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New Reo Six Has Arrived Here
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In a contest between man and
matter, man usually wins; one excep
tion is the case in which a man at
tempts to punish a motor car to the
breaking point. If the car be sturdy
enough it will wear the driver down
and make him admit defeat, though
he spare neither car nor motor. Such
was the accomplishment placed to the
credit of the New Victory Mitchell
when, in 5,328 miles driven in 22 days,
it withstood a test that scarcely could
have been made more severe.
When Automobile Editor Brownde of
the Milwaukee Journal, probably the
best known and most severs road
driver in Wisconsin, took the Viec
tory Mitchell on his 5,000 mile State
trunk highway inspection tour, a tour
over all the main line highways in
the State of Wisconsin, it was under
stood that the car was expected to
withstand an average of 300 miles per
day over highways of every possible
condition. The car was to be in no
way spared or coddled; it was to be
driven through to the finish without
ghop attention, or, failing, just so far
as it would go, and the truth was to
be told of the resulit.
Wisconsin's trunk line highways
are probably as good as any similar
system to be found. For the purpose
of the ordinary tourist they are ex
cellent. But the tour of the Victory
Mitchell was in no way ordinary. To
begin with, it was undertaken at the
‘most difficult time of the year possi
ble and the climate did not hesitate
to throw its quota of burden upon car
and driver. Some time during every
day the car was out it was rained
upon.
No State in the Union affords a
greater variety of scenery and conse
quently of roads than does Wiscon
sin. In one of the days of the tour
the car traveled from them idst of the
sand belt in the center of the State
down te the southern border and into
yellow and red clay and back to the
gravel of the eastern central section.
During this day's run it was called
upon to travel through both sand and
mud into which the axle dragged;
The ELECTRIC WELDING COMPANY
has recently established a plant at 52 Hous
ton Street and are prepared to execute
welding in practically all of the metals. The
Alternating Eleetriec Are method is em
ployed in this work and the results are the
most satisfactory that have ever been se
cured in the welding of metals. All work
" is fully guaranteed and we solicit your pat
ronage. We return work the same day it
is received. A trial will prove our claims
to the superior method.
Electric Welding Company
52 Houston Street,
ATLANTA, GA.
Bell Phone Ivy 4462
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Joe Brown, sales manager, on the left, and C. W. Dupre, president
and general manager of the Reo Atlanta Company, distribu
tors for Reo cars and trucks. The new Reo touring car and
roadster are shown at the top. These new models are excit
ing extraordinary interest in the motor world and will be
viewed by all the Reo dealers of this section during the com
ing week.
twice It was thrown into the soft mud
ditches and made to drag itself, with
the aid of chains, mud hooks and
tractor wheel like attachments placed
on sixteen inch sections of the rear
tires, back to the roadway, And this
was a fair example of any one of the
days of the tour. /
That the tour might be of value to
the makers of the car, as well as serve
its purpose of State highway inspec
tion, a specified grade of gasoline and
a certain lubricating oil were used
throughout the entire tour, shipped to
HEARST’S SUNDAY AMERICAN — A Newspaper for People Who Think — SUNDAY. AUGUST 31, 1919.
convenient points about the State. In
addition to the eighteen gallon tank
on the rear, two five gallon tanks of
fuel were caryied on the running
boards. These and the shovel that
traveled with the spare tires were
found to be the two most useful in
}lmutlona aboard, Many times—lack
ing but two of an average of once for
each day out—it was actually neces
sary to shovel away parts of soft
‘roadwty on ditches into which the
car had dug itself before it could be
forced on its way. It was a grand
inttle institution, that shovel
__Twice in the course of the tour the
Victory Mitchell traveled the length
of Wisconsin, from Beloit to Supe
rior and again from Janesville to El
gle River. Four times it traveled the
‘width of the State. From sweltering
‘heat at Beloit it ran into fog and
snowflakes at Superior, all within 48
hours. From the semi-mountainous
roads of the region around the fa
‘mous Wisconsin Dells it rolled onto
the flat, tracklike stretches farther
north and east and on the hills and
the cutover lands of the north, where
the roads are more perfect than in
any other section of the State and
‘where one travels for a hundred miles
or more without once seing a human
habitation.
Twice was It necessary to make mi
nor repairs that the tour might be
continued, neither of which Trepairs
could be charged to the car and there
fore legitimate. Once on a deeply
rutted sand road through the cutover
lumber country a front wheel struck
& sunken, hidden log at 38 miles per
hour and broke one leaf of a front
spring. This was replaced. Again,
in going areund a washed out culvert
it was necessary to drive through
wet, black muck., The wheels sunk,
the front wheels against a log In the
mire. In using chains and mud
hooks to drive the ear from the hole
one of the mud hooks came loose and
the brake bands were torn off by the
nplnnlns wheel, This brake band was
replaced. With these exceptions it
was never necessary to make repairs
or adjustments except to make carbu
retor allowance for the widely vary
ing road conditions.
Not orice throughout the entire 6.«
328 miles was a spark plug touched.
It was necessary te replace the large
gasoline tank which was lost. This
loss was undiscovered by driver and
passenger until the tank was too far
behind to be found when search was
made, 'fllo car had travelad four
miles on the supply In the vacuum
tank. A new tankfl was shipped to a
point 80 miles ahead and the distance
made by twisting the gasoline line
through a vent in the running board
and inserting it into one of the emer
gency tanks on the side.
~ Oil in the crankcase was changsd
“Insufficient transportation did
more to retard the rapid and efficient
entrance of the United States into
war than could a legion of Huns,”
says M. B. Hoagland, sales manager
of the Signal Motor Truck Company,
Detroit, in pointing out that we should
take every possibie advantage of our
experience in war time, 1
“We have facts and figures which
show that about 80 per cent of the
output of motor trucks during war
time were used in war work or re
lated war activities,
“The United States government has
recognized the ‘mportance of the mo
tor truck, both for military and so
called domestic uses. War depart
ment order No. 38 established the
motor transpert service for war
trucks. The highways transport com
mittee, serving as part of the Na
ticnal Council of Defense, was or
ganized to divert all possible traffic
to the highways.
“Every truck put into service hrln:s‘
the manufacturer nearer his market,
brings the farmer nearer the consum-‘
er, brings the finished order nearer
the shipping point,, facilitates rapid
filling of orders, restores gaps in or
ganizations occasioned by deficien
cies of labor, material and transport
tation, ‘
“It is only in times of emergency
that great generals are produced: the
same in business—it takes an emer
gency to bring eut the real ability ot‘
an executive, And while motor truck
transportation had already made won- |
derful strides, it remained for the
emergency of war to indelibly impress
upon the world the vital importance
of this means of transportation.
“Personally, we are proud of the
part Signal trucks played in the win
ning of the war, and while our ef
forts at that time were self-sacrific
ing and our only thought was to
serve, we now firmly believe that our
efforts will pay dividends of good
will, not only for Signal trucks, but
for motor truck transportation in
general.”
EVE KNEW IT, TOO,
(By Universal Service,)
SUNBURY, Pa, Aug. 30 —Notwith
standing the assertions of naturalists,
Paul Gartman of this place Is authority
for the statement that snakes do climb
trees. While out walking one day, Gart
man decided to pluck some apples off a
nearby tree, When he got up on the
branches of the tree he was greeted by
the largest black snake he ever saw. It
was five feet long Gartman dropped
sprawling to the ground.
approximately every 500 mfles. High
test gasoline was used throughout.
Because of the excessive load imposed
upon the motor—often ten or fifteen
miles in second gear through sand
that could be negotiated no other
way--it was expected that consider
able carbon would be formed in the
motor. This expectancy was aug
‘mented by the fact that excessive
lubrication was the rule. Yet, when
the motor was torn’ down and all col
lected carbon scraped it was found
that just 2 1-4 ounces had collected.
This in the face of more driving than
the average motorist would do In an
entire seasion and under conditions
that usually would never be attempt
ed by the ordinary car owner,
Because of the extremely heavy
condition of about one-third of the
entire mileage when the car was
ground through roads that it seemed
ne mechanica | device could with
stand, rear axle trouble was to be ex
pectwd. Not once was it necessary
to give thought er attention to this
feature, It withstood without com
plaint all that human endurance could
throw upon It
And when, at the conclusion of the
tour, the car was driven over the con
crote road from Milwaukee to the fac
tory in Racine, the motor ran as
smoothly and as quietly as during
the first 1,000 miles of the tour. The
rear axle was as conspicuous by its
utter wsilence. New tires had re
placed all but one of those with which
the four was started, and the ecar
struck a pace of 67 miles per hour
without sensible strain or undue
effort.
J. . Lewls Motor Co,, local Mitch
ell distributors, are now showing the
new models,
The Electric Welding Company, at
52 Houston street, is the latest thing
in the art of welding metals. It was
only within the past two years that
the alternating arc method of welding
has been perfected. Electric welding
has been done for a number of years
but until one of the foremost elec
trical engineers of the United States
designed a machine to properly han
dle the alternating arc the results ob
tained were not considered perfect
both from the standpoint of economy
of operation and class of work done.
This particular method is now em
ployed by practically all of the large
shipbuilding firms as well as some of
the largest railroads and industrial
plants both in this country and
abroadw.
This is the process that will be
employed by this new Atlanta firm.
They are now open and prepared for
service. They claim, and back their
claim with a forceful demonstration,
that welding done by this process is
superior to any other method, because
a very short arc is required, thus
reducing the process of oxidization
that takes place when the metal is
being melted and fused into the parent
metal.
Since oxidization is one of the
chief reasons for faulty welding, this
improvement will doubtless bhe ap
preciated by mechanical engineers.
It has been forcefuliy demonstrated
that plates or bars welded with this
process will not break in the weld
when subjected to strain.
The electric current from this ma
chine forms an arc by jumping from
the metal electrode to the parent
metal, to which a return wire is at
tached thereby completing the cir
cuit back to the machine.
In other respects the process of de
positing the metal is similar to other
popular methods. Ludlow Jordan, a
mechanical and electrical engineer,
well known over the Southeast, is
interested in the Electric Welding
Company here, and also controls the
sales of the welding apparatus in
several States.
This company has secured the serv
ices bf one of the most expert welders
in the United States and they pride
themselves on prompt service both to
firms in Atlanta and the Southeast.
The welding machine being portable
can be taken to any location where
electric current is procurable for the
execution of heavy work in place.
STORAGE = GaTTERY _
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The Force of Nation- Wide “Good- will”’
Creates Vesta Sales in Every Community
Creating sales for dealers in every community
is the powerful force of Vesta “Good-WilL",
-~ e -
Vesta Battery users are practically without
exception Vesta boosters. They are quick to
tell their friends of the high character of the
service Vesta renders them.,
We believe we may safely say that Vesta
gets more word-of-mouth advertising from its
owners than any other battery.
It is this word-of-mouth ‘advertising which
makes Vesta dealerships so profitable—which
assures Vesta dealers a substantial and ex
panding business over a period of years.
There are still a few localities whete Vesta
Dealerships are aVailable to those who have
the ability and equipment to measure up to ¢
Vesta standards. .
Vesta Electric & Supply Co.
12 West Peachtree. Phone Ivy 2606.
Employees' Welfare
A Feature of New
ib
Liberty Factory
“One of the most pleasing things to
me in connection with the building
of our new factory is the fact that itl
permits us to put into effect so many
of the ideas we have had for the bet.
terment of our allready high stand
ards in the building of our car, and
for improving the conditions under
which our men and women work.” i
The speaker was President Owen of
the Liberty Motor Car Company, in
conversation with (local dealer). |
“We determined,” said Mr. Owen,
“that the place in which our people
spent probably half of thelr waking
hours should be made a real working
home, and as comfortable and sightly
as modern engineering skill and
money could produce, so that a man
might be just as happy when he en.
tered his workroom in the morning
as when he stepped into his own
home at night.
“In order to do this we have gone
to a great deal of expense to fit our
new buildings with every possible
convenience and safety device that
would make conditions more agree
able and more safe,
“Some people call this welfare work,
but we prefer to think of it as just
plain,, square dealing and justice to
the people who are helping us buaild
Liberty cars.
“Among the features that will con
tribute to the well-being of our work
eras is a modern blower ventilating
and heating system, by means of
which the buildings will be made
agreeably warm and maintained at
ang even temperature throughout the
winter months. The same system
will provide a constant supply of fresh
air, winter and summer, and so dur
ing the hot months will also help in
keeping the buildings ccol
“Our buildings are all thoroughly
fireproof in their construction, but we
have taken the furiher precaution of
installing an automatic sprinkler sys
tem so as to reduce the danger of fire
almost to the point of impossibility.
We don’t want »ur people to risk their
lives during the day, or come down
to the factory some morning and find
they have been robbed of their jobs
by a fire during the night*
According to Mr. Owen, there has
been special care taken in the de
signing of the buildings to provide
for ample light, and they will repre
sent, when finished, probably the best
lighted factory buildings in the world.
There will be restaurants for both
employees and company officials,
where good food will be provided at a
very moderate cost. And there will
also be rest rooms for the women em
ployees, and the unusual feature of a
men’s smoking room as well. |
Unqualified endorsement of the
moving picture as an educational fea
ture in the greatest good roads move
ment ever known is given by Arthur
T. Murray, president of the Bethle-
Fem Motors Corporation, of Allen~
town, Pa, and by all associates of
Mr. Murray in the organization, dis
tributors and dealers. “What is more
delightful,” said Mr. Murray recent
ly, “than to view in the moving plc
tures an ideal stretch of highway ex
tending out into the far beyond.
Who that has witnessed such a view
in a moving picture but has revived
within him or born withii him a de
sire to get out in his motor car and
find the end of that road? What
truck man, whether maker, distribu
tor or dealer, but has had pass
through his mind when viewing a
picture of an ideal hard road, the
thought that with such roads every
where, in truck lines and feeders,
motor trucks would never stop run
ning. Moving pictures of good roads
are the ideal propaganda right now.
So many people do not get out into
the country; so many with votes who
must go to the polls and pass in
their ballots for or against good
roads do not know the delight of
traveling in a motor car through the
country over ideal hard roads; so
many business men do not realize the
value of perfect roads and perfect
roads are hard roads and not gravel
or macadam; that the moving plc-‘
ture does a wonderful amount of good
to the cause. Endorsement of the
plan for placing moving pictures be-‘
fore the people as a means to inciting
good roads work must come trom‘
every quarter, and we of the Bethle
hem Motors Corporation unqualified
ly state that nothing could be de
viced to more surely srouse the pub
lic interest, not only in touring by
motor car, not only in getting out into
the country, but more certainly In‘
the fact that good roads are neces
sary to a degree, not to be measured
in words or figures, for tha devel
opment of the motor truck business.’
The merchant through this methodi
sees better than in any other way
the benefits which will be his with
good lasting highways, the Inhabi
tants of inaccesible sections of the
country not reached by railroads
learn of the possibilities of closer
contact with the world and of re
ceiving quickly merchandise of every
character by truck and not one but
is reached in some way by such a
plan well worked out. It is a cam
paign for the betterment of the high-
Reasons For Vesta
Satisfaction
1. Vesta Indestructible Isolators—an in
genious device locking she plates apasnt
and preventing short circuits.
2. Vesta Impregnated Wooden Mats—
preventing “treeing” and us disastrous
consequences.
3. Titanium—a rare mineral emering tnto
the lead plates, hardemng them and grv
ing them longer life m use. f{t precips
iates minerals and impunnes m solotion,.
thus increasing the efficrency of the battery..
4. The Vesta Poro- Hard Plate—a plate
which is hard and extra durable, but be
cause of its exceptional porosity gives un
usual capacity,
—a No Other Batt Has Th
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“Prospective car owners every«
where are making more careful in«
vestigations in the car field,” said T.
E. Jarrard, vice president of the Ap«
person Bros. Automobile Company, in
a talk before salesmen in Philadel«
phia the other day. “It is now more
than ever necessary that we should
state definite values and give the
reasons for superiority. This is cer
‘tainly true of the man who is buy
ing his second or third car, and 1%
is becoming more true of those who
‘are now among automobile buyers.
“Recognizing these as facts, Ap=-
person Bros. Automobile Company
has been giving future car owners
definite statements to consider, How
the Apperson can go from one to
forty miles an hour in high in twenty
seconds—how it can stop from forty
miles an hour to a standstill in four
seconds, or a distance of only forty
yards. Such mechanical facts as the
138-inch wheel base, its turning ca
pacity of thirty-eight and one-fourth
feet and the tire and gasoline mile
age records are all presented to the
buyer.
“There seems to be no part of the
car that does not interest the Eow
pective buyer. He wants to ow
about everything on the car, from
the make of the radiator to the type
of tail lamp. He looks to the ar
rangement of the control levers and
pedals with the thought of comvort
in mind. In this day of long dis
tance driving, this is essential Old-/
timers remember climbing out of
some of the early makes of cars after|
a day's run so stiff and sore they
could hardly walk,
“The performance of all the car's
values is most carefully considered.
Not only does the future car ownmer
want to know that these things are
in the ecar, but he wants to know
how long they will last
“It is on these things that Apper
son cars are sold. It somewhat in
dicates the general position of all
manufacturers of the higher grade
cars.”
ways of the nation that will bring
about a greater Interest in the bet
terment of the nation’s highways
‘than could be obtained im any other
way.”
5L