on these The semrcity of dye
stuffs alen affectis gr Hoe n this e
shect A% & whals howmever we fes
there is nothing to worry about
—— o
.
Manufacturer Declares That ‘Bad
' 1
Times' Were Result of Reac
tion From European War,
By MARAY L. ENGLISM,
General Manager of the Chattahonches
Brick Company
What Sherman sald of war holds
true of business last year Howme &
e the ast tinets cave t tae ‘ e
up and prospects are fine for a big year
The rause of 1% bad limes was &
sction fromn the «Mecls of the Buropesr
"ar Wien people recovered from |
and confidence was reslored thinge be
SAn 1o resume & Boddl state
Ma pereste Wwhae ronfemelated s
frovements held o untll the latter part
of Bs year when the N
‘g,»-‘. # * ot g ¥ rßueßern aavsurel
vt oy 16 Y OB IRaR the -
feg R - e ohe of Ihe has e
Hewytd o ot ety
Rave abtained from other sources
s diring 5 etieg pos B O e
2 .
of fesdstufe. meats, lard and - four
than they have in many sears. Con.
emguently ;::y il have ‘n-n marey
tn ...3 groceties. dry goods
cithing. notions and the like
tatlves of John Silvey & Company last
week. The salesmen are Samuel John
son, Ridne%: Johnson, P. H. Jeter, D. M.
Braswell, T. W, McHan and R. C. Jones.
The entire force will start out to-mor
row,
. . -
Dr. D. W, 8. Frye, Winder, Ga., of the
Barrow Drug Company, at that place,
was a Cobb Cigar Company visitor yes
terday. Dr. Frye reported a big trade
in his section.
- - -
- While hunting in South Georgia last
week, Charles J. Willilamson, head of
the A. M. Robinson Company nglece
goods degnnment. bc‘fiod two kinds of
game. The first were birde and the sec
ond and, as he thought, the more im
s-orunt. were orders totaling more than
2,000 in value.
‘- - -
~ F. H. Corry an@ 1. H. Jeter, two Sil
veyites, were the “leaders” in the num
ber and size of sales in December.
|g % 5
__A prosperous year whle e&oyofl by H.
Wilensky & Sons, said J, . Simmons,
‘of the firm, who took stock last week.
- - -~
Representatives of the All-Star Man
ufacturing Company will re-enter their
territorigs to-morrow to begin the 19516
business,
| g .o 9
~ Chris Irby. of A. M. Robinson Com
‘pany, brought In record “after Christ
mas” orders last week. His sales
}amounled to more than
~
. & “
gt
' . .
Believes It Will Be the Biggest
Ever—People Are No Longer
Panicky, He Asserts,
By J. M. HIRSCH,
The coming year looks ke the bigp
gßt ever AL present we are recelving
many and large orders if the Increase
n business keens P proportionately
with the st thres months we won'y
‘)bo able to Al the orders
This 1s very Pieasing, owing 1o the
"n‘ period of neertainty through
}u’ th we passed The general depres.
ln‘, B of the greater part of last Year
| inade thatl year a very poor one Wy
iw.- Bowever, began 1o pick up after
| Beptembe® 1, 191
| 1 don't believe ihe lack of » ney wasr
he cause of the hare times " seamed
obe more the result f & par ST
el Peaple bhad the ney and nesdedt
many things that they dud not buy, it
seeme, because thes Were Ming "y
16 Sée how aters would turn out
Rifice eve ® Was ¢ B Ihin, iV the
firnt offests f Ihe war sors . naty
a business was In bhad nditbon
THOMPSON PRODUCE CO.
Wholesale Commission Merchants
And Jobbers of Fruits, Vegetables, Game and
Poultry. Southern Distributors of Von Ammon's
Uniform Pack Apples.
No. 4 Produce Place, ATLANTA, GA.
FRIENDS and PATRONS
We wish you all & Happy, Prosperous New Year!
Thanks for Past Patronage.
Lowry Produce Co.
55 E. Alabama 8¢ ATLANTA. GA
MR. MERCHANIT
We don't ask for protection We don't o X pect Peryat
ness unless we are right. The wise buyer will mvestigate
We solient eomparison,
We know the result
We bought sarls We have the goods to deliver. Our
representative will call on you in January
)
A. M. ROBINSON CO.
'u"l::: ;.:‘m of Gold i» Tampa Nugget—the Cigar of
One (1) Nickel
of Ouba's bes, mav caer Hovaad Tosaors. Tepe v
looks neat— it is chic- a * Smoker : Bmoke of unsarpassed
superioriy
HAPPY NEW YEAR
COBB CIGAR CO.
ATLANTA. OA
) N
~ Advanced in Price
New Year turkeys were about 2 cents
4 pound higher than those at Christ
mas, according to Mr. D. Thompson, of
the Thompson Produce Company. This
was due, to a great extent, he said, to
the scarcity of turkeys following Christ
mas.
Mr., Thompson thinks ccnditions will
continue to become better and that the
coming year will be prosperous. The
supply of all lines of produce, particu
larly the staples, such as potatoes,
onions and the like, is b(-(:umlnf suffi
ciently big to advance the ' prices to
normal.
The McClure Ten Cent (‘nmrny in
taking stock. preparatory to sending the
buyers to the market The «-ompnni
will issue the McClure catalog, wit
price quotations and illustrations, about
January 15. A good trade the cn!
Year was reported by members of Mc-
Clure's.
Big Holiday Trade
Good business was reported by J. N,
Hirsch, wholesale dealer in cigars, ciga
rettes, tobacco and fancy groceries who
moved into his new hulldlnut Nos. 144.
146-148 Marietta street day Mr,
Hirsch was busy yesterday putting his
new quarters into shape
Trip
to Atlanta is avalla
ble to the merchant
who bu&l an ade
quate bill from the
members of the Mer.
chants’ Association.
Write to
H. T. NOORE, Sec'y
Chamber
Commaerce Bldg.
Atlanta, Ga.
i
By P. D. YATES,
President of Ridley-Willlamson. Wyatt
Co., Wholesale Dry Goods,
Notions, Etc.
Conservatism-—this is the keynote to
the dry goods situation as we experi
enced it in 1915, “Safety first’” has been
the motto and it has worked out well.
We had a fair business, nothing to com
plain of, and none of our patrons are
overstocked with unsalable goods. As a
result, the pathway for a better and big
ger business in 1916 is open. Conditions
point to a very good year for us.
Although the an year was the most
unprecedented in our history durm’
the first part of the year, by rationa
selling confidence was restored and bet.
ter business followed, growing with the
Assing months. The end is not yet
&alhar. it appears that the deep gloom
of a year ago will be changed into an
equal extremity of success
By creating confidence through con
servative sales we have made many
new friends. Of course, the last three
months of the past year were the most
prosperous. It was at about the begin
ning of this period that the advance in
cotton prices caused people to get over
the previous panicky feeling resultant
from the war.
We expect to extend and develop the
scope of our business. which appears
very rational and certain, in view of
the general trade optimism.
e
We wish to thank our friends for thhflhr liberal patronage during 1915 and
wish them
A Happy and Prosperous New Year
Our facilities for handling your 1916 orders will be better and more com
plete than ever.
57 North Pryor Street. Near Equitable I;Mdln..
Let fis Help You Have a PROSPEROUS Year.
Attractive Show Cases will bring customers to your store.
Write or wire us for attractive catalogue and prices.
ATLANTA SHOW CASECOMPANY
ATLANTA, GA.
y
A New Year's
-
Greeting
To tbooefof you whom fitve had the
privilege of serving during the past vear
we extend thanks f%r your patronage. We
shall show our appreciation by k.:a
nothing undone in the coming vear
will in any way improve our goods or
service to yon,
Now a word to those merchants with
whom we have so far had no dealings.
“Good resolutions’ are just as season
able in regard to business policies as they
are to mmm’ habits, ’
Here are two that will pay dividends—
RESOLVE that during the coming
vear to keep your shoe stock free from ac
cumulation of odds and ends. Dead
styles are almost a dead loss,
RESOLVE that vou will sell those
shoes that give vour eustomer the utmost
for his money. An enthusiastic wearer is
the best ad any shoe store ean have.
Our Red Seal Shoe Factory right here
in Georgia will help you do both,
By using our mail order system vou ean
do vour present shoe business on half the
stock you now carry. You can keep this
stock ---m‘svw‘d of only up-to-date selling
styles, and bave vour annual profit in
cash, instead of accumulated merchan
ahh"‘,
RED SEAL Shoes are leaders on style
and fit, and folks who wear them say
there’s *“a dollar a pair saved in the
wear,"'
Postal brings catalog or salesman,
Mail it to-day,
J. K. ORR SHOE CO.
Red Seal Factory, Atlanta, Ga.
Mail orders on the way same day,
y?
e ' TR
Williamson Foresees Big Busis
ness—Discusses Dyestuffs
! v
Scarcity,
£
———— i
““The outlook is bflfht for a big busi=
ness,” declared Charles J. Wllllumna,"
head of the plece (suods department 4
A. M. Robinson Company, {oltm.j
Mr. Willlamson believed 1918 will be
one of the most prosperous in the his
tory of the South.
‘“The retall merchant,” added Mr
Williamson, ‘“has been hearing for 4
long time the story of the dye scarcity,
which will cause a shortage of all -
chandise In which dyes are used, 4
he has become skeptical and Is loa i
to belleve it. It is true that this h
was talked about for a long time g
it was realized. The situation now is >
serious one—one into which the retalls
merchant had better look and W?
that it's a condition and not a theory ™
Mr. Willlamson received letters 4
& number of manufacturers who -
vanced their prices in the last
weeks owing to the dye shortage. B 3
this is becoming felt more and s
the dry goods situation, in this pie
prominent manufacturers and w! .
salers belleve, will soon be a serious
one R