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» 7 S Kl | | Where Fatima St
= s | i i it These facts are reprinted to shou
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) b / b) N[ i The advgrtnsements reproduced here have all R
| 4 b [ s T | %‘;;lpeaxl']ed in this paper. Pleaselook at them again. | et
: \ | § 2 R igr' e ey help to illustrate Fatima’s unique position i T H
LAt \ g‘"“"‘hew P e A Sl 2t , ’ as thfi only inexpensive cigarette that seems i 1 e
Lo S 8 jAR ’ E . % RS
and at the Stock Exc Jact. "'ld°rf.4. ;: A B , ; actually to be preferred to expensive cigarettes. lER T
o The tor; " | \L RIS
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AA 1 eny st TS ) e, s i | es R CHENE 3 SRS S R
-th\: . % 2 R
e, one would DALY (P gogulr o Tgocountny aoy i, York , . -in sales even the highest-priced cigarettes, at
h\;h-“:fl;:. ;‘.‘..pro\ud an -:;-9“:“{;,_ = "hi,lg i:’l:,'gc,;::l"ari;.',ll )- o such places as {::._ o
LFa rock B ot the Tye, Olte - i 4 KRN
B“rmm-" m‘;;‘;’,fi.‘fi'w f;““‘f)sx‘;: vt 2iy fif,’;'hlv:',f;:' e:'::",:7'. : x ! —the Astor, New York “ot
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‘“"’;‘.::‘_:mgh pra;ed. c::\‘-;fi“. ‘{'""'lr':c“’"’y,"-‘, img, :’.e..,,,': & 2 S:/ 55 —the Copley Plaza, Boston “l 3 p 3'§==
O sts o Jondw T il ~at'tslona 098 wng Wa, ‘4 eRE F —the Gibson and the Sinton, Cincinnat: (Rt
W & ;]7‘:;”,,,°°l’:;.y Plag 2 “'lm‘f,"'",';‘ / ‘ { ;Ei —the Stock Exchange, New York t}l B !E:
:',;":l'li’:'l.'f:"’:'fi"’:'::' :Hu’,"’_: orr, - £l & ;‘§§s —the Touraine, Boston ‘ i v‘gig
—~ Wi WA * COuntyy Cluty, Sther 4, 4 o e i —the Waldorf-Astoria, New York | T
coui, 0{;'%;"1 ove¥ - ‘::gzgi | : —the Yale Club, New York [ ;;:
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! ons Pl ke i | —and also at many other such places, not men- B
1 s With the 299 J \ \ A HHTH tioned in these advertisements—for instance: l‘f‘.'l'iii
&l or th men : ¥ T . ) b o
i ® Poace Confun ™™ ¥+ H A A the Auditorium, Chicago loy
| o f AT D kY i <O SNUG B el i
e Por the 20, F g iy PP G —the Congress, Chicago l T
Y b bailed oq e or® eof oy 4 !:;if et FR SURE; . A 1] e
SEs:i fngton for eB ® George Waer o =l §il ;:i 1 o E:;;:E:;::; ~the Willard, Washington 1 fiiast
";27 :"‘""b-n- dozer::;j:;f Conferen,. e ;3§ i-:f fi, h X "===§=§s§ | e
T Cigares: o o i e ~ =L b . . _ | T
ib7ee oi e i T ~ I Men who buy their Fatimas at such placés as | e
Y thocigaretry cqrr ** "Of thosy. % fi g ; : | these, buy them not because of moderate pri R
Y the largeg; q "“’dlnd'omi,,, 3 1 ';l o, but be th ‘ price, AT
fas! 43ty wey Fyprs’ ' i - O ‘l T T S prefer Fatimas. They pre- 11 gt
HH v ’ i | er Fatimas’ taste and they fin i ) 1
H H ’ ey find that Fatimas | L
i rmngmre_ 2 i | i g i treat them right. I[ (B
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EE AIM s - /e}) e £ tb‘, m/ ; ' ] ::OTE:b More and more men, it seems—both } 1 ;iss
e \{7 el Y ) Gy e ose who care nothing for price and th i) il 1R
: A Sensipe G L & ,A I £ Vi i S e/ B | | who feel that they should not smoke m:: I .E"
; g"'ct(‘ S ¥ ; | | priced cigarettes—are realizing the commone 1 t::I-’!E
H SR S’i i , A [ l 1 sense of adopting Fatima as their steady smoke, 'lf [ 2 ;EE;
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