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■ The Modern Way to Sell Goods Trade conditions are changing mightily from the old wavs. It used to be that the retail salesman had to do a lot of introductory and educational work—had to spend much time showing various goods and explaining their merits. Now all this preliminary work is done before the customer goes to the store—clone by advertising. Staples of high quality, as well as novelties, are adver tised by name, brand or trade-mark, their uses and merits are made known through newspapers, and the consumer is thoroughly familiar with their value aud desirability when the, need for them arises. And people buy the goods they know by name and reputation in preference to unknown, unadvertised arti cles. The dealer finds them easier to sell, therefore the ' jobber has a better demand for them. Thus the manu facturer who advertises his wares to the consumer creates a demand that,the denier and jobber must sup ply with his goods and no other. The manufacturer who uses this newspaper reaches the best consumers in this locality, reaches them when they have time to consider his claims for their patronage and reaches them through a medium that helps him with its own influence. The Masspngale Advertising Agency, of Atlanta, Ga., can help any manufacturer in the prepa ration and placing of convincing advertising matter. CAPTAIN BURTON SMITH VOLUNTEERS FOR RESCUE AND FINDS MISSING BOi Burton Smith, captain and adjutant ot the Fifth Georgia regiment, volun teered for the rescue corps Saturday night. He responded to a call for as sistance and saved a wanderer In dis tress. The Marietta and Peachtree corner was as crowded at 8 o’clock Saturday night as It always Is at that hour. A nasty, driizllng rain did not Improve the spirits of pedestrians. Certainly It did not serve to cheer the heart of Lewis Stewart Mayo, who was tired of the crowd, tired of the streets and the clanging street car that kept him dodg ing. tired of electric lights and wet pavements, and anxious to go home-to supper. Lewis Stewart Mayo Is not as big as his name. He Is almost eight, but he hasn’t grown very tall even In those years. He had his home at 83 Harris street early In the morning. But where he went and what he saw Is a sealed book. Lewis Is not loquacious. Captain Smith was swinging along, turning an eye toward Decatur street lest there should be occasion for an other call for troops. He heard some body softly crying and looked down. It was a long way from the big cap tain’s eyes to the tear-bedlmmed blue ones of Lewis Stewart Mayo, but their glances met half way and that made ! It easier. Lewis’ head reached to the captain’s knees. His troubles climbed straight to the captain’s heart. "What’s the matter, my boy?” asked ( aptnln Smith. “Are you lost?’* The little fellow cried all the harder. The captain tried new tactics. "Where do you Jive, son?” he asked. More tears. Then Police Sergeant Shepard came by and stopped to drlv the crowd away. "This Is a case of strategy,” remarked the captain. He picked up the little fellow and sought the nearest soda fountain. Under the Influence of cho colate Ice cream and cake Lewis Stew art Mayo forgot Ills tears and his ap petite Indicated that he had missed both dinner and supper. But he pre served his attitude of reticence and de clined to talk, either for publication or as an evidence of good faith. "Well, I guess It’s up to the police station," said the captain. And to the station they went. There they found that Mr. and Mrs. Mayo had been keeping the telephone busy with ap peals to the police to find their prodigal son. The afternoon papers hud carried the story of Ills disappearance and in a short time Denis Stewart was restored to his own fireside. But what Lewis did during^ twelve hours of hobo life will never be known until lie chooses to tell: Maybe he’ll tell his mother lomo day, but one thing Is certain—he won’t tell any one else. GEORGIA NEWS IN PARAGRAPHS Quarterly Dividends Received. Spctlul to The Georgian. Columbus, Ga., Oct, 1.—Many stock holders In local corporations opened their mall to find nice checks repre- •emlng quarterly dividend**. The Eagle and Phenix mills mailed out $22,500 In dividends. Two allied banking Insti tutions dispensed nearly $10,000 In cold cash in the same manner. Heavy Sale of Real Estate, Special to The Georgian. Columbus, Ga., Oct, 1.—Real estate around Columbus Is quite active Just now. Lloyd Bowers, who has bought the Amos property In Wynnton, will divide It Into lots. J. H. Phillips will conduct a lot sale In Wynnton In October. Capital 8tock Increased. 8perlnl to The Georgina. Columbus, Gn., Oct. 1.—The share holders of the Home Savings bank have voted to Increase the capital stock of the bank from $50,000 to $100,000. Contest for Commissioner. BpeHnl to The Georgian. Wayeross, Ga., Oct. 1.— At the elec tion next Wednesday there will be op position only for one Ware county of- fi« e. w, s. Boot, of Manor, whoso term expires as county commissioner, Is a andldate for re-election, and Is op posed by J. F. Haylor, of Beach. Shops Will Not Move. Special to The Georgian. Wayeross, Ga., Oct. 1.—The an nouncement recently sent out from Brunswick that the shops of the At- I: »nta, Birmingham and Atlantic rail road. located In Wayeross, were to be moved to Brunswick, Is untrue, accord ing to a railroad official located In this City. Reclaiming March Lands. Facial to The Georgian. Savannah. Ga., Oct. 1.—Colonel Dan ; Kingman, United States engineer mnc^i in charge of the river and har- JrT "?S. 0 £ th,H district, has returned from I htjadelphta, where he went to «nserve the methods employed In dis posing of the material dredged from the bottom of the Delaware river. He found that It Is utilized In the building up of low, mnrahy lands, such as are contiguous to the Savannah river. Col onel Kingman experts to have the sys tem Introduced upon the work done on the Savannah river. Convicts for Street Work. Special to The Georgian. Wayeross, Ga., On. 1.—On account of the scarcity of labor the city au thorities are on a trade with W. M. Toomer for from 35 to 55 convicts to work on the streets of Wayeross. The city has maintained a chulngung of its own for several years, but It Is now so small the city can not keep up with Its street work. Many Enter Newnan Schools. Special to The Georgian. Newnan, Oa„ Oct. I.—On account of the continued and unprecedented growth of the city during recent months the present school buildings There schools New Pastor Holds Services. Sperlnl to The Georgian. Athens, Ga., Oct. 1.—Rev. J. P. Coop er preached his Initial sermon ns the new pastor of the East Athens Baptist church Sunday morning to a crowded church. The welcome given him by the flock over which he will preside as pastor was Indeed a most cordial one. He also preached at this church at the evening service. Petition for Club Charter. Special to The Georgian. Athens, Ga., Oct. 1.—An application for churter from the *ui»erior court of Gwinnett county bus been made by the Young Men's Athletic Club, of Lnw- rencevllle. The petitioners ure: W. S. Rich burg, D. L. Nowell, T. II. Davis, R. H. Nowell and W. S. Sizemore. Damage to Cotton Slight. Special to The Georgian. Wayeross, Ga., Oct. 1.—Reports from several farmers In this section are to the effect thnt the cotton crop was very little Injured by the recent storm. The wind did not reach a velocity greater than 12 to 15 miles an hour, and while some damage was done to the growing crops, the loss will hardly be noticeable. TO PAT $200,000 FINE TOJKINSAS Attorneys of That State are After Amour and Others. Chicago, Oct. 1.—J. Ogden Armour and other Chicago packers have been asked to go before Commissioner Lyle D. Taylor today and tell what they know about the operation of a packers' trust In Arkansas. Sixty witnesses have been asked to testify, Including hends of departments, agents and bookkeepers, ir legal representatives of Arkansas win tholr case, the packers must In all probability abandon their warehouses and depots In Little Rock, Texarkana, Fort Smith, Pine Bluff, Helena and a dor.cn other cities and towna In the state. The Arkansas attorneys figure that they can collect a minimum line of $200 a day from each of the big pack ers represented In their state for six months' violation of the law during the latter part of 1905. This will give them in round numbers $200,000, or ten times the sum the International Harvester Company pnld Arkansas for violating the antt-trust laws several months ago. The Arkansas attorneys have estab lished headquarters In room 410 at the Stratford hotel, and they have been busy for the last week holding confer ences with witnesses. They said they had enough evidence to convict the packers. They would not say what witnesses they (/Ipccted to call, but admitted Mr. Armour, Arthur Metier, Edward Tiklen and T. E. Wilson were under consideration. The anti-trust law passed n year ago prohibits any corporation from form ing pools, a trust or conspiracy to con trol prices, or to fix the amount of production In the state of Arkansas. FIREMAN KILLED Others Hurt When a Car Crashes Into Chicago Fire Patrol. Chicago, 111. Oct. 1.—As the result f a collision between a truck of fire Insurance patrol No. 2 and an east- bound Van Buren street street car last night, one fireman was killed, the mo* torman probably was fatally hurt and other firemen sustained Injuries. Both wagon and car were going at full speed at the time of the crash. A crowd of 500 persons was attracted by the accident. The dead: John O’ConnelJ, 122 Laf- lln street, captain of patrol company; skull fractured and both legs cut off; taken to Grace hospital, where he died. The Injured: Patrick Dillon, Frank Kasborn, Bamskerg Juan, John Ken nedy, Albert Potten and others. Captain O’Connell was thrown twenty feet. He was carried to the hospital near l»y, on the shoulders of a police man, and died In a few minutes. Hi joined the fire Insurance patrol It 1887. YJ, Cl NIGHTSCHOOL E WHEN IN THE COURSE of human events It becomes necessary’’ to oulid a house, a home, a hovel, a hut, a barn, a bungnlo. a factory, a tene ment, a shelter, a shack, a shed or any place requiring roofing, consult us about VULCANITE M It Is the logical thing to use, for reasons too numerous to mention. People who have bought Vulcanite are buying a when they need roofing again. There are facts which actually hap- !**“ and they speak louder than words. It does not require expert .abur to appjy j t . it is recommended by the National Board of In- renters and Southeastern Tariff Association. “YOU CAN PUT IT ON.” . SAiorote^ s«e that thia Saal it , •vary Roll, ATLANTA SUPPLY CO., 80LE STATE AGENTS FOR GEORGIA. 29-31 South Forayth Street, Atlanta, Ga. J. C. GREENFIELD. Fres, C.». PEEL Sic'j. The opening of the Young Men'i 'hrlstlan Association night school will take place Monday evening In the as soclatlon building, on account of re cent disturbances In the city the open ing was postponed a week, but every thing Is In readiness now to begin ac tive work. account of the postponement the proposed entertainment was called off, and the classes will begin work at All of the courses are practical and many worthy young men have been helped to excellent positions through this night school. MAUD. May Build Extension. Special to The Georgian. Brunswick, Ga., Oct. L—A report from New York states that negotia tions arc pending looktng to an ex tension of the Darien and Western railroad Into Brunswick. General Man ager Emerson will shortly visit this city to Inspect terminal sites. Savannah Schools Open. Hpeelal to The Georgian. Savannah. On.. Oct. L—The public schools of Savannah open for the fall term today. It is expected thnt a con siderable Increase In the attendance will be noted. Superintendent Ash more says that nothing phenomenal In the way of additional pupils Is looked for. “GOLD MEDAL” Week AT Rhodes - Havefty 9 s POSTPONED FROM LAST WEEK. Un account of the unforeseen temporary cessation of business last week, we post poned "GOLD MEDAL" WEEK so that every lady could have an opportunity to see our window demonstration. These Bed Davenports will be shown in their different uses with a maid changing them from Davenports, to Beds and showing the absolute ease and convenience with which this is done. ALL THIS WEEK THE: “GOLD MEDAL”' DAVENPORT DEMONSTRATION Stiowin ; Dnvenport let down a* a Bod Will be held in out th*ee large Show Windows* Davenport with .eat railed allowing clothes box The “GOLD MEDAL” BKI) DAVENPORTS are the most thoroughly satisfactory combination bed sold. They operate with less trouble than any other make. They are handsome, massive pieces of furniture to be used in Hall, Library, Bed Room or Parlor during the day. At night they can be made into full sized, comfortable, clean beds. In addition each one is fitted with a large, roomy elothes box convenient for holding the bedding when bed is not in use and long enough to pack dresses and waists without wrinkling. These Davenports come in Golden or Weathered Oak and Mahogany with upholstorings of velours and veronas, Chase and Genuine Leather. Rhodes-Haverty Furniture Company, 63-65 Peachtree Street. i AT THE THEATERS J Forty-fiva Minute* From Broadway.” "Forty-five Minutes From Broad way,” the George M. c’ohnn musical comedy success, will be the Grand’s attraction for Tuesday and Wednesday nights, with n matinee Wednesday af ternoon. Up-to-date theater-goers, those who keep up with things theatri cal, are anxiously nwnitlng the coming of this play, for It Is well known to be one of the real hits of last winter and the past summer In New York and Chicago. The company that will ap pear in this city will be headed by that dalntv artist, *'orlnne, and the part of Kid Burns will be In the hands of Scott Welsh, two clever artists, who will certainly render a good account of themselves. Messrs. Klaw and Kr- langer direct the destinies of the pro duction, which Is In Itself a guarantee >f an excellent performance. The story Is told In three scenes, the locale of which is Sew Rochelle ”for- ty-flve minutes’ ride from Broadway,” hence the name of the piece. The char acters are many and varied, Including Flora Dean (a show girl), her merci- nary mamma, a young district attor ney, several local celebrities, Thomas Bennett (the heir of the Castelleton estate), Kid Burns and Plain Mary, who really Inherits the millions. The plot, for there Is a plot, Is very Interesting nnd the musical numbers are all delightful hits, which receive dozens of encores every night. “Forty-five Minutes From Broad way” will certainly be one of the most enjoyable performances of the theat rical season at the Grand, and from present indications the theater will be crowded fit nil the three performances. “Not Yat But Soon.” “Not Yet But Soon,” which Hap Ward nnd his musical comedy com* I>nny of 50 people will present at the HIJou all this week, Is a new fun show that U billed on the program as a "Komedy Kackle In Two Lays.” The action occurs at Professor Nutt’s San itarium, “Hughouse on the Hudson.” BUI Nerve, the character Intrusted to Hap Ward, Is an eccentric gentleman, who had rather loaf than work. He Is brought to the sanitarium by his wife and children, In the hope that he can be cured of his laziness. The curious people by which he finds himself sur rounded, give Bill n new Interest In life. He passes himself off ns a cele brated nerve specialist from Europe, and manages to turn "Bughouse on the Hudson” upside down. The musical number In "Not Yet But Soon” will prove one of the most pleasing features Matinees will be given on Tuesday, Thursday nnd Saturday afternoons. ”Tha Hair to tha Hoorah.” "The Heir to the Hoorah,” a comedy whfch ran from winter days to dog- days at the Hudson theater. New York, is announced forja performance at the Grand Thursday night. "The Heir to the Hoornh” is the work of Paul Arm strong, a widely known newspaper man and play writer, and the late Klrke LaShelle, whose untimely death fol lowed shortly upon the first presenta tion in New York of this, the latest play he produced. The consensus of of the performance. Great care hus critical opinion from New York, C’hlcn- breezy Western widow In the Arm strong work. The advance sale <>t seats and boxes begins Tuesday morn ing. been taken In selecting the soloist and chorus, and the list of song suc cesses will Include "Mary Wise,” "Mam’selle,” "Wonderland," "My Irish Girl," "Playmates,” "When Dreams Gome True," "Larry,” "The Wedding of the Blue and Gray." nnd "Camp Meetin’ Time." Among the large com pany supporting Mr. Ward will be found Lucy Daly, Fred Wyckoff, Rob ert Evans, Matt Woodward, Dick Bar ry, John C. Hurt, Fred Parrent, Charles Bandy chupman, Carrie Merrileey, Jen nie Palmer, Murian Merrll and Helen Clark. go, Philadelphia and Boston, where the new comedy has been seen, Is, to quote Bud Young, one of Armstrong’s quaint characters, "all to the good.” The scenes of the play are laid In n mining town, "Just east of the Divide," and the characters, like those in "Arizona" nnd "The Virginian,” Hre mostly men and women of the mountains and plain*. Guy Bate* Post was phosen by Mr. LaShelle to create the role of Joe Lacy In this new comedy, and Jane Peyton, who wa* leading lady with Lawrence D’orsay In "The Earl of Pawtucket,” interprets the role of a PHARMACY STUDENTS ARE IN VITED TO CALL AT THE HAND* SOME NEW QUARTERS OF THE SOUTHERN COLLEGE OF PHAR MACY, CORNER LUCKIE AND BAR TOW STREETS. TWO 8IX-MONTHS COURSES LEADING TO GRADU- ATION IN ONE YEAR. LARGEST PHARMACY COLLEGE IN GEORGIA. FALL 8E8SION, OCTOBER TO APRIL. SPRING SESSION, APRIL TO OCTOBER. REMEMBER THE ADDRESS.